Web Content Management (WCM) & Digital Asset Management (DAM) Integration

KEY SPEAKER :Michael Jay Moon

Brought to you by WoodWing Software, in collaboration with Gistics

On-Demand Webinar Series

WoodWing Software

Webinar: WCM-DAM Integration

Content Eureka Cycle time metrics Marcom supply chain Content marketing Digital asset management

Media services Business case

www.woodwing.com/whitepapers

Webinar: WCM-DAM Integration

Content Eureka Cycle time metrics Marcom supply chain Content marketing

Digital asset management Media services Business case

What are the 4 key concepts of content eureka and digital asset management?

Branded content Finding “it” Downloading “it” Transforming “it”

How does content eureka define the essence of digital asset management?

Webinar: WCM-DAM Integration

Content Eureka Cycle time metrics Marcom supply chain Content marketing

Digital asset management Media services Business case

Webinar: WCM-DAM Integration

Content Eureka Cycle time metrics Marcom supply chain Content marketing

Digital asset management Media services Business case

Marcom Supply Chain

Strategy team– Primary client

Creative agencies– Primary sources

Omnichannel– Hundreds of instances

Marcom Supply Chain

Most complex– Packaging– Catalog– Channel merch

Most expensive– Catalog– Packaging

Marcom Supply Chain

To view the full 29 pages slides and on-demand webinar, please visit:

http://page.woodwing.com/Webinar-WCM-DAM-Integration-OD.html

Brought to you by WoodWing Software, in collaboration with Gistics