An Overview of the Ensemble Alliance

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George Deeb www.EnsembleHQ.com 312-600-7560

description

Ensemble is a collection of award-winning digital services companies who have bundled together a one-stop "digital services suite" for entrepreneurs looking for 20-40% savings. Ensemble offers a multi-month "Startup Excubator" for entrepreneurs desiring "Do It For Me" outsourced services. And, Ensemble also offers a one-day "Presto" bootcamp for "Do It Yourself" entrepreneurs, desiring digital experts to "sanity check" and optimize their current in-house plans and efforts. You can learn more about Ensemble at http://EnsembleHQ.com.

Transcript of An Overview of the Ensemble Alliance

Page 1: An Overview of the Ensemble Alliance

George Deeb www.EnsembleHQ.com 312-600-7560

Page 2: An Overview of the Ensemble Alliance

The Ensemble Alliance(A One-Stop “Digital Services Suite” of Award Winners)

Startups advisors, biz planners, shared executives

– Over 500 startups served; Crains Tech 50; Mentor of Year

Web/mobile technology designers & developers

– Award-winning best development shop in Chicago

SEO and PPC search marketing professionals

– Driving 2x-3x ROI on your search marketing efforts

Social media marketing professionals

– Lightbank-backed experts at building viral social followings

Public relations & communications professionals

– Specialists in global media coverage for tech industry

A conduit to angel investors & venture capital

– Large base of trusted relationships with key investors

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Our Multi-Month “Excubator”(For Do-It-For-Me Entrepreneurs)

Fees Assuming a 6 Month Contract*Buy One of Below Bundle All of Below Bundle All of Below

Cash Pay (Save 0%) Cash Pay (Save 20%) Cash & Equity (Save 40%)

20%-time strategist $5,000/mo. $4,000/mo. $3,000/mo. + 0.2% equity

$25,000 project $25,000 $20,000 $15,000 + 1.0% equity$50,000 project $50,000 $40,000 $30,000 + 2.0% equity$100,000 project $100,000 $80,000 $60,000 + 4.0% equity

1 dedicated person $5,000/mo. $4,000/mo. $3,000/mo. + 0.2% equity

1 dedicated person $5,000/mo. $4,000/mo. $3,000/mo. + 0.2% equity

50 hours per month $6,000/mo. $4,800/mo. $3,600/mo. + 0.2% equity

Six Months w/ $50K Tech $176,000 $140,800 $105,600 + 6.8% equityAverage Monthly Cost $29,333 $23,467 $17,600 + 1.1% equity

* Above is case study only. Assumes early stage business with $1MM valuation. Call for exact pricing based on your needs/stage.

* Six month minimum for equity clients. Requires 100% approval of members.

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A one-day, expert-powered startup bootcamp for $5,000

Designed for entrepreneurs who desired to build in-house teams, but desire experts to “sanity check” or fine tune their current plans

Designed for entrepreneurs who want to tap into Ensemble’s expertise, but cannot afford the multi-month excubator

Leverage proven playbooks from the Ensemble members’ collective clients, to help maximize ROI on your efforts

An alternative for entrepreneurs who don’t have the time for a 12-week startup accelerator program (without giving up equity)

How it works:

– 1st part of day: we listen and learn your business/history/plans.

– 2nd part of day: we discuss our reaction and present recommendations from each of the Ensemble members

– Deliverable: a customized blue-print for your strategy, funding, dev, search engine, social media & PR success and ROI.

Our One-Day “Presto” Bootcamp(For Do-It-Yourself Entrepreneurs)

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A collection of award-winning digital experts equals greater success and results for your business.

A one-stop shop for startup consulting, technology design & development, search engine marketing, social media marketing, public relations and venture capital.

Save 20% to 40% in out-of-pocket cash costs vs. buying these types of services on a one-off basis.

Benefit from proven “blueprints” from past client case studies to plan, execute and benchmark your efforts—double your odds of success.

Our process forces you to think about customer acquisition strategies upfront during tech planning, to make sure you budget enough up front, before you start.

Be considered a “best of breed” startup serviced by “best of breed” digital services partners, that should be very attractive to investors and partners down the road.

A large base of happy past client references that will sing our praises.

Why Engage Ensemble?

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Generalist marketing agencies are jacks of all trades and masters of none. This alliance aggregates all the digital masters in each skillset under one brand.

Venture capital incubators carry a lot of dead weight with failing portfolio companies and provide guidance from financial investors. We only associate with the best companies and provide guidance from industry veterans.

Accelerator programs are typically only 12 weeks in length, and are designed for a very short stage of your growth. We are in it for the long term, with an evolving playbook and tactics as you growth over time.

Startup co-location facilities simply provide you a desk and advice from peers. We provide actionable insights from proven professionals.

Startup universities teach digital marketing based on yesterday’s techniques, which are ever changing. We teach marketing based on what is working right now.

Venture capitalists typically take a big equity stake for simply writing a cash check. We take a reasonable equity stake, bringing much needed digital expertise to your business.

Why Not Others?

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Here is a representative list of our members’ sample clients.

Freebie is the first portfolio company of Ensemble using the collective services of all five members.

Our Collective Clients

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Standing: Brent Payne (Loud), Mike Kelly (Ora), Andrew Shykofsky (Walker Sands), Jay Stocki (Red Rocket), Mike Santoro (Walker Sands)Seated: Emily Johnson (Walker Sands), George Deeb (Red Rocket), Katy Lynch (Social Katy)

Our Team

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For More Information

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Expertise: Business consulting, fund raising, shared executives

One-Liner: Over 500 companies served to date by proven serial entrepreneurs with numerous successful exits.

Key Contact: George Deeb, Managing Partner. Former CEO of iExplore and MediaRecall, and former investment banker.

Representative Clients: MotiveQuest, TrainSignal, viaForensics, Distractify, Fango, iExplore, Outdoor Hub, PaletteApp, Freebie.

Honors: Crains Tech 50, Finalist for Mentor of the Year, E&Y Entrepreneur of Year, Contributor Forbes/WSJ/Entrepreneur.

Involvement: TechStars, Founder Institute, ITA, Tech Nexus, Catapult Chicago, 1871, Built In Chicago, FireStarter Fund.

Other: Author of “101 Startup Lessons—An Entrepreneur’s Handbook”, with over 150,000 reads to date.

Website: www.RedRocketVC.com

About

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About

Expertise: iOS, Android, and Web Development. UX and Interface Design.

One-Liner: We design and engineer App Store-featured, Fortune 50 deployed, startup-fueling mobile and web applications.

Key Contact: Dan Parsons, [email protected]

Representative Clients: Freebie, Battery Club, Evzdrop, Jump Rope, McKesson, Allstate, Covidien

Honors: Moxie Award Nominee for Best Digital Agency 2012 and 2013, AWWWARD nominee for best website design, Built in Chicago’s Moxie Nomination for App of the Year, Works featured in Crains, TechCocktail, Technori, GigaOM, Betakit,

Website: www.OraInteractive.com

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About

Expertise: Search engine optimization and PPC mktg.

One-Liner: SEO and digital consulting agency working on empowering businesses through differentiated online marketing.

Key Contact: Brent Payne, founder and CEO. Former SEO and Social Media Director at the Tribune Company.

Representative Clients: Gold Coast Tickets, GoHealth Insurance, Legacy.com, Factor 75, Professional Diversity Network

Involvement: TechWeek Chicago, SES New York 2013

Other: Brent regularly speaks at conferneces and webinars, Google SEO Presentations to see his past work.

Website: www.LoudInteractive.com

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About

Expertise: Social media strategies & marketing.

One-Liner: Full service social media mktg agency specializing in building & managing online communities for brands.

Key Contact: Katy Lynch, President. Former head of social media at Facebook’s largest travel app, Where I’ve Been.

Representative Clients: AAA, Argo Tea, Lettuce Entertain You, Minelab Americas, Spartan Race.

Honors: Crains Tech 50, Moxie Awards Finalist for Tech Woman of the Year. A “Top 12 Most Influential Tweeter in Chicago”.

Other: Developed globally recognized hashtag #traveltuesday, utilized by top tier travel brands (American, Hilton, BBC, Expedia)

Website: www.SocialKaty.com

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About

Expertise: Tech-focused PR & media coverage.

One-Liner: Editorial media coverage for tech startups timed to your launch and ongoing

Key Contact: Andrew Shykofsky, SVP Sales & Marketing

Representative Clients: Acquity Group, MPayMe, ThreatMetrix, hybris, infogroup, TechNexus

Honors: B2B Top Agency, Bulldog Stars Agency of the Year, PRNews Platinum Award Agency of the Year (finalist), Publicity Club of Chicago (Gold)

Other: Data Driven PR expertise, developing surveys, reports and other content proven to generate lead activity

Website: www.WalkerSands.com