2010 Triangle Chapter SCM Learning System_Alan_Preso

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    BASFs SCM Learning

    System

    APICS Triangle Chapter

    May 12, 2009

    Alan L. Milliken CFPIM CIRM CSCP CPF

    Business Process Education Manager

    BASF Corporation

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    20+ years at major manufacturing sites working in Production, Logistics,

    Process & Quality Control, Industrial Engineering, Training, and Scheduling

    14+ years as a Supply Chain Consultant and APICS Instructor including two

    years in Mexico City helping BASF Mexicana improve their supply chain

    Identified by an independent consulting firm as one of three APICS members

    who best answer the question, What is a Supply Chain Manager?

    Served as an SME (Subject Matter Expert) on the team that developed the new

    Certified Supply Chain Professional (CSCP) program.

    Served as an SME on the team that developed the new Certified Forecasting

    Professional (CFP) for the Institute of Business Forecasting (IBF)

    Engineering Degree from Auburn University and MBA from Clemson

    University

    Alan L. Milliken CFPIM CIRM CSCP CPF

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    Founded in 1865 as Badische Anilin und Soda Fabric

    The worlds leading chemical company with sales of

    approximately $80B in 2008

    BASF

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    Shareholders

    provide Capital

    Shareholders

    receive High ROI

    1. Invest in Adding Value

    to Products & Services

    2. Deliver Value to Your

    Customers

    3. Create Value for Your

    ShareholdersYour

    Firm

    E

    Start Here

    And receive

    Value in Return

    Value-Based Management

    (Business Perspective)

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    You and Your Firm

    provide Capital for

    Education & Training

    You & Shareholders

    receive High ROI

    1. You Invest in Adding Value to

    Yourself through Education,

    Training & Experience

    2. You Deliver Value to

    Your Firm

    3. You Create Value for

    Your Firms

    Shareholders YOU

    E

    Start Here

    And receive

    Value in Return

    Value-Based Management(Learning & Development Perspective)

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    Value-Based Management Approach

    The companys definition of success should define the

    contents of the learning system.

    Value can be created by:

    increasing Profit

    and/or

    reducing capital employed(e.g., inventories, receivables)

    Reducing

    capitalemployed

    Profit

    Source: Kurt Bock Chief Financial Officer BASF Group

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    Where Does Value Come From?

    TECHNOLOGY

    PEOPLE

    PROCESS

    Triad of Operational Excellence

    Which one controls how much value the other two generate?

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    Value Drivers and Associated Metrics

    Drive Performance

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    Forecasting

    Improved Service, Less

    Inventory, Lower Costs

    YES Marketing,Sales,

    Operations, SC, Finance

    % Error e.g. [(Fcst-

    Actual)/Actual]

    Process Improvements,

    Education & Training,

    Better Systems, etc..

    Logistics Cost,

    Production Cost,

    Delivery Performance,

    Inventories

    SAP R3, Global

    Reporting System, GIIC

    Source: BASF Group Value Based Management Handbook

    Analysis of a Value Driver in

    Supply Chain

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    Market & External

    Environment Analyses

    Identification of Customers, Products,

    Competition, Socioeconomic Environment

    Corporate

    Strategy

    Overall missions & goals of the Organization,

    Recognition of Distinctive Competencies.

    Future Direction

    (Global Strategy,

    New Products &

    Services, etc)

    Competitive

    Priorities(Cost,

    Quality, Time,

    Price, etc..)

    Functional Area Strategies

    Finance

    Marketing

    Operations

    Supply Chain

    others

    Capabilities

    current needed

    plans

    Functional Strategies Driven by Competitive

    Priorities Help to Prioritize Learning:

    Source: Operations Management, Fifth Edition, Krajewski & Ritzman

    Must develop the

    supply chain

    expertise

    required to plan

    & execute

    strategy.

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    Learning Priorities must be Linked to the

    Business Model

    CIM: Trader-Transactional Supplier

    Product: Commodity Bulk Chemical

    Competitive Priorities: Price & On-Time Delivery

    Supply Chain Value Drivers: - Supply Chain Costs

    - Delivery Reliability

    - Inventory Investment

    Supply Chain Capabilities: - Accurate Forecasting

    - Production Cost Minimization- Inventory Optimization

    SC Competencies Required: - Demand Planning

    - Supply Planning

    - Inventory Management

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    Help ourcustomers to be

    more successful

    Ensure sustainabledevelopment

    Earn a premiumon our costof capital

    Form the bestteam in the

    industry

    BASFs Vision

    None of these business & functional strategies can be achieved

    without competent employees who have been provided the necessary

    capabilities (behavior, knowledge, & skills) to succeed.

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    Human

    ResourcesLogistics/SCM

    SAP Training

    & Support

    SAP

    Business

    Integration

    Logistics/SCM HR

    Operations

    N. A. Learning CoE

    Compensation &Performance Mgmt.

    Services

    Supply Chain

    Council

    BPO ConsultingTeam

    MM Education &Training Team

    *BSUG Teams

    (e.g. Matls.Mgmt.)

    SoftwareApplicationsTraining Team

    *BSUG Teams

    (e.g. Matls.Mgmt.)

    ApplicationDevelopment

    Team

    The Logistics-Supply Chain Community both provides input to help

    guide these services and receives outputs from these services.

    Virtual Team

    Learning System Virtual Organization

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    Identifying and Defining Key

    Personal & Technical Competencies

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    The Best Team can be built by fostering the use of personal and

    professional competencies. Competencies describe the personal

    behavior, skills, and knowledge of a person. Competencies

    differentiate individual performance and contribution to the team.

    There are two types of competencies:

    Adding Value through Individual Competency

    Success

    Refer to capabilities based on

    personality, personal trait,

    and values.

    Describe capabilities in a

    specific area of knowledge

    (e.g. Supply Chain

    Management) and are based

    on education & experience.

    Competencies enable employees to create value!

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    Examples of Personal Competencies

    Lead to better utilization of resources,improved decision making, morecreativity, and the ability to manage

    change.

    Improve your ability to develop andmaintain collaborative working relationships(inside & outside the firm) and express

    facts and ideas in a convincing manner.

    Improve your ability to guide andinspire employees to meet theirmaximum potential and the ability towork on a team.

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    Sample Definition of a Personal Competency

    Once the list of personal competencies is developed, a detailed definition of

    each is required. For example many supply chain roles require competency

    in Analytical Thinking.

    Analytical Thinking is the ability to identify key issues and

    relationships, patterns and connections buried in a mass ofdata. A person in a job role requiring this competency should

    demonstrate:

    the ability to break down problems and identify basic

    relationships

    see inter-relationships in complex information

    do complex analyses including what-if and if-then

    scenarios

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    BASF 2015HPO 2006 Required

    CompetenciesTraining Available

    Earn a premium on our cost of capital

    Help our customers to be moresuccessful

    Form the best team in industry

    Ensure sustainable development

    Business and Financial Acumen

    Customer Focus

    Leading Employees toSuccess/Teamworking

    Environmental, Safety and HealthOrientation

    Value Based Management(Learning Portal)

    Working with a virtual team (HMMP)

    Marketing Essentials (HMMP)

    Focusing on your customer(HMMP)

    Marketing Essentials (HMMP)

    Marketing & Sales Academy(to be launched in 2nd quarter)

    Leading a team (HMMP)

    Keeping teams on target (HMMP)

    Financial Essentials (HMMP)

    The Journey to EH&S Excellence (to belaunched in 3rd quarter)

    Harvard Mentor Management Program (HMMP)

    is used to support Global/Personal

    Competencies.

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    Examples of SCM Technical Competencies

    Information Technology

    ERP System

    Advanced Systems

    PC Skills

    General Skills

    Continuous Improvement

    Project Management

    Contract Management

    Data Analysis

    SCM Competencies

    Demand Planning

    Supply Planning

    Execution & Control

    Inventory Management

    Distribution & Transportation

    Foreign Trade

    Technical Competencies describe capabilities in a specific functional area and are

    based on education and experience. Each operational function must define thoseTechnical Competencies needed to successfully implement their strategies.

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    Define Levels of Technical Competency

    Competency:Business Applications Knowledge ERP System

    Level 1: Beginning

    Completed ERP Overview Training for SCM

    Know how and where to find and use ERP tip sheets

    Can use ERP online help functions

    Understand basic system operations and/or commands within ERP System

    Can modify a user profile

    Know how to enter master data in your area of responsibility

    Understand how others are impacted by your inputs into the ERP System

    Can enter a Help desk ticket for the ERP System

    Once Technical Competencies are identified, definitions of progressive

    levels are needed to define specific job requirements.

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    Developing the Competency Curriculum

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    APICS

    Certified in Production & Inventory Management (CPIM) is a BASF global standard for supply

    chain planners (e.g. Master Schedulers, Demand Planners, Material Planners, etc..). The five

    CPIM modules are available via the on-line Supply Chain Academy, through local APICS

    chapters, and through self-study. Certified Supply Chain Professional (CSCP) is recommended

    for those who already achieved CPIM Certification or persons in supply chain functions otherthan production & inventory management who meet the eligibility requirements.

    SAP R3 Training

    SAP specific concepts, processes and transactions training is available via the SAP Training

    website.

    Supply Chain Academy (SCA)SCA is an on-line education & training tool used at BASF. It contains approximately 200 on-line

    courses including the APICS CPIM body-of-knowledge, Physical Logistics, and International

    Trade.

    In-House Classes & Webinars

    BASF offers in-house classes that focus on supply chain management at BASF in SAP R3.

    Major Components of the Technical

    Competency Curriculum

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    Learning Curriculum by Technical Competency

    Technical Competency Recommended Courses/Seminars Duration Cost Delivery Method Exam Vendor/Source

    Demand Planning & Budgeting Certified Professional Forecaster (CPF) 2-3 Days $1,300 Classroom Yes IBF

    APICS CPIM - Master Planning of Resources Various Various CR, On-Line, SS Yes APICS

    Budgeting Self-Paced None Internet Yes Harvard Business School

    Finance Essentials Self-Paced None Internet Yes Harvard Business School

    Dist. Network Strategy & Design Logistics Optimization (Dist/Transp/Log Modeling) 3 Days $1,730 Classroom No Logistics Institute @ GaTech

    Distribution Processes Warehousing Short Course 5 Days $2,780 Classroom No Logistics Institute @ GaTech

    World C lass Warehous ing & Mater ials Management 12 Mths . Access $2,800 Internet Optional Log is tics Institute @ GaTech

    Third Party Logistics 2 Days $1,260 Classroom No Logistics Institute @ GaTech

    Managing Warehouse Operations 2 Days $700 Classroom No WERC

    Maximizing Warehouse Space 2 Days $700 Classroom No WERC

    Using Metrics to Achieve Results 2 Days $700 Classroom No WERC

    Warehousing Management 6 Mths. Access $750 Internet Optional Institute of Logistics Mgmt.

    Foreign Trade (Import/Export) Third Party Logistics 2 Days $1,260 Classroom No Logistics Institute @ GaTechGlobal Logistics Management 6 Mths. Access $800 Internet Optional Institute of Logistics Mgmt.

    Export Management 6 Mths. Access $750 Internet Optional Institute of Logistics Mgmt.

    Import Management 6 Mths. Access $650 Internet Optional Institute of Logistics Mgmt.

    Hazardous Materials Compliance 6 Mths. Access $750 Internet Optional Institute of Logistics Mgmt.

    Law I (Rail and Motor) 6 Mths. Access $750 Internet Optional Institute of Logistics Mgmt.

    Law II (Ocean, Air, Intermodal) 6 Mths. Access $650 Internet Optional Institute of Logistics Mgmt.

    International Transport No Limit $205 Study Guide Optional American Society of Tran & Log

    10 Courses - Import, Export, Compliance 10 weeks each $1,000 internet Yes World Trade Institute

    17 Seminars - Import, Export, Compliance 2 Days Each $1,000 Classroom Yes W orld Trade Institute

    List ofApproved E xternal Providers

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    BASICS of SUPPLY CHAIN MANAGEMENT

    Philosophies Strategies Targets

    Strategic

    Management of Resources

    Product Demand

    Internal Resource

    External Resource

    Material Plan

    Capacity Plan

    Supplier Plan

    MasterMaster

    PlanningPlanning

    ofofResourcesResources

    ExecutionExecution

    &&

    ControlControl

    ofof

    OperationsOperations

    DetailedDetailed

    SchedulingScheduling

    &&PlanningPlanning

    APICS CPIM House of Knowledge

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    APICS CSCP Body of Knowledge

    Four domains of knowledge

    Supply Chain Management Fundamentals

    Building Competitive Operations Planning andLogistics

    Managing Customer and Supplier Relationships

    Using Information Technology to Enable SupplyChain Management

    CPIMs primary focus is on internal operational excellence

    while CSCPs focus is on the entire supply chain (suppliers

    supplier to customers customer) with a global emphasis.

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    SAP Training & Documentation

    Training isorganized byprocess/role (e.g.Prod. Plng, WM,TM, C. S., etc)

    Step-by-Stepincludes SAPscreenprints

    Training &Documentation

    linked directly toSAP Transactions

    Company expertsmaintain concepts& reference docs

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    Sales & Operations Planning

    SCA Sales and Operations Planning Concepts (MFG107) Self-Study .5 Hour

    The sales and operations planning process is impacted by various elements of the businessenvironment, integrates the multiple plans of a business, and provides direction for subsequent moredetailed and near-term planning. This course explores the concepts that impact the sales and operations

    planning process and the ways that the process can be adapted to fit various environments.

    SCA Sales and Operations Planning Process (MFG108) Self-Study 1 Hour

    This Online Self-Study course explores the five primary steps in the sales and operations planningprocess. It also discusses the roles and responsibilities of individuals involved in each step.

    SCA Developing and Validating the Production Plan (MFG201) Self-Study 1 Hour

    The production plan is a key output of the sales and operations planning process that sets product familyproduction volumes for all subsequent priority planning processes. This course explores thedevelopment and validation of the production plan and the measurement of the performance of theproduction planning process.

    Sample of Supply Chain Academy

    (SCA) Courses

    S&OP Basic Concepts

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    Supply Chain Event Management (SCEM)

    When and how to use Re-order Points

    Basics of Inventory Management

    Use of Transfer Orders in TMS

    How to determine Safety Stocks

    How to set Inventory Targets

    Sample Webinar Topics

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    Assessments of Learning Key Points

    All courses should include post-assessment (e.g. review quiz,

    simulation of knowledge, etc..).

    Major courses (e.g. >4 hours in duration) should also include

    pre-assessment to help in determining focus areas and periodic

    reviews to reinforce learning throughout the course.

    Thresholds to pass internal assessments (not external

    certifications) should be set relatively low to motivate and

    reward participation.

    Assessment results should always be kept confidential and

    only the highest score should be stored when multiple attempts

    are required.

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    List three things you

    learned from the

    workshop?

    interpretation, analysis,

    ability in SAP

    - I learned how to check

    the status of a Purchase

    Ordes through CBIS

    transaction. - I learned

    how is managed the

    demand in SAP. - I

    learned how to adjust

    parameters better when

    ATP, Reports, MB5B,

    etc, the main is the

    importance to re-

    schedule the past due in

    SAP, to keep it running

    well

    Tips on how to optimized

    the use of SAP, ATP

    functionality, Creation of

    groups of materials

    1. How to establish an

    Inventory Strategy for

    each article; 2. How to

    configure SAP for each

    article; 3. How to

    improve planning

    process

    Material Master

    Definitions / MB5T

    (Stock in Transit) /

    Supply Chain Event

    Manager (SCEM)

    Would you recommend

    this course to a

    colleague?

    Yes, of course Yes, of course To all material planers Yes Yes Yes

    Why or Why Not?

    It is very important to

    know the tools we dailyuse for our work, in this

    case SAP; we have to

    know in detail how it

    works and how it can

    help us to reach our

    objectives, for better

    Because you canimprove and

    complement your

    knwoledge of MM

    module in SAP

    Its logical to know the

    process and share the

    best practices.

    This is an importan

    course for all thematerial planners, it

    gives you a better

    approach in how to

    control de operation and

    inventories

    Because there are a lotof contents that can be

    place fast in the day to

    day routine and make

    remarkable

    improvements.

    It was very informativefor Planners with

    responsibility for

    maintaining proper

    system settings.

    Participant Evaluations are Used to

    Improve the Program

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    Implementing a Competency-BasedProcess

    Learning is not compulsory... neither is survival.

    W. Edwards Deming (1900 - 1993)

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    Prioritize Competencies by

    Position/Role

    In order to determine what education & training an employee needs,

    Competencies must be prioritized by job. Review of existing job descriptions,

    review of current objectives for the position, and surveys of experts,

    incumbents, and leaders can be used to prioritize Competencies.

    Position/Role Person l Competencies ec nic l Competencies

    Master 1 Analytical Thinking 1 Business Applications Knowledge (ERP)

    Production 2 Customer Focus 2 Manufacturing Planning & Controlling

    Scheduler 3 Business & Financial Acumen 3 Demand Planning & Budgeting

    4 Work Management 4 Inventory Management

    5 Communication & Interpersonal Understandin 5 Manufacturing Process Knowledge

    6 Team Leadership and Collaboration 6 Product Knowledge

    7 BASF Business Knowledge

    8 Business Applications Knowledge (PC)

    Note: Some competencies are company specific (e.g. Product Knowledge, Manufacturing

    Knowledge, Internal Business Knowledge, etc..) and education & training must be developed in-

    house.

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    North American Technical Competency Curriculum by Role

    Course Cost

    Function Job/Role Global Competency Mandatory Required Courses Delivery Hours (USD)

    Supply Chain Demand Planner Supply Chain Fundamentals YES APICS Basics of SCM (SCA APX10100) SS On-Line 27.5 $460.00or APICS BSCM In-House Class IL On-Line 20 $120.00

    Supply Chain Plng. (Generic) YES APICS MPR (SCA APX10200) SS On-Line 15.75 $460.00or APICS MPR In-House Class IL On-Line 20 $120.00

    SC Plng. In SAP R3 at BASF YES Basics of SCM in SAP R3 at BASF Classroom 20 $500.00**NO Advanced SCM in SAP R3 at BASF Classroom 20 $500.00

    Forecasting Demand YES DP-SOP In-house Course IL On-Line 20 None

    SAP APO Application Trng. YES Provided by Accelerator Implementation TBD TBD

    Inventory Management YES APICS Basics of SCM (SCA APX10100) SS On-Line 27.5 $460.00or APICS BSCM In-House Class IL On-Line 20 $120.00

    **Note: The Advanced Class should be mandatory for Supply Planners.

    S a m p le C u r ric u lu m b a s e d o n R o le &

    C o m p e t e n c i e s

    Curriculum includes progression from fundamentals to advanced and

    integrates use of systems.

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    M r r r r

    D r M C rr r

    C r D

    M R

    M C

    DM

    M

    C

    I N &

    D

    Self Evaluation:

    plus

    Performance & Development

    Review with Your Leader

    = a Plan

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    EDUCATION & TRAINING PLAN

    EM L EE NAME: Sampe Plan EAR: 2008

    COURSE TARGET FOR

    TECHNICAL COMPETENCY COURSE DESCRIPTION DURATION COST($) COMPLETION

    us ness Applica ions (ERP) Ad ancedMa l. Mgm . Cou se 24 Hou s N/A June 2008

    Manu actu ing Planning & Controlling APICS CPIMMPR 24 Hours $300 Sept., 2008

    APICS CPIMMPR Exam 2 Hours $100 ct., 2008

    COURSE TARGET FOR

    PERSONAL COMPETENCY COURSE DESCRIPTION DURATION COST($) COMPLETION

    Customer Focus Focusing on Your Customer 2 Hours N/A April, 2008

    eam ork/Teambuilding Working witha Virtual Team 2 Hours N/A Nov., 2008

    rand Totals= 54 Hours $400

    Exampleofan Individual Plan

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    DO HANDOUT EXERCISE

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    Directions: Assign each Competency to only one of the two positions.

    Competencies SC/Logistics Mgr. Master Prod. Schdlr.

    Analytical Thinking XXXXX

    Customer Focus XXXXX

    Strategic Thinking XXXXX

    Financial Acumen XXXXX

    Work Management XXXXX

    Leadership XXXXX

    Change Management XXXXX

    Teamwork XXXXX

    ERP System XXXXX

    Network Strategy XXXXX

    Manufacturing Processes XXXXX

    Continuous Improvement XXXXX

    Distribution Processes XXXXX

    BASF Bus. Knowledge XXXXX

    PracticeExercise:Response at BASF

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    Key Performance Indicators (KPIs)

    KPIs can be used to measure participation and confirmation

    of learning. Examples include:

    No. of Education & Training Hours Taken per Year

    No. & Percent of Employees Participating

    Number of Exams Passed

    Certifications Received

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    175 employees have participated in on-line CPIMclasses in 2008/09.

    38 employees participating in an on-line CSCP class.

    150 employees participated in 2.5 Day SAP-MMWorkshop

    106 CPIMs and 15 CSCPs Globally

    100 CPIM Exams taken in 2008 (28 outside US)

    224 APICS Members via Enterprise Membership

    100+ SCA Users taking 400+ Hours per Year

    Current Status at BASF

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    Summary of the Learning System

    Prioritize Competencies

    by Position

    Identify & Define Global

    (Personal) Competencies

    Identify & Define Technical

    (SCM) Competencies

    Develop Curriculum by

    Competency

    Assess Individual Needs

    based on Position

    Develop Individual

    Education & Training

    Plans

    Monitor Progress and

    Provide Feedback

    Competitive Priorities &

    Value Drivers

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    Alans Perspective on Educations ROI

    Alan has just completed a presentation to the Group Vice-president andhis staff regarding the need for supply chain education in their business.

    Directors uestion to Alan:

    Alan, what if we educate & train all our supply chain employees andthey leave.

    Alans Response to Director:

    More importantly, what if we do not educate and train them and they stay?

    GVPs Response:

    Alan, all of my units will be participating in the program.

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    Final Thought

    Our progress as a nation can be no swifter than our progress in

    education. The human mind is our fundamental resource.

    John Fitzgerald Kennedy

    or FIRM

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    Directions: Assign each Competency to only one of the two positions.

    Competencies SC/Logistics Mgr. Master Prod. Schdlr.

    Analytical Thinking

    Customer Focus

    Strategic Thinking

    Financial Acumen

    Work Management

    Leadership

    Change Management

    Teamwork

    ERP System

    Network Strategy

    Manufacturing Processes

    Continuous Improvement

    Distribution Processes

    BASF Bus. Knowledge

    SC/Logistics Mgr. the

    person responsible for

    planning, organizing,

    and controlling supply

    chain/logisticsactivities.

    Master Production

    Scheduler the person

    charged with

    establishing, managing,

    reviewing, andmaintaining a master

    schedule.

    Practice Exercise: Competencies by ob