Post on 18-Jan-2016
description
Want More Customers?Learn How to Drum Up More
BusinessPresented by the
Percussion Marketing Council (PMC)
Session panelists –PMC co-executive and advisory board members:
• Karl Dustman – Executive Director of the PMC and President of Dustman & Associates
• Dr. Craig Woodson – Owner of Ethnomusic, Inc. and Director of Roots of Rhythm
• Bob Jespersen – National Call Center Director for KMCMusicorp a division of FMIC
• Moderator Brad Smith – Senior Sales & Marketing Manager of Hal Leonard Corp.
Free Drum Lessons Tent
• Available for consumer outreach events
• PMC provides tent and step-by step instructions
• Great for store events
Percussion in the Schools
• PMC provides talent and handout materials
• Dealer needs to coordinate with school
• PMC can be helpful in negotiating in-school events
School curriculum free to teachers
ROR offers in-depth teacher workshops with credit
Dealers can support these schools by offering ROR instruments
International Drum Month “Got Sticks”
promotion
• Specifically designed to drive traffic into stores
• PMC offers free pair of sticks and instructional material
• Must be validated by retailer
Session Summary
FREE
• How much do the materials and guidance cost from PMC?
• What happens in November?
• What are the three programs available all year long?
Thank you! Please visit
for more info.www.playdrums.com