Transcript of Youtube marketing digital-marketing-paathshala
- 1. 1. My background2. Why video?3. How to use video as a
marketing platform?4. What you can do now to get started5. Helpful
links
- 2. Head of Online Marketing Increased online sales 343%
Basically $0 marketing budget
- 3. WHY VIDEO?
- 4. YouTube has changedthe way we discoverinformation
online
- 5. Size Reach Frequency
- 6. Report by AnimotoHighlights of the Report 96% find videos
helpful for online purchasing decisions 71% said watching video
increased trust in brand 73% said theyd make a purchase after
viewing videoAre they watching your video?
- 7. HOW TO USE YOUTUBEAS A MARKETING PLATFORM?
- 8. 5VIDEO TYPES YOU CAN CREATE NOW1. Video unboxings2. How tos
& tutorials3. Product comparisons4. Product reviews5. Torture
testing
- 9. Video Unboxings Do your research Get it out quickly
Its.blueDONT BEOBVIOUS
- 10. How tos & Tutorials Straight to the point Keep as short
aspossible
- 11. How tos & Tutorials (continued) Provide summary slides
in beginning and end
- 12. How tos & Tutorials (continued) Write detailed show
notes
- 13. Product Comparison (vs.) Jetboil vs Reactor Real or fake
jersey? What are the key metricsthat people want to know?
- 14. Product Reviews Do your research Move quickly Talk about
that which theeyes cant see Use Photos (up-closeshots)
- 15. Torture Testing Will it Blend -Blendtec New Era FC
Hats
- 16. What you can donow to get started
- 17. Create yourYouTube Channel!Duh
- 18. Perform an inventoryof current assets
- 19. Create a publishing schedule
- 20. DO IT.
- 21. Master Google Adwords and Digital Marketing, Get trainedby
renownedDigital Marketing Expert Nick BathlaRegister Now