ALPENCOM

Alp EnvironmentalCommunication

8 Protected areas +

1 Autonomous Province with 7 protected areas +

1 Alpine City

5 countries

Advisory Council and observer

Global Information and Communication Exchange

System for sustainable management of natural

resources and public relation for Alpine networks of

protected areas

Autonomous Province of Alto Adige

ALPENCOM

The protected areas are crossroads for nature conservation, research and environmental education. Professional exchange and communication towards the public is fundamental for an efficient environmental policy like it is aimed within the objectives of the INTERREG III B Alpine Space program.

Main objectives of ALPENCOM

• Insure higher knowledge about mountain ecological systems and their vulnerabilitiesto the public

• Strenghten the efficiency of management methods by optimisation through exchangeof know how

• Contribute to local and regional economyby promotion of environmental friendlytourisme and contribution to an integratedsustainable development concept

• Strenghten the existing network of alpine protected areas

ALPENCOM

Development of an innovative tool for communication about nature conservation policies in the Alps and overview on the protected areas by a virtual visit and an animated 3D simulation. Presentation in the 4 alpine languages and in English

Project activities:

Publicity and information about the project itself

WP 4: Information and promotion

WP 5: Innovative communication tool

Development of an integrated approach of communication (media and alpine events information system, exhibitions)

Integration of other protected areas in the processes of common strategy approaches as well as new EU member states

Communication to public, medias, stakeholders

ALPENCOM

Development of an internal communication tool, as a reserved-access section for data and know-how transfer between protected areas managers

Project activities:Networking and know-how transfer

WP 6: Communication between protected areas

Elaboration of a training concept and organisation of training sessions for protected areas staff and public involved in natureprotection

Organisation of seminars and conferences for the definition of common criteria and indicators for management strategies and measures of sustainable land use

ALPENCOM

Project activities:Management and logistics

WP 2 + 3: National and Transnational ManagementInternational project management:

Contact with partners and the advisory council as the external control instance

Establishment of the data and address banks for the communication activities

Translations as needed and creation of a specific glossary in the 4 alpine languages and English

Organisation of international meetings for the project, Reporting

National Managements:

Insure good integration of the project in the local territories and involvement of local and regional stakeholders of the project.

Contact with other protected areas to involve them into the common communication and exchange system

ALPENCOM

Improving alpine networks of protected areas

Main outputs andresults

Integrated approachof communication

Professional training

Innovativeinstruments for information andcommunication

Common seminarsand conferences

Definition of commonalpine management approaches

Visitor centers, public places

Data exchange –management of natural resources

ALPENCOM

FinancingFinancing of ALPENCOMof ALPENCOMCentralisedCentralised management management andand equilibratedequilibrated budgetsbudgets

Total Total financingfinancing: 1 400 000 €: 1 400 000 €

ERDF ERDF FundingFunding: 750 000 €: 750 000 €

NP Ecrins / Alpine NetworkAutonomous Province of Bolzano

NP BerchtesgadenNP Gran Paradiso

NP Hohe TauernNP Mont Avic

RP Škocjanske jameNP Triglav

NP VanoiseCity of Chambéry

WP2: Transnational Project Management

WP3: Project Management

WP4: Information and Publicity Activities

WP5: Public Information in Visitor Centers

WP6: Communication between ProtectedAreas

ALPENCOM

- The communication and exchange system will be progressively extended to further PA's. The PP have in deed the task to associate other PA's of their region to the common communication strategy.

- An advisory council will garantee the pragmatical and usefull development of the tools and could strenghten the relations with the medias and the different stakeholders.

- The NP Svizzer is for the moment associated to the project as a highly qualified observer in the issues of public communication and could become later a project partner.

Project structure

Transferability of results and follow-up actions

Activities within the Alpine Network will be strengthened through the very important communication part provided by ALPENCOM

This project is thus essential for the networking of protected areas as a start and will be continued by them with the help of the Alpine Network.

ALPENCOM

ALPENCOM = a pilot project of 10 partners for the whole alpine space:

350 large scale protected areas, public institutions and local

stakeholders

ALPENCOM