725 W. Frontier Circle Olathe, KS 66061 In …...ETC Institute, in association with Wilbur Smith...

725 W. Frontier Circle

Olathe, KS 66061

(913) 829- 1215

November 2011

In association with Wilbur Smith Associates

Contents

Executive Summary .......................................................................................................... i

Section 1: Charts and Graphs ...........................................................................................1

Section 2: Crosstabular Data by Location .....................................................................13

Section 3: Survey Instrument ........................................................................................40

South Lawrence Tollway Willingness to Pay Survey: Final Report

ETC Institute (2011) i

South Lawrence Tollway Willingness to Pay Survey

Executive Summary Report

Purpose and Methodology ETC Institute, in association with Wilbur Smith Associates, administered the “South Lawrence Tollway Willingness to Pay Survey” for the Kansas Department of Transportation (KDOT) during the fall of 2011. The purpose of the survey was to objectively assess the willingness of people to pay a toll to use a new freeway that could be developed south of Lawrence to connect K-10 west of Lawrence with the Lecompton interchange on I-70 east of Lawrence. The seven-page survey was administered to a stratified random sample of 851 residents who had driven on K-10 or 23rd Street through Lawrence during the past six months. The sample was stratified be geography to ensure that at least 200 surveys were completed with residents of each of the following four areas: the city of Lawrence, residents of Douglas County who live outside the city of Lawrence, Johnson County Kansas, and Shawnee County Kansas. The overall results have a precision of at least +/-3.5% at the 95% level of confidence. Major Findings

• 67% of those surveyed who had used the Kansas Turnpike (I-70) to travel west of the Lecompton interchange indicated that they would have used a new freeway in south Lawrence instead of the Kansas Turnpike if the toll for the south Lawrence freeway were the same as the turnpike.

• 93% of those surveyed who had driven completely through the City of Lawrence (between the Lecompton interchange on the west side of the City and K-10 on the east side of the City) indicated that they would use a new south Lawrence freeway instead of driving through the City of Lawrence if the new highway were free.

o Among those would consider using a new south Lawrence freeway, 54% indicated that they would pay a toll of at least $1.00; 35% indicated that they would pay $1.50 or more.


ETC Institute (2011) ii

• Willingness to Pay Tolls for Generic Travel Time Savings. Residents were also asked a series of questions (Q1-Q6) about how generic travel time savings would affect their willingness to pay tolls for a one-way trip on the freeway to avoid city traffic. The results are shown in the table below.

Other findings

• Travel Between Destinations South of 23rd St and K-10. Eighty-one percent (81%) of those surveyed indicated that they traveled between destinations south of 23rd street and K-10 at least once in the past 6 months.

o Of the 81% that indicated they had traveled between destinations south of 23rd street and K-10 at least once in the past 6 months, 84% indicated that they would use a freeway if one were built that allowed them to drive 65 miles per hour between K-10 and the Lecompton interchange; 15% would not use it and 1% did not know/had no response.

• Travel to University of Kansas Campus. Sixty-seven percent (67%) of those surveyed indicated that they had traveled to the University of Kansas Campus in Lawrence at least once in the past 6 months.

Contents of the report This report contains:

o an executive summary o charts depicting the results of most questions on the survey o Tables that show the overall results for each question on the survey by the

location of the respondent’s home o Survey Instrument

Questions 1 - 6 $1.50 or more $1.00 or more $0.50 or moreQ1. Travel time on each route to your destination was THE SAME

30% 43% 57%

Q2. Travel time on the Freeway is 3 minutes faster to your destination

30% 43% 58%


32% 45% 60%


36% 50% 63%


39% 54% 67%

Q6. Travel time on the Freeway is 15 minutes faster to your destination 41% 57% 70%

Willingness to Pay a Toll of…

Section 1:

Charts and Graphs


ETC Institute (2011) 1

Source: ETC Institute (2011)

Q1. If the travel time on each route to your destination was THE SAME, would you be willing to pay...?

by percentage of respondents

31%

43%

57%

$1.50 or more

$1.00 or more

$0.50 or more

0% 10% 20% 30% 40% 50% 60% 70%


Q2. If you could save 3 MINUTES by taking the freeway to your destination rather than the road through city

traffic, would you be willing to pay...?by percentage of respondents

30%

43%

58%

$1.50 or more

$1.00 or more

$0.50 or more

0% 10% 20% 30% 40% 50% 60% 70%






32%

45%

60%

$1.50 or more

$1.00 or more

$0.50 or more

0% 10% 20% 30% 40% 50% 60% 70%




36%

50%

63%

$1.50 or more

$1.00 or more

$0.50 or more

0% 20% 40% 60% 80%




Q5. If you could save 12 MINUTES by taking the freeway to your destination rather than the road through

city traffic, would you be willing to pay...?by percentage of respondents

39%

54%

67%

$1.50 or more

$1.00 or more

$0.50 or more

0% 20% 40% 60% 80%


Q6. If you could save 15 MINUTES by taking the freeway to your destination rather than the road through

city traffic, would you be willing to pay...?by percentage of respondents

41%

57%

70%

$1.50 or more

$1.00 or more

$0.50 or more

0% 20% 40% 60% 80%




Q7. During the past 6 months, how often have you driven on the Kansas Turnpike (I-70) from a point west of Lecompton to the toll booth on the east end of the turnpike near K-7 as you approach

Bonner Springs and Kansas City?by percentage of respondents

Almost daily5%

A few times a week5%

At least once a week12%At least once a month

26%

Less than once a month30%

Never21%

Does not equal 100%due to rounding


Q7a. [If Not “Never” to Q7] If KDOT built a freeway on the south side of Lawrence that would allow you to drive 65 miles per hour between K-10 on the east side of Lawrence and the Lecompton interchange on the west side of Lawrence, would you use K-10 highway around

Lawrence instead of the Kansas Turnpike IF...?by percentage of respondents

67%

69%

70%

71%

86%K-10 around Lawrence was free

0% 20% 40% 60% 80% 100%

K-10 highway around Lawrence had a toll that was equal to the amount of the Kansas Turnpike

The toll on K-10 around Lawrence was 25 cents less than the turnpike

The toll on K-10 around Lawrence was 50 cents less than the turnpike

The toll on K-10 around Lawrence was $1 less than the turnpike




Q8. During the past 6 months, how often have you driven completely through the City of Lawrence between the

Lecompton interchange at I-70 on the west side of Lawrence and K-10 on the east side of Lawrence?


Almost daily8%


At least once a week11%

At least once a month21%


Never23%


Yes93%

No7%

Q8a. [If Not “Never” to Q8] If KDOT built a freeway on the south side of Lawrence that would allow you to drive 65 miles per hour between K-10

on the east side of Lawrence and the Lecompton interchange on the west side of Lawrence, would you use the new freeway when you needed to

travel completely through the City of Lawrence if it were FREE?by percentage of respondents





35%

54%

71%

$1.50 or more

$1.00 or more

$0.50 or more

0% 20% 40% 60% 80%

Q8b. [If Yes to Q8a] Would you still use K-10 around Lawrence to travel between Lecompton and K-10 if you had to pay a toll of...?


Q9. During the past 6 months, how often did you travel between destinations south of 23rd Street/Clinton

Parkway in Lawrence (or south of the City of Lawrence) and the Lecompton interchange at I-70?


Almost daily11%





Never25%




Q9a. [If Not “Never” to Q9] When traveling between areas south of 23rd Street in Lawrence and the Lecompton interchange at I-70, do you normally use 23rd Street/Clinton Parkway OR K-10 Highway,

which intersects with Iowa (US-59) just south of 31st Street?by percentage of respondents

23rd St/Clinton Pkwy38%

K-10 Highway62%

Q9b. [If Yes to Q9a] Would you still use K-10 highway to travel between areas south of 23rd Street/Clinton Parkway

in Lawrence (or south of the City of Lawrence) and the Lecompton interchange if you had to pay a toll of...?

55%

58%

67%

73%

$0.80 or more

$0.60 or more

$0.40 or more

$0.20 or more

0% 20% 40% 60% 80% 100%






Q10. During the past 6 months, how often did you travel between destinations south of 23rd Street in Lawrence (or south of the

City of Lawrence) and K-10 on the east side of Lawrence? by percentage of respondents

Almost daily12%





Never19%


10a. [If Not “Never” to Q10] If KDOT built a freeway on the south side of Lawrence that would allow you to drive 65 miles per hour between K-10

on the east side of Lawrence and the Lecompton interchange on the west side of Lawrence, would you use the new freeway when you needed to

travel between areas in south of 23rd Street in Lawrence (or south of the City of Lawrence) and K-10 on the east side of Lawrence?


Yes84%

No15%

No response1%



10b. [If “Yes” to Q10a] Would you use the freeway to travel between areas south of 23rd St. in Lawrence (or south of the City of Lawrence) and K-10 on the east side of Lawrence if

you could access the freeway along 32nd Street in southern Lawrence BUT you had to pay a toll...?

55%

59%

68%

72%

$0.80 or more

$0.60 or more

$0.40 or more

$0.20 or more

0% 20% 40% 60% 80% 100%




Q11. During the past 6 months, how often did you travel to the University of Kansas Campus in Lawrence?


Almost daily10%





Never33%





Q11a. [If Not “Never” to Q11] If KDOT built a freeway on the south side of Lawrence that would let you save FIVE minutes

on a trip from K-10 on the east side of Lawrence to the KU campus would you be willing to pay a toll of...?

29%

31%

37%

42%

$0.80 or more

$0.60 or more

$0.40 or more

$0.20 or more

0% 10% 20% 30% 40% 50%


Q11b. [If “Yes” to Q11] If KDOT built a freeway on the south side of Lawrence that would let you save TEN

minutes on a trip from K-10 on the east side of Lawrence to the KU campus would you be willing to pay a toll of...?


32%

35%

41%

44%

$0.80 or more

$0.60 or more

$0.40 or more

$0.20 or more

0% 10% 20% 30% 40% 50%




Q12. If you could avoid paying a 20 cent toll by turning onto a two-lane road before you reached the toll and

driving on back roads around the toll booth, would you do so if it added three minutes to your trip?


Yes-save 20 cents48%

Yes-save 40 cents5% Yes-save 60 cents

3%

Yes-save 80 cents2%

Yes-save $18% Would pay the toll

34%

No response1%

Does not equal 100%due to rounding


Q14. The last time you drove from your home to or through Lawrence on K-10 and 23rd Street, where was

your destination?by percentage of respondents

University of Kansas12%

37%

7%

City of Topeka5%

1% Johnson County, KS22%

Wyandotte County, KS4%

Jackson County, MO5%

Other7%

Other location inside the City of Lawrence

Douglas Co outside Lawrence

Other Location in Shawnee



Section 2:

Crosstabulations by Location



Q1. If the travel time on each route to your destination was THE SAME, would you be willing to

pay:

N=851 Group Total

City of

Lawrence

Douglas

Shawnee

Johnson

Q1. If the travel time was THE SAME, would you be willing to pay:

$1.50 or more 27.2% 28.5% 36.6% 30.5% 30.6%

$1.00-$1.25 11.0% 12.0% 15.1% 13.5% 12.8%

$0.50-$0.75 15.0% 15.0% 14.1% 8.5% 13.3%

Refused all options 46.7% 44.5% 34.1% 47.5% 43.4%



Q2. If you could save 3 MINUTES by taking the freeway to your destination rather than the road

through city traffic, would you be willing to pay:

N=851 Group Total

City of

Lawrence

Douglas

Shawnee

Johnson

Q2. If you could save 3 MINUTES by taking the freeway would you be willing to pay:

$1.50 or more 25.2% 29.5% 34.6% 33.0% 30.3%

$1.00-$1.25 10.2% 13.0% 15.6% 12.0% 12.6%

$0.50-$0.75 16.7% 17.5% 14.6% 10.0% 14.8%






N=851 Group Total

City of

Lawrence

Douglas

Shawnee

Johnson


$1.50 or more 26.4% 30.0% 35.1% 36.0% 31.6%

$1.00-$1.25 11.4% 14.5% 17.1% 12.5% 13.7%

$0.50-$0.75 17.9% 17.0% 13.2% 9.5% 14.6%






N=851 Group Total

City of

Lawrence

Douglas

Shawnee

Johnson


$1.50 or more 28.9% 32.5% 40.0% 42.0% 35.5%

$1.00-$1.25 9.3% 18.0% 16.1% 14.5% 14.2%

$0.50-$0.75 20.3% 13.5% 12.2% 7.0% 13.6%






N=851 Group Total

City of

Lawrence

Douglas

Shawnee

Johnson


$1.50 or more 32.5% 34.0% 43.9% 46.5% 38.9%

$1.00-$1.25 11.8% 19.5% 15.1% 16.5% 15.5%

$0.50-$0.75 16.7% 12.0% 11.7% 8.5% 12.5%






N=851 Group Total

City of

Lawrence

Douglas

Shawnee

Johnson


$1.50 or more 33.7% 35.5% 48.3% 49.5% 41.4%

$1.00-$1.25 12.6% 20.0% 14.1% 16.0% 15.5%

$0.50-$0.75 17.1% 12.5% 12.2% 8.5% 12.8%




Q7. During the past 6 months, how often have you driven on the Kansas Turnpike (I-70) from a

point west of Lecompton to the toll booth on the east end of the turnpike near K-7 as you approach

Bonner Springs and Kansas City?

N=851 Group Total

City of

Lawrence

Douglas

Shawnee

Johnson

Q7. Have you driven on KS Turnpike west of Lecompton to the east end near K-7?

Almost daily 6.1% 6.0% 6.3% 0.5% 4.8%

A few times a week 4.5% 7.5% 6.3% 3.5% 5.4%

At least once a week 14.6% 10.5% 18.0% 4.0% 12.0%

At least once a month 29.3% 25.0% 35.1% 15.5% 26.4%

Less than once a month 25.2% 28.5% 25.4% 43.0% 30.2%

Never 20.3% 22.5% 8.8% 33.5% 21.1%



Q7a. If KDOT built a freeway on the south side of Lawrence that would allow you to drive 65 miles

per hour between K-10 on the east side of Lawrence and the Lecompton interchange on the west

side of Lawrence, would you use K-10 highway around Lawrence instead of the Kansas Turnpike

IF:

N=851 Group Total

City of

Lawrence

Douglas

Shawnee

Johnson

Q7a. Would you use K-10 on the west side of Lawrence instead of the Turnpike?

K-10 toll equal to Turnpike toll 62.8% 66.7% 66.8% 75.2% 67.3%

K-10 toll 25 cents less than

Turnpike toll

1.5%

1.9%

1.1%

3.0%

1.8%

K-10 toll 50 cents less than

Turnpike

0.5%

0.6%

1.1%

1.5%

0.9%

K-10 toll $1 less than Turnpike 0.5% 0.6% 1.1% 3.8% 1.3%

K-10 around Lawrence was

free

15.3%

16.0%

17.6%

9.0%

14.9%

Would never use K-10 even if

it was free

17.9%

11.5%

10.7%

7.5%

12.4%

No response 1.5% 2.6% 1.6% 0.0% 1.5%



Q8. During the past 6 months, how often have you driven completely through the City of Lawrence

between the Lecompton interchange at I-70 on the west side of Lawrence and K-10 on the east side

of Lawrence?

N=851 Group Total

City of

Lawrence

Douglas

Shawnee

Johnson

Q8. How often have you driven through Lawrence between Lecompton and K-10?

Almost daily 12.2% 14.5% 3.9% 0.5% 8.0%

A few times a week 16.7% 20.0% 6.3% 5.5% 12.3%




Never 22.8% 17.5% 18.0% 33.5% 22.9%

Q8a. If KDOT built a freeway on the south side of Lawrence that would allow you to drive 65 miles

per hour between K-10 on the east side of Lawrence and the Lecompton interchange on the west

side of Lawrence, would you use the new freeway when you needed to travel completely through the

City of Lawrence if it were FREE?

N=851 Group Total

City of

Lawrence

Douglas

Shawnee

Johnson

Q8a. Would you use a freeway between K-10 and Lecompton if it were free?

Yes 91.6% 90.3% 92.9% 98.5% 93.0%

No 8.4% 8.5% 6.5% 1.5% 6.6%

No response 0.0% 1.2% 0.6% 0.0% 0.5%



Q8a-. Why not?

Group

Q8a- Why not

1 AGAINST BUILDING ON WETLANDS

1 BECAUSE OF BAD DRIVERS

1 BECAUSE OF LOCATION

1 DO NOT LIVE CLOSE TO IT

1 DO NOT NEED IT

1 DOES NOT APPLY TO WHERE I LIVE

1 HAPPY WITH ROUTE I TAKE

1 LIVE ON NORTHWEST SIDE OF LAWRENCE

1 LOCATION

1 MASSACHUSETTS MORE CONVENIENT

1 NOT MUCH USE FOR ROUTE

1 OUT OF WAY

1 OUT OF WAY

1 RARELY GO

1 USE I-70

2 DEPENDS ON DESTINATION

2 DEPENDS ON WHERE I LIVE

2 IF BRAND NEW HWY, NO SENSE

2 IF IT WAS A BOULEVARD, YES

2 IF IT WOULD CONNECT 59

2 LIVE NORTH

2 LIVE OUTSIDE OF TOWN K-32

2 NO REASON TO USE

2 NOT PART OF ROUTINE DRIVE

2 NOT WANTING HIGHWAY BUILT

2 OPPOSED TO BUILD ON WETLANDS

2 OUT OF THE WAY

2 WOULD NOT BE PRACTICAL

2 WOULD NOT BENEFIT ME

3 AGAINST BUILDING THE HIGHWAY

3 CONVENIENCE, I AM NORTH OF TOPEKA

3 DO NOT BUILD

3 GOES TO KANSAS CITY

3 I70 GOES COMPLETELY THROUGH KC

3 LIKE THE FARMERS HIGHWAY

3 LIVE CLOSE TO TURNPIKE

3 NOT GOING SOUTH

3 NOT JUSTIFIED

3 USE I-70, IT IS CONVENIENT

4 DO NOT TRAVEL THAT MUCH

4 HAS TO BE DOWNTOWN, NO BYPASS



Q8b. In order to help fund the construction of a new freeway on the south side of Lawrence, KDOT

could charge a toll for using the freeway. Knowing this, would you still use K-10 around Lawrence

to travel between Lecompton and K-10 if you had to pay a toll of:

N=851 Group Total

City of

Lawrence

Douglas

Shawnee

Johnson

Q8b. Would you use K-10 between Lecompton and K-10 if you had to pay a toll of:

$1.50 or more 30.5% 28.0% 37.6% 45.0% 34.8%

$1.00-$1.25 16.7% 19.3% 20.4% 21.4% 19.3%

$0.50-$0.75 19.0% 22.7% 17.2% 9.2% 17.3%




Q9. During the past 6 months, how often did you travel between destinations south of 23rd

Street/Clinton Parkway in Lawrence (or south of the City of Lawrence) and the Lecompton

interchange at I-70?

N=851 Group Total

City of

Lawrence

Douglas

Shawnee

Johnson

Q9. How often did you travel south of 23rd St/Clinton Parkway and Lecompton at 1-70?

Almost daily 11.8% 27.0% 2.9% 1.5% 10.8%

A few times a week 16.3% 18.5% 5.4% 3.0% 11.0%




Never 22.0% 11.5% 22.4% 44.5% 24.9%

Q9a. When traveling between areas south of 23rd Street in Lawrence and the Lecompton

interchange at I-70, do you normally use 23rd Street/Clinton Parkway OR K-10 Highway, which

intersects with Iowa (US-59) just south of 31st Street?

N=851 Group Total

City of

Lawrence

Douglas

Shawnee

Johnson

Q9a. Do you normally use 23rd St/Clinton Parkway or K-10 Highway?

23rd Street/Clinton Parkway 56.8% 21.6% 30.8% 39.6% 37.6%

K-10 Highway 42.2% 78.4% 69.2% 60.4% 62.1%

No response 1.0% 0.0% 0.0% 0.0% 0.3%



Q9b. Would you still use K-10 highway to travel between areas south of 23rd Street/Clinton

Parkway in Lawrence (or south of the City of Lawrence) and the Lecompton interchange if you had

to pay a toll of:

N=851 Group Total

City of

Lawrence

Douglas

Shawnee

Johnson

Q9b. Would you use K-10 between south of 23rd St and Lecompton if you had to pay:

$1.00 52.4% 50.7% 54.5% 64.2% 54.4%

80 cents 1.2% 0.7% 0.9% 0.0% 0.8%

60 cents 1.2% 3.6% 2.7% 1.5% 2.5%

40 cents 11.0% 9.4% 10.0% 4.5% 9.1%

20 cents 4.9% 5.1% 8.2% 4.5% 5.8%




Q10. During the past 6 months, how often did you travel between destinations south of 23rd Street

in Lawrence (or south of the City of Lawrence) and K-10 on the east side of Lawrence?

N=851 Group Total

City of

Lawrence

Douglas

Shawnee

Johnson

Q10. How often did you travel between south of 23rd St and K-10 east of Lawrence:

Almost daily 16.7% 25.0% 3.4% 1.0% 11.8%

A few times a week 16.7% 21.5% 4.4% 5.5% 12.2%




Never 13.8% 7.0% 24.9% 30.0% 18.7%

Q10a. Would you use the new freeway when you needed to travel between areas in south of 23rd

Street in Lawrence (or south of the City of Lawrence) and K-10 on the east side of Lawrence?

N=851 Group Total

City of

Lawrence

Douglas

Shawnee

Johnson

Q10a. Would you use the new freeway between south of 23rd St and K-10?

Yes 80.7% 87.1% 85.7% 84.3% 84.2%

No 18.4% 12.9% 14.3% 13.6% 15.0%

No response 0.9% 0.0% 0.0% 2.1% 0.7%



Q10a-. Why not?

Group

Q10a- Why not

1 AGAINST BUILDING ON WETLANDS

1 AVOID FREEWAYS WHEN I CAN

1 BECAUSE IT IS A TINY TOWN

1 BECAUSE LOCATION OF HOME

1 BECAUSE OF BAD DRIVERS

1 BECAUSE OF LOCATION

1 COST

1 DO NOT GO THAT FAR EAST

1 DO NOT GO THROUGH THERE

1 DO NOT GO WEST VERY OFTEN

1 DO NOT LIKE THE IDEA

1 DO NOT THINK HIGHWAY IS NEEDED

1 DO NOT TRAVEL THIS OFTEN

1 FARTHER OUT OF WAY THAN NORMAL

1 GO THROUGH TOWN

1 HE WOULD HAVE TO GO OUT OF WAY

1 I AM IN EAST LAWRENCE

1 LIVE CLOSE TO K-10

1 LIVE CLOSE TO THE TURNPIKE

1 LOCATION

1 MONEY ADDS UP

1 NOT A HIGH PRIORITY ROUTE

1 NOT CONVENIENT

1 NOT CONVENIENT

1 NOT IN A RUSH TO TRAVEL

1 OUT OF WAY

1 OUT OF WAY

1 PREFER BACK ROADS

1 RARELY GO THAT WAY

1 REALLY DO NOT GO THAT FAR

1 TAKE ANOTHER ROUTE ACROSS TOWN

1 TOO MUCH TROUBLE

1 TOO TIME CONSUMING

1 TRY TO AVOID K-10

2 BECAUSE BUILT ON INDIAN RESERVATION

2 CURRENT ROUTE IS NOT BAD

2 DEPENDS WHERE I LIVE

2 HAVE ANOTHER WAY



Q10a-. Why not?

Group

Q10a- Why not

2 IF IT WAS A BOULEVARD, YES

2 LIKES ROUTE THROUGH WETLANDS

2 LIVE IN COUNTRY/USE OTHER ROUTE

2 LIVE TOO FAR SOUTH, WASTE OF TIME

2 LIVES IN AREA

2 NO NEED

2 NOT NECESSARY

2 NOT WANTING HIGHWAY BUILT

2 ONLY BE GOING TO SHOPS ON 23RD

2 OPPOSED TO BUILD SITE

2 OUT OF THE WAY

2 RATHER TAKE COUNTRY ROADS

2 RETIRED AND USE SIDE STREETS

3 AGAINST BUILDING THE HIGHWAY

3 BUILD NO FREEWAY; HAVE TURNPIKE

3 DEPENDS ON WHERE I AM HEADING

3 DO NOT BELIEVE IT IS NECESSARY

3 DO NOT KNOW

3 DO NOT WANT WETLANDS DESTROYED

3 JUST COULD NOT

3 LAWRENCE IS A BIG TOWN

3 NO REASON, JUST WOULD NOT

3 NOT A FREEWAY PERSON

3 NOT FEASIBLE

3 NOT USEFUL

3 PREFER BACK ROADS

3 WASTE OF MONEY

3 WOULD NOT PAY FEE

3 WOULD RATHER ANOTHER WAY

3 WOULD USE EXISTING ROADS

4 DO NOT GO THAT WAY

4 DO NOT TRAVEL THAT MUCH THERE

4 DO NOT WANT TO PAY TOLL

4 GOING THROUGH LAWRENCE NO PROBLEM

4 IT IS NOT CONVENIENT

4 JUST WOULD NOT WANT TO

4 K-10 IS MORE DIRECT

4 NO NEED FOR TRAVEL THERE

4 NO NEED TO GO WEST OF IOWA ST

4 NO NEED TO USE IT

4 NO USE

4 NO USE

4 NOT A LAWRENCE RESIDENT

4 USE IT TO GO AROUND LAWRENCE



Q10b. Would you use the freeway to travel between areas south of 23rd Street in Lawrence (or

south of the City of Lawrence) and K-10 on the east side of Lawrence if you could access the

freeway along 32nd Street in southern Lawrence BUT you had to pay a toll of :

N=851 Group Total

City of

Lawrence

Douglas

Shawnee

Johnson

Q10b. Would you use the freeway between south of 23rd St & K-10 if you had to pay:

$1.00 43.4% 50.3% 62.9% 59.0% 52.9%

80 cents 1.2% 1.8% 3.0% 1.6% 1.9%

60 cents 5.8% 3.1% 2.3% 4.1% 3.9%

40 cents 11.0% 9.8% 7.6% 6.6% 9.0%

20 cents 5.2% 4.3% 3.8% 4.1% 4.4%




Q11. During the past 6 months, how often did you travel to the University of Kansas Campus in

Lawrence (would include Allen Field House, Memorial Stadium, the dorms, etc.)?

N=851 Group Total

City of

Lawrence

Douglas

Shawnee

Johnson

Q11. How often did you travel to KU campus in Lawrence?

Almost daily 18.7% 14.0% 2.4% 1.5% 9.6%

A few times a week 15.4% 6.5% 2.9% 2.5% 7.3%




Never 17.9% 32.5% 50.2% 36.0% 33.4%

No response 0.0% 0.0% 0.5% 0.0% 0.1%

Q11a. If KDOT built a freeway on the south side of Lawrence that would let you save FIVE minutes

on a trip from K-10 on the east side of Lawrence to the KU campus would you be willing to pay a

toll of:

N=851 Group Total

City of

Lawrence

Douglas

Shawnee

Johnson

Q11a. If you would save FIVE minutes from K-10 to KU would you pay:

$1.00 17.3% 20.0% 37.3% 46.1% 28.0%

80 cents 1.5% 0.0% 1.0% 1.6% 1.1%

60 cents 0.5% 2.2% 3.9% 3.1% 2.1%

40 cents 5.9% 3.0% 4.9% 7.8% 5.5%

20 cents 3.0% 8.1% 4.9% 4.7% 4.9%




Q11b. If KDOT built a freeway on the south side of Lawrence that would let you save TEN minutes

on a trip from K-10 on the east side of Lawrence to the KU campus would you be willing to pay a

toll of:

N=851 Group Total

City of

Lawrence

Douglas

Shawnee

Johnson

Q11b. If you could save TEN minutes from K-10 to KU would you pay:

$1.00 19.3% 23.7% 36.3% 53.1% 31.0%

80 cents 1.0% 0.0% 1.0% 3.1% 1.2%

60 cents 1.0% 2.2% 6.9% 3.9% 3.0%

40 cents 6.4% 3.7% 4.9% 7.0% 5.6%

20 cents 4.0% 5.9% 2.0% 0.8% 3.4%




Q12. If you could avoid paying a 20 cent toll by turning onto a two-lane road before you reached

the toll and driving on back roads around the toll booth, would you do so if it added three minutes

to your trip?

N=851 Group Total

City of

Lawrence

Douglas

Shawnee

Johnson

Q12. Would you avoid the toll but add three minutes to your trip to save:

Yes save 20 cents 47.6% 57.5% 48.3% 37.5% 47.7%

Yes save 40 cents 7.3% 1.5% 7.3% 4.0% 5.2%

Yes save 60 cents 1.6% 4.0% 2.4% 2.0% 2.5%

Yes save 80 cents 1.2% 3.0% 1.5% 2.5% 2.0%

Yes save $1 8.1% 4.0% 8.8% 9.0% 7.5%

Would always pay the toll 33.3% 28.5% 29.8% 44.0% 33.8%

No response 0.8% 1.5% 2.0% 1.0% 1.3%



Q13. What is your home zip code?

Q13. What is your home zip code? Number Percent

66018 11 1.3 %

66044 71 8.3 %

66046 102 12.0 %

66047 125 14.7 %

66049 146 17.2 %

66051 1 0.1 %

66061 41 4.8 %

66062 47 5.5 %

66066 1 0.1 %

66069 1 0.1 %

66210 7 0.8 %

66212 8 0.9 %

66213 19 2.2 %

66214 7 0.8 %

66215 16 1.9 %

66216 17 2.0 %

66217 3 0.4 %

66218 4 0.5 %

66219 9 1.1 %

66220 10 1.2 %

66407 1 0.1 %

66409 1 0.1 %

66604 25 2.9 %

66605 37 4.3 %

66606 8 0.9 %

66607 5 0.6 %

66608 4 0.5 %

66609 7 0.8 %

66610 21 2.5 %

66611 8 0.9 %

66612 1 0.1 %

66614 36 4.2 %

66615 4 0.5 %

66616 3 0.4 %

66617 13 1.5 %

66618 27 3.2 %

66619 4 0.5 %

Total 851 100.0 %



Q14. The last time you drove from your home to or through Lawrence on K-10 and 23rd Street,

where was your destination?

N=851 Group Total

City of

Lawrence

Douglas

Shawnee

Johnson

Q14. Where was your destination from your home to or through Lawrence?

University of Kansas 3.3% 3.5% 7.8% 33.5% 11.5%

Other location inside the City

of Lawrence

32.5%

46.0%

31.2%

39.5%

37.0%

Douglas County outside

Lawrence

7.3%

11.0%

5.4%

2.0%

6.5%

City of Topeka 6.1% 4.0% 0.5% 11.0% 5.4%

Other location in Shawnee

County

0.8%

0.0%

0.0%

1.0%

0.5%

Johnson County, Kansas 32.5% 23.5% 30.2% 0.0% 22.2%

Wyandotte County, Kansas 3.7% 3.5% 9.3% 0.0% 4.1%

Jackson County, Missouri 6.9% 4.5% 7.3% 0.0% 4.8%

Cass County, Missouri 0.4% 0.0% 0.5% 0.0% 0.2%

Other 6.1% 3.5% 7.3% 13.0% 7.4%

Don’t remember 0.4% 0.5% 0.5% 0.0% 0.4%



Q14. Other

Group

Q14 Other

1 CLINTON COUNTY

1 CLINTON LAKE

1 DELAWARE COUNTY OK

1 END OF LAWRENCE TO OTHER END

1 FRANKLIN COUNTY KS

1 GARDNER KS

1 HARPER

1 JOPLIN MO

1 KANSAS CITY

1 KANSAS CITY

1 KANSAS CITY

1 KANSAS CITY KS

1 KANSAS CITY MO

1 OKLAHOMA

1 STALL KS

2 BROWN COUNTY

2 HOSPITAL

2 KANSAS CITY MISSOURI

2 KCI

2 KCI

2 SOUTHERN MISSOURI

2 ST LOUIS

3 CHARITON COUNTY MO

3 CHURCH

3 EUDORA

3 EUDORA

3 HILLCREST

3 JOPLIN MISSOURI

3 KANSAS CITY

3 KANSAS CITY

3 KANSAS CITY

3 LEAVENWORTH

3 OSAWATOMIE, MIAMI COUNTY

3 OTTAWA SWIM MEET

3 QUILT SHOP

3 SON'S HOUSE

3 UNIONTOWN KS

4 12TH ST, HOTEL



Q14. Other

Group

Q14 Other

4 BASKETBALL

4 CANCORDIA KS

4 CLINTON

4 COLORADO

4 DENVER

4 GREAT BEND KS

4 GREAT BEND KS

4 HAYS KS

4 JACKSON COUNTY KS

4 JEFFERSON COUNTY

4 LAKE PERRY

4 LAKE PERRY

4 MANHATTAN

4 MANHATTAN

4 MANHATTAN

4 MANHATTAN KS

4 MANHATTAN KS

4 MANHATTAN, RILEY COUNTY

4 MEIDEN KS

4 NEBRASKA

4 PERRY LECOMPTON LAKE

4 RILEY COUNTY

4 RILEY COUNTY

4 SALINA

4 WESTERN NEBRASKA



Q14. Destination zip code

Q14. Destination zip code Number Percent

67530 1 0.1 %

66619 2 0.2 %

66614 1 0.1 %

66607 1 0.1 %

66606 2 0.2 %

66605 2 0.2 %

66604 3 0.4 %

66601 2 0.2 %

66503 1 0.1 %

66502 1 0.1 %

66460 1 0.1 %

66223 1 0.1 %

66219 1 0.1 %

66216 3 0.4 %

66215 6 0.7 %

66214 3 0.4 %

66212 3 0.4 %

66211 1 0.1 %

66209 5 0.6 %

66208 2 0.2 %

66207 1 0.1 %

66204 2 0.2 %

66131 1 0.1 %

66112 1 0.1 %

66108 1 0.1 %

66103 1 0.1 %

66102 4 0.5 %

66101 1 0.1 %

66085 1 0.1 %

66064 1 0.1 %

66062 15 1.8 %

66061 10 1.2 %

66049 22 2.6 %

66047 20 2.4 %

66046 36 4.2 %

66045 2 0.2 %

66044 41 4.8 %

66030 1 0.1 %

66025 3 0.4 %

66024 3 0.4 %

66018 2 0.2 %

66006 1 0.1 %

66004 1 0.1 %

65747 1 0.1 %

64111 1 0.1 %

64110 1 0.1 %

64108 1 0.1 %

Unknown 634 74.5 %

Total 851 100.0 %



Q15. Approximately how many minutes does it normally take you to drive from your home (zip

code in #13) to this destination (place in #14)?

Mean = 41.67 minutes

Median = 35 minutes

Q16. Which of the following ranges best describes your annual household income?

N=851 Group Total

City of

Lawrence

Douglas

Shawnee

Johnson

Q16. What is your annual household income?

Under $30,000 9.8% 8.5% 6.3% 5.0% 7.5%

$30,000-$59,999 25.6% 18.5% 32.2% 16.5% 23.4%

$60,000-$99,999 30.5% 37.5% 31.7% 31.5% 32.7%

More than $100,000 22.0% 24.0% 17.1% 38.0% 25.0%

Not provided 12.2% 11.5% 12.7% 9.0% 11.4%



Section 3:

Survey Instrument




South Lawrence Tollway Willingness to Pay Survey Kansas Department of Transportation – Final

Group: (1) City of Lawrence (2) In Douglas County Outside (3) Shawnee County (4) Johnson County

Interviewer:_________ Date: _____________ Phone: _________________________________

This is __________________ calling from ETC Institute for the Kansas Department of

Transportation. We are conducting a short survey with residents to plan highway improvements in

the Lawrence area. Have you traveled on K-10 or 23rd

Street through Lawrence during the past six

months?

If YES: continue

If NO: have any other adult members of the household have traveled on K-10 or 23rd

Street through

Lawrence during the past six months?

If NO – thank the person for his/her time and end the interview.

If YES – continue when the appropriate person is on the phone.

GENERAL VALUE OF TIME

I am going to begin the survey by asking you a series of questions regarding the value you place on

your time when you travel. Suppose you had a choice of taking two routes to the same destination.

The FIRST route would be a 10 mile road through city traffic that had stop lights at least every mile

with a posted speed limit of 45 miles an hour. The SECOND route would be a slightly longer

freeway that would bypass city traffic on which you could legally drive 65 miles per hour and not

encounter any stop lights.

1. If the travel time on each route to your destination was THE SAME, would you be willing to

pay: ___(1) $2.00 for a one-way trip on the freeway to avoid city traffic?

If NO - how about: ___(2) $1.75

___(3) $1.50

___(4) $1.25

___(5) $1.00

___(6) 75 cents

___(7) 50 cents

___(8) Refused all options

2. If you could save 3 MINUTES by taking the freeway to your destination rather

than the road through city traffic, would you be willing to pay: ___(1) $2.00 for a one-way trip on the freeway to avoid city traffic?

If NO - how about: ___(2) $1.75

___(3) $1.50

___(4) $1.25

___(5) $1.00

___(6) 75 cents

___(7) 50 cents





If NO - how about: ___(2) $1.75

___(3) $1.50

___(4) $1.25

___(5) $1.00

___(6) 75 cents

___(7) 50 cents




If NO - how about: ___(2) $1.75

___(3) $1.50

___(4) $1.25

___(5) $1.00

___(6) 75 cents

___(7) 50 cents




If NO - how about: ___(2) $1.75

___(3) $1.50

___(4) $1.25

___(5) $1.00

___(6) 75 cents

___(7) 50 cents




If NO - how about: ___(2) $1.75

___(3) $1.50

___(4) $1.25

___(5) $1.00

___(6) 75 cents

___(7) 50 cents


The next series of questions I am going to ask you will be about a specific project that is being

considered by the Kansas Department of Transportation. This project would involve the

development of a freeway on the South side of Lawrence that would allow travelers to bypass

traffic on 23rd

Street, which is the street that currently becomes K-10 on the east side of Lawrence.

The freeway would be the last link of highway connecting the Lecompton interchange at I-70 on the

west side of Lawrence with K-10 on the east side of Lawrence. [in case the respondent asks, the first

portion of the freeway has been built from the Lecompton Interchange to Iowa Street/US-59 (it intersects

Iowa Street just south of 31st Street.]


POTENTIAL USAGE OF THE FULL FREEWAY (BY CURRENT USERS OF I-70)

7. During the past 6 months, how often have you driven on the Kansas Turnpike (I-70) from a

point west of Lecompton (which is the first exist west of Lawrence before Topeka) to the toll

booth on the east end of the turnpike near K-7 as you approach Bonner Springs and Kansas

City?

___(1) Almost daily

___(2) A few times a week

___(3) At least once a week

___(4) At least once a month

___(5) Less than once per month

___(6) Never – go to #8

7a. If KDOT built a freeway on the south side of Lawrence that would allow you to drive 65

miles per hour between K-10 on the east side of Lawrence and the Lecompton interchange

on the west side of Lawrence, would you use K-10 highway around Lawrence instead of the

Kansas Turnpike IF:

___(1) K-10 highway around Lawrence had a toll that was equal to the amount you are

currently paying to

use the Kansas Turnpike?

If NO - how about: ___(2) the toll on K-10 around Lawrence was 25 cents less than the turnpike

___(3) the toll on K-10 around Lawrence was 50 cents less than the turnpike

___(4) the toll on K-10 around Lawrence was $1 less than the turnpike

___(5) K-10 around Lawrence were FREE

___(6) Would never use K-10 around Lawrence even if it were FREE

POTENTIAL USAGE OF THE FULL FREEWAY (TOLL PAID AT BOTH ENDS)

8. During the past 6 months, how often have you driven completely thru the City of Lawrence

between the Lecompton interchange at I-70 on the west side of Lawrence and K-10 on the east

side of Lawrence?

___(1) Almost daily





___(6) Never – go to #9

8a. If KDOT built a freeway on the south side of Lawrence that would allow you to drive 65

miles per hour between K-10 on the east side of Lawrence and the Lecompton interchange

on the west side of Lawrence, would you use the new freeway when you needed to travel

completely through the City of Lawrence if it were FREE?

___(1) Yes – ask #8b

___(2) No

IF NO: Why not? ____________________________________________


8b. [Only if #8a is YES] In order to help fund the construction of a new freeway on the

south side of Lawrence, KDOT could charge a toll for using the freeway. Knowing

this, would you still use K-10 around Lawrence to travel between Lecompton and K-10

if you had to pay a toll of [read list of potential tolls in descending order until the

respondent says YES]

___(1) $2.00 for a one-way trip between K-10 and the Lecompton interchange

If NO - how about: ___(2) $1.75

___(3) $1.50

___(4) $1.25

___(5) $1.00

___(6) 75 cents

___(7) 50 cents


POTENTIAL USAGE OF A PORTION OF THE FREEWAY

(TOLL PAID AT LECOMPTON END)

9. During the past 6 months, how often did you travel between destinations south of 23rd

Street/Clinton Parkway in Lawrence (or south of the City of Lawrence) and the Lecompton

interchange at I-70.

___(1) Almost daily





___(6) Never – go to #10

9a. When traveling between areas south of 23rd Street in Lawrence and the Lecompton

interchange at I-70, do you normally use 23rd

Street/Clinton Parkway OR K-10

Highway, which intersects with Iowa (US-59) just south of 31st Street.

___(1) 23rd

Street/Clinton Parkway – go to #10

___(2) K-10 Highway

9b. [Only if #9a is “K-10 Freeway”] In order fund the completion of a freeway on the south

side of Lawrence so that K-10 highway extends from the Lecompton interchange at I-

70 to K-10 east of Lawrence, KDOT could charge a toll for using the freeway.

Knowing this, would you still use K-10 highway to travel between areas south of 23rd

Street/Clinton Parkway in Lawrence (or south of the City of Lawrence) and the

Lecompton interchange if you had to pay a toll of [read list of potential tolls in

descending order until the respondent says YES]

___(1) $1.00 for a one-way trip when you get on or off the freeway at the Lecompton

interchange

If NO - how about: ___(2) 80 cents

___(3) 60 cents

___(4) 40 cents

___(5) 20 cents




(TOLL PAID AT K-10 END)

10. During the past 6 months, how often did you travel between destinations south of 23rd Street

in Lawrence (or south of the City of Lawrence) and K-10 on the east side of Lawrence.

___(1) Almost daily





___(6) Never – go to #11

10a. If KDOT built a freeway on the south side of Lawrence that would allow you to drive

65 miles per hour between K-10 on the east side of Lawrence and the Lecompton

interchange on the west side of Lawrence, would you use the new freeway when you

needed to travel between areas in south of 23rd

Street in Lawrence (or south of the City

of Lawrence) and K-10 on the east side of Lawrence?

___(1) Yes – ask 10b

___(2) No

IF NO: Why not? ____________________________________________

10b. [If #10a is YES] In order to fund the completion of a freeway on the south side of

Lawrence so that K-10 highway extends from the Lecompton interchange at I-70 to K-

10 east of Lawrence, KDOT could charge a toll for using the freeway. Knowing this,

would you use the freeway to travel between areas south of 23rd

Street in Lawrence (or

south of the City of Lawrence) and K-10 on the east side of Lawrence if you could

access the freeway along 32nd

Street in southern Lawrence BUT you had to pay a toll

of [read list of potential tolls in descending order until the respondent says YES]

___(1) $1.00 for a one-way trip when you get on or off the freeway at K-10 east of

Lawrence


___(3) 60 cents

___(4) 40 cents

___(5) 20 cents




(FOR TRAVELERS GOING TO KU)

11. During the past 6 months, how often did you travel to the University of Kansas Campus in

Lawrence (would include Allen Field House, Memorial Stadium, the dorms, etc.)?

___(1) Almost daily





___(6) Never – go to #12

11a. If KDOT built a freeway on the south side of Lawrence that would let you save FIVE

minutes on a trip from K-10 on the east side of Lawrence to the KU campus would you

be willing to pay a toll of [read list of potential tolls in descending order until the



Lawrence


___(3) 60 cents

___(4) 40 cents

___(5) 20 cents


11b. If KDOT built a freeway on the south side of Lawrence that would let you save TEN

minutes on a trip from K-10 on the east side of Lawrence to the KU campus would you

be willing to pay a toll of [read list of potential tolls in descending order until the



Lawrence


___(3) 60 cents

___(4) 40 cents

___(5) 20 cents


AVOIDANCE VALUE

12. If you could avoid paying a 20 cent toll by turning onto a two-lane road before you reached

the toll and driving on back roads around the toll booth, would you do so if it added

three minutes to your trip? [read list of potential tolls in ascending order until the respondent says

YES]

___(1) YES – would avoid toll to save 20 cents even if it added 3 minutes to the trip

If NO – what if the toll was: ___(2) 40 cents

___(3) 60 cents

___(4) 80 cents

___(5) $1

___(9) would always pay the toll


DEMOGRAPHICS

13. Before we end the survey, do you mind telling me your home zip code?

Zip Code: _____________

14. The last time you drove from your home to or through Lawrence on K-10 and 23rd

Street,

where was your destination?

___(01) University of Kansas

___(02) Other location inside the City of Lawrence: do you know the zip code? _____________

___(03) Douglas County outside Lawrence: do you know the zip code? _______________

___(04) City of Topeka

___(05) Other location in Shawnee County: do you know the zip code? _______________

___(06) Johnson County, Kansas: do you know the zip code? _______________

___(07) Wyandotte County, Kansas: do you know the zip code? _______________

___(08) Jackson County, Missouri: do you know the zip code? _______________

___(09) Cass County, Missouri: do you know the zip code? _______________

___(99) Other: ____________________________________

15. Approximately how many minutes does it normally take you to drive from your home (zip

code in #13) to this destination (place in #14)

____________ minutes

16. Which of the following ranges best describes you annual household income?

___(1) Under $30,000

___(2) $30,000-$59,999

___(3) $60,000-$99,999

___(4) more than $100,000

___(9) not provided

This Concludes the Survey...The Kansas Department of Transportation

Thanks You For Your Time! Geography: ___ LAW ____DOU (Douglas County Outside Lawrence) ____SHA (Shawnee County) ____JOH (Johnson County)

Street Address:______________________________

City:_______________________ Zip:____________________________

725 W. Frontier Circle Olathe, KS 66061 In …...ETC Institute, in association with Wilbur Smith...

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Transcript of 725 W. Frontier Circle Olathe, KS 66061 In …...ETC Institute, in association with Wilbur Smith...