Adastra Wines: An Organic Family Winery Tiburon Research June 26, 2015.

Adastra Wines:An Organic Family Winery

Tiburon Research June 26, 2015

15.06.26 – Adastra Wines © Tiburon Strategic Advisors, LLC™ 2

Adastra Wines

Source: 4/21/05 Adastra Web Site; Tiburon Research & Analysis

Founded in 1850 Based in Carneros, CA 20 planted acres Owner: Chris Thorpe Web site: www.adastrawines.com

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Adastra Wines was Founded in 1850 and has Subsequently Evolved through its Early Ranch, Angus, & Vineyards Phases

Early Ranch Phase

Angus Phase

Vineyards Phase

Approximate

Dates: 1850 - 1982

• XXXX: Ranch passed to son Ted Raven

• XXXX: Ranch Sold to the Sandbach family who renamed it Star Hill Ranch

1983 - 1988

• 1983: Star Hill Ranch purchased by Thorpe family

• 1983: Ranch renamed Adastra

• 1984: Ranch utilized to raise cattle

KeySteps:

1989 - 2015

• 1989: Cattle sold• 1989: Planted Merlot &

Chardonnay on eight acres

• 1993: Began selling Merlot & Chardonnay grapes to Robert Mondavi

• 1994: Planted Pinot Noir & Chardonnay on additional twelve acres

• 1995: Edwin Thorpe became general manager

• 1996: Signed long-term contract with Etude Wines to sell Pinot Noir grapes

Adastra Wines History


• 1850: Adastra Wines founded

• 1850: Adastra plot purchased by Paul and Caroline Raven who plant grapes, apples, prunes, hay, and grain

1850 2015

Adastra Wines

Founded

Adastra WinesToday


Adastra Wines was Founded in 1850


Founded in 1850 Based in Carneros, CA

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Adastra Wines was Purchased by the Thorpe Family in 1983


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Adastra Wines Began Selling Chardonnay & Merlot Grapes to Robert Mondavi in 1993


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Adastra Wines Signed a Contract to Sell its Pinot Noir Grapes to Etude Wines in 1996


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Adastra Wines is Not a Frequent Advertiser

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Advertising

Participant in two popular open house

events: April in Carneros & Holiday

in Carneros



Adastra Wines Does Not Have a Tasting Room and is Rarely Open to the Public


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Adastra Wines Has a Wine Club

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No tasting room

Source: 6/26/15 Adastra Wines Web Site; 4/21/05 Adastra Web Site; Tiburon Research & Analysis


Adastra Wines Only Opens to the Public for Two Events; April in Carneros and Holiday in Carneros

• November 19th & 20th, 2005 - Winery open house from 10am to

4pm

April in Carneros

• April 16th & 17th, 2005- Winery open house from 10am to

4pm

Holiday in Carneros

Adastra Wines Events



Adastra Wines’ Open House Events are Both Organized by the Hospitality de los Carneros Organization

Source: 4/21/05 Adastra Web Site; 4/21/05 Hospitality de los Carneros Web Site; Tiburon Research & Analysis

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Collective of Napa and Sonoma wineries

located in the Carneros appellation

Organizers of two annual winery open house events; April in Carneros; Holiday

in Carneros


Adastra Wines Has a Web Site with Five Core Sections, Including Shop Wines, Organic Vineyards, Wine Club, About Adastra, & Contact

Source: 6/25/15 Adastra Wines Web Site; 12/19/13 Adastra Vineyards Web Site; 4/21/05 Adastra Web Site; Tiburon Research & Analysis

Adastra WinesWeb Site

Shop Wines Wine Club About Adastra Organic

VineyardsContact

Adastra Wines Web Site


Adastra Wines is Not a Frequent Acquirer

Source: Tiburon Research & Analysis

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Acquisitions


Adastra Wines Has a Charitable Giving Program


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Charitable Giving


2013 2014

Adastra Wines Has Employees

Adastra WinesEmployees


Needs data


Adastra Wines Has Planted Acres

Adastra WinesPlanted Acres

Needs data

Seven acres of Chardonnay;

seven acres of Merlot; six acres of

Pinot Noir


2013 2014


Adastra WinesTons of Grapes

Adastra Wines Grows ___ Tons of Grapes


Needs data

2013 2014


Adastra Wines Produces Gallons of Wine

Adastra WinesGallons of Wine


Needs data

2013 2014


1,389 1,389

2004 2005

Adastra WinesCases Produced

Adastra Wines Produces 1,389 Cases of Wine, Consistent Since 2004


Needs update

2004=4/21/05

2005=4/21/05


Adastra WinesCases Produced

By Varietal

Adastra Wines’ Largest Volume Production is in Chardonnay and Merlot


Pinot Noir6%

Merlot47%

Chardonnay47%


Adastra Wines Generates Revenues

Adastra WinesRevenues($ Millions)


Needs data

2013 2014


Adastra Wines Earns $___ Million

Adastra WinesNet Profits($ Millions)


Needs data

2013 2014


Adastra WinesWines

Adastra Wines Has a Number of Wines, Including Chardonnay, Pinot Noir, & Merlot

Adastra WinesWines

Chardonnay MerlotPinot Noir



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Adastra Wines’ First Wine is Chardonnay



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Adastra Wines’ Second Wine is Pinot Noir



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Adastra Wines’ Third Wine is Merlot



Adastra Wines is Led by its Owner & General Manager Chris Thorpe

Adastra Wines Organizational Chart


Chris Thorpe Owner

Edwin Richards Tom HechtPam StarrConsultant


Adastra Wines Has a Board of Directors, Led by its Chairman…


Adastra WinesBoard of Directors

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Adastra Wines is Privately Owned

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Adastra Wines Assets

($ Millions)

Adastra Wines Has Assets


2013 2014

Needs data


Adastra Wines Liabilities

($ Millions)

Adastra Wines Has Liabilities


2013 2014

Needs data


Adastra Wines Shareholders Equity

($ Millions)

Adastra Wines Has Shareholders’ Equity


2013 2014

Needs data


Adastra Wines Earnings Per Share

Adastra Wines Earns … Per Share


2013 2014

Needs data


Adastra Wines Dividends Per Share

Adastra Wines Declares … Dividends Per Share


2013 2014

Needs data


Adastra Wines Dividend Yield

Adastra Wines Has a … Dividend Yield


2013 2014

Needs data


Adastra Wines Stock Price

Adastra Wines’ Stock Price is …


2013 2014

Needs data


Adastra Wines Shares Outstanding

Adastra Wines Has … Shares Outstanding


2013 2014

Needs data


Adastra Wines Market Capitalization

($ Millions)

Adastra Wines’ Market Capitalization is …


2013 2014

Needs data


Adastra Wines is Owned by ….


Owner #220%

Other Owners10%

Owner #170%

Adastra Wines OwnershipBy Owner

Needs data


2013 2014

Adastra Wines Stock Volume

Adastra Wines’ Stock Volume is….


Needs data



Tiburon Strategic Advisors

• Focus on corporate-level strategy- Serve senior executives only at financial

services companies- Key services: market seminars, market

research, & strategy consulting - Served over 400 corporate clients and

completed over 1,700 projects since 1998- Host semi-annual CEO Summits, offer free

weekly research releases, and offer free business benchmarking tools for all types of advisors

• Chip Roame background- McKinsey & Company- Charles Schwab & Company- Tiburon since 1998

Comments

Adastra Wines: An Organic Family Winery Tiburon Research June 26, 2015.

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