un-readymades

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Transcript of un-readymades

un-readymadesby martin konrad gloeckle

an exploration of

design democracy

mass customization and

martin konrad gloeckle

pratt institute, new york, 2007

master thesis, industrial design

starting points

the urge to createcreativity

your personalitythe desire to express expression

do it yourselfd.i.y.

new production methodstechnology

opportunity

enable creativityallow for self-expression

consumer to creatorpassive to active

deeper experiencejoy and fun

psychology

adapt to interests and behaviorsgreat experiences

allow controlallow participation

motivation is basis for creativitychoice is basis for motivationchoice

looking for self-actualizationbasic needs covered21st century consumer

active consumersexperience expressiongeneration x and y

involvement

consumer to creatorblogs, youTube, wikipedia

user-generated content

product design

still limitationsincreasing capabilities

desktop manufacturing

lifestyle choiced.i.y.

economic reasonsrequires tools & knowledge

high varietylow cost

mass customization

no real designpredetermined selections

points of customization

closest connectionmost products

Factory Store Home

d.i.y. services

mostly onlinemostly two-dimensional

requires (software) tools& knowledge

summary

use simple technologycreate design opportunitiessummary

design framework

incomplete objectsbetween d.i.y. and off -the-shelfenable user involvement

direct interaction with productmake it interactive

make it fundon’t predetermine everythingprovide room for play

knowledge or toolsdon’t require extensive

keep it simple

allow for unique creationsinclude user’s artifacts

make it personal

slowly build confi dencetake small steps

un-readymades

framed - white board

framed - white board

framed - white board

framed - white board

framed - white board

framed - white board

framed - white board

drawn - vase

drawn - vase

drawn - vase

drawn - vase

drawn - vase

drawn - vase

drawn - vase

drawn - vase

drawn - vase

drawn - vase

drawn - vase

drawn - vase

drawn - vase

drawn - vase

drawn - vase

drawn - vase

drawn - vase

drawn - vase

drawn - vase

shaped - bowl

shaped - bowl

shaped - bowl

shaped - bowl

shaped - bowl

shaped - bowl

shaped - bowl

shaped - bowl

shaped - bowl

shaped - bowl

shaped - bowl

joined - bowl

joined - bowl

joined - bowl

joined - bowl

joined - bowl

joined - bowl

joined - bowl

joined - bowl

joined - bowl

joined - bowl

joined - bowl

covered - frame

covered - frame

covered - frame

covered - frame

covered - frame

covered - frame

covered - frame

covered - frame

covered - frame

covered - frame

covered - frame

covered - frame

booked - pedestal

booked - pedestal

booked - pedestal

booked - pedestal

booked - pedestal

booked - pedestal

booked - pedestal

booked - pedestal

booked - pedestal

booked - pedestal

booked - pedestal

booked - pedestal

booked - pedestal

booked - pedestal

booked - pedestal

booked - pedestal

booked - pedestal

booked - pedestal

shaded - sconce

shaded - sconce

shaded - sconce

shaded - sconce

shaded - sconce

shaded - sconce

shaded - sconce

shaded - sconce

shaded - sconce

shaded - sconce

shaded - sconce

shaded - sconce

shaded - sconce

shaded - sconce

shaded - sconce

shaded - sconce

shaded - sconce

shaded - sconce

shaded - sconce

shaded - sconce

wrapped - lamp

wrapped - lamp

wrapped - lamp

wrapped - lamp

wrapped - lamp

wrapped - lamp

wrapped - lamp

wrapped - lamp

wrapped - lamp

wrapped - lamp

wrapped - lamp

wrapped - lamp

wrapped - lamp

collection

martin-konrad.com

martin konrad gloeckle