13DEC Visual Design Group Meeting. Introduction: Typography on the web.
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Transcript of 13DEC Visual Design Group Meeting. Introduction: Typography on the web.
13DECVisual Design Group Meeting
Introduction: Typography on the web
Webfonts are a font format with a specific license that permits web designers and developers to use real typography online without losing the advantages of live text — dynamic, searchable, accessible content.What do we need to know• @font-face
• Formats and Browsers
• Type Designers
• Type Foundries and their licenses
http://www.webfonts.info/node/386
Case Study: 7.1 Admin DASH
What font did we choose?Why did we choose that font?When did we choose it?How did we use it in the interface?How do you use Google Fonts?The good?The bad?
What font did we choose?
• Open Sans and Open Sans Condensed by Steve Mattesonn.
• One of the more popular Google Web Fonts available.
• Humanist sans serif typeface designed by Steve Matteson, Type Director of
Ascender Corp. This version contains the complete 897 character set, which
includes the standard ISO Latin 1, Latin CE, Greek and Cyrillic character sets.
Open Sans was designed with an upright stress, open forms and a neutral, yet
friendly appearance. It was optimized for print, web, and mobile interfaces, and
has excellent legibility characteristics in its letterforms.
Why did we choose that font?
• Open Source
• No co$t
• Offered large range of weights for dashboard interface (light, normal, semi-
bold, bold, extra bold, condensed light and condensed bold)
• Able to be downloaded from Google and uploaded to your own server and
deployed with the website. No need to reach outside of secure environment
• Matches the visual language and tone that we were trying to convey
• Trusted source, Google.
When did we choose it?
• Created a few mood boards and offered up some alternatives but presented
Open Sans as the ideal font in early design phase
• Early in development Cheryl, Corey (contractor) and I worked on getting the
font deployed on to our servers and to show up in the browsers
“One notable moment. I presented the font to Corey and he looked into the legalese and implementation. For a while he wasn’t sure if it was feasible until one night before I went home. Corey came busting out of his cube area and yelled “Ben, I got it!” It seemed like he was pretty excited to create something using fonts other than the standards and I believe this helped him take just as much of a interest in the visuals as Cheryl and I.”
How did we use it in the interface?
• Much of the interface was done in the condensed font
• We were interested in maximizing the little space that we had to create
information density with little visual clutter
• Tables
• Tiles
• Small information displays
• Graphs
• Responsive layouts
• We utilized the regular and bold features to help the titles be seen as secondary
to the information which was displayed in bold
Actual screenshot of implemented interface
Actual screenshot of implemented interface
The interface that we replaced.
How do you use Google Fonts?
• Google Fonts: www.google.com/fonts
• Process overview:
1. Select a font.
2. Select weights and styles needed.
3. Copy code from the site to add into the head section of the HTML OR
download the fonts and include them on the server with the website
(then use the @font-face property in the CSS file)
4. Reference the font in the CSS file :
• p { font-family: “Open Sans”, Helvetica, Arial, Verdana,
sans-serif; font-weight: 400;}
• To specify a font-weight, use a numerical weight that is included in the
font you selected. More font-weight info:
http://www.w3.org/TR/CSS2/fonts.html#propdef-font-weight
The Good
• Updates the interface and is good web practice
• Offers more options for the look and feel
• Can improve legibility
The Bad
• Difficult to make it look great in all browsers especially with DoD restrictions
• It rendered kind of blotchy sometimes
• It rendered kind of thin or too fat sometimes
• IE just sucks. Period.
• It can’t be deployed from Google’s (or the Foundry’s) servers. It has to be
packaged with the website
• With more choices comes more responsibility! There are some free fonts that
are tempting to use but which do not have a good range of styles, weights, and
characters.
Additional Resources
Responsive Typography: http://ia.net/blog/responsive-typography-the-basics/
TypeKit Blog (see categories on right): http://blog.typekit.com
Typotheque: https://www.typotheque.com/tag/webfonts
Fonts.com Learn about web type: http://www.fonts.com/content/learning
Ampersand Conference (Web Type Conference 2013): http://ampersandconf.com
FF Chartwell: https://www.fontfont.com/how-to-use-ff-chartwell#intro
Typophile (Tim Brown section): http://typophile.com/user/7222/track
Ilovetypography.com: http://ilovetypography.com/2008/02/28/a-guide-to-web-typography/
Fonts in use: http://fontsinuse.com/in/2/formats/3/web
Webfonts.info: http://www.webfonts.info/resources
Optimized small type on screen: http://www.fontbureau.com/ReadingEdge/#ss-9/plaintext
Typewolf (list of popular web fonts): http://www.typewolf.com
Popular Webfont Library: http://www.webtype.com, http://www.myfonts.com, https://typekit.com,
http://www.google.com/fonts, http://www.fonts.com
Notable people: Nick Sherman, Jason SantaMaria, Erik Spikermann, Peter Bil’ak, Brian Hoff
Notable foundries: exlijbris, fontfont, Just Another Foundry, Linotype, Monotype
Open Discussion
What Next?• Utilize web fonts when possible and appropriate
• Pick another topic for next meeting. Any suggestions?