CSR Leadership World 2014Sustainable CSR, Sustainable Future

3rd-4th, Nov, 2014 Shanghai, China

CSR 2014Leadership World

全球企业社会责任领袖峰会2014

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Monday, November 3, 2014 Agenda 7:30 Registration, Networking and Refreshments

8:30 Opening and Welcome Address

The Future of Sustainability and CSR Development with Chinese Characteristics - What‟s new in China‟s 13th Five-Year Plan (2016-2020) for economic and social development which the business society

should pay attention to? Any new opportunity and challenges regards sustainability and CSR? - How Can Governments, Business Sectors and Non-Profit Institutions Cooperate More Effectively In Respond To The Ever

More Pressing Challenges Of Sustainable Development in China?

CHU Xuping, General Director, Research Centre, State-owned Assets Supervision and Administration Commission, PRC (SASAC)

Past, Present, Prospect

9:00 From the Perspective of an Economist: What is Responsible Business

MAO Yushi, Top Economist in China / Founder & Standing Director ofUnirule Institute of Economics, in 2012 he was awarded the Cato Institute‟s Milton Friedman Prize for Advancing Liberty

9:30 Circulor Economy –How to Shift "Value Creation" through "Sustainability"

The “Circular Advantage” is based on the results of a 12 months long research program including deep-analysis of 120+ companies making real business out of circular principles and interview with more than 70 leading experts from business, academia, policy and NGOs.Through the study, Accenture identified:

- Five business models are particularly attractive to reduce resource needs while creating economically attractive opportunities

- Five business capabilities are crucial to deliver these circular economy business models - Ten technologies, from digital to engineering, enable companies to deliver circular business innovation at scale and

increasingly low cost

Peter Lacy, Managing Director - Strategy & Sustainability, Asia Pacific, Accenture

10:00 Integration of Business and Commonweal and Challenges in the Era of Charitable Economy

Recent years, the ecosystem of public welfare in China has been evolving at a very fast speed. In the past years, Chinese philanthropy mainly meant disaster relief and donation. But now, the philanthropy industry has been evolving to a more advancing, transparent and socialized ecosystem. Standing at the trend curve of these transformations, how could business leaders identify, seize and leverage the existing social business innovations and opportunities to create more shared value for people, planet, profit? What kind of challenges they are facing and how to overcome them? This is a very tough and meaningful question which worth thinking it over by both business and philanthropy leaders.

- Emerging transformations and trends in China

- Seizing opportunities and preserving values

- Challenges and solutions

Dr.WANG Zhenyao, Dean, Beijing Normal University China Philanthropy Research Institute (Ex – Director, Ministry of Civil Affairs of PRC)

10:30 Brainstorming:

Spotlights on the Development of CSR and Sustainability in China - Status Quo and Trends

- Obstacle and Driving Force - Opportunities and Challenges - Technology and Capital - How Can Governments, Business Sectors and Non-Profit Institutions Cooperate More Effectively In Respond To The Ever

More Pressing Challenges Of Sustainable Development in China? - How to manage Government Private Sector Relationship in China? - Does “Double Standard” Still Exist and Why? - Strange Phenomenon: Companies Which Had Been Awarded for CSR Performance by Media in 2013 were Dragged Down

by Scandal Stories Concerning Environmental and Social Issues. What Could We Learn from the Ratings and Awards as well as What Lessons Could We Draw from These Reputation Crisis?

- Q&A

Moderator: Richard Brubaker, Founder of Collective Responsibility & Adjunct Professor, China Europe International Business School

Panelists: Calvin Quek, Head, Sustainable Finance Program, Greenpeace HU Jianhua, Head of the Business Committee Investment Management Division, Shanghai Pudong New Area People's Government ZHU Hongjun, Editorial Board Member; Head of Green News, Nanfang Media Group Dr. Xiaohui Liang, Chief Researcher & Deputy Director; Adjunct Lecturer,Office for Social Responsibility, China National Textile and Apparel Council, Peking University Law School

11:10 Coffee Break

11:40 Global Insight: Emerging Trend for CSR and Sustainability – Innovative CSR Partnership for Sustainable Supply Chain Management

Today‟s global challenges unite corporate citizens to undertake social responsibility for sustainable supply chain development. Sustainable development will not be possible unless most if not all can contribute. Innovative CSR partnership in development approach is a proven way to bring long term economic, social and environmental benefits for sustainable future.

- Global challenges and opportunities - Best practices case studies of development approach for sustainable improvements - Maximize the benefits and impacts by cascading effects

Joyce Chau, Chief Representative,BSCI Representative China, Business Social Compliance Initiative – An Initiative of Foreign Trade Association

12:10 Sustainability Roadmap for your GO-OUT Strategy to Secure Future Growth - Create awareness for today‟s global macroeconomic trends and unsustainable activities in the world and in China. - Introduction to “Planet Possible, AkzoNobel‟ s strategy for “radical efficiency”, explaining various examples of Eco friendly

product development, Energy and waste water reduction programs, the need for Cooperation/linking to other parties both in the value chain and with, Governments, Universities, NGO‟s.

- Our Commitment to Chinese partners/suppliers in teaching/supporting them to achieve a truly sustainable position through our Supplier Support Visit program.

- Compliance, human rights, technical performance and other important issues which is key to your GO-OUT success

Dick Bartelse, Director Purchasing, Powder Coatings, AkzoNobel

13:00 Lunch

From Strategy to Execution, From CSR to Sustainability

14:30 In most of the companies, CSR is separated with business and mainly focus on philanthropy. CSR executives are marginalized and will face big challenges when the economy is in the downturn. Hence, it‟s important to know how to make the business case and prove the value of CSR and Sustainability to the Board Members.

Making the Business Case and Gaining Executive Buy-in - How to Design a Sustainable CSR Model and Making the Business Case

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- Proven Methods on ROI Analysis to Engage CFO - Reporting Skills to Engage CEO - How to Engage with the Board Members to Reset and back CSR and Sustainability

Dr.LU Jianzhong, Founder, CSR Thought Laboratory

15:00

15:30 Leadership Panel: Why and How to Place Sustainability at the Heart of Business Strategies and Operations toPromote Social and Environmental Development Whilst Delivering Business Value - Business Model Innovation - Systems Innovation - Creating Shared Value - From „take, make and waste‟ to the “Circular Economy” - Transparency &customer engagement - Shareholder engagement - Conducting the strategy through 360 degree data driven assessment - Q&A

Moderator: LI Guanghai,Managing Director, Greater China Strategy & Sustainability Services, Accenture

Panelists: Dr.LU Jianzhong, Founder, CSR Thought Laboratory Michael Tinskey, Global Director of Vehicle Electrification & Infrastructure, FORD GUO Karen, Head of Sustainability, APAC, Dow Chemical

16:10 Coffee Break

16:40 Climate Change Strategy in China Market: Uncovering Opportunity and Maximizing Value in Facing Climate and Low Carbon Challenges - Carbon Disclosure Project: How Businesses Measure Their Carbon Footprint - How to Leverage the Emission Data and Adapt your Business to the Climate Risks in the Long Term - Identifying Opportunities Concerning Cost, Energy and Water Efficiency - Dealing with Challenging Carbon Reduction Targets - Carbon Capture and Storage - Keeping Cost Competitive and Being Prepared to Engage With Government and Society as The Energy Landscape Changes - Carbon Emission Trading: Status Quo and Next Five Years - DJSI: Sustainability and Rankings

CAI Luping,Senior Consultant, Sustainability Service,Schneider Electric

17:20 Product and Environment Stewardship - 2013 H&M Sustainable Action within the Value Chain - "Closing the Loop" - Water Stewardship Strategy

Veronique Rochet, Head of Sustainability, Far East, H&M

17:50 The Financial Side of Sustainability: - Why are investors, insurers and lenders focusing on ESG and how should you deploy your resources? - What aspects of Sustainability and ESG are lenders mostly concerned about? - How is Sustainability being integrated into your internal risk management practices and systems? - How does Outstanding Companies respond to expectations of different stakeholders in investor relations, communication

Redefine CSR – How to Solve the Toughest Problems inthe most Profitable Way

- Wind for Prosperity

Giorgio Fortunato, Regional Marketing Director, Asia Pacific & China ,Vestas

Tuesday, November 4, 2014 Agenda

Champion CSR, Keep Evolving

8:30 Registration, Networking and Refreshments - Learn. Connect. Collaborate. Transform

9:00

Community Investment and Partner Identification - Making Business Sense of Your CommunityInvestment - Working with the Right Partner for MeasurableSuccess

John Hong, Head of Corporate Affairs, Standard Chartered Bank(China) Limited.

9:30

Three-Phase Transition to Advance MNC’s Global CSR Strategy to Local Competitiveness In the fast changing local market and societal contexts, it is crucial to localize and align MNC‟s global CSR strategy with country development needs. A three-phase transition approach will be applied to advance the global strategy from compatibility, capacity to local competitiveness.

Roy Zhang, Director, Community Affair / CSR Asia,United Technologies Corporation(UTC)

10:00 Address the Challenges in Supply Chain and Sustainability Marketing - Responsible Sourcing:Smarter Procurement Scorecards - Transparency and Human Rights - Greening - Supplier Engagement - Cooperation - Sustainability Marketing and Consumer Education

Moderator: Roy Zhang, Director, Community Affair / CSR Asia,United Technologies Corporation(UTC)

Panelists: Tobias Knapp, Managing Director, BSD Consulting Alan Aicken, Global Vice President, CSR Supplier Management, HUAWEI GU Beibei, Senior Profect Officer, IPE

10:40 Coffee Break

11:10 How to Leverage CSR to Enter Chinese Market Successfully

Richard Brubaker, Founder and Managing Directorof Collective Responsibility &Visiting Professor of Sustainability, China

Europe International Business School

and wider business practices? - What are the best industry practices, such as IFC Performance Standards and Equator Principles? - To achieve a sustainable economic prospect, what is the role investors are playing? - Next-level ESG ratings and rankings

Moderator: Calvin Quek, Head, Sustainable Finance Program, Greenpeace

Panelists: YANG Bin, General Manager, Investment Banking, Shanghai Pudong Development Bank Peter Hepenstall, Vice President, Sustainability, APAC, Barclays

18:30 Chairman Closing Speech and End of Day One

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11:40 Facing the Challenges in Embedding Sustainability – Methods and Approaches - Product - Operation - Consumer-driven Innovation - Branding and Consumer Engagement

Rene Co, Vice President, Corporate Communication and Brand Management, Asia Pacific, P&G

12:10 Lunch

13:30 From SustainAbility to ThriveAbilitv - A third generation of sustainability reporting is needed: from “less bad” to “minimally good enough” - ThriveAbility: a mental mindset shift for sustainability managers and strategy advisors and how to develop your license to grow - The role of lT in this new paradigm and how stakeholder dialog transitions to stakeholder collaboration

Ralph Thurm, Senior Advisor, BSD Consulting; Founder and CEO, A|HEAD|ahead(ex-COO, GRI)

14:30 Cause Marketing: Find New Ways to Fully Embed CSR Initiative into your Brand and Brand Communication to Achieve Favorable Corporate Image - When, What, How - Digital and CSR Communication - Case Study: What we could take away from the Best and the Worst

Elan Shou, Managing Director Greater China and SVP, Ruder Finn China

15:00 GRI’s New Sustainability Reporting Guidelines: G4 -Why embedding sustainability into core business strategy is no longer a fringe pursuit, and how can GRI‟s G4 Guidelines help your company stay ahead of the game -Business integration and integrated report

HUI Yuming, Country Director, China, GRI Sherin Lin, Vice president, TUV Rheinland

15:50 Coffee Break

16:20 Staying ahead of the Sustainability Curve: Turn Sustainability and CSR Cost into Business Competitive Advantage - New methods and storytelling:In the new era of big data, building sustainability through consumer-driven innovation,

consumer education and consumer engagement to win consumer‟s heart, pocket, loyalty - Building on a culture of responsibility through cross-functional coordination and cooperation

Marina Wu, Director of Communications and Sustainability, North Asia, Unilever

16:50 Panel Discussion: Are we too Confident with Your CSR Strategy? Re - think, Re - examine, Re - structure your CSR System and Strategy so as to Add More Benefits to our Triple Bottom Line and Make it More Sustainable! - Should we move forward with a separate CSR department, or just set responsibilities andtargets in the existing structure? - Is it right for the CSR function to rest in the PR department (or, corporate affairs or humanresources department)? - Should environmental and human resources issues be also an objective andresponsibility of the CSR department? - How does the CSR budget in my company relate to the industry standard? - Is it necessary to establish a CSR committee at the board level? - We operate globally… how do we integrate the CSR function at aglobal level without losing the local perspective? - Should the CSR manager be recruited from within or outside the company? - Does the Company have an EHS&Q Management System? - Do we need to participate in a Sustainability Index? - How to Go beyond Compliance? - Should we set up corporate CSR foundation? - Q&A

Moderator: Sam Lee,CEO, InnoCSR

Panelists: Sunny Sun, SustainabilityManager, IKEA Vincent Chen, CSR manager, TUV Rheinland Ralph Thurm, Senior Advisor, BSD Consulting; Founder and CEO, A|HEAD|ahead(Confirming) Marina Wu, Director of Communications and Sustainability, North Asia, Unilever(Confirming)

17:30 Day Two Close Speech and End of Day Two