ALIVE MEDIA GROUP...create impactful experiences to drive meaningful results for clients and...

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ALIVE Magazine | ALIVEmag.com | Relationship-Driven Marketing Solutions | Creative Services 2017 MEDIA KIT ALIVE MEDIA GROUP Creativity, community and conversation in the heartland.

Transcript of ALIVE MEDIA GROUP...create impactful experiences to drive meaningful results for clients and...

Page 1: ALIVE MEDIA GROUP...create impactful experiences to drive meaningful results for clients and partners. Let us collaborate with your brand to cut through the clutter and inspire consumers

ALIVE Magazine | ALIVEmag.com | Relationship-Driven Marketing Solutions | Creative Services 2017 MEDIA KIT

ALIVE MEDIA GROUPCreativity, community and conversation in the heartland.

Page 2: ALIVE MEDIA GROUP...create impactful experiences to drive meaningful results for clients and partners. Let us collaborate with your brand to cut through the clutter and inspire consumers

We tell stories about interesting people doing remarkable things in the middle of America.

Page 3: ALIVE MEDIA GROUP...create impactful experiences to drive meaningful results for clients and partners. Let us collaborate with your brand to cut through the clutter and inspire consumers

AN SWE R YO U R CALLI N G

alexstrohl.com

Create a beautiful website for your photography.

We partner with brands that align with our values to build meaningful relationships with our audience.

Page 4: ALIVE MEDIA GROUP...create impactful experiences to drive meaningful results for clients and partners. Let us collaborate with your brand to cut through the clutter and inspire consumers

Our content studio helps brands create editorial-style assets that can be used across multiple channels.

Page 5: ALIVE MEDIA GROUP...create impactful experiences to drive meaningful results for clients and partners. Let us collaborate with your brand to cut through the clutter and inspire consumers

We help businesses grow through integrated marketing programs.

Page 6: ALIVE MEDIA GROUP...create impactful experiences to drive meaningful results for clients and partners. Let us collaborate with your brand to cut through the clutter and inspire consumers

ALIVE Magazine

ALIVE magazine is a bookazine that tells the stories of the makers, artists, entrepreneurs and activists in the middle of America. We tell in-depth, human-interest stories about interesting people doing remarkable things in the heartland. Each story, sponsored story and advertisement is curated according to our values, creating a strong trust with our readership. With a point of view that is modern, elevated, literary, socially responsible and forward-thinking; we tell relevant stories in shareable ways.

Page 7: ALIVE MEDIA GROUP...create impactful experiences to drive meaningful results for clients and partners. Let us collaborate with your brand to cut through the clutter and inspire consumers

ALIVE’sContent StudioALIVE’s specialty is connecting with audiences through content that is genuine, engaging and audience-appropriate across all platforms. The brand and storytelling experts in our Brand + Content Studio know how to craft the right story, tell it to the right audience and create impactful experiences to drive meaningful results for clients and partners.

Let us collaborate with your brand to cut through the clutter and inspire consumers to connect with you in a meaningful way through these content and consulting services:

• Brand Strategy • Social Media Strategy + Content Creation• Content Marketing• Community Relations• Photography• Copy Writing• Editorial Calendars

Work samples available upon request.

Page 8: ALIVE MEDIA GROUP...create impactful experiences to drive meaningful results for clients and partners. Let us collaborate with your brand to cut through the clutter and inspire consumers

Social Media

We engage our followers with beautiful images, stories and content that encourages engagement, conversation and sharing. Our strategic sponsored post ensures the story or advertisement meets the right audience with the right message.

Case studies available upon request.

Page 9: ALIVE MEDIA GROUP...create impactful experiences to drive meaningful results for clients and partners. Let us collaborate with your brand to cut through the clutter and inspire consumers

ALIVEmag.com is a daily content provider telling the stories of interesting people doing remarkable things in the middle of America. With a modern, elevated point of view, we curate and create stories of people pushing design, culture, food and community forward.

ALIVEmag.com

Page 10: ALIVE MEDIA GROUP...create impactful experiences to drive meaningful results for clients and partners. Let us collaborate with your brand to cut through the clutter and inspire consumers

ALIVE Influencer Network

The ALIVE Influencer Network works one on one with clients to produce small and large scale campaigns, source talent strategically and facilitate long-term influencer marketing programs.

• Client interview + ROI goals• Strategy Development• Influencer Research + Analysis• Influencer Selection + Outreach• Content Strategy + Campaign Planning• Campaign Execution• Analytics + Reporting

Case studies available upon request.

Page 11: ALIVE MEDIA GROUP...create impactful experiences to drive meaningful results for clients and partners. Let us collaborate with your brand to cut through the clutter and inspire consumers

Events

We partner with brands who want to build a meaningful relationship with our audience and influencers. We leverage our strengths in community engagement and creating meaningful experiences to promote and produce events for our clients.

Page 12: ALIVE MEDIA GROUP...create impactful experiences to drive meaningful results for clients and partners. Let us collaborate with your brand to cut through the clutter and inspire consumers

Wedding

ISSUE ONE

ALIVE Wedding

ALIVE Wedding is for creative couples interested in curating unique experiences for their guests. Our content team uses inspiring visuals and relevant stories to connect with our audience. Our stories, sponsored stories and advertisements are curated for our loyal audience.

Page 13: ALIVE MEDIA GROUP...create impactful experiences to drive meaningful results for clients and partners. Let us collaborate with your brand to cut through the clutter and inspire consumers

ALIVE Local Seasonal Guide

ALIVE’s City Seasonal Guides are hyperlocal resources for multiple cities that tell the ALIVE audience where to shop, visit and experience art. Each guide gives readers ideas of local items to purchase, a place to dine, a neighborhood guide, an entertainment and culture calendar and highlights partners whose values align with the ALIVE mission. It is a trusted resource for people who care about design, culture and food.

Page 14: ALIVE MEDIA GROUP...create impactful experiences to drive meaningful results for clients and partners. Let us collaborate with your brand to cut through the clutter and inspire consumers

Video

ALIVE tells the stories of makers, artists, entrepreneurs and activists in the middle of America through video. Our brand partners have the opportunity to sponsor individual videos or entire content series. ALIVE’s content experts can also create a brand video that can be featured on ALIVE’s channels and/or other channels and platforms.

Work samples available upon request.

Page 15: ALIVE MEDIA GROUP...create impactful experiences to drive meaningful results for clients and partners. Let us collaborate with your brand to cut through the clutter and inspire consumers

64%Ages 25-54Ages 21-44

73%45% 79%

Ages 21-34

Coveted Consumers ALIVE connects the right brands with the right people.

Our audience has a discerning palate and significant purchasing power.

COLLEGE/ADVANCED DEGREES

71%

69%SOME COLLEGE/COLLEGE GRAD

45%

OF OUR AUDIENCEWe are deeply connected to

this audience and are consistently tweaking

our strategies to reach this increasingly powerful consumer.

36%

of ALIVE readers say they frequently purchase products or services after experiencing a brand through our channels.

of reader households earn more than $140,000 per year.61%

81%

COLLEGE/ADVANCED DEGREES

SOME COLLEGE/COLLEGE GRAD

71%

69%

45%

MILLENNIALS ARE

Page 16: ALIVE MEDIA GROUP...create impactful experiences to drive meaningful results for clients and partners. Let us collaborate with your brand to cut through the clutter and inspire consumers

80%Dine out 3+ times

per week

56%Are planning

advanced degrees

70%Are planning to travel in the next 6 months

64%Plan to purchase women's apparel

78%Will purchase a health

club or gym membership

75%will buy furniture or home

furnishings in the next 6 months

96%Attend arts/cultural

events regularly

CovetedConsumers

The ALIVE reader is comfortable wearing both vintage and designer duds, eating at the latest food truck one day and a James Beard Award-winning restaurant the next. They attend indie concerts and cultural events and furnish their homes with designer wares and hip handmade finds. ALIVE resonates with these tastemakers. For these savvy consumers, ALIVE provides the best of the Heartland.

Page 17: ALIVE MEDIA GROUP...create impactful experiences to drive meaningful results for clients and partners. Let us collaborate with your brand to cut through the clutter and inspire consumers

3,300BLOGGERS in Our Network Nationally

82,000SOCIAL MEDIA FOLLOWERS

MONTHLY DIGITAL IMPRESSIONS

1 Million

EMAIL RECIPIENTS

60,000

5 MILLIONTOTAL REACH:

Monthly Impressions Possible through ALIVE's Channels

ExtensiveReach

Our meaningful connections with the right people in the region pay big dividends for our clients and partners. Fashion-forward, culturally savvy 25- to 49-year-olds turn to ALIVE for inspiration, information and a human connection.

600,000Monthly Page Views on ALIVEmag.com

475,000Digital Issue Impressions

PRINT AND DIGITAL READS PER PRINT ISSUE

35,000

Up to

Page 18: ALIVE MEDIA GROUP...create impactful experiences to drive meaningful results for clients and partners. Let us collaborate with your brand to cut through the clutter and inspire consumers

We are ALIVE.

We work hard, question the status quo, create beauty, embolden the curious and try and inspire a better world through our storytelling and experiences. We tell the stories of the educator who came up with an innovative technique, an artist whose installation sparked a conversation about equality and the maker who locally sources the wood for his sustainable furniture. We like minimal, modern design and in-depth, thought provoking interviews. We live in a loft in the heart of the city and spend holidays at the family farm. We spend our weekend going to art museums, watching live music and attending a dinner pop up series with a James Beard chef. We love designing a life with beautiful things and experiences that will inspire us as we fulfill our mission to make the world a better place. We are artists, entrepreneurs, creatives, activists, curators and influencers.

We are the new middle of America.