(A)dam for Sitecore
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Transcript of (A)dam for Sitecore
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(A)DAM for Sitecore
10 – 18 September – Copenhagen | Frankfurt | London | Antwerp | Zurich | Paris | Stockhom
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Jean Claude van DAMme, BelgiumJean Claude van DAMme, Belgium
• Why Enterprise DAM?• ADAM and Sitecore• Customer example• Why ADAM?
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Engaging content
Want to go there?
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Want to go there!
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What goes into marketing a product?Data Sheets
Marketing focus v8Technical focus v2
White PapersHow to v5Business Benefits & ROI v24
Case StudiesCase 1 v9Case 2 v7Case 3 v6
AudioCEOVP MarketingDirector IT
PricingRegion ARegion BRegion C
VideoPromoHow it works (Long)Deep Dive 1Deep Dive 2Conference
Imagery North AmericaImage AImage BImage C
Imagery EuropeImage AImage LImage M
Imagery AsiaImage XImage BImage Z
Without DAM, the web isn’t worth a damn…
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So why should you give a damn?
Last DAM joke:
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How long will it take you to find something?
Is it the right version?
How do we ensure our assets are consistent and leveraged
across all channels?
Do we have the rights to use this imagery?
Are the regions using the messaging and assets they’re supposed to?
We struggle to manage volume of assets in multiple file formats
How do we ensure digital assets are meeting regulatory
compliance needs?
How do we leverage assets across countries to reduce cost
but allowing localization?
How do we get products to market faster?
How do we improve the efficiency of creative process?
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Challenges Product data inaccurate,
inconsistent often redundant Content and info spread
across a variety applications. Lengthy go to market
processes No flexibility to adopt to new
marketing channels. Reduced sales opportunities
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Solution
One single entry point for all Product data
Easy roll-out to new markets and channels
Easy localization ( pricing and language)
Tremendous cost and time savings
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Market Recognition
Forrester Wave™: Product Information Management, Q1 2014
Forrester Wave™: Digital Asset Management For Customer Experience, Q4 2014
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Visit our booth for Chocolats Demo Partner system
ADAM Partner ecosystem
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Closer look at ADAM
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Visit our booth for Chocolats Demo Partner system
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