2019 MEDIA KIT - FPA · 2019 MEDIA KIT 3 MONEY & LIFE magazine is the official publication of the...

�e magazine for FINANCIAL PLANNING PROFESSIONALS

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2019MEDIA KIT2019MEDIA KITREACHING OVER 13,500 FINANCIAL PLANNERS IN AUSTRALIA



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PRINTOPPORTUNITIES


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MONEY & LIFE magazine is the official publication of the Financial Planning Association (FPA) of Australia – the peak association representing financial planners who advise the public, write business and recommend appropriate investment strategies.

ABOUT PAPER + SPARKPaper + Spark is the custom publisher of Money & Life for the FInancial Planning Association of Australia (FPA).We are a specialist digital content marketing and social media agency with deep Financial Services Consumer and B2B experience. We create brand, digital, social and content strategy that leads to reaching the right audience at the right time via the right channel to keep you agile and relevant in a fragmented media landscape. paperandspark.com.au

OTHER

e.g. compiance, technical

FINANCIAL PLANNER / ADVISOR

2%

58%

ACCOUNTANTFINANCIAL PLANNER / ACCOUNTANT

CEO / HEAD EXECUTIVE

15%20% 5%

TARGET AUDIENCEAmong Money & Life’s readership are Australian Financial Services licensees, financial planners, insurance professionals, banking professionals, financial product advisers and accounting, legal and share broking professionals.

EDITORIAL COVERAGEEach month, Money & Life delivers in-depth technical and issues-based articles that practitioners are unlikely to get elsewhere. These include articles on technical investment strategies, tax, compliance, practice management, education, training, policy and regulation.

WHY MONEY & LIFE?Money & Life is distributed by direct mail and is the only industry publication to reach all members of the FPA.

FOR MORE INFORMATION CONTACT: Suma Wiggins E: [email protected]

PUBLISHER DETAILS Zeina Khodr Managing Director / Publisher

Paper + SparkPO BOX 443, Pyrmont NSW 2009

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mailto:suma%40paperandspark.com.au?subject=


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4Suma Wiggins - M 0404 118 729 E [email protected]

FOR MORE INFORMATION CONTACT:

www.moneyandlife.com.au

FEATURES LIST

ON-SALEDATE

BOOKINGDEADLINE

MATERIALDEADLINE THEME FEATURE

February 4 - 7 Fri 14 Dec Mon 14 Jan FPA Congress Wrap-up Outlook for 2019

March 4 - 7 Fri 01 Feb Mon 11 Feb FinTech Australian Equities

April 3 - 5 Fri 01 Mar Mon 11 Mar Education Fixed Income

May 6 - 8 Fri 29 Mar Mon 08 Apr Philanthropy Platforms / Wraps

June 3 - 6 Fri 03 May Mon 13 May Women in Wealth Superannuation / SMSF

July 3 - 5 Fri 31 May Mon 10 Jun Health & Wellbeing International Equities / Property

August 5 - 7 Fri 28 Jun Fri 12 Jul Leadership Managed accounts / ETFs

September 3 - 6 Fri 02 Aug Mon 12 Aug Retirement planning Annuities

October 3 - 8 Fri 30 Aug Mon 09 Sep 2019 FPA Congress Succession Planning / Asian Equities

November 20 - 22 Fri 04 Oct Mon 14 Oct Future Gazing Planning for 2020


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PRINT RATE CARD

SIZE PRICING

Double Page Spread $15,680

Full Page $8,110

Half Page $4,865

Third Page $3,325

Quarter Page $2,865

Full Page Wrap, 4 pages $28,000

Half Page Wrap, 2 pages (IFC & OBC)

$22,000

Half page wrap, 4 pages $19,500

BESPOKE OPPORTUNITIES • Roundtables

• Feature sponsorships

• Webinars

• Social Media amplification

• Bespoke publishing

• Content creation (infographics, animations, videos, articles, eBooks)

• Content distribution

• Magazine Supplements

• Content Strategy

• Case Studies

• CPD content

• Event coverage

• Specialist financial services writers

MONEY & LIFE MAGAZINE IS SENT TO OVER

13,510 MEMBERS

PRINT DISTRIBUTION

NORTHERN TERRITORYNEW

SOUTH WALES

AUSTRALIAN CAPITAlL TERRITORY

TASMANIAOVERSEAS

VICTORIA

QUEENSLANDSOUTH AUSTRALIA

WESTERN AUSTRALIA

227 1836

3,874

4,465

249

1,181

2,522938


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FULL PAGE WRAP FULL PAGE HALF PAGE THIRD PAGE QUARTER PAGE

PRINT ADVERTISING SPECIFICATIONS

FULL PAGE (H X W)

Trim Size

Type Area

Bleed

297mm x 210mm

270mm x 181mm

307mm x 220mm

HALF PAGE (H X W)

Trim Size

Type Area

Bleed

148mm x 210mm

133mm x 181mm 158mm x 220mm

THIRD PAGE (H X W)

Trim Size

Type Area

Bleed

99mm x 210mm

89mm x 181mm

109mm x 220mm

QUARTER PAGE (H X W)

Trim Size

Type Area

Bleed

75mm x 210mm

65mm x 181mm

85mm x 220mm

WRAPS ADVERTISING SPECIFICATIONS

FULL PAGE (H X W)

Trim Size

Type Area

Bleed

297mm x 420mm

270mm x 362mm 307mm x 430mm

HALF PAGE (H X W)

Trim Size Type Area Bleed

148mm x 420mm 133mm x 362mm 153mm x 430mm

MATERIAL SPECIFICATIONS AND INSTRUCTIONS• Please send all material as a high res PDF file to

[email protected]

• Crop marks to be set 8mm from trim edge.

• Pages to be supplied with 5mm bleed.

• All live type to be a minimum of 5mm from outside trim edge.

• Large areas of black should be set to rich black. Large black type (above 40mm in height) should be set to rich black. Rich black can be 40%C, 100%K, or a 4 colour black such as 30%C, 20%M, 20%Y, 100%K.

• This colour should not be set to overprint.

• Body copy text which is black should be 100% black only. Please check that black text is not set with registration black.

• To ensure accurate reproduction, a colour proof needs to be supplied. We take no responsibility for imperfections with colour matching if a proof has not been supplied.

• All material needs to be supplied completed, we are unable to make edits or resize material.

CANCELLATION TERMSBookings may be cancelled on the following terms:

• 60 days prior to booking deadline will incur a cancellation fee of 25% of the insertion cost

• 30 days prior to booking deadline will incur a cancellation fee of 50% of the insertion cost

• Any cancellations received after the booking deadline will incur a cancellation fee of 100% of the insertion cost

Please note due to the speed of the mechanical process of web printing we recommend the following artwork specifications:

• All type to be a minimum of 8pt and a minimum 12pt for reversed type• Black type smaller than 24pt to be made up of 100% black only and set to overprint• Black type larger than 24pt should be made up of rich black - consisting of 100%

black and 50% cyan• Using extremely thin and fine type, particularly type with serifs should be avoided,

to minimise printing issues

mailto:suma%40paperandspark.com.au?subject=Final%20Art


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DIGITAL & CONTENTOPPORTUNITIES


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Money & Life is the Financial Planning Association’s (FPA) digital content platform, providing the latest industry insights, news, analysis, tools and resources for the financial planning profession.

As the peak professional body for financial planners in Australia, the FPA is the voice of the profession and through its new digital platform, Money & Life brings in-depth content to its audience, including:

• Practice Management

• News and Opinion

• Strategy

• CPD Education

• Career Development

With its tools and resources, Money & Life is the FPA’s channel to assist financial planners build their own professional development. Money & Life is the ‘go-to’ destination for planners to find everything they need to stay ahead of industry trends, grow and develop their financial planning business and progress their career.

Money & Life also includes a dedicated digital platform for consumers, aimed at increasing Australians’ knowledge of the importance of financial advice, including how to prepare and plan for a secure financial future.


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DIGITAL ADVERTISING OPPORTUNITIESTAKEOVER HOMEPAGE

LEADERBOARD 1

LEADERBOARD 2

SK

YS

CR

AP

ER

SK

YS

CR

AP

ER

MREC 1

MREC 2OR HALF

PAGE

LEADERBOARD 1

LEADERBOARD 2

MREC 1

MREC 2OR HALF

PAGE

MOBILE BANNER 1

MOBILE BANNER 2

LEADERBOARD 2

MREC 1

MREC 2OR HALF

PAGE


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LEADERBOARD 1

MREC

OR HALF PAGE

EDM BANNER 1 600 X 100

EDM BANNER 2 600 X 100

EDM BANNER 3 A600 X 100

ARTICLE PAGE NEWSLETTER

DIGITAL ADVERTISING OPPORTUNITIES

MOBILE BANNER 1

MOBILE BANNER 1

MOBILE BANNER 1


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Top leaderboard (+ mobile)

MREC 1 (+ mobile)

MREC 2*

MREC 3*

ADDITIONAL PLACEMENTS:

Half Page, Skyscraper + Gutter

$4,500 per month

$4,500 per month

$3,500 per month

$2,500 per month

POA

PLACEMENT RATES

HOMEPAGE

Top leaderboard

Middle leaderboard

Bottom leaderboard

Audience

$4,000

$3,000

$2,000

13,600

PLACEMENT PER MONTH

NEWSLETTER ( FORTNIGHTLY )

MONEY & LIFE DIGITAL RATECARD

1 x Newsletter send & Website for 6 Months

Content creation (articles, video, infographics etc.)

$4,500

POA

PLACEMENT PER MONTH

SPONSORED CONTENT


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MONEY & LIFE DIGITAL SPECIFICATIONS

Leaderboard

MREC

Half page

Skyscrapers

Gutters

728x90 (+ 320x50 for mobile)

300x250

300x600

120x600 (left & right)

1660x700

Max 45kb

Max 45kb

Max 45kb

Max 60kb

Max 120kb

DIMENSIONS | PIXEL SIZE FILE SIZE

FILE SIZE

PLACEMENT

WEBSITE

(Note: Please leave a white content area in the centre of your creative of 1170x700. Do not put any design in this space.)

(Note: Please leave a white content area in the centre of your creative of 1170x700. Do not put any design in this space.)

Gutter

Top Leaderboard

MREC 1

1660x70

728x90

300x250

120kb

DIMENSIONS | PIXEL SIZE PLACEMENT

TAKEOVER (GUTTER + TOP LEADERBOARD + MREC 1)


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SPECIAL INSTRUCTIONS FOR DIGITAL ADVERTISING• Acceptable files .GIF or .JPG

• Only click tracker is accepted. 3rd party ad tracking is not permitted

• We recommend no more than 4 rotations for animations. No looping restrictions

• Please provide a 320x50 .GIF or .JPG for the top leaderboard and MREC 1 for mobile

• All creative must be supplied with a click through URL

• We do not accept flash files

• Material needs to be supplied 5 working days prior to start date to allow time for testing.

• We take no responsibility if creative is late and therefore is delayed

SPONSORED CONTENT SPECIFICATIONS

NEWSLETTER & WEBSITE

• Image: 2000 x 712 pixels, DPI: 72 (we recommend that the focus of the image be centralised)

NEWSLETTER

• Title: 5-10 words (40-50 characters)

• Text: 30-40 words (200-250 characters)

WEBSITE

• Title: maximum 10 words

• Author photo or Company logo

• Bio of author approx. 30 words (if you choose)

• Article: Length between 400 - 600 words

• URL link

2019 MEDIA KIT - FPA · 2019 MEDIA KIT 3 MONEY & LIFE magazine is the official publication of the...

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