9 Attributes of the Preferred Landing Page [Episode 13] - Tuesday's Tips & Tactics: Inbound...
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Transcript of 9 Attributes of the Preferred Landing Page [Episode 13] - Tuesday's Tips & Tactics: Inbound...
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Tuesday’s Tips & Tactics9 Attributes of the Preferred Landing Page
Twitter: #Kuno - @CPollittIU
The Preferred Landing Page
The Preferred Landing Page
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#1 – Capture IP Address
The Preferred Landing Page
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#2 – Testing
A B
The Preferred Landing Page
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#3 – Minimize Links
The Preferred Landing Page
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#4 – Form ~ One Call-To-Action
The Preferred Landing Page
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#5 – Value Proposition ~ Headline
The Preferred Landing Page
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#6 – Imagery ~ Video
The Preferred Landing Page
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#7 – Testimonials ~ Proof
The Preferred Landing Page
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#8 – Body Copy ~ What’s in it for them?
The Preferred Landing Page
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#9 – Bulleted List ~ What’s in it for them?
The Preferred Landing Page
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Social Proof ~ Sharing?
The Preferred Landing Page
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Above the Fold?
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The Preferred Landing Page
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