sy

m

p

o s

iu

m

AIESEC Symposium 2012 - Startup Slovakia!

FINAL REPORT

-1- REPORT 2012

sy

m

p

o s

iu

m

Introduction

Main PartnersSpeakersMentors

Characteristics3 Best startups

Delegate´s Feedback

Partners of the conferencePartners of AIESEC in Slovakia

Organizer

CONTENTS

23468910121415

sy

m

p

o s

iu

m

-2- REPORT 2012

Dear Partners,

It is a pleasure for me to present to you the final report from the AIESEC Symposium 2012 - Startup Slovakia! The event took place from 3rd – 4th February 2012 in Bratislava with the aim to connect highly ambitious young people who want to start up on their own, with leading entrepreneurs & startups, business angels and venture capitalists.

Our goal was to create an inspiring environment that would contribute to making Slovakia the breeding ground for the most innovative startups of tomorrow. From the enthusiasm the delegates showed at the forum and the great business ideas that they presented at the end, we believe we have been able to make positive steps in achieving this big ambition.

In this document you can find all the information about theevent's success and people who participated on it: AIESEC in Slovakia as the organizer of this conference, partners and supporters thanks to whose help we were able to realize our vision of hosting a conference that would inspire young people of Slovakia to drive the country forward with their entrepreneurial ideas, speakers and mentors who shared from their own entrepreneurial experiences, and the delegates who actively participated in the discussions and workshops of the day.

I would like to say a big thank you to all of them. I believe thatthis is only a start of wonderful cooperation and we will meetagain next year.

Best wishes

Sheetal PhilipConference ManagerDirector of Business Development AIESEC Slovakia

INTRODUCTION

sy

m

p

o s

iu

m

-3- REPORT 2012

Západoslovenská energetika a.s.ZSE Group, celebrating its 90th anniversary this year is the largest electricity supplier in Slovakia. Since 2002, it has been a part of E.ON AG, the German based global power and gas company supplying over 30 million customers.

ZSE Group appreciates the positive energy and knowledge that AIESEC has been bringing to young people in the country striving for excellence in their future careers, and has been the Honorary Partner of AIESEC Slovakia for the past five years.

Procter & Gamble

NADSME Národná agentúra pre rozvoj malého a stredného podnikania

In 1837, William Procter and James Gamble started the company with USD 7192.24 manufacturing and selling candles and soap. Of the 19 soap and candle manufacturers in the Cincinnati area in 1837, P&G is the only one still in existence. 174 years later, P&G's brand portfolio today consists of 300 brands which include some of the world's most well-known household brands and serves over 4.4 billion customers in the world. What made the difference?Is it even POSSIBLE for a company of such size to still remain innovative and entrepreneurial – to continue leading? They actually believe there is no other POSSIBILITY...

P&G's partnership with AIESEC in Slovakia on the AIESEC Symposium 2012 is yet another testimony to the company's dedicationto entrepreneurship and continuous innovation – to touch and improve lives of millions of people around the world.

The primary objective of NADSME is to support the development and growth of the Small and Medium enterprises in the Slovak Republic to increase the competitiveness of the sector within the common market of the EU and third country markets. With this aim, NADSME has been on the forefront, creating and developing programs to boost entrepreneurship in the country, especially with its Slovak Business Angels Network.

NADSME has partnered with AIESEC Slovakia to create a mechanism of support and development for ambitious young people in the country to transform their business ideas into reality, our first initiative together being the AIESEC Symposium 2012 – Startup Slovakia!

MAIN PARTNERS

sy

m

p

o s

iu

m

-4- REPORT 2012

Mark Tuttleis a serial entrepreneur from California, coming from an entrepreneurial family. Some of his notable startups include Belgem.com, the worlds first B2B diamond trading platform; Web Associates (now Level) acquired in 2010 by Rosetta for $40 million, and a host of others. He has been successful at landing major accounts for his startups, such as Apple, Acer, Yahoo, Lucent Technologies and HP. His interests are diverse including; divergent thinking, education, creativity, innovation, security, technology, business, philosophy, art and music. Mark is now teaching entrepreneurialism at European University Vienna, active in coaching startups in central Europe, and continues to work on startups of his own.

Selma Prodanovicis an entrepreneur and philanthropist, known as the discoverer and connector of business potential or the Business Angelina. She founded Brainswork, one of the most influential business developers in CEE, to support unique visionaries to cross conventional borders and to connect people, ideas and companies to pave new ways. In 2010 over 250 startups and investors profited from the Brainswork expertise and the international network of offices in Austria, the USA and 132 carefully selected partners throughout the world. Selma has twenty years of professional experience in new business development, creative industries, international marketing and connecting in Europe and beyond.

Petra MarkoPetra is a young Slovak entrepreneur who established the first complex dance production company ExtravaDansa. Petra saw the potential in the dance field and started her business when she was only a 19 year old university student. Without any previous experience, she has managed to create a s very successful company which employs 60 dancers, tailors, choreographers and salesmen these days. After ten years, ExtravaDansa has four branches in Bratislava, Czech Republic, Austria and United Kingdom, owns over 3000 costumes and has so far realized about 4000 performances.As a successful entrepreneur she became part of the EU Network of Female Entrepreneur Ambassadors. As a mentor she is a role model and inspiration for other women in Slovakia as well as in the EU.

Ivan ŠtefunkoIvan is the co-founder and Chairman of Neulogy. Ivan's focus is on commercialization of technologies, technology-based start-ups and academic spin-offs. Besides being a serial entrepreneur, Ivan has extensive background in media and internet. He co-founded several internet and technology companies, which became number one in their category and respective country, including Euractiv.sk, Pelicantravel.com, Monogram Technologies and wineshop.sk. Over the past 6 years, Ivan has also been extensively advising entrepreneurs on how to better use their skills and assets, and government authorities on how to motivate and support innovative entrepreneurs.

SPEAKERS

sy

m

p

o s

iu

m

-5- REPORT 2012

Adam Somlai-Fischer is the co-founder of Prezi.com. An architect and artist, a maker and facilitator, Adam spent the last decade creating innovative technologies and artistic projects which facilitate the creativity of others – ranging from mixed reality interfaces and DIY smarthomes, to institutions and workshop methods for innovation. His (collaborative) works have been exhibited at Venice Biennales and dozens of festivals globally, and published in leading magazines and blogs. In 2007 he co-founded Kitchen Budapest media lab with Peter Halacsy. He wrote his first prezi in 2001.

Can Ertrugrul is a stARTist by passion and a storyteller by fortune. His hobby is to help young entrepreneurs telling their stories and making them real. After STARTeurope, where Can was a core team member and in-house pitch trainer, he moved to the Austrian incubator and early-stage investor i5invest. From there he gradually shifted to the new online payment startup payolution, where he does business development. Can has given pitch trainings in Austria, Slovakia, Czech Republic, Kosovo, Romania and Portugal so far. His previous position as a chairman of Austria's biggest Debating Club not only brought him to finals in debating tournaments but helped him to get the right eye for public speaking and communications. Through his experience as a mentor at various international startup events he has seen hundreds of pitches (the good, the bad & the ugly) and understands the needs of young teams of founders quite well.

Ondrej Bartoš is an entrepreneur and venture capitalist from the Czech Republic. He experienced his first successful business endeavor before he graduated from college in 1996. Several business enterprises later, he is now managing the early stage venture capital firm Credo Ventures, which he co-founded in January 2009. Until December 2008 he served as the Senior Investment Director of MCI Management S.A., where he was responsible for managing investments in the Czech Republic, Slovakia, Romania, and former Yugoslavia. Ondrej views venture capital as a tool to help entrepreneurs reach their goals, execute their visions, and boost the economy by supporting innovative ideas and projects. Since 2009 he also stars in the investment TV show Den D on Czech TV.

Lukáš Hudeèek is an serial entrepreneur with a passion in connecting dots and squares. Currently running startup accelerator and co-working space in Prague. He has experience in a wide variety of fields, from e-commerce through software developemnt to manufacturing electronic devices. Former Skype senior engineer maintaining secure web systems and developing new tools such as SkypeToGo and first versions of Facebook integrations into Skype client.Organized startup weekend hackathons called IPO48 - one in Nairobi, second in Prague. Foudned GoToMarket Academy - program helping part-time entrepreneurs to go full-time or fold down. Occasionaly mentors and coach people in startup events like StartupLive, StartupWeekend, Mini-Seedcamp. Lukas founded and managing 6 months long accelerator program StartupYard and co-working space TechHub - both in Prague.

SPEAKERS

sy

m

p

o s

iu

m

REPORT 2012

Branislav KuvikBrano has been with P&G for 15 years. He has just been appointed the Customer Business Development (CBD) Capability leader for P&G prestige globally. Branyo started his career as Sales Representative in Zahorie after which he moved to Banska Bystrica, Budapest and Geneva, where he was leading different multifunctional CBD teams across Central Europe. He spent the last 3 years in Holland leading the Dutch P&G prestige organization.Brano is an expert on innovative selling skills and instore presentation techniques.He has a passion for P&G, inspirational speaking and people development. Branyo is an avid birdwatcher.

SPEAKERS

MENTORS

Jaroslav Luptak

Neulogy | Consultant

Matus NavratNavrat Law | Neulogy/Attorney

David Szedely

Neulogy | Consultant

Milan Schnorrer

Pricewise & Lingibli | Executive Partner

Marcel Klimo

Thank You Labs | Founder

Raffael Kellner

Lingibli | Executive Partner

Boris Sebosik

iNova sys | Executive Manager

Tim Cox

Opera Consulting Group | Senior Partner

-6-

Peter PacekNADSME | Director of National and

International Programmes

Marius StrackeRoland Berger Strategy Consultants |

Consultant

Ján Orlovský ZSE | Head of Central Affairs and Company Spokesman

Mark TuttleMaster of Ceremonies

-7- REPORT 2012

sy

m

p

o s

iu

m

-8- REPORT 2012

DATE:VENUE: DELEGATES:

TOPIC:

3th -4th February, 2012Centrum vedecko-technických informácií, Bratislava, Lamacská cesta 8/A

60 university students and graduates from the age,18 up to 30 who were chosen from all the registered candidates. The key factors in selection was the candidate's interest in business innovations, startups and entrepreneurship.

The aim of the Symposium-Startup Slovakia! was to empower ambitious young people to start up their own businesses. The labor situation in the past years has dramatically changed in Slovakia and universities are producing huge amount of graduates, who overload the demand at the market. Thirty percent of graduates cannot work because there is no job for them. Creating new job opportunities is very important step which would solve this crisis.

Many times it is just a simple creative idea of a young person which means a business with a huge potential. Young people are brave enough to risk and they are not determined by previous failures.

However, what they are missing is the knowledge of how to go about setting up. That is why we created the environment for young people where they could network with and learn from experienced entrepreneurs, and as well get information about the supporting systems available in the country and region which would help them transform their great ideas into real businesses.

The best 3 ideas that came out of the day were awarded mentorship sessions from the Czech tech accelerator StartupYard and Neulogy in Slovakia.

Entrepreneurship as a force for driving change / Selma Prodanovic

Ecosystem for Entrepreneurship and Innovation in Europe and Slovakia / Ivan Stefunko, Selma Prodanovic, Peter Pacek, Tim Cox, Mark Tuttle

Think like an Entrepreneur / Mark Tuttle

Startup Success Story / Petra Marko

Innovation is our life-blood / Branislav Kuvik

Design and Create a product / Adam Somlai-Fischer

Monetize your Idea / Lukas Hudecek and Marius Starcke

Estimate the resources you need / Can Ertugrul

What do investors look for? / Ondrej Bartos, Ivan Stefunko

Sell your Idea / Can Ertugrul

CHARACTERISTICS

sy

m

p

o s

iu

m

-9- REPORT 2012

About the 3 best startups of the Symposium-Startup Slovakia!:

Overall winner:

Goldenfish Lightning Goldenfish Lightning is an intelligent lighting system, which adjusts to your lifestyle. The trick here is that you don't have to rewire your house to do it. All you have to do is change out your light switch and it just works. Well, that's at least what they promise their prototype will do once it's ready. The two leaders of this group (Tomáš Baran and Karol Zrelák) have already been working on the idea for some time and came to Symposium to refine it. They already have an investor lined up, if they can produce a prototype.

TranslateKarateTranslateKarate is an online localization tool for apps, which aims to have a very simple user interface. They are currently in their alpha testing phase and one of their main features is integration with social media.

School-EAdorably named after the Disney character Wall-E, this web-based school (course) management system with online payments won the event. The team proved that there is a real need for voluntary schools with 50-400 students to use an online payment and registration system for their courses. Apparently, many of the schools don't even know that some people (mostly kids) attending their courses aren't event paying.

3 BEST STARTUPS

The 3 Winning Teams

sy

m

p

o s

iu

m

-10- REPORT 2012

Views of the delegates:

„Great! Interactivity was the best feature of this whole event!“Katarina Benkova, 22, City University

„I really liked these 2 days spent on such a great conference which has given me a lot of good advices and inspiration. I would like to come here for the next one too. There was a really good atmosphere all the time! 10 points to the Symposium!“Barbora Mihokova, 22, Univerzita sv. Cyrila a Metoda v Trnave

„Perfect Conference, well organized, confident and also fun people. I have new ideas for my project and I met probable new partners for doing business with. I hope you will organize it again!“Tomas Banik, 23, University of Economics

„It was such a great event! I appreciate it so much because it brings connection between vocational and academic field. Lets continue and improve this event for the future.“Jakub Strba, 27, University of Economics

„I really liked this Symposium, it was beyond my expectations. I met great people, was inspired with plenty of great ideas and spent a perfect time. Thank you!“Katarina Koresokova, 24, Comenius University

„The event was great! I loved to listen to the speakers. Loved the diversity, talent and passion.“Gabriel Bagala, 27, City University

„I liked these 2 days very much, There were great speakers, great people and great ideas, refreshment and food.“Katarina Gajdacsova, 21, CityUniversity of Seattle

DELEGATE´S FEEDBACK

sy

m

p

o s

iu

m

-12- REPORT 2012

AIESEC is the world's largest student-run organisation. Focused on providing a platform for youth leadership development, AIESEC offers young people the opportunity to be global citizens, to change the world, and to get experience and skills that matter today. AIESEC has 60 years of experience in developing high-potential youth into globally minded responsible leaders.

ORGANIZER

110 Countries and territories 730 Local Offices2,100 Universities 60,000 Members 16,000 International Internships 20,000 Leadership Roles 4,000 Partners/sponsors 470 Conferences annually945,000 Alumni60 years of experience

AIESEC has been in Slovakia for over 40 years, providing life changing experiences for young people in the country, enabling them to develop themselves both professionally and personally.

In addition, the thriving and mutually beneficial relationships that AIESEC Slovakia shares with universities and the corporate sector in the country, makes AIESEC Slovakia well-known among university students and graduates in Bratislava, Trnava, Žilina, Nitra, Banská Bystrica, Poprad, Prešov and Košice.

What makes AIESEC unique is the youth driven impactful experience that it offers to its members. AIESEC is run by young people for young people, enabling a strong experience to all its stakeholders. Our members are part of an exciting, driven, global network. They are able to contribute to societal change while exploring their own vision for a positive impact on society. We are supported by thousands of partner organizations around the globe who look to AIESEC, to support the development of youth and to access top talent through our global internship program. Each year, we provide over 60,000 AIESEC members the challenging opportunity to live and work in a foreign country in the areas of management, technology, education, and development.

To increase youth impact in the world, we see that society needs leaders who are entrepreneurial, culturally sensitive, socially responsible and take an active part in their own learning. To gain a holistic experience AIESEC offers young people the opportunity to take on a leadership role before or after your internship. They are able to learn how to lead a team, manage large projects and run a local or national organization along with people all over the world!

One of the best ways to develop what it takes to be a leader is to take up one of the 20,000 leadership roles involved in running AIESEC, at local, national, regional and global scale, as well as trainings in soft skills and functional areas in over 470 conferences and thousands of activities each year. Along with international internships and leadership experiences, AIESEC offers young people the chance to participate in virtual global discussions, virtual team work experiences, online knowledge management and hundreds of physical meetings/conferences, learning teams, coaching with top executives and more.

The AIESEC platform is a unique environment that enables people to explore and develop their potential and creates the opportunity for development of defined leadership competencies.

-14- REPORT 2012

sy

m

p

o s

iu

m

PARTNERS OF THE CONFERENCE

Official Partners

Conference Supporters

Media partners

Principal Partner

-15- REPORT 2012

sy

m

p

o s

iu

m

PARTNERS OF AIESEC IN SLOVAKIA

Digital Age Advertising

Honorary Partners

Principal Partners

Exchange Partner

Supporters

Content Partners

Media Partners

Non-corporate Partners

-16- REPORT 2012

NADSME

sy

m

p

o s

iu

m

2011 AIESEC Slovakia