a fun & educational game to help visitors befriend local

Jamaican people

Why this game?

•  inspire visitors to venture out •  teach social skills – culture, mannerism & lifestyle •  perfect fit for the meet the people program

How? gameplay & artwork

gameplay

•  narrative –  visualize socializing with Jamaican people

•  HOG –  adventure keep players interested and excited

•  mini-games –  educational –  interactive –  patois, street food, fashion etc.

artwork •  hand-drawn illustrations –  representative places &

faces – warm, friendly, inviting

etc.

Production scheduling & financial costs

schedule

•  summer project in Jamaica •  team of 3 –  project manager, designer & coder

•  3 months – broken into modules/levels – month 1: modules 1 – 3 à 1 level a week

•  usability & more playtesting – month 2: modules 3 – 6

•  usability testing – month 3: finishing touches and changes,

publishing & implementing

financial costs

•  student interns $15-$20 per hour –  7.5 hours a day x 5 days a week x 3 months =

$6,750 – $9,000 per student –  team of 3 = 20,250 – 27,000 total wages –  save money in implementation with Visit

Jamaica developers

financial costs

•  gamesalad pro $299 a year

financial costs

•  $526 air flight round trip per student = $1,578 –  potential to deduct from pay

$20,549 – $27,299 total cost:

gains

•  ordinary advertisements –  others may be less in costs, like flyers, more

website attention etc. –  not as effective

•  not typical – advertises & adds value – making the experience more enjoyable &

shareable – motivates more visitors to participate –  thereby attracting more people to spend money in

local areas

competiveness

•  no other games center on Jamaican culture •  not meant to compete with HOG-games –  but to provide as a supplement to the Meet the

People program •  not for profit – meant to attract more tourists to spend money in

local area

potential risks

•  re-playability –  not intended unless for practice

•  deter players who dislike narrative-based or educational games –  not our target audience

•  will go unused –  not if the game is fun!

why this team?

•  creative & imaginative people •  lucrative research on Jamaican culture – make the game in Jamaica

•  very enthusiastic & passionate – we really want to help visitors make friends &

attract more people to Jamaica •  like a challenge – we want to hear this game being a helpful & fun

tool that benefits everyone

worth the investment

“We believe that we can create a shared value. Where we help visitors have a better experience while also giving local Jamaican people a chance to share their vibrant culture.”

a fun & educational game to help visitors befriend local &

Jamaican people