2009 Media KIT - 4sarasotahomes.com€¦ · Media KIT 2009 MSC Mar ket ing AWARD-WINNING IDEAS &...

23
Media KIT 2009 MSC Marketing AWARD-WINNING IDEAS & RESULTS

Transcript of 2009 Media KIT - 4sarasotahomes.com€¦ · Media KIT 2009 MSC Mar ket ing AWARD-WINNING IDEAS &...

Page 1: 2009 Media KIT - 4sarasotahomes.com€¦ · Media KIT 2009 MSC Mar ket ing AWARD-WINNING IDEAS & RESULTS. 2009 PUBLICATION DEADLINES Sarasota Herald-Tribune PUBLICATION DATE AGENT

MediaKIT2009

MSCMarketingAWARD-WINNING IDEAS & RESULTS

Page 2: 2009 Media KIT - 4sarasotahomes.com€¦ · Media KIT 2009 MSC Mar ket ing AWARD-WINNING IDEAS & RESULTS. 2009 PUBLICATION DEADLINES Sarasota Herald-Tribune PUBLICATION DATE AGENT

2009 PUBLICATION DEADLINES

Sarasota Herald-TribunePUBLICATION DATE AGENT DEADLINE AGENT COST SIzE Of AD

Every SundayThursday – 10:00 AM 10 days prior to publication date

$200 (Available for properties $2 Million +)

XL Photo 3.75” x 2.5”

Every SundayThursday – 10:00 AM 10 days prior to publication date

$100Large Photo2.75”x1.75”

Every SundayThursday – 10:00 AM 10 days prior to publication date

$50Small Photo 1.75” x 1”

Every SundayThursday – 10:00 AM 10 days prior to publication date

$25 Text Listing

Every SundayWednesday – Noon 11 days prior to publication date

No CostOpen HouseText Line

Bradenton HeraldPUBLICATION DATE AGENT DEADLINE AGENT COST SIzE Of AD

Every SaturdayTuesday – 10am11 days prior topublication date

$100Large Photo 3.75” x 2.5”

Every SaturdayTuesday – 10am11 days prior topublication date

$50Small Photo 1.75” x 1”

Every SaturdayTuesday – 10am11 days prior topublication date

No Cost Open House

Sun PublicationsPUBLICATION DATE AGENT DEADLINE AGENT COST SIzE Of AD

Tuesday – 10am10 days prior topublication date

$100Large Photo3.75” x 2.5”

Tuesday – 10am10 days prior topublication date

$50Small Photo1.75” x 1”

Tuesday – 10am10 days prior topublication date

$25Text Listing(Opt-in)

Tuesday – 10am10 days prior topublication date

No Cost Open House

Venice Gondolier : Every Other Saturday

Englewood & North Port Sun:Every Other Friday

First come, first serve. Due to limited availability, we recommend you book early.

Page 3: 2009 Media KIT - 4sarasotahomes.com€¦ · Media KIT 2009 MSC Mar ket ing AWARD-WINNING IDEAS & RESULTS. 2009 PUBLICATION DEADLINES Sarasota Herald-Tribune PUBLICATION DATE AGENT

3

2009 PUBLICATION DEADLINES

Pelican PressPUBLICATION DATE AGENT DEADLINE AGENT COST SIzE Of AD

Every ThursdayMonday @ 10am — 11 days prior to publication date

$50 Small Photo

Longboat ObserverPUBLICATION DATE AGENT DEADLINE AGENT COST SIzE Of AD

Every ThursdayMonday @ 10am — 11 days prior to publication date

$50 Small Photo

Sarasota ObserverPUBLICATION DATE AGENT DEADLINE AGENT COST SIzE Of AD

Every ThursdayMonday @ 10am — 11 days prior to publication date

$50 Small Photo

East County ObserverPUBLICATION DATE AGENT DEADLINE AGENT COST SIzE Of AD

Every ThursdayMonday @ 10am — 11 days prior to publication date

$50 Small Photo

First come, first serve. Due to limited availability, we recommend you book early.

Page 4: 2009 Media KIT - 4sarasotahomes.com€¦ · Media KIT 2009 MSC Mar ket ing AWARD-WINNING IDEAS & RESULTS. 2009 PUBLICATION DEADLINES Sarasota Herald-Tribune PUBLICATION DATE AGENT

4

2009 PUBLICATION DEADLINES

SHT Buyer’s GuideDistribution | Sarasota, Manatee, Venice, Charlotte, Englewood, North Port

Circulation | 100,000+

Appropriate Properties | $1.5 million and below

Agent Cost | $55

Ad Size | 1/9 of page

PUBLICATION DATE RESERvATION DEADLINE

1-8-09 12-04-08

3-5-09 01-29-09

4-2-09 02-26-09

5-7-09 04-02-09

6-4-09 04-30-09

7-2-09 05-28-09

All advertising cost and deadlines are subject to change without notice. Full associate participation is required for production of advertisements. Please contact the marketing department for customized campaigns and sizing. For internal use ONLY.!

Page 5: 2009 Media KIT - 4sarasotahomes.com€¦ · Media KIT 2009 MSC Mar ket ing AWARD-WINNING IDEAS & RESULTS. 2009 PUBLICATION DEADLINES Sarasota Herald-Tribune PUBLICATION DATE AGENT

5

2009 PUBLICATION DEADLINES

Homes & Land MagazineDistribution | Sarasota County Agent Cost | $57

Circulation | 25,000 Ad Size | 1/12 of page

Appropriate Properties | $3 million and below

PUBLICATION DATE RESERvATION DEADLINE

01-15 to 02-12-09 12-08-08

02-12 to 03-12-09 01-07-09

03-12 to 04-09-09 02-04-09

04-09 to 05-07-09 03-04-09

05-07 to 06-04-09 04-01-09

06-04 to 07-02-09 05-06-09

07-02 to 07-30-09 05-27-09

07-30 to 08-27-09 06-24-09

Homes & Land MagazineDistribution | Manatee & Pinellas counties Agent Cost | $56

Circulation | 30,000 Ad Size | 1/12 of page

Appropriate Properties | $3 million and below

PUBLICATION DATE RESERvATION DEADLINE

01-01-09 • V8 #4 11-28-08

01-29-09 • V8 #5 12-26-08

02-26-09 • V8 #6 01-23-09

03-26-09 • V8 #7 02-20-09

04-23-09 • V8 #8 03-20-09

05-21-09 • V8 #9 04-17-09

06-18-09 • V8 #10 05-15-09

07-16-09 • V8 #11 06-12-09

08-13-09 • V8 #12 07-10-09

09-10-09 • V8 #13 08-06-09

10-08-09 • V9 #1 09-04-09

11-05-09 • V9 #2 10-02-09

12-03-09 • V9 #3 10-30-09

Page 6: 2009 Media KIT - 4sarasotahomes.com€¦ · Media KIT 2009 MSC Mar ket ing AWARD-WINNING IDEAS & RESULTS. 2009 PUBLICATION DEADLINES Sarasota Herald-Tribune PUBLICATION DATE AGENT

6

Homes and Land GuideDistribution | Manatee County Agent Cost | $45

Circulation | 18,000 Ad Size | 1/12 of page

Appropriate Properties | $3 million & below

PUBLICATION DATE RESERvATION DEADLINE

2-18-09 01-06-09

4-1-09 02-16-09

5-13-09 03-31-09

6-24-09 05-12-09

8-5-09 06-23-09

9-16-09 08-04-09

10-28-09 09-15-09

12-9-09 10-27-09

Gulf Coast Real Estate GuideDistribution | Anna Maria to Cape Coral Agent Cost | $39

Circulation | 15,000 Ad Size | 1/12 of page

PUBLICATION DATE RESERvATION DEADLINE

01-02-09 • V16 #1 11-17-08

01-30-09 • V16 #2 12-15-08

02-27-09 • V16 #3 01-12-09

03-27-09 • V16 #4 02-09-09

04/24/09 • V16 #5 03-09-09

05/22/09 • V16 #6 04-06-09

06-19-09 • V16 #7 05-04-09

07-17-09 • V16 #8 06-01-09

08-14-09 • V16 #9 06-30-09

09-11-09 • V16 #10 07-27-09

10-09-09 • V16 #11 08-24-09

11-06-09 • V16 #12 09-21-09

12-04-09 • V16 #13 10-19-09

01-02-10 • V17 #1 11-16-09

2009 PUBLICATION DEADLINES

Page 7: 2009 Media KIT - 4sarasotahomes.com€¦ · Media KIT 2009 MSC Mar ket ing AWARD-WINNING IDEAS & RESULTS. 2009 PUBLICATION DEADLINES Sarasota Herald-Tribune PUBLICATION DATE AGENT

7

Welcome HomeDistribution | Venice/Sarasota Area Agent Cost | $50

Circulation | 27,500 Ad Size | 1/12 of page

PUBLICATION DATE RESERvATION DEADLINE

01-05-09 11-26-08

02-02-09 12-24-08

03-02-09 01-19-09

03-30-09 02-19-09

04-27-09 03-19-09

05-25-09 04-16-09

06-22-09 05-14-09

07-20-09 06-11-09

08-17-09 07-09-09

09-14-09 08-06-09

10-12-09 09-03-09

11-09-09 10-01-09

12-07-09 10-29-09

01-04-10 11-25-09

The Real Estate BookDistribution | Venice/Englewood Agent Cost | $40

Circulation | 18,000 Ad Size | 1/12 of page

PUBLICATION DATE RESERvATION DEADLINE

01-08-09 12-02-08

02-05-09 12-31-08

03-05-09 01-28-09

04-02-09 02-25-09

04-30-09 03-25-09

05-28-09 04-22-09

06-25-09 05-20-09

07-23-09 06-17-09

08-20-09 07-15-09

2009 PUBLICATION DEADLINES

Page 8: 2009 Media KIT - 4sarasotahomes.com€¦ · Media KIT 2009 MSC Mar ket ing AWARD-WINNING IDEAS & RESULTS. 2009 PUBLICATION DEADLINES Sarasota Herald-Tribune PUBLICATION DATE AGENT

8

SRQ MagazineDistribution | Sarasota

Circulation | 20,000

Agent Cost | $167

Ad Size | 1/9 of page

PUBLICATION DATE RESERvATION DEADLINE

March 2009 12-24-08

April 2009 01-29-09

May 2009 02-26-09

June 2009 03-26-09

July 2009 04-24-09

2009 PUBLICATION DEADLINES

Sarasota MagazineCirculation | 27,000

Agent Cost | $235

Ad Size | 1/9 of page

PUBLICATION DATE RESERvATION DEADLINE

March 2009 12-20-08

April 2009 01-26-09

May 2009 02-23-09

June 2009 03-23-09

July 2009 04-27-09

August 2009 06-01-09

September 2009 06-30-09

October 2009 07-27-09

November 2009 08-24-09

December 2009 09-21-09

Page 9: 2009 Media KIT - 4sarasotahomes.com€¦ · Media KIT 2009 MSC Mar ket ing AWARD-WINNING IDEAS & RESULTS. 2009 PUBLICATION DEADLINES Sarasota Herald-Tribune PUBLICATION DATE AGENT

9

Luxury florida HomesCirculation | 40,000

Agent Cost | $89

Ad Size | 1/9 of page

PUBLICATION DATE RESERvATION DEADLINE

feb – March 2009 01-21-09

April – June 2009 03-20-09

2009 PUBLICATION DEADLINES

Scene MagazineDistribution | Sarasota/Manatee

Circulation | 120,000

Agent Cost | $139

Ad Size | 1/9 of page

PUBLICATION DATE RESERvATION DEADLINE

february 2009 12-19-08

March 2009 01-23-09

April 2009 02-20-09

May 2009 03-20-09

June 2009 04-17-09

July 2009 05-22-09

August 2009 06-19-09

September 2009 07-24-09

October 2009 08-21-09

November 2009 09-18-09

December 2009 10-23-09

January 2009 11-20-09

Page 10: 2009 Media KIT - 4sarasotahomes.com€¦ · Media KIT 2009 MSC Mar ket ing AWARD-WINNING IDEAS & RESULTS. 2009 PUBLICATION DEADLINES Sarasota Herald-Tribune PUBLICATION DATE AGENT

10

Wall Street Journal • Luxury Portfolio Co-OpCirculation | Varies per region

Cost (Co-op) | $195 US • $250 Euro/Asia

Ad Size | 1/30 of page U.S. • 1/16 of page Euro/Asia

PUBLICATION DATE RESERvATION DEADLINE

01-16-09 12-24-08

01-23-09 12-31-08

02-06-09 01-13-09

03-06-09 02-10-09

03-20-09 02-26-09

04-03-09 03-10-09

05-01-09 04-07-09

06-05-09 05-12-09

07-10-09 06-15-09

08-07-09 07-15-09

09-04-09 08-11-09

10-09-09 09-15-09

11-06-09 10-13-09

12-04-09 11-09-09

2009 PUBLICATION DEADLINES

© 2006 Leading Real Estate Companies of the World. Offering is subject to errors, omissions, change of price, or withdrawal without notice. Equal Housing Opportunity.All information considered reliable; however, it has been supplied by third parties and should not be relied on as accurate or complete.

luxuryportfolio.com

BRADENTON, FL | $2,100,000WEB ID: UYB4Deep sailboat water. Fabulous custom homewith over 3,600 sq. ft. and 125' of waterfront. Michael Saunders & CompanyKathy Valente — 941.748.6300 / 941.685.6767

SARASOTA, FL | $2,100,000Historic Sarasota estate. Magnificent neo-classical, meticulously renovated on nearly an acre.Michael Saunders & CompanyScott George — 941.966.8000 / 941.359.9905

ANNA MARIA ISLAND, FL | $1,950,000WEB ID: ZKG4Magnificent views of the bay and Tampa Bay’sSkyway Bridge from this totally renovated estate. Michael Saunders & CompanyDebbie Capobianco — 941.748.6300 / 941.704.2394

LONGBOAT KEY, FL | $1,775,000WEB ID: DCT4Direct gulf frontage. Enjoy the beauty of sunrisesand sunsets from this spacious corner residence. Michael Saunders & CompanyDorothy and Mike McKendry — 941.586.5007

BRADENTON, FL | $1,700,000Spectacular waterfront home with amazingviews of the bayou and river. Michael Saunders & CompanyKathy Valente — 941.748.6300 / 941.685.6767

SIESTA KEY, FL | $1,650,000WEB ID: KNC4Custome built waterfront home, just momentsfrom Siesta Key’s world famous beaches. Michael Saunders & CompanyHedge Team — 941.951.6660 / 941.350.0100

SARASOTA, FL | $1,299,000WEB ID: HKX4A beautiful, private setting. Built with outstandingstyle and quality, adjacent to the golf course. Michael Saunders & CompanyBetty Mullinnix — 941.349.3444 / 941.928.3441

SARASOTA, FL | $1,299,000WEB ID: IGT4Fabulous quality and style in an exceptionaldowntown location. Michael Saunders & CompanyJudy & Bill Nimz — 941.951.6660 / 941.374.0196

SARASOTA, FL | $1,295,000WEB ID: IHU4The ultimate Florida lifestyle in one ofSarasota’s most prestigious communities. Michael Saunders & CompanyDana Westmark — 941.951.6660 / 941.356.5091

SARASOTA, FL | $1,295,000WEB ID: ZSY4Exceptional waterfront retreat. Kayak or boat fromyour private dock directly to the Gulf of Mexico. Michael Saunders & CompanyDorothy & Mike McKendry — 941.586.5007

SARASOTA, FL | $1,195,000 WEB ID: NEV4Beautiful lake setting with fabulous southernviews, perfect for gracious living and entertaining. Michael Saunders & CompanyBetty Mullinnix — 941.349.3444 / 941.928.3441

PARRISH, FL | $1,175,000Serene old Florida setting. Gated equestrianproperty situated on 5.5 gorgeous acres. Michael Saunders & CompanyTerri Ayers — 941.907.9595 / 941.518.8923

LIDO KEY, FL | $9,490,000WEB ID: DCY4 Island Mansion on the Gulf. Adorned with intricatedetail and a distinctive, unique design. Michael Saunders & CompanyJenifer Schwell — 941.388.4447 / 941.383.3209

SIESTA KEY, FL | $7,950,000Fabulous panoramic bay frontage on a parcelthat can accommodate two estate-sized homes.Michael Saunders & Company — 888.552.5228

CASEY KEY, FL | $6,900,000WEB ID: JBW4 Behind the gates of a Casey Key Gulf-to-bay property, a tranquil atmosphere awaits. Michael Saunders & CompanyChristina Ashley — 941.383.7591 / 941.780.0291

MANASOTA KEY, FL | $2,950,000Full gulf of Mexico Views from this Gulf-front estate with a courtyard pool a charming guest cottage.Michael Saunders & CompanySharon Andres — 941.473.7750 / 941.468.9897

BRADENTON, FL | $2,450,000WEB ID: TRF4A true haven for entertaining; on the waterfrontwith easy access to the Manatee River and Gulf. Michael Saunders & CompanyHedge Team — 941.951.6660 / 941.350.0100

SARASOTA, FL | $2,395,000WEB ID: BOO4Spectacular Sarasota bay front with sweepingviews, many upgrades and a sparkling pool/spa. Michael Saunders & CompanyDebra Pitell — 941.951.6660 / 941.355.7528

SARASOTA, FL | $3,999,000The Residence at the Ritz-Carlton, Sarasota.Corner penthouse surrounded by private terraces. Michael Saunders & CompanyPamela & Lynford Wiley — 941.376.1205

SARASOTA, FL | $3,995,000WEB ID: SLO4Bay front splendor. Breathtaking water views &sthrn exposure on Sarasota’s most beautiful street. Michael Saunders & Company — 888.552.5228

LONGBOAT KEY, FL | $2,999,000Magnificent panoramic bay views on deep sailboat water with exceptional privacy. Michael Saunders & CompanyPatricia Taylor — 941.383.7591 / 941.724.6075

VENICE, FL | $6,750,000WEB ID: UCQ4 Gulf-front masterpiece. An exceptional statementof architectural artistry and engineering expertise.Michael Saunders & CompanyTerri Healey — 941.966.8000 / 941.320.0389

LONGBOAT KEY, FL | $4,999,995WEB ID: RZB4Splendid yachting retreat. Comfortable for familyliving and impressive for gracious entertaining.Michael Saunders & CompanyLinda Roe Dickinson — 941.388.4447 / 941.350.3304

SARASOTA, FL | $4,599,000WEB ID: DUX4Majestic masterpiece on Sarasota Bay. Enjoy fabulous bay views, a dock and boatlift. Michael Saunders & Company — 888.552.5228

LIDO KEY, FL | $1,650,000Fulfill a dream — live at the beach. Enjoy stunning Gulf views from upper terrace. Michael Saunders & CompanyAnn Martin — 941.388.4447 / 941.356.7717

SARASOTA, FL | $1,445,000WEB ID: CPH4Gracious entertaining and grand elegance froman incredible property on 2/3-acre of privacy. Michael Saunders & Company — 888.552.5228

LONGBOAT KEY, FL | $1,400,000WEB ID: MCZ4Stunning bay and city views from this exceptionalend unit with a wealth of fabulous amenities.Michael Saunders & CompanyTerri Derr & Kennedy Torrington — 941.356.6694

SARASOTA, FL | $1,350,000WEB ID: AVG4Gorgeous lake and golf course views. In Sarasota’smost prestigious country club community.Michael Saunders & CompanyBetty Mullinnix — 941.349.3444 / 941.928.3441

BIRD KEY, FL | $1,495,000WEB ID: OWU4Comfortable Florida design. A private pool area complements this unique estate.Michael Saunders & CompanyJudy & Bill Nimz — 941.951.6660 / 941.374.0196

CAPE HAZE, FL | $1,395,000WEB ID: XAR4Amazing views of Lemon Bay & Tropical PalmIsland. Enjoy all amenities one of a luxury home. Michael Saunders & CompanyToby Delbridge — 941.473.7750 / 941.320.6360

Page 11: 2009 Media KIT - 4sarasotahomes.com€¦ · Media KIT 2009 MSC Mar ket ing AWARD-WINNING IDEAS & RESULTS. 2009 PUBLICATION DEADLINES Sarasota Herald-Tribune PUBLICATION DATE AGENT

11

Unique Homes • Luxury Portfolio Co-OpCirculation | 50,000

Agent Cost | $500

Ad Size | 1/6 of page

PUBLICATION DATE RESERvATION DEADLINE

April/May 2009 01-09-09

June/July 2009 03-16-09

Aug/Sept 2009 05-13-09

Oct/Nov 2009 07-13-09

Dec/Jan 2010 09-14-09

duPont Registry • Luxury Portfolio Co-OpCirculation | 80,000

Agent Cost | $300

Ad Size | 1/6 of page

PUBLICATION DATE RESERvATION DEADLINE

March 2009 12-08-08

April 2009 01-08-09

May 2009 02-09-09

June 2009 03-05-09

July 2009 09-09-09

August 2009 05-07-09

September 2009 06-09-09

October 2009 07-09-09

November 2009 08-14-09

December 2009 09-09-09

January 2010 10-08-09

2009 PUBLICATION DEADLINES

Page 12: 2009 Media KIT - 4sarasotahomes.com€¦ · Media KIT 2009 MSC Mar ket ing AWARD-WINNING IDEAS & RESULTS. 2009 PUBLICATION DEADLINES Sarasota Herald-Tribune PUBLICATION DATE AGENT

12

Christie’s MagazineCirculation | 250,000

Cost | $1,275 • ¼ page | $2,250 • ½ page | $5,100 • Full page

PUBLICATION DATE RESERvATION DEADLINE

March/April 2009 12-15-08

May 2009 01-22-09

June 2009 02-23-09

July/Aug 2009 03-30-09

Sept/Oct 2008 06-16-09

November 2009 08-05-09

December 2009 08-31-09

Christie’s Great EstatesCirculation | 250,000

Cost | $1,275 • ¼ page | $2,250 • ½ page | $5,100 • Full page

PUBLICATION DATE RESERvATION DEADLINE

Issue 1 • Mid-March 12-23-08

Issue 2 • Mid-June 03-18-09

Issue 3 • Mid-Sept 06-17-09

Issue 4 • Mid-Dec 09-18-09

2009 PUBLICATION DEADLINES

Page 13: 2009 Media KIT - 4sarasotahomes.com€¦ · Media KIT 2009 MSC Mar ket ing AWARD-WINNING IDEAS & RESULTS. 2009 PUBLICATION DEADLINES Sarasota Herald-Tribune PUBLICATION DATE AGENT

13

Sarasota Herald-Tribune — Business MondayClassified Space | $99 per spot + line ad for 7 days in print and online

Contact | Ann Glass, 745-7815

For Display Ads | Beth Ward, 955-8200

Gulf Coast Business ReviewClassified Space | $45 per spot (Commercial Marketplace)

Contact | Diane Schaefer, 726-6145

For Display Ads | Beth Ward, 955-8200

COMMERICAL OPPORTUNITIES

Page 14: 2009 Media KIT - 4sarasotahomes.com€¦ · Media KIT 2009 MSC Mar ket ing AWARD-WINNING IDEAS & RESULTS. 2009 PUBLICATION DEADLINES Sarasota Herald-Tribune PUBLICATION DATE AGENT

14

CIRCULATION & DISTRIBUTION INfO Local Newspapers

Sarasota Herald-Tribune

Circulation Sunday edition, full run 117,000 total delivered & sold

Distribution

Manatee distribution 26,667

Venice/South distribution 41,078

Sarasota distribution 73,255

Bradenton Herald

CirculationSaturday edition, full run 50,000+ total delivered & sold

Longboat Observer

Circulation

Weekly newspaper home delivered to 17,500 residents in the following Longboat Key, Anna Maria Island, Perico Island, and Cortez zip codes: 34236, 34228, 34218, 34216, 34207, 34217

Sarasota Observer

Circulation

Weekly newspaper home delivered to 32,000 residents in the following Sarasota mainland zip codes: 34234, 34235, 34236, 34231, 34242, 34238, 34229, 34275

East County Observer

Circulation

Weekly newspaper home delivered to 21,500 residents in the following East Manatee County zip codes: 34201, 34202, 34203, 34208, 34211, 34212, 34243

Pelican Press

Circulation

Weekly newspaper home delivered to 24,000 residents in the following areas; Siesta Key, St. Armands Circle, Lido, South Longboat Key, Gulf Gate, part of Palmer Ranch, and Osprey

Sun Newspapers

Circulation Total for all three editions 48,507

DistributionVenice Gondolier – Every other Saturday

Englewood & North Port Sun – Every other Friday

Page 15: 2009 Media KIT - 4sarasotahomes.com€¦ · Media KIT 2009 MSC Mar ket ing AWARD-WINNING IDEAS & RESULTS. 2009 PUBLICATION DEADLINES Sarasota Herald-Tribune PUBLICATION DATE AGENT

15

CIRCULATION & DISTRIBUTION INfO Local Magazines

Sarasota Magazine

Circulation 27,000

frequency Monthly

DistributionSubscription, regional and national newsstands. Exclusive in-room magazine of top area hotels and resorts, including The Ritz-Carlton.

Scene Magazine

Circulation 20,000

frequency Monthly

DistributionSubscription. Mailed to businesses such as banks, doctor, dentist and attorney offices.

SRQ Magazine

Circulation 20,000

frequency Monthly

DistributionSubscription. Mailed to businesses, in room in numerous area hotels.

Page 16: 2009 Media KIT - 4sarasotahomes.com€¦ · Media KIT 2009 MSC Mar ket ing AWARD-WINNING IDEAS & RESULTS. 2009 PUBLICATION DEADLINES Sarasota Herald-Tribune PUBLICATION DATE AGENT

16

CIRCULATION & DISTRIBUTION INfO Local Real Estate Magazines

SHT Buyer’s Guide

Circulation 100,000

frequency 13 issues per year

Distribution Inserted in the full run of the Sarasota Herald-Tribune first Thursday of the month.

Homes & Land of Sarasota

Circulation 25,000

frequency 13 issues per year

Distribution350 strategic locations from University Parkway to Laurel Rd. Including all Publix grocery stores.

Homes and Land Guide

Circulation 18,000

frequency 13 issues per year

Distribution Strategic locations from Palmetto to Sarasota.

Homes & Land Manatee

Circulation 30,000 (22,000 Manatee 8,000 Pinellas)

frequency 13 issues per year

Distribution Strategic locations from Sarasota to Pinellas counties.

Gulf Coast Real Estate Guide

Circulation 15,000

frequency 13 issues per year

Distribution Strategic locations from Anna Maria Island to Cape Coral.

Welcome Home

Circulation 27,500

frequency 13 issues per year

Distribution Sarasota to Cape Haze, SRQ Airport, Chamber Commerce, as well as retail outlets.

The Real Estate Book

Circulation 18,000

frequency 13 issues per year

Distribution 372 points from Osprey South to North Port.

Page 17: 2009 Media KIT - 4sarasotahomes.com€¦ · Media KIT 2009 MSC Mar ket ing AWARD-WINNING IDEAS & RESULTS. 2009 PUBLICATION DEADLINES Sarasota Herald-Tribune PUBLICATION DATE AGENT

17

Luxury florida Homes

Circulation 40,000

frequency Quarterly

Distribution National & International

Direct Mail

Fortune 500 CEO’s

Homes valued over $2M in affluent areas in the US

Affluent associates throughout Florida

Book Stores & Newsstands

Warner Publishers Services in the US, Canada, South and Central America and Europe

Upscale hotels and resorts

Airport Newsstands

At most bookstores including Waldenbooks, Books A Million, Barnes and Noble, upscale malls

Wall Street Journal Regional

Circulation

Florida • 127,638

New York • 302,393

New England • 121,145

South Atlantic • 138,374

DC/Baltimore • 80,075

Southern CA • 171,520

Arizona • 45,575

Ohio/Cleveland • 116,621

Northern CA • 139,418

Rocky Mountains • 54,759

Detroit • 30,580

Texas • 142,581

Pacific NW • 59,668

Chicago • 81,849

European • 86,539

Asian • 80,100

frequency Luxury Portfolio runs on first Friday of the month

Distribution

National & international home delivery and newsstands reaching business leaders, professional investors, and consumers in search of exceptional lifestyles.

CIRCULATION & DISTRIBUTION INfO National & International

Page 18: 2009 Media KIT - 4sarasotahomes.com€¦ · Media KIT 2009 MSC Mar ket ing AWARD-WINNING IDEAS & RESULTS. 2009 PUBLICATION DEADLINES Sarasota Herald-Tribune PUBLICATION DATE AGENT

18

Unique Homes

Circulation 50,000

frequency Bi-Monthly

Distribution National & International

Subscriptions & Newsstands

All 50 states and more than 80 countries around the world

Targeted direct mail and placement

FBOs (private jet facilities) across the U.S., The Forbes 400, country clubs, yacht clubs, five-star hotels & resorts, affluent agents across the country

duPont Registry

Circulation 80,000

frequency Monthly

DistributionNational & international subscribers, newsstands, International flight on-board program, 21 countries around the world

CIRCULATION & DISTRIBUTION INfO National & International

Christie’s Great Estates Magazine

Circulation Readership is 250,000

frequency Published four times annually

Distribution

Read by the world’s most influential people, including international entrepreneurs, business executives, celebrities, and other affluent individuals, the magazine is sold at newsstands and bookstores in upscale communities throughout the world.

The Wall Street Journal

Circulation Nationally 1.9 million

frequency Christie’s Great Estates runs quarterly

DistributionHome delivery and newsstands reaching business leaders, professional investors, and consumers in search of exceptional lifestyles

Christie’s Magazine

Circulation Readership is 100,000

frequency Published eight times annually

DistributionRead by proven international purchasers of luxury goods, collectors of fine art, and investors in multimillion-dollar properties

Page 19: 2009 Media KIT - 4sarasotahomes.com€¦ · Media KIT 2009 MSC Mar ket ing AWARD-WINNING IDEAS & RESULTS. 2009 PUBLICATION DEADLINES Sarasota Herald-Tribune PUBLICATION DATE AGENT

19

variety Open House

Circulation 36,125

frequency Christie’s Great Estates runs three times a year

DistributionThis publication is a must-read journal of the global entertainment industry, reaching 150,000 readers.

The New York Magazine

Circulation 1.8 million

frequency Christie’s Great Estates runs quarterly

DistributionReaching 3.6 millions readers, the publication is one of the premier advertising venues for luxury properties, second or vacation homes, and investment real estate.

CIRCULATION & DISTRIBUTION INfO National & International

Christie’s Interiors

Circulation 8,000 subscribers

frequency Ten times per year

DistributionA beautifully executed magazine distributed to people primarily in the Tri-state New York area.

financial Times House & Home

Circulation 440,000

frequency Christie’s Great Estates runs quarterly

DistributionThis British international business newspaper reaches an audience of high-end private owners and investors in Europe, Asia, the UK and the USA.

The Robb Report: vacation Homes

Circulation 100,000

frequency Christie’s Great Estates runs quarterly

DistributionReaching 323,000 readers, this publication reaches the wealthiest and most elusive real estate consumers.

Page 20: 2009 Media KIT - 4sarasotahomes.com€¦ · Media KIT 2009 MSC Mar ket ing AWARD-WINNING IDEAS & RESULTS. 2009 PUBLICATION DEADLINES Sarasota Herald-Tribune PUBLICATION DATE AGENT

20

Country Life

Circulation400,000 throughout 64 countries, including 55,000 subscribers in the USA

frequency Christie’s Great Estates runs quarterly

DistributionCountry Life offers access to an exclusive group of as-tute and distinguished consumers looking for the best in high-end properties worldwide.

International Herald Tribune

Circulation 250,000

frequency Christie’s Great Estates runs quarterly

Distribution

This publication provides a marketplace for reaching a global class of affluent and educated readers with the means and desire to purchase the most exclusive properties.

CIRCULATION & DISTRIBUTION INfO National & International

Luxury Properties

Circulation 105,000

frequency Christie’s Great Estates runs quarterly

DistributionThis bilingual magazine is targeted at successful professionals in Asia and China looking to enjoy the ultimate in lifestyle residences.

villæ International

Circulation 35,200

frequency Twice a year

Distribution

An international magazine that is sent to EREN clients, luxury hotels, airport VIP lounges, hand delivered in Europe and Moscow. Published by the pan-European network of independent brokers from around the world.

Luxury Real Estate Magazine

Circulation 50,000

frequency Three times a year

Distribution

Read by high-net-worth individuals in over 40 countries, poly-bagged with Unique Homes, another leading real estate magazine. Distributed to Delta an U.S. Air shuttle areas in NY, Boston and DC. Sent to 5,000 of the top CEOs in the US.

Page 21: 2009 Media KIT - 4sarasotahomes.com€¦ · Media KIT 2009 MSC Mar ket ing AWARD-WINNING IDEAS & RESULTS. 2009 PUBLICATION DEADLINES Sarasota Herald-Tribune PUBLICATION DATE AGENT

21

WEB STATS OvERvIEW

SITE STATSvisitor Sessions

Unique visitors

Active Listings on Site

Average List Price

Number of Countries with Active Listings

ChristiesGreatEstates.com 229,572 81,476 6,800 $3.8 million 43

LuxuryPortfolio.com 100,000 80,000 16,000 $2.25 million 21

LuxuryRealEstate.com 215,000 Not Available 58,523 $2.5 million 100

MayfairInternationalRealty.com Not available 2,500 7,000 Not available Not available

Page 22: 2009 Media KIT - 4sarasotahomes.com€¦ · Media KIT 2009 MSC Mar ket ing AWARD-WINNING IDEAS & RESULTS. 2009 PUBLICATION DEADLINES Sarasota Herald-Tribune PUBLICATION DATE AGENT

22

1 USA Today 2,293,310 N/A2 The Wall Street Journal 2,011,999 N/A3 The New York Times 1,000,665 1,438,5854 Los Angeles Times 739,147 1,055,0765 Daily News - New York, NY 632,595 674,1046 New York Post 625,421 386,1057 Washington Post 622,714 866,0578 Chicago Tribune 516,032 864,8459 Houston Chronicle 448,271 584,16410 The Arizona Republic - Phoenix, AZ 413,332 463,03611 Newsday - Melville, NY 377,517 433,89412 San Francisco Chronicle 339,430 398,11613 Dallas Morning News 338,933 483,84114 The Boston Globe 323,983 503,65915 Star Tribune - Minneapolis, MN 322,360 520,82816 The Star-Ledger - Newark, NJ 316,280 455,69917 The Chicago Sun-Times 313,176 255,90518 The Plain Dealer - Cleveland, OH 305,529 411,06119 The Philadelphia Inquirer 300,674 556,42620 Detroit Free Press 298,243 605,36921 The Oregonian - Portland, OR 283,321 344,95022 The Atlanta Journal-Constitution 274,999 464,80523 The San Diego Union-Tribune 269,819 342,38424 St. Petersburg Times 268,935 390,28925 The Sacramento Bee 253,249 299,20726 The Indianapolis Star 244,796 321,76027 St. Louis Post-Dispatch 240,796 423,58828 The Kansas City Star 239,358 324,83729 The Orange County (CA) Register 236,270 298,41030 The Mercury News - San Jose, CA 224,199 241,51831 The Sun - Baltimore, MD 218,923 350,64032 Milwaukee-Wisconsin Journal Sentinel 212,156 375,85733 The Miami Herald 210,884 279,48434 The Denver Post 210,585 N / A 35 The Rocky Mountain News 210,281 N / A 36 San Antonio Express-News 206,933 302,72037 Orlando Sentinel 206,363 307,97638 Pittsburgh Post-Gazette 203,588 317,00839 The Seattle Times 198,741 N / A 40 The Columbus Dispatch 195,317 331,97741 Star-Telegram - Ft. Worth, TX 194,257 280,44742 The Charlotte Observer 193,577 252,30043 The Cincinnati Enquirer 193,326 272,70344 The Courier-Journal - Louisville, KY 192,896 268,94245 The Tampa Tribune 187,689 N / A 46 St. Paul Pioneer-Press 184,973 246,43147 South Florida Sun-Sentinel - Ft. Lauderdale, FL 183,562 269,25648 Contra Costa (CA) Times 180,605 189,60849 The Oklahoman - Oklahoma City, OK 179,703 243,37950 The Detroit News 178,280 N / A

51 Arkansas Democrat-Gazette - Little Rock, AR 176,275 270,47752 The Buffalo News 175,984 255,36953 The Times-Picayune - New Orleans, LA 175,530 194,24854 The Virginian Pilot 174,573 200,45755 Omaha World-Herald 169,722 216,28556 Boston Herald 167,506 100,76057 Las Vegas Review-Journal 165,010 189,44258 The Hartford Courant 164,338 234,51459 Richmond Times-Dispatch 160,886 196,27160 The News & Observer - Raleigh, NC 158,573 205,65461 Investors Business Daily - Los Angeles, CA 156,882 N / A 62 The Record - Hackensack, NJ 156,817 191,94463 Austin American-Statesman 151,520 186,21964 The Tennesseean - Nashville, TN 149,686 210,27765 The Press-Enterprise - Riverside, CA 149,608 160,01666 The Commercial Appeal - Memphis, TN 147,598 178,08267 Tribune-Review - Greensburg, PA 146,520 191,83868 Democrat & Chronicle - Rochester, NY 141,812 196,14669 The Fresno Bee 139,649 166,38070 Daily Herald - Arlington Heights, IL 138,186 142,34271 The Des Moines Register 135,056 219,74572 The Palm Beach Post 134,350 164,36473 Asbury Park Press - Neptune, NJ 133,241 179,29474 The Honolulu Advertiser 132,894 142,40175 The Providence Journal 131,620 186,57176 The Birmingham News 131,133 163,82577 The Los Angeles Daily News - Woodland Hills, CA 129,647 134,18378 The Florida Times-Union 127,661 181,15579 The Grand Rapids Press 123,893 178,03380 The Salt Lake Tribune 119,976 135,91281 Seattle Post-Intelligencer 117,572 N / A 82 The Blade - Toledo, OH 115,058 144,20483 Knoxville News-Sentinel 112,132 137,84384 Dayton Daily News 111,855 152,93785 The Akron Beacon Journal 110,999 150,91986 Tulsa World 110,467 154,95387 Post-Standard - Syracuse, NY 107,272 157,79988 The News Tribune - Tacoma 106,335 120,76089 Albuquerque Journal 102,266 134,11090 The News Journal - New Castle, DE 102,171 120,07991 Morning Call - Allentown, PA 101,432 134,96692 La Opinion - Los Angeles, CA 100,462 56,02793 Lexington (KY) Herald-Leader 100,185 128,39794 Journal News - Rockland County 99,971 121,75495 Philadelphia Daily News 97,694 N / A 96 Wisconsin State Journal 97,012 137,60997 The Gazette - Colorado Springs 96,515 107,27898 The State - Columbia, SC 95,743 124,37499 The Post and Courier - Charleston, SC 95,514 105,033100 Arizona Daily Star - Tucson 94,055 147,558

No one knows the media like BurrellesLuce. For the sixth year, BurrellesLuce provides this must-have resource to PR professionals. It consists of the top-rated news and information sources in the United States, based on circulation or visits. An at-a-glance reference, it’s designed to help you plan your next campaign.

BurrellesLuce offers a full range of media monitoring and measurement services for PR and marketing professionals. Call 866.626.8004 or visit www.BurrellesLuce.com/topmedia2009.

Top Media Outlets: Newspapers, Blogs, Consumer Magazines & Social Networks2009

Rank Newspaper Daily Sunday Rank Newspaper Daily Sunday

Top

100

U.S

. Dai

ly N

ewsp

aper

s

Source: Audit Bureau of Circulations figures for six-month period ending 9/30/08

Page 23: 2009 Media KIT - 4sarasotahomes.com€¦ · Media KIT 2009 MSC Mar ket ing AWARD-WINNING IDEAS & RESULTS. 2009 PUBLICATION DEADLINES Sarasota Herald-Tribune PUBLICATION DATE AGENT

23

1 AARP Bulletin 24,248,1642 AARP The Magazine 23,893,2853 Reader’s Digest 8,445,9164 Better Homes and Gardens 7,651,1785 National Geographic 5,061,0476 Good Housekeeping 4,668,8187 Family Circle 3,896,0888 Woman's Day 3,876,4839 Ladies Home Journal 3,844,22210 AAA Westways 3,820,52911 People 3,803,21712 Game Informer 3,498,93513 TIME 3,389,16614 Prevention 3,331,08015 TV Guide (US) 3,274,18716 Sports Illustrated 3,260,96417 Taste of Home 3,198,02918 Cosmopolitan 2,937,86119 AAA Via Magazine 2,824,46120 Southern Living 2,802,44421 Newsweek 2,737,45022 Playboy 2,700,65323 AAA Going Places 2,547,09224 Maxim 2,535,88425 American Legion Magazine 2,515,624

U.S

. Con

sum

er M

agaz

ines

Rank MagazineTotal Paid & Verified Circulation

Source: ABC figures for 6 month period ending 6/30/08

1 Facebook facebook.com2 MySpace myspace.com3 Hi5 hi5.com4 Flickr flickr.com5 Skyrock skyrock.com6 Friendster friendster.com7 Tagged tagged.com8 LiveJournal livejournal.com9 Orkut orkut.com10 Fotolog fotolog.com11 Bebo.com bebo.com12 Multiply multiply.com13 Imeem imeem.com14 Ning ning.com15 LinkedIn linkedin.com16 Badoo badoo.com17 Freewebs.com freewebs.com18 Last.fm last.fm19 MyYearbook myyearbook.com20 Gaia Online gaiaonline.com21 Classmates classmates.com22 Facebook: Application Directory facebook.com/apps23 Twitter twitter.com24 RockYou rockyou.com25 Piczo piczo.com

Top

Soc

ial N

etw

orks

Rank Site Site Address

Source: Alexa’s Traffic Rankings as of 11/28/08

1 Huffington Post huffingtonpost.com 29,2132 Gizmodo gizmodo.com 18,4943 TechCrunch techcrunch.com 18,0804 Engadget engadget.com 15,7305 Ars-Technia (CA) arstechnica.com 13,3776 Boing Boing boingboing.net 13,1617 LifeHacker lifehacker.com 12,7958 Daily Kos dailykos.com 11,1749 Official Google Blog googleblog.blogspot.com 10,88910 Smashing Magazine smashingmagazine.com 9,39911 Mashable! The Social Network Blog mashable.com 8,96512 Gawker gawker.com 8,51713 I Can Has Cheezburger? icanhascheezburger.com 8,47914 ReadWriteWeb readwriteweb.com 8,26015 Seth's Blog sethgodin.typepad.com 8,13016 CNN Political Ticker politicalticker.blogs.cnn.com 7,08717 Perez Hilton perezhilton.com 6,92618 Threat Level Wired Blogs blog.wired.com/27bstroke6 6,73819 Kotaku, The Gamer's Guide kotaku.com 6,64920 PostSecret postsecret.blogspot.com 6,64921 The Caucus - The NY Times Politics Blog thecaucus.blogs.nytimes.com 6,63422 TreeHugger treehugger.com 6,58923 Think Progress thinkprogress.org 6,47524 The Daily Dish By Andrew Sullivan andrewsullivan.theatlantic.com 5,67825 Wired Blogs: Gadget Lab blog.wired.com/gadgets 5,594

Engl

ish

Lang

uage

Blo

gs Rank Blog Blog Address

Technorati’s Authority Figures as of 11/25/08

Source: Technorati’s Authority Figures as of 11/25/08

2009 Top Media Outlets