Research

Your Name

Kerrang!The color scheme on the magazine Is based on darker colors which suggests the music is heavier and alternative.

The font style and color of the main headline is large and gold which links with the title heroes. Also the lightning bolts either side of it may be there to link the heroes of rock with the Greek heroes.

The actual title to the magazine is kerrang which is the noise of a guitar which instantly shows the buyer it’s a music related magazine.

MOJOThe colour scheme they have used is black and white, this is because the beetles are old.

The magazine comes with a free CD, this is to help sell the product giving them something for “free” convincing them its worth it.

The top header is too show the audience a piece of what is actually inside the magazine.

NME

The headers say that there is an exclusive story inside which will make the reader curious and want to know what this exclusive news is.

They have used the large image of the arctic monkeys on the front of the page to highlight the main article also the image they have used is eye-catching if you are a fan of the band.

The magazine have used the arctic monkeys popularity again, they have done this by making the name of the band in huge letters spread across the page.

QThe colors used on this magazine stand out and correlate well, the red stands out on the white making the text easy too read. Also the title of Oasis seems even bolder on the white back.

Research Analysis

• What common features do the researched products have?

• What aspects of the research will you include within your on work?

Questionnaire Analysis

Audience research

• Observation:• What this says about my audience:• How will your product appeal to this audience:

Audience research

• Observation:• What this says about my audience:• How will your product appeal to this audience:

Audience research

• Observation:• What this says about my audience:• How will your product appeal to this audience:

Audience research

• Observation:• What this says about my audience:• How will your product appeal to this audience:

Audience research

• Observation:• What this says about my audience:• How will your product appeal to this audience:

Audience research

• Observation:• What this says about my audience:• How will your product appeal to this audience:

Audience research

• Observation:• What this says about my audience:• How will your product appeal to this audience:

Audience research

• Observation:• What this says about my audience:• How will your product appeal to this audience:

Audience research

• Observation:• What this says about my audience:• How will your product appeal to this audience:

Audience research

• Observation:• What this says about my audience:• How will your product appeal to this audience:

Interviews

Interview 1

Interview 1

• Observation:• What this says about my audience:• How will your product appeal to this audience:

Interview 2

Interview 2

• Observation:• What this says about my audience:• How will your product appeal to this audience:

Audience ProfileCategory Demographic Content to appeal to this audience

Age Range

Gender

Psychographic

Social Status

Research Evaluation

Research Evaluation• Give an overview of how you conducted your research.

Discuss the strengths and weaknesses of each method – Product Research

– Questionnaires

– Interviews

Research Evaluation– What sort of a response did you get?

– How did you distribute your survey? Give an advantage and a disadvantage