Research

Joe Cole

Existing Product

This epic picture was made by creative studio for Rome 2

The picture has a gold glow to it like a fire

It has the main character in the centre when the war and destruction in back ground

It has a massive army in background to show the tone and theme

From the background it looks like the Punic war as there are images and things that are linked with it The image

also has some black smoke to emphasise the fire in the city

They might be interested about it because of the history factor, also its very dark and dramatic image that intrigues the viewer

Existing Product The colour are very natural as it has a lot of earth greens and earthy browns and the sea looks very natural

you can see the location is the battle of thermopile were the Greeks battled the Persian army and the dress is historically accurate

The lighting is very natural DCF as the sun is a bit of to the side out of shot so the guy who made this made huge shadows that looked very natural as they weren’t just black but a dark shade

I love how it shows the hopelessness of the conflict as there are thousands of men lost in battle

The viewer cant help but be feel the power and effort given byThe Greek army holding back the Persian troops

Existing Product

The location is the battle of waterloo and as you can see it is a big field

The scene is the grand charge that happened at the battle of waterloo

it inspires people and makes them feel the power of a full on charge of horses as these men rode out for king and country

At the back off the picture the horses have a dust affect to show the power of the charge

One thing that you can see is the red of the British uniforms

Existing Product

Photograph of Soldiers going over the top from their trenches on the front line in First World War

The lighting is natural as this is taken from a photograph taken during battle

soldiers going ‘over the top’ and into battle in uniform with their weapons

Gives the viewer the realisation of how Cold, bleak and unforgiving war is as mostFirst world war soldiers in the trenches died Once they had left the safety of the trenches

Existing Product

Actual Modern Battle Scene in Vietnam, colour photograph, shows how battles are now being fought on land and in the air

The dust flying in the image adds to the dramatic effect as the soldiers rush To the helicopters to either fight or to be rescued

No effects have been Used as this is a realsituation

The viewer would be interested in this image Because it dramatic as it captures the Urgency and danger they are in.

Research Analysis

• What common features do the researched products have?– There all about wars and battles and have people engaged

in the fight for victory. They all contain a sense of movement, action and drama.

• What aspects of the research will you include within your on work?I want my work to contain a feeling that battles have taken place across the ages and will probably still. Wars evolve but the human cost is always the same. I also want to convey the power of battle and how they battles change history.

Questionnaire Analysis

Audience research

• Observation: 70% of the class is male 30% are female • What this says about my audience: there a lot of males that are going to view the work • How will your product appeal to this audience: I think that because the topic is around

historical battles that the audience of mainly men will be suitable and appropriate as generally men are more interested in Battle related topics. Whilst I think the theme of historical conflicts, their impact and repetition should appeal to both male and female I think that men will engage with it better as a concept.

Audience research

• Observation:0% are under 12 90% are 13-19 10% were over 20• What this says about my audience: This tells me that my audience will be mature enough to understand my

ideas and my message that ‘War never Changes’ • How will your product appeal to this audience: This will appeal to my audience because between the ages

of 13 and 19 people are starting to become more mature and politically aware. This means that they should have a view point on my piece of work as some may see the futility of war or realise that conflict will always be part of human existence. People under this age probably wouldn’t get this concept.

Audience research

• Observation: it is very 50/50 as the responses are mixed • What this says about my audience: they all have a different view and it

has created lots of different viewpoints and created discussion• How will your product appeal to this audience: I will do something to

include them all

Audience research

• Observation: 1 out of the 4 people understood what it meant by other • What this says about my audience: nothing but 1 person want me to

put all of the themes • How will your product appeal to this audience: I will add in all the

themes like one person said so it should appeal to the most people

Audience research

• Observation: 90%say that a message is important• What this says about my audience: this shows that most people care about the

message that the image shows and feel that this should be conveyed in my work • How will your product appeal to this audience: I will make a image that shows

off a message

Audience research

• Observation: the results are very mixed • What this says about my audience: it shows that people want a bunch of

meanings in it • How will your product appeal to this audience: I will try to add all of this

meanings using different ways to convey it. I can use colour style and image to hopefully correctly convey these meanings

Audience research

• Observation: most people think that there are so many ways for it to be useful

• What this says about my audience: they are very smart and politically aware • How will your product appeal to this audience: it should inspire them and

make them think.

Audience research

• Observation:70% of people want a better meaning • What this says about my audience: they care more about what it says

then how it looks • How will your product appeal to this audience: I will put the meaning

in front of what it looks like by making sure my images convey this

Interviews

Interview 1• Do you think that history is important• Yehesshhh because its important to teach younger people to erm errr

LEARN

• Do you think we can learn from our past to help with our future

• Doubtful from the current state of the world is in. people killing other people, bashing about religion talking that God is saying do this do that.

• Do you think that history repeat itself• Its possible. (war,war never changes)

•

Interview 1

• Observation: they have a lot of good opinions • What this says about my audience: they under

stand history and how important it is • How will your product appeal to this audience:

It will appeal because he seems to be interested in the subject and has given a interesting response to ‘can we learn from our past’

Interview 2• Do you think that history is important• Yes

• Do you think we can learn from our past to help with our future

• Yes. But sometimes people make the same mistake

• Do you think that history repeat itself (war,war never changes)

Yes

Interview 2

• Observation: the answers are very simple • What this says about my audience: this person

is very straight forward and with this mindset he has given very simple answers

• How will your product appeal to this audience: Yes because the idea whilst being an interesting one is very clear and simple to take on board.

Audience ProfileCategory Demographic Content to appeal to this audience

Age Range15-24 • More mature themes

Gendermale • Have more scenes of conflict

Psychographic emulator • I will put people that they would want to be

Social Status all classes (if they have the internet)

• It will be free

Research Evaluation

Research Evaluation• Give an overview of how you conducted your research. Discuss the strengths

and weaknesses of each method – Product ResearchI found the images online and used ones that I found inspiring, dramatic, cool or moving. I choose them because they conveyed my theme of historical battles and conflict through the ages. I could have also used the library and looked through books on war and art.– QuestionnairesI created an online questionnaire and asked the whole class to answer it. I could have asked better questions or offered more options for answers– InterviewsI picked two class members to answer my questionnaire.I should have considered who I had picked and the detail they would have given in their answers as this would have helped me asses my success better or changes that needed to be made better .

Research Evaluation– What sort of a response did you get?I got a positive response to my project, there were no negative comments but I did realise that my message needs to be clear to create a successful project

– How did you distribute your survey? Give an advantage and a disadvantage

I distributed my survey via survey monkey to my whole class. The disadvantage of this is that you get a biased view from class mates who may be influenced by our relationship to answer in a certain way. The advantage to doing this is that is was easy to do and I received the feedback back quickly.