Why email is (still) the killer app, Striata

Post on 22-Jan-2015

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Transcript of Why email is (still) the killer app, Striata

Why email is (still) the killer appPresented by: Michael Wright

Increased paper usage since 1980

50%

2004 2005 2006 2007 2008 2009 2010 2011 2012 201310

12

14

16

18

20

Royal Mail Volume of Letters

In billions per year

Source: www.postalheritage.org.uk

But total revenues from letters are up 1% (stamp increase) and Parcel deliveries are up 6% - thanks to eCommerce

Average paper turnoff across the globe

is less than

10%

Personal data authenticates the recipient and the

sender

Digital Signature

No registration or username &

password required. Shared secret

instructions in the email

Personalised

eStatement is attached as Secure

PDF

Frequently Asked Questions

Transpromo Marketing

opportunities

Invoice Statement Collection Notice Insurance Policy

Bill Tax Certificate Insurance Renewal

Applicable to all documents –just need an email address

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