Uncovering Your Unique Value Proposition (UVP): Explore Minnesota 2017
Anatomy of a Unique Value Proposition
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This infographic describes the anatomy of a great unique value proposition, or statement of your uniqueness. It is one of several visual aids included in my course Discover Your Unique Value Proposition at Tanya Smith Online. The premise is that the more you incorporate these 5 criteria into your uniqueness statement to support your marketing position, the easier it will be for prospects to connect and keep you top of mind.