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Bill Rose, PresidentWJR Consulting, Inc.

Entertainment Networks

Two World Views

Entertainment Networks

Two World Views

© 2009 WJR Consulting Inc.© 2009 WJR Consulting Inc. 22[ In-Stat, Nov.’05 ]

Industry TrendIndustry Trend

© 2009 WJR Consulting Inc.© 2009 WJR Consulting Inc. 33

Today’s Entertainment RackToday’s Entertainment Rack

HTS

Component1

VCR

Video1

HD Satellite STB

DVI

HDTV

IP STB

Component2

Media Center PC

VGA

Video3

Cable STB

PVR

Video2

© 2009 WJR Consulting Inc.© 2009 WJR Consulting Inc. 44

Problem 1Problem 1

Many Consumers Can’t Many Consumers Can’t Connect Their Connect Their

Entertainment Devices Entertainment Devices

© 2009 WJR Consulting Inc.© 2009 WJR Consulting Inc. 55

Problem 2Problem 2

Once Connected, Once Connected,

They Can’t Operate ThemThey Can’t Operate Them

© 2009 WJR Consulting Inc.© 2009 WJR Consulting Inc. 66

FACTFACT

Reliable and High Quality Reliable and High Quality A/VA/V

Entertainment in the Entertainment in the Living Room Living Room

is a Givenis a Given

© 2009 WJR Consulting Inc.© 2009 WJR Consulting Inc. 77

The $$Billion QuestionThe $$Billion Question

Will Home Networks Will Home Networks

Fix the Problem Fix the Problem

OR OR

Make it Worse?Make it Worse?

© 2009 WJR Consulting Inc.© 2009 WJR Consulting Inc. 88

Requirements for Networking Requirements for Networking EntertainmentEntertainment

High Definition + Trick Play High Definition + Trick Play • FFD/RWD/PauseFFD/RWD/Pause

Share Resources – DVR, DVD, STB…Share Resources – DVR, DVD, STB…• Lower System CostLower System Cost

SimplifySimplify the Experience the Experience Reliable – No “blue screen of death”Reliable – No “blue screen of death” Guaranteed QoS ALWAYS !!Guaranteed QoS ALWAYS !! Streaming (real-time delivery)Streaming (real-time delivery)

© 2009 WJR Consulting Inc.© 2009 WJR Consulting Inc. 99

Networked EntertainmentNetworked EntertainmentThe PC/IT PerspectiveThe PC/IT Perspective

HDTV

HTS

VCR

HD Satellite STB

IP STB

PVR

PC Home Network

Cable STBOr IPTV

© 2009 WJR Consulting Inc.© 2009 WJR Consulting Inc. 1010

Networked EntertainmentNetworked EntertainmentThe CE PerspectiveThe CE Perspective

Entertainment Network

PC Network

HDTV

HTS

VCR

HD Satellite STB

IP STB

PVR

Media Center PC

Cable STBOr IPTV

© 2009 WJR Consulting Inc.© 2009 WJR Consulting Inc. 1111

What’s The Difference?What’s The Difference?

Export PC Experience to the TV Export PC Experience to the TV • Connect Everything to EverythingConnect Everything to Everything

OROR

Keep Entertainment Entertaining Keep Entertainment Entertaining • Separate But Connected NetworksSeparate But Connected Networks

© 2009 WJR Consulting Inc.© 2009 WJR Consulting Inc. 1212

Take AwayTake Away

Keep the Entertainment Keep the Entertainment Network Separate From Network Separate From

But Connected To But Connected To

the PC/IT Networkthe PC/IT Network

© 2009 WJR Consulting Inc.© 2009 WJR Consulting Inc. 1313

Personal Content flows everywhere Commercial Content restricted to SECURE AV network

Secure Content Sharing Secure Content Sharing

Share Store

Control

View

Digitally Connected

CommercialContent

CommercialContent

Separate But ConnectedSeparate But Connected

PersonalContentPersonalContent

© 2009 WJR Consulting Inc.© 2009 WJR Consulting Inc. 1414

For More Information For More Information

Bill Rose: Bill Rose: communications@WJRConsulting.cocommunications@WJRConsulting.co

mm

CEA: www.ce.orgCEA: www.ce.org

HANA: www.hanaalliance.orgHANA: www.hanaalliance.org

DLNA: www.dlna.org DLNA: www.dlna.org