A Brand Management Project

4
A Brand Management Project Presented to the Faculty of the College of Business Administration Polytechnic University of the Philippines Sta. Mesa, Manila In Partial Fulfillment of the Requirements for the Course MARK 4113 Brand Management by Cabaja-an, Anjobel L. Brisuela, Anne Jhay O. Dela Cruz, Leamarie A. Ferrer, Nasser M. Maac, Jhemar L.

description

nice

Transcript of A Brand Management Project

Page 1: A Brand Management Project

A Brand Management Project

Presented to the Faculty of the College of Business Administration

Polytechnic University of the Philippines

Sta. Mesa, Manila

In Partial Fulfillment of the Requirements for the Course

MARK 4113 Brand Management

by

Cabaja-an, Anjobel L.

Brisuela, Anne Jhay O.

Dela Cruz, Leamarie A.

Ferrer, Nasser M.

Maac, Jhemar L.

Nieves, Pauline E.

Remoto, Joan R.

September 5, 2015

Page 2: A Brand Management Project

I. LOGO

II. POSTER III. CSR

IV. TRADE EXHIBIT DESIGN PLATFORMa. Memo pad, Letterhead and Business Card

Page 3: A Brand Management Project

b. Souvenirs c. Organization/Merchandise Shirt

c. Office Signage

d. Vehicle Signage e. Billboards

f. Catalog Design