2011 Campo Media Placements
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Transcript of 2011 Campo Media Placements
2011 Media Placements ~ Abbi Public Relations, Inc.
CampoTable of Contents
Date Publication Title
Dec‐11 edible RENO‐TAHOE Campo
12/28/2011 RGJ 12 to watch in 2012
12/25/2011 RGJ My Meals Layered pasta and veggie bake
12/25/2011 RGJ My Week Campo 4‐cours beer pairing dinner
12/1/2011 2News Places 2 Check Out: Campo
11/30/2011 RGJ Italy on the Truckee11/21/2011 RGJ.com Photo gallery from Campo Grand Opening
11/16/2011 2 News CAMPO Open House, Adam Rasmussen (screen shot)
11/16/2011 2 News CAMPO Open House (Screen Shot)
11/16/2011 KOLOTV.com Sneak Peak Inside CAMPO
11/15/2011 KRNV News 4CAMPO Restaurant to Open in Downtown Reno (Screen Shot)
11/15/2011 KRNV News 4 CAMPO Restaurant to Open in Downtown Reno
11/15/2011 Alice @ 96.5 CAMPO Grand Opening Live
11/13/2011 RGJ My Week Celebrate Campo11/9/2011 RGJ CAMPO Restaurant Grand Opening11/8/2011 OPEN Forum When Food Sensitivites Meet Economic RealitiesNov‐11 Reno Tahoe Tonight Burger Me!Nov‐11 Reno Tahoe Tonight Campo (2nd Half)Nov‐11 Reno Tahoe Tonight Campo
10/30/2011 The Sacramento Bee Campo eatery set to make a splash on the Riverwalk10/27/2011 RNR FoodFinds Open Wide10/24/2011 think kindess Campo Open House10/24/2011 Tahoe.com Campo Open House: Tastes, Toasts and Tours10/20/2011 The Chamber News About Your Fellow Members10/20/2011 The Jamie Kalicki Show Mark Estee Live on: The Jamie Kalicki Show10/18/2011 Chow Reno Grand Opening of Campo 10/18/2011 edible RENO‐TAHOE Campo ‐Palladio condominiums, Reno
10/17/2011 NNBW Celebrated chef brings patience, experience to Campo
10/17/2011 reno.comMark Estee's CAMPO celebrates grand opening to benefit local
charities
10/16/2011 Tahoe Daily Tribune South Lake local starts craft distillery
10/14/2011 High Altitude Buzz Mark Estee launches Campo
10/14/2011 Moonshine Ink Mark Estee Lanches Campo
10/7/2011 edible RENO‐TAHOE Celebrating the Local Food Culture, Season by Season
10/5/2011 Reno Realty Blog CAMPO to open in downtown Reno next month
10/5/2011 Downtown Reno Campo Open House: Tastes, Toasts and Tours
10/5/2011 2KTVN Downtown Reno Restaurants Holds Job Fair
10/5/2011 KOLO Campo Hiring Fair Attacks Job Seekers to Downtown
10/5/2011 RGJ New restaurant Campo will hire 30
10/1/2011 reno.com Restaurant Directory
9/27/2011 RGJ Huge Pizza Oven arrives from Italy at Campo Downtown
9/27/2011 Twitter Campo Pizza Oven just arrived from Naples
9/4/2011 Reno Gazette‐Journal What's for dinner?
Fall 2011 Generation Boomer New to Reno‐Campo
8/23/2011 lifehacker Eat Like a Foodie at Home
8/10/2011 This Is Reno Mark Estee launches downtown Reno restaurant Campo
8/10/2011 gotahoenorth.com Appearance
CampoTable of Contents
8/8/2011 NNBW Briefs: Estee Opens Campo
7/27/2011 KOLO Businesses Find Movement in Downtown
7/27/2011 RGJ Of bourbon and beer, chorizo and Campo
7/8/2011 The Sacramento Bee Fabian's stays true to Dad's home cooking
7/1/2011 Downtown Makeover Campo Coming to Downtown Reno
Tuesday August 23, 2011 4:49 PM
Back to News
Updated: 9:22 AM Jul 28, 2011
Businesses Find Movement inDowntownIf you take a walk in downtown Reno, you’ll probably notice a crop of new,upscale shops and restaurants opening or preparing to open. But you’ll alsohave to walk past a lot of storefronts of failed businesses.
Posted: 9:27 PM Jul 27, 2011Reporter: Denise WongEmail Address: [email protected]
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Reno, NV - If you take a walk in downtown Reno, you’ll probably notice a crop of new, upscale shops and restaurantsopening or preparing to open. But you’ll also have to walk past a lot of storefronts of failed businesses. Some business owners , though, saythere’s no better time to open up shop in downtown than now.
Katie Knapp is hoping her business will bloom at her floral boutique in downtown Reno. On the corner of Sierra and Court streets andsurrounded by office buildings, Bumblebee Blooms sticks out. And that’s why she decided to open here.
“We’ve got lots of secretaries and workers who don’t have a place to shop,” says Knapp. “And we also feel like the downtown area is up andcoming.”
Her store is the first to open in the newly renovated Sierra Vista building.
“I think it’s a tough economy, but I think it’s a good time to start because I’ve got nowhere to go but up,” says Knapp.
And she’s not the only one thinking that.There’s a lot of rumbling about the restaurant, Campo, which is set to open up by the Truckee River on Sierra Street in October.
Mark Estee, chef at Camp, says he focuses on the good signs in downtown Reno and the vibe is what he’s looking for. “We are very excited to getopen here and join in on all the hard work and dedication that many of the merchants, businesses and city has put into the downtown and Reno ingeneral,” he says.
But Campo will open right next to places that recently closed, like Urban Beets.
“I think it’s a tale of two cities,” says Robert Levy, a Reno resident out for a lunch break in downtown. “There’s still some pain you’re seeing. Matterof fact, the place we were going to today just closed so we’re looking for a new location to enjoy. I think there’s some pessimism tinged withoptimism.”
There is reason for a rosy outlook. It seems people are ready to shop again. Taxable sales are up more than 7 percent in Nevada over last year.
“I think people are starting to enjoy themselves a bit more and feeling a little more secure in their positions,” says Melissa Heimerman, who wasalso out to lunch. “Hopefully, they’ll continue to come and spend their money here.”
“People are going out for that treat night,” agrees Madelyn Martin, a Reno resident hanging out downtown. “I think we want to feed the economy.”
Latest Comments
Posted by: Christy on Jul 28, 2011 at 04:45 PM
I totally agree! We are still far from over this economic downturn.
Posted by: Anonymous on Jul 28, 2011 at 02:41 PM
Except for dining at El Dorado or Silver Legacy, I have not "shopped" in downtown Reno since I last worked there in 1988. It is too depressing,run down, and expensive. Parking is a hassle and the street traffic flow is a nightmare too. I can't for the life of me understand why anyone wouldchoose to live in downtown Reno, the 'burbs are so much better and cheaper. Well, I wish them luck.
Posted by: Sue Location: Reno on Jul 28, 2011 at 09:09 AM
The city of Reno has done a great job making the river walk district a clean, safe and fun place to be. I for one like working down town andbringing my family down here for events. No offence, but It’s nice to see other things besides tattoo parlors, bars, liquor stores and pawn shopscome it to the area where I can hang out for lunch or on breaks.
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Sally Rice
Spinach Benedict was the fan favorite at the recent breakfast at Fabian's.
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By Allen [email protected]: Friday, Jul. 8, 2011 - 12:00 am | Page 37TICKET
Doing a checkup on Fabian's at age 6 months, wefound the Italian bistro to be in good shape, with itscustomer base growing by well-documented word-of-mouth.
Its monthly wine tastings, usually held from 6 to 8p.m. on the last Wednesday of each month, arebargains – four tastes and appetizers for $10.
A twist on that program is coming next Wednesday,with a special pairing of appetizers and four SierraNevada beers (www.sierranevada.com). Samehours, same price. However, chef Tom Patterson isplanning a special dinner that night as well, usingSierra Nevada beer as an ingredient. The menu andbuy-in are still being worked out.
Moving to the daily menu (and specials), we findhomestyle meals with a glaze of finesse. "The menuis (largely) based on (the dishes) I grew up with,"said Christian Forte, co-owner with wife Mercedes."My dad (former teen idol Fabian Forte) is anincredible cook."
For a while, I've been stuck on the salmon, crispypolenta and garlicky gazpacho. But Fabian'soutdoor patio opened recently, and three lunch pals and I attended Sunday brunch (9 a.m. to 2 p.m.).
From the to-the-point menu ($6 to $11) we shared four dishes that were outstanding for their choice ingredients and portionsize. With its two bright-yellow poached eggs and perfectly cooked Yukon gold potatoes, the spinach Benedict took best ofshow.
It narrowly edged out the french toast, spring vegetable frittata and "eggs in the hole," which had nothing to do with theclassic British dish (toad in the hole) other than toast (pugliese from the Acme bakery) and sausage (house-made Italian link).Think also in terms of melted provolone and marinara sauce.
Fabian's is at 11755 Fair Oaks Blvd. in the Almond Orchard center, Fair Oaks; (916) 536-9891, www.fabiansitalianbistro.com.
Barbecue on the patio
Mark's Sports Bar & Grill was rockin' Wednesday night with music blasting from a state-of-the-art jukebox, prompting a fewriffs of air guitar from the hungry folks lined up for its annual barbecue program.
It works this way: Every Wednesday from 5 to 9 p.m. through Labor Day (and beyond?) on the garden-style patio, cooks willgrill and serve cheeseburgers and hot dogs, with sides of house-made beans and potato salad (each plate is $5; two dogs perplate).
More interesting are the babyback ribs, prepared and sauced according to "a family recipe." Three tender ribs and the two
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sides are $7, with additional bones at $1.50 each. Also: an all-night open jukebox and drink specials.
Frankly, there are some restaurants devoted to barbecue that don't do as good a job.
Mark's is at 303 Iron Point Road in Folsom, (916) 357-5567, www.markssportsbar.net.
Build your own at Burger Me
Leaving Lake Tahoe the other day, we diverted to the history-soaked mountain town of Truckee. There, we found Burger Me ina funky space formerly occupied by an organic-produce market.
It opened three years ago, an "all-natural products" concept brainstormed by co-owners Mark Estee and Tom Farina. Estee ischef-owner of Moody's Bistro, just down the street (www.moodysbistro.com).
There's a commitment to top-tier purveyors at Burger Me, reflected in the prices ($5.75 to $13.50, before add-on toppings).The Angus beef is from Meyer Ranch in Montana, the bison burger is sourced from Durham Ranch in Wyoming, the turkeyburger from Diestal Ranch in Sonora, the hot dog from Niman Ranch, based in Alameda but its cattle are grass-fed in theMidwest.
P.S.: Estee mentioned on the phone that he's opening Campo restaurant in Reno on Oct. 1. "With real Neapolitan pizza andhomemade pasta, and an in-house salumi program," he said. We see another road trip on the horizon.
Burger Me is at 10418 Donner Pass Road, (530) 587-8852, www.burgermetruckee.com.
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You are a poser, little man.
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Well-known chef and restaurant owner Mark Estee is bringing his "Whole Hog" culinary philosophy and an innovative menu featuringhand-made pizza, pasta and pig dishes to one of downtown Reno's riverfront towers. You might have read my previous posts Campofinalizing the lease and submitting an application for an alcohol license.
Estee has crafted Campo from the ground up with an eye for immaculate fresh food and the gathering-place feel of a neighborhoodrestaurant. Everything from the recycled table tops, the cement floor, and the open kitchen that brings together diners and chefs in anopen-air riverfront setting has been planned to make Campo a destination for diners who want delicious food in an unpretentiousneighborhood restaurant.
Campo's menu will be anchored by the tenants of Estee's widely praised culinary beliefs that focus on building simple, pure, fresh dishesfrom the best local ingredients sourced from small produce and meat purveyors. Estee championed the "local, seasonal, simple, fresh"restaurant ethic long before it became a household phrase among foodies. Working in the inhospitable farming climate of Truckee, Esteetirelessly sought out local produce, fish and meat for the menu at Moody's Bistro and Lounge from family farmers in the Sierra Valley andacross Northern California.
But Campo also represents a new direction for Estee, the materialization of an inspiration to build a menu inspired by rural Italianclimates where fresh oils, hand-pressed pasta, catch-of-the-day seafood, and earthy pizzas highlight the connections between the dinnertable and the land.
"The idea for Campo came to me during an extended trip through the rural villages of Italy," said Estee. "I had already embraced a'Whole Hog' cooking ethic, where every portion of an animal is used to create mouth-watering, authentic flavors. But what I sawhappening in the Mediterranean villages I visited was the next evolution of that vision - a closer connection between land and food, anethic that emphasizes respect, creativity and flavor in the use of ingredients, and food that achieves freshness and originality by shiftingwith each season."
The result is a menu that is rich in flavors, highlights the unexpected, and takes the predictability out of the dining experience. At Campo,the fresh flavors of the season will be the star.
"We tirelessly go after the best local, seasonal products and then let them shine," said Estee. "The 'Whole Hog' philosophy is about morethan just the pig. It runs much deeper, and involves all our products from organic vegetables to fish, meat and doughs. We celebrate allthese items from start to finish - recycling, composting and using every bit of everything, like our grandmothers did."
The restaurant will also introduce menu items that the region has never seen before - an in-house salami program, the hand-built dough
Campo - Mark Estee Comes to Downtown Reno http://www.downtownmakeover.com/6-28-11-Campo.asp
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and intensely fresh Mozzarella of an authentic Neapolitan pizza, and fresh hearty pasta fashioned on Campo's extruder.
"Campo will re-introduce diners to the simple flavors and freshness of pasta, pizza and salami the way it should be enjoyed - hand-craftedand straight off of the pasta press, wood-fired oven or drying rack.
Campo's location in the heart of Reno puts it in the center of the downtown lifestyle center - steps away from the river, a public park, theTruckee River kayak park, a busy cinema and a live theater, and scores of new residents within walking distance eagerly awaiting theopening of Campo.
Estee, who has opened successful restaurants in downtown Truckee and the Village at Northstar, says the combination of the growingfood consciousness in Northern Nevada and the prime location at the Palladio, has excited him about the possibilities surrounding Campo.
"There is a strong food movement in Northern Nevada," said Estee. "People know good food, care about good food, and care aboutwhere their food comes from."
Mark Estee is no stranger to foodies. He has been featured on the Food Network, and has been the private chef of celebrities from SirPaul McCartney to Britney Spears. National publications have praised his dishes with compliments like "close-our-eyes-and-moan good."Estee has also made multiple guest chef appearances at the 4-Diamond Awahnee Hotel, the famed James Beard House in New York Cityand the world-renowned Pebble Beach Food and Wine Expo.
I eagerly look forward to the opening of Campo and partaking in some true Italian cuisine.
Make sure you 'Like' Campo on Facebook.
Comments:
Post your commentsPosted by: Blake Crosby - 6/29/2011 10:28:51 AMLove Downtown Reno website, but this article I think is a bit over the top. "the materialization of an inspiration to build a menu inspiredby" seriously? An unpretentious neighborhood restaurant whose press release bleeds pretentiousness and name dropping Britney Spears?Seriously? Her tastebuds set the standard for culinary excellence? Highlights the connection between table and land, land and food? Morelike highlights the connection between a press release and an "independent" blog article. Sorry for being so smarmy but it's just over thetop.
Posted by: DowntownMakeoverDude - 6/29/2011 10:39:13 AMLOL Blake, it was a copy/paste press release that I came across, definitely not my usual writing style! I have been busy doing a newredesign on the site. Still excited about the restaurant though.
Posted by: Marshall - 6/29/2011 1:05:02 PMIf you've ever had the privilege of consuming any of Estee's cuisine then you wouldn't have any issue with the above write up. With theconjoined opening of Campo and Sezmu, an element called 'class' is emerging downtown.
Posted by: Crystal - 6/30/2011 4:41:59 PMDoes this mean all of Palladio's commercial spaces are now taken? What happened to Urban Beats?
Posted by: Blake Crosby - 7/7/2011 7:42:28 AMSo a fine dining establishment opens downtown, and suddenly, Reno has class? I abhore the word 'class.' What exactly does it mean?When a homeless man sees a person drop his wallet and gives it to him, that homeless man has 'class.' But wait, if you see a bunch ofhomeless people downtown, the place has no 'class.' But wait, there a thousand homeless in San Francisco and San Francisco has 'class.'But wait, there's millionaires in San Francisco who have $1K dinners and walk by an elderly tourist who has fallen on the sidewalk, dothey have 'class?' Downtown Reno has class, I've seen it many times in the way people treat strangers where I don't see it in big citieswhere people rarely help strangers out. Getting fancy dining restaurants doesn't give a place class.
Posted by: DowntownMakeoverDude - 7/7/2011 8:20:39 AMlol Blake you are the King of rants! I should have you write for this blog haha. Class, as defined as in the context I think Marshall used, is'Showing stylish excellence' as defined by Dictionary.com and 'excellence or elegance, esp in dress, design, or behavior' as defined byMerrian Webster and 'social rank especially high social rank or high quality: elegance (a hotel with class)' as defined byfreedictionary.com. I have to agree with Blake, sorry Marshall! In the context of the definition above, downtown has a lot of classalready, as the majority of the businesses voted 'Best Of' in Reno News and Review's poll are downtown. For example I consider OleBridge Pub and CEOL to be class-act pubs. I consider the Montage one of the classiest condo towers around, and yes, the people wholive in this city are among the reasons I love Reno.
Posted by: Leslie - 7/13/2011 10:24:33 AMSezmu is opening back up downtown? WHAT WHAT WHAT? If that is true, I am a very happy camper. Sezmu was the best restaurant,
Campo - Mark Estee Comes to Downtown Reno http://www.downtownmakeover.com/6-28-11-Campo.asp
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along with LuLou's and 4th St. Bistro, in Reno! Yeah, Mark Estee opens good restaurants, but Moody's in Truckee has gone downhillsince he left the kitchen proper.
Posted by: DowntownMakeoverDude - 7/13/2011 11:36:43 AMWell Sezmu is not reopening downtown but the owner, Larry Dunning, is opening a restaurant at West Street Market. You canpresumably expect the same high quality food.
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Campo - Mark Estee Comes to Downtown Reno http://www.downtownmakeover.com/6-28-11-Campo.asp
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