ADVERTISING WITH THE BEACHCOMBER
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Transcript of ADVERTISING WITH THE BEACHCOMBER
ADVERTISING WITH THE BEACHCOMBER
“THE BEACHCOMBER IS THE VOICE OF THE BEACH HIGH COMMUNITY.”-LAURA BAIRD, BEACH HIGH STUDENT
ALL ABOUT PRESTO PIZZA
• LOCATED 332 LINCOLN ROAD, PRESTO PIZZA IS CONVENIENT FOR STUDENTS AND TEACHERS AT MIAMI BEACH SENIOR HIGH SCHOOL.
• FOR 49 YEARS, PRESTO PIZZA HAS BEEN SERVING THE PEOPLE AND TOURISTS OF MIAMI BEACH.
• PRESTO PIZZA IS FAMILY OWNED AND OPERATED.
• PRESTO PIZZA DELIVERS IN ORDER TO PROVIDE THE HIGHEST LEVEL OF CUSTOMER SERVICE.
• ALL OF THE FOOD IS FRESHLY HAND MADE ON A DAILY BASIS.
WHO WE ARE• THE BEACHCOMBER HAS BEEN PUBLISHING FOR 82
YEARS.
• ADVERTISEMENTS SUCH AS BLISSBERRY, PRIVATE TUTORS, AND PERSONAL BUSINESS CARDS HAVE APPEARED IN THE BEACHCOMBER
• 4-6 ISSUES OF THE BEACHCOMBER ARE PRINTED PER YEAR
• ABOUT 2000 STUDENTS ATTEND MIAMI BEACH SENIOR HIGH
• 5000 COPIES OF EACH ISSUE ARE PRINTED AND ARE DISPERSED AMONG THE STUDENT BODY, AS WELL AS OTHER HIGH SCHOOLS, AND LOCAL BUSINESSES.
DISTANCE FROM US TO YOU
A- MIAMI BEACH SENIOR HIGHB- PRESTO PIZZA
• 3 MINUTE DRIVE
• ABOUT 15 MINUTE WALK
• LESS THAN ONE MILE AWAY
MIAMI BEACH SENIOR HIGH DEMOGRAPHICS
7%
25%
43%
18%7%
33139331403314133154Other
HAVE YOU VISITED LINCOLN ROAD INTHE PAST TWO MONTHS?
92%
8%
Results
YesNo
OF POLLED STUDENTS GO OUT TO EAT ON THEIR FREE TIME.
PERCENTAGE OF POLLED STUDENTS
WHO GO OUT TO EAT WITH 3 OR MORE
PEOPLE:
“I ALWAYS LOOK INTO THE ADVERTISEMENTS IN THE BEACHCOMBER.” -STEPHANIE SANTANA
OF POLLED STUDENTS SPEND
OVER $10 ON A MEAL.
WHAT IS MOST IMPORTANT WHEN DECIDING WHERE TO EAT?
“I THINK THERE SHOULD BE MORE RESTAURANT ADVERTISEMENT IN THE BEACH COMBER.”-CHUNGSING ARGUELLO, BEACH HIGH STUDENT
0%5%
10%15%20%25%30%35%40%45%50%
15%
38%47%
Transportation Location Prices
DO YOU KNOW OF PRESTO PIZZA?
• YES
• NO
WHY HAVE JUST A SLICE WHEN YOU CAN HAVE THE WHOLE PIE?
IF SO, HAVE YOU EVER BEEN TO PRESTO PIZZA?
• YES
• NO
IF PRESTO PIZZA ADVERTISED IN THE BEACHCOMBER WOULD YOU CONSIDER GOING?
• YES
• NO
“Thank you Beachcomber! Advertising in your newspaper has brought Blissberry great customers. Thanks for the exposure.” -Kim Pham, Blissberry owner
AD OPTIONS
AD INFORMATION
-For more information on purchasing an ad in The Beachcomber, contact our Journalism advisor Andy Weiss at:[email protected]
-Eighth of a page= $45 -Two full pages=$600-Quarter of a page= $90-Half of a page=$150-Full page= $300