AJAAT PRESENTATION AT JOURNALISTS’ TRAINING:ACCURATE REPORTING ON HIV/AIDS
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Transcript of AJAAT PRESENTATION AT JOURNALISTS’ TRAINING:ACCURATE REPORTING ON HIV/AIDS
AJAAT PRESENTATION AT JOURNALISTS’ TRAINING:ACCURATE REPORTING ON
HIV/AIDS
REGENCY HOTEL
DATE: JUNE 19, 2010
PRESENTATION OUTLINE
AJAAT’s BirthAJAAT Strategic Plan (2008-
2011) and Website (www.ajaat.or.tz)
AJAAT challenges, lesson leant and way forward
ESTABLISHMENT
AJAAT - established in 2002; registered as an NGO in 2003;
AJAAT started as an advocacy group on HIV/AIDS issues;
Goal: To harness efforts of journalists and mainstream media in the fight against HIV/AIDS;
AJAAT’S GROWTH Increasing membership, i.e from 10 (2003) to
120 in 2008; Increasing membership commitments, i.e: Increased number of articles on HIV/AIDS in
newspapers, radio and television; Members’ active involvement in all trainings; Members’ active participation in local and
international HIV/AIDS media contests; Managing “ongea” listserv for policy dialogue
on HIV/AIDS; Office premises and a committed secretariat;
STRATEGIES USED Capacity building – sharpened journalists’
reporting skills; Knowledge building –enhanced
journalists’ know how on HIV/AIDS and related issues;
Media competitions –promoted HIV/AIDS reporting in the media (eg. Features services);
Partnerships/Networking - established strong linkages with key partners in the war against HIV/AIDS;
CAPACITY BUILDING AND PARTNERSHIP (COLLABORATION)
AJAAT MEMBERS TRAINED
Year Name/Type of Training
Number Trained
Sponsor
2004 Media, FBO work in HIV/AIDS-
25 CUAHA
2005 HIV/AIDS Bill 30 POLICY Project under USAID funding
2004 GIPA and stigma elimination through media-
25 UNAIDS
2004 Accurate Reporting-25 UNAIDS
2007 RAPID Model (FP/RH), HIV/AIDS 20 USAID/Health Policy Initiative
2007 HIV/AIDS and gender based violence (GBV) 20 USAID/Health Policy Initiative
ENHANCED COLLABORATION AJAAT collaborators since 2003:
1. TACAIDS/Geita G.M-Initial acquisition of office premises;
2. UNAIDS/UNDP-Capacity building, strategic plan dev;3. UNICEF-Capacity building, consultancy;4. USAID/Health Policy Initiative-Capacity building,
website dev, technical support;5. AXIOS-Media Competition6. POLICY Project under USAID funding-Media
Competition, capacity building, technical support;7. NACP-Technical support;
ACHIEVEMENTS Participated in developing HIV/AIDS training
manual-(TACAIDS and Media Council of Tanzania- MCT);
Conducted rapid assessment on HIV/AIDS workplace and gender policies in the media houses in Tanzania;
Produced (draft) an HIV/AIDS Kiswahili Glossary to promote non-stigmatizing language in the media;
Conducted a survey on media coverage of children and HIV/AIDS related issues;
AJAAT ToTs training others on HIV/AIDS (organized by MCT).
ACHIEVEMENTS..(2)
Organizations local & international show growing interest in working with AJAAT. Eg.:-
1. CUAHA2. Inter News (USA, & Kenya)3. Youths against AIDS (UK)4. Journalists groups from Malawi,
Zambia, Namibia, Nigeria and Kenya
ACHIEVEMENTS …3 (WEBSITE)
Demonstrates AJAAT’s increased capacity in realizing its goal; in providing consistent service to the public;
Expand AJAAT’s features service; Promote dialogue around HIV and
AIDS-related aspects in Tanzania
WEBSITE
Promote networking with like-minded groups; journalists networks locally and around the world;
Promotes access to HIV/AIDS information to local and international researchers;
AJAAT website is already linked to search engines like, Google, Yahoo
WEBSITE By the way, AJAAT
website editor (Eric Kabendera-pictured), is among 16 African journalists recently nominated for CNN Kaiser Family Foundation-HIV/AIDS award
STRATEGIC PLAN (1)
A roadmap to: Achieving AJAAT’s goal and strategic
objectives; Soliciting support of partners on areas
prioritized by AJAAT; Effecting an running of the association; Promoting AJAAT’s sustainability through
short and long-term planning;
STRATEGIC PLAN Highlights
The plan will enable AJAAT enrol into its programs 120 editorial managers and media owners,
Provide over 40 journalists’ awards, allocate 80 journalists to rural areas;
Write 400 articles from the rural areas written, published and aired
CHALLENGES To have strong secretariat needs staff
funding-AJAAT needs support on this area; To ensure editorial managers are sensitive
towards HIV/AIDS so as to increase coverage about HIV/AIDS;
To ensure HIV/AIDS training manual is effectively used by schools of journalisms for training young-career journalists;
Adding Kiswahili language into AJAAT’s website to reach out Kiswahili speakers;
LESSON LEARNT
Journalists capacity strengthening enhances their commitment in media advocacy;
Team-work can lead achieving intended goals
WAY FORWARD (1)
Building a strong AJAAT secretariat; Resource mobilization to implement
activities in the strategic plan; Increasing membership and influence
schools of journalism to make HIV/AIDS part and parcel of their curricular;
WAY FORWARD (2) Enhancing output of articles by print
media, and reaching out to electronic media (TV, Radio)
Publishing IEC, BCC materials for journalists and general public;
Establishing a production studio for print and electronic media;
Widening partnership database in and outside the country;
WAY FORWARD (3) To strongly advocate for issues of male
engagement in PMTCT and Care Treatment services;
Campaign strongly for HIV/AIDS workplace policies in the media houses in Tanzania;
To strengthen collaboration with partners in promoting services at Care Treatment Centers (CTC), Voluntary Counseling Testing (VCT), PMTCT, etc;
HIV/AIDS and gender issues;
RECENTLY, WE LAUNCHED THE FOLLOWING TOOLS…….
AND, FINALLY……
Our motto is to see Tanzania Bila UKIMWI becoming a possible dream
God Bless You NAThank you for listening!!!www.ajaat.or.tz