2011 Audi A4 Feature Comparison Brochure Marazzi Motors Fort Myers, Fl
6
2011 Audi A4 Why-Buys in 3D DESIGN what design attributes make it special? DYNAMICS how does this feature impact the user? DIFFERENTIATION in what ways is it unique or different from the competition? 1. Sporty, sophisticated exterior design 2. Award-winning, benchmark interior design 3. Standard 2.0 TFSI® engine 4. Rear-biased quattro® all-wheel drive with available Sport Rear Differential 5. New 8-speed Tiptronic® transmission 6. Long wheelbase and wide track width 7. Optional third-generation MMI® with voice recognition 8. High luxury driver aid availability 9. Active and passive safety features 10. Available Audi drive select “The aerodynamic body design of the 2011 A4… “The A4’s world-class interior craftsmanship and materials… “The 2.0 TFSI engine combines the Audi technologies of turbocharging and FSI® direct injection… “The proactive nature of A4’s rear-biased quattro® all-wheel drive system… “Brand new for 2011, the standard 8-speed Tiptronic transmission offers additional smooth shift points and adaptability associated with this technology… “By extending the front wheels of the A4 forward and widening the track width… “The intuitive user interface, in combination with live traffic reports, voice activation and navigation… “The wide range of available driver aids and available systems in the new A4, such as Audi side assist, a rear backup camera with parking sensors and Adaptive Cruise Control… “The numerous active and passive safety systems in the A4’s safety concept… “Customizing throttle, shift, steering and suspension settings at the touch of a button… …creates a lean, athletic look that draws the eye… …promote a sophisticated, driver-focused environment… …to deliver sportiness and efficiency in one package… …offers a dynamic driving experience and maximum grip in all weather conditions for optimal performance, stability and safety… …to deliver engine power on demand throughout the torque range and best-in-class fuel economy… …Audi drivers experience improved steering response and larger interior space… …displays in stunning clarity and helps increase overall driver safety and convenience… …provide the A4 driver with a luxurious level of assistance… …work together to help provide optimal performance in all situations… …Audi drive select is like having four cars in one… …while contributing to its best-in-class fuel economy 1 .” …that contrasts greatly with the competition’s promise of luxury.” …that out-accelerates the BMW® 328xi, Lexus® IS 250 and Mercedes-Benz® C300, while delivering best-in- class fuel economy 1 .” …versus the reactive nature of many competitors’ AWD systems.” …and it is not available on the comparable BMW®, Mercedes, Lexus or Acura models.” …to help further enhance the traction and performance of the quattro® all-wheel drive system.” …while maintaining the same well-earned reputation for user-friendliness.” …unsurpassed in this class of automobile.” …some of which are not available on some competitors, like the electromechanical parking brake and available rear side airbags.” …and it’s an exclusive feature in this class.” ©2010 Audi of America, Inc. For internal training purposes only. Do not copy or distribute in any form. 1 A4
-
date post
13-Sep-2014 -
Category
Automotive
-
view
501 -
download
0
description
http://www.MarazziMotors.com Audi A4 Feature Comparison Brochure at Audi Fort Myers. Schedule your 2011 Audi A4 test-drive at Audi Fort Myers, near Naples Florida. Audi Fort Myers, a John Marazzi Dealership, is Southwest Florida’s premier luxury new and used car dealership. Located in Fort Myers near Naples, Florida our service and sales departments are staffed with only the most knowledgeable Audi specialists. We have the area’s largest inventory of new Audi vehicles. Every Audi comes with our exclusive service rewards program. Call our Internet Sales Team You’ll save thousands off of MSRP when you shop at Audi Fort Myers, a John Marazzi Dealership. Call our Internet Sales Team 888-295-5291 15875 S. Tamiami Trail Fort Myers, Florida 33908.
Transcript of 2011 Audi A4 Feature Comparison Brochure Marazzi Motors Fort Myers, Fl
2011 Audi A4 Why-Buys in 3D
Designwhat design attributes make it special?
DynAmicshow does this feature impact the user?
DifferentiAtionin what ways is it unique or different from the competition?
1.Sporty,sophisticatedexteriordesign
2.Award-winning,benchmarkinteriordesign
3.Standard2.0TFSI®engine
4.Rear-biasedquattro®all-wheeldrivewithavailableSportRearDifferential
5.New8-speedTiptronic®transmission
6.Longwheelbaseandwidetrackwidth
7.Optionalthird-generationMMI®withvoicerecognition
8.Highluxurydriveraidavailability
9.Activeandpassivesafetyfeatures
10.AvailableAudidriveselect
“Theaerodynamicbodydesignofthe2011A4…
“TheA4’sworld-classinteriorcraftsmanshipandmaterials…
“The2.0TFSIenginecombinestheAuditechnologiesofturbochargingandFSI®directinjection…
“TheproactivenatureofA4’srear-biasedquattro®all-wheeldrivesystem…
“Brandnewfor2011,thestandard8-speedTiptronictransmissionoffersadditionalsmoothshiftpointsandadaptabilityassociatedwiththistechnology…
“ByextendingthefrontwheelsoftheA4forwardandwideningthetrackwidth…
“Theintuitiveuserinterface,incombinationwithlivetrafficreports,voiceactivationandnavigation…
“ThewiderangeofavailabledriveraidsandavailablesystemsinthenewA4,suchasAudisideassist,arearbackupcamerawithparkingsensorsandAdaptiveCruiseControl…
“ThenumerousactiveandpassivesafetysystemsintheA4’ssafetyconcept…
“Customizingthrottle,shift,steeringandsuspensionsettingsatthetouchofabutton…
…createsalean,athleticlookthatdrawstheeye…
…promoteasophisticated,driver-focusedenvironment…
…todeliversportinessandefficiencyinonepackage…
…offersadynamicdrivingexperienceandmaximumgripinallweatherconditionsforoptimalperformance,stabilityandsafety…
…todeliverenginepowerondemandthroughoutthetorquerangeandbest-in-classfueleconomy…
…Audidriversexperienceimprovedsteeringresponseandlargerinteriorspace…
…displaysinstunningclarityandhelpsincreaseoveralldriversafetyandconvenience…
…providetheA4driverwithaluxuriouslevelofassistance…
…worktogethertohelpprovideoptimalperformanceinallsituations…
…Audidriveselectislikehavingfourcarsinone…
…whilecontributingtoitsbest-in-classfueleconomy1.”
…thatcontrastsgreatlywiththecompetition’spromiseofluxury.”
…thatout-acceleratestheBMW®328xi,Lexus®IS250andMercedes-Benz®C300,whiledeliveringbest-in-classfueleconomy1.”
…versusthereactivenatureofmanycompetitors’AWDsystems.”
…anditisnotavailableonthecomparableBMW®,Mercedes,LexusorAcuramodels.”
…tohelpfurtherenhancethetractionandperformanceofthequattro®all-wheeldrivesystem.”
…whilemaintainingthesamewell-earnedreputationforuser-friendliness.”
…unsurpassedinthisclassofautomobile.”
…someofwhicharenotavailableonsomecompetitors,liketheelectromechanicalparkingbrakeandavailablerearsideairbags.”
…andit’sanexclusivefeatureinthisclass.”
©2010AudiofAmerica,Inc.Forinternaltrainingpurposesonly.Donotcopyordistributeinanyform.
1 A4
PowerfulAudiSingleframe®grilledesign
Frontfoglights
AudiXenonplushigh-intensitydischarge(HID)headlightswithautomaticself-levelingandintegratedLEDdaytimerunninglights(standardonPremiumPlusandPrestige)
Side-turnindicatorsinexteriormirrors
Driver’s-doorlockkeyoperateswindowsandsunroof
17",seven-spokealloywheels
OpenSkypanoramicsunroof(Avant)
Benchmarkinteriorwithworld-classdesign,materialsandcraftsmanship
Automatic3-zoneclimate-controlsystem(standardonPremiumPlusandPrestige)
Standardleatherseatingsurfaces
60/40split-foldingrearseat
Power-adjustablefrontpassengerseatswithpower4-waylumbaradjustmentfordriver
One-touchup/downwindowsforalldoors
HomeLink®integrateduniversalgarage-dooropeners(standardonPremiumPlusandPrestige,optionalonPremium)
Multifunction4-spokeleather-wrappedsteeringwheel(standardonA4quattro)
2.0TFSI®DOHC4-cylinderengine
3.0TFSI6-cylinderengine(S4)
AudiValveliftSystem(AVS)
Automatic8-speedtransmissionwithTiptronic
Adaptivesuspensiondamping(partofAudidriveselect)
Dynamicsteering(partofAudidriveselect)
Five-linkfrontsuspension
Trapezoidal-linkrearsuspensionwithimprovedmotion
Rear-biasedquattroall-wheeldrive
Distinctive,unique“family”facedifferentiatesfromcompetition
Helpincreasevisibilityinadverseweatherconditionsbyprovidingadditionalfrontillumination
Longercomponentlife;brighter,morefocusedlightbeamsforincreasedvisibility,LEDdaytimerunninglightsareadistinctiveAudifeatureinadditiontoincreasingvisibilitytootherdrivers
Helpincreasesafetybyclearlysignalingthedriver’sintentionswhenturning
Lendsconvenienceandfunctionalitybefittingapremiumsedan:Turnthekeyrightorleftinthelocktoraiseorlowerwindowsortoclosethesunroof
Preserveexteriorappealwhilehelpingenhancevehiclestability
Letsinmorelight,offersapanoramicviewforthedriverandbothfrontandback-seatpassengers
Atthecoreofthedriver’sexperience;addstothevehicle’sperceivedvalueandprestige
Increasesindividualoccupantcomfortforthedriver,frontpassengerandrearpassengers
Sportingflairwithdecidedlyluxuriousfeel
Increasesclass-leadingtrunkspaceandflexibilityofcargoutility
Allowsbothdriverandfrontpassengertofindoptimalseatingpositions
Easieroperationandreduceddriverdistraction
Integratedgarage-doorandremotedevicecontrolprovidesconvenience
Helpsdrivermaintaincontrolandkeepeyesontheroadandprovidesaluxuriousfeel
SpiritedperformanceandpowerondemandinalldrivingsituationsoverawiderpmrangeandaWards“10BestEngines”®awardwinnerforthefifthconsecutiveyear
Theall-aluminumdesignwithTFSIandsuperchargingprovidesoptimalpowerandperformance
Helpsimprovefueleconomy1andincreasesengineperformance
PersonalizesthedrivingexperienceandgivesthedrivertotalcommandviaTiptronic,sportmode,shiftpaddlesandDynamicShiftProgram(DSP),whichadaptstodriverpreferences
AlongwithAudidriveselect,givesthedrivercomplete,on-demandcontrolofsuspensiontuningforcustomizedrideandhandling
Helpsmakedrivingsignificantlymoreagileinallconditions,especiallyatlowspeedsformaneuvering
Offerssporty,precisehandlingandhighridecomfort,lightweightaluminumcomponents
Providesahighdegreeofridecomfortcombinedwithexcellentdirectionalstabilityduetospecializedbushings;excellentanti-divecompensation
Providesmoresportinessandmoreemphasisonpowertowardtherearofthevehicleforoptimizedcorneringandhandlingdynamics
eX
te
rio
rin
te
rio
rp
er
fo
rm
An
ce
feAture Benefit
©2010AudiofAmerica,Inc.Forinternaltrainingpurposesonly.Donotcopyordistributeinanyform.
2011 Audi A4 product Highlights
2
The2011A4isthefoundationoftheAudiproductportfolio,anditisthelargest,fastestandmostfuel-efficientvehicleinitsclass.
change points for 2011
Design:
n NewTitaniumSportPackage(delayedavailability)
n NewTeakBrownexteriorcolor(notavailableonS4)
n NewNutmegLaurelwoodinteriortrim(notavailableonS4)
Offer Structure:
n New8-speedtransmissionstandardonA42.0Tquattro®Tiptronic®(SedanandAvant)
n FixedrearseatbackincludedinA4PremiumSedan
n Auto-dimminginteriormirrorandcompassincludedinA4/S4PremiumPlus
n RearbackupcamerawithrearparkingsensorsincludedinA4/S4Prestige
n AudiSideAssiststand-aloneoption
n NavigationPackageincludesHDradioinA4/S4PremiumPlus
n HDradiostandardinPrestige
n NewTitaniumSportPackageforPremiumPlusandPrestige
Audi drive select
AudidriveselectprovidescollectivecontrolofanumberoftheA4’sadvancedsystemsthatworktogethertoaffectthecar’srideandhandlingcharacteristicswiththepressofabutton.
Driverscanchoosefromthreedistinctprofiles(comfort,autoanddynamic),plusanindividualmodethatcanadditionallybeconfiguredforindividualdrivers’tastes.
Driverscanswitchdrivingmodesatanytimewhilethevehicleisstationaryorinmotion.
Preparationformobilephone(Bluetooth®)withvoicedialing
AudiNavigationpluswithoptionalthird-generationMMI®,hard-
drivenavigation,DVDplayer,2SDcardslotsandSIRIUS®trafficdata
Audiconcertsystemwith1CDplayer(MP3capable),AM/FMradio,
auxiliaryinputjack,SDcardslotforMP3files,SIRIUSsatelliteradio
andspeed-dependentvolumecontrol
StandardSIRIUSsatelliteradiowiththree-monthsubscription
HDradio(optionalonPremiumPlus,standardonPrestige)
Advanced,two-stage,occupant-sensingairbagsupplemental
restraints2
Audibackguardsystem
Electromechanicalparkingbrake
Safety-beltpre-tensioners
LEDtaillights(PremiumPlus)
Offersseamlessintegrationwithcellphone;voicedialinghelps
promoteconvenienceandsafety
Enhancesconfidencewhendrivingtonewdestinationsandprovides
coverageofcontinentalU.S.
Crystal-clearaudioexperiencethatfeaturesmorechannelmemory
presetsforAM/FM/satelliteradio,GraduatedAudioLevel
Adjustment,RadioDisplaySystemandAutostorefunction
Morethan130channelsofradiogivepassengersmoreoptionsfor
listeningtomusic,news,sportsandtalkshowscoasttocoast
Offersmorethan1,000AMandFMradiostationsinunprecedented
digitalclarity
Providesuperiorpassivesafetyprotectionthatadaptstotheseverity
ofthecrashimpact,aidedbyseat-mountedfrontairbagsandthe
Sideguard®head-protectionairbags2
Aseatbackdesignthathelpsreducethepotentialforwhiplash
Holdsthecaratastandstillandincludesstartassistandan
emergencybrakingfunction
Takeupsafety-beltslacktohelpreduceoccupantforwardmovement
duringacollision
Farsuperiortoconventionalbulbsbecausetheylastthelifeofthe
vehicle,consumeupto50percentlessenergyandactivatefasterand
brighter,increasingvisibilitytotrailingdrivers
te
cH
no
lo
gy
sA
fe
ty
feAture Benefit
TheAudiA4’ssafetyfeatureshelppreventaccidentsandincreaseitsperformanceshouldanunavoidablecollisionoccur.Afewoftheseinclude:
n ESPwithde-selectableandselectablemodes
n Rearviewcamerawithparkingsensors(optional)
n Dualfrontandsideairbags2
n Sideguard®headairbags2
n Rearsideairbags2(optional)
n Three-pointsafetybeltsforallpassengers
n Audibackguardsystem
n Safetysteeringcolumn
seat-position detection
Seat-positiondetectionidentifiesthepositionofthedriverandfrontpassengerseat,foreoraft,andtailorsdeploymentofsafetysystemsaccordingly.
Intheeventofafrontcollision,sensorsdetectupper-bodymovementandchangetheamountoftensioninboththesafetybeltandthepositionoftheairbag.Thisallowsthesystemtokeepthebodyintheidealpositionduringacollision.
©2010AudiofAmerica,Inc.Forinternaltrainingpurposesonly.Donotcopyordistributeinanyform.
2011 Audi A4 product Highlights
3
©2010AudiofAmerica,Inc.Forinternaltrainingpurposesonly.Donotcopyordistributeinanyform.
2011 Audi A4 consideration set
4
model competitive comparison
2011 Audi 2011 BMW® 2011 Mercedes-Benz® 2010 Lexus® 2010 Acura® A4 2.0T Premium Plus 328i xDrive C300 Sport IS 250 RWD TSX w/Tech Pkg
All-wheel-drivesystem OPT STD OPT N/A N/A8-speedTiptronic® STD N/A N/A N/A N/AXenonplusheadlights STD N/A N/A STD STDPowerfrontseats 12-way OPT 8-wayOPT 8-waySTD 8-waySTDPowerdriverlumbarsupport STD OPT OPT STD Manual-STDSeatingsurfaces Leather Leatherette Leatherette Leather LeatherSplit-foldingrearseat STD OPT OPT N/A N/A3-zoneclimatecontrolsystem STD N/A N/A N/A N/ABluetooth® STD OPT OPT STD STDSatelliteradio SIRIUS®-STD SIRIUS®-OPT SIRIUS®-OPT XM®-STD XM®-STDAuto-dimminginteriormirrors OPT OPT OPT STD STDBaseMSRP $37,050 $35,150 $33,990 $33,315 $32,410
2011 Audi 2011 BMW 2011 Mercedes-Benz 2010 Lexus S4 3.0T Premium Plus 358i xDrive C350 IS 350
Horsepower 333 300 268 306Torque 325lb-ft 300lb-ft 258lb-ft 277lb-ftAcceleration0-60mph 4.9 5.3 6.1 5.6All-wheeldrive quattrostandard STD N/A N/ATorque-vectoringreardifferential quattrowithsportrear differential(optional) N/A N/A N/ADual-clutchautomaticgearbox Seven-speeddual-clutch Stronic®transmission N/A N/A N/AStandardwheels 18" 17" 17" 17"Heatedseats STD OPT OPT OPTBluetooth STD OPT STD STDSatelliteradio STD OPT OPT XM®-STDHomeLink® STD N/A N/A STDiPod®interface STD OPT OPT STDBaseMSRP $46,600 $42,600 $39,990 $37,595
conclusion
Inanydirectcomparison,Audihasadvantagesoverthecompetition.
n Benchmarkinteriors—envyoftheautomotiveindustry
n FSIdirectinjectiontechnology
n Betterfuel-efficiencyratings1
n Rear-biasedquattro®all-wheeldrive
n Audisideassist
n Bang&Olufsen®premiumsoundsystem
n Three-zoneautomaticclimatecontrolsystem
TheAudiA4continuestoreceiveravereviewsandwinnumerousawards.
American Awards
n 2010EsquireCaroftheYear,Esquire(AudiS4)
n 2010Editor’sChoiceEntryLuxury,Car and Driver
n 2010LuxuryBestBets,cars.com
n 2009TopSafetyPick™fromIIHS3
n 2008TopSafetyPickfromIIHS3
n 2007TopSafetyPickfromIIHS3
n 2009“InternationalEngineoftheYear”forAudi2.0TFSI®engine4
n 2008“InternationalEngineoftheYear”forAudi2.0TFSIengine4
n 2007“InternationalEngineoftheYear”forAudi2.0TFSIengine4
©2010AudiofAmerica,Inc.Forinternaltrainingpurposesonly.Donotcopyordistributeinanyform.
2011 Audi A4 Accolades
American Accolades
“The2009AudiA4alsolooksexpensive…”
“Fewinteriors(includingthe3SeriesandC-Class)seemaswellconceivedandconstructed.”
“Nearlyeveryelementofitson-roadrepertoirehasbeentransformedorsubstantiallyimproved.”
–InsideLine.com
“Asfortheinterior,well,it’sjustfantastic.”
–AutoWeek
“There’salsomorespaceforlonglegs,broadshoulders,andtallheadsthanbefore,andtheoveralllayout—withthenavigationmonitormountedhigh—ismuchmorepractical.”
“It’sapassionatelypragmaticandstylishchoiceforthoseclientswhofindthe3-seriestoocrampedandboisterousandtheC-classtooconservativeinappearanceandability.”
–Automobile
“…intherearseat,weweresurprisedathowmuchlegroomwasavailable,evenwiththefrontseatsettoarealisticposition.”
–MSN Autos
“…thenewlarger,morematuresedanisnowevenbetterpreparedtotakeonitsMercedes-BenzandBMWrivals.”
—Motor Trend
5 A4
1: 21city/29highwaympg(2011AudiA42.0Twith8-speedTiptronic).EPAestimates.Yourmileagewillvary.
2: Airbagsaresupplementalrestraintsonlyandwillnotdeployunderallcrashcircumstances.Alwaysusesafetybeltsandseatchildrenonlyintherear,usingrestraintsystemsappropriatefortheirsizeandage.
3: “TopSafetyPick™”basedon31-mphside-impactcrashtest,40-mphfrontal-offsetcrashtest,20-mphrear-impacttest,andtheavailabilityofESC.TestperformedbytheInsuranceInstituteforHighwaySafety.Fordetails,visitiihs.org.Seeaudiusa.comformoreinformationonsafetyfeatures.
4: InternationalEngineoftheYearawardisdecidedbyaspecialistjuryof65respectedautomotivejournalistsfrom32countries.TheAudi2.0TFSI®enginehaswonthe1.8-literto2-litercategoryfrom2005to2009.
©2010AudiofAmerica,Inc.Forinternaltrainingpurposesonly.Donotcopyordistributeinanyform.
2011 Audi A4 Disclaimers
7 A4
