YaHIJAU GREEN YOUTH SUMMIT 2014

TIPS FOR EFFECTIVE PRESENTATION

FOR FUTURE EXECUTIVES AND PROFESSIONALS

By

ZAINI ABDUL WAHAB Energy Management

Consultant

UNITEN,BANGI16th October 2014

Contents

Prerequisites

Tips to SPEAK

Tips to PRESENT

Speaker’s Career ProfileZAINI ABDUL WAHAB

CONSULTANT/ PRACTITIONER

REGULATOR/POLICY MAKER IN GOVERNMENT SERVICES

CONSULTANT/INDUSTRY PLAYER

1997-2004

2004-2012

2012-present

AS A PROPFESSIONAL SPEAKER AT LOCAL & INTERNATIONAL EVENTS

AS A TRAINER FOR CAPACITY BUILDING PROGRAMS

A PANELIST FOR LIVE SHOWS AT TV STATIONS

Johor FM

Sabah FMPahang FM

Melaka FM Mutiara FM, Penang

Negeri FM

AT RADIO STATIONS

IN PRINTED & ONLINE MEDIA

NOW…

WHY PROFESSIONAL LOOK?

YOU….› Will stand among the rest› Will be noticed› Will be remembered› Will create positive

impression & good reputation

› Will have positive impacts in career

Reflect your credentials

Formal attire is for everyone as a part of the international business language

SIGNIFICANCE OF COLORS

BLACK—color of authority RED—good for confidence BROWN—denotes reliability GREY—shows dependability

Pastels are best worn for accents such as blouses & scarves - they suggest lack of credibility

Body Language

May be the biggest part of effective workplace communication

It “tells”—gestures and facial expressions tell the listener what you are thinking or what your attitude is regardless of what you are verbalizing

Hidden signals conveyed by your body

The ‘smile’ factor, building posture, facial expressions & eye contact & gestures

Project confidence with your body language

Act confident & feel confident

Confident vs. Cocky

How to look confident? Smile Stay still & firm

How to look confident?

Basic grooming› Suitable,“Safe”

& comfortable

Move slower › Body movement› When you speak

•Selling

S•P

romoting

P

•Expression

E

•Attitude

A

•Knowledge

K

When you SPEAK …

Managing your professional voice

When we speak, our listeners get an impression of how we feel from our tone of voice

We can sound pleasant & friendly, angry & upset, or irritated & frustrated

Need to be cautious about the tone we use, so that we convey our message effectively

How do you want to be perceived?  

Do you let your underlying emotions interfere in your daily conversations with others?  › If you do, then you

may be sending the wrong messages!

Firm or harsher voice?

Our melody is more controlled› we can stress

important words with less up & down with pitch changes

Our speaking volume may be louder

Friendly tone of voice Our up &down pitch when

stressing words is more extreme - we tend to make higher pitch changes

A quieter voice will signal a less aggressive tone

When we are happy, we generally smile when we speak - people can hear it! Use your smile as much as you can to help your

speech sound more pleasing to others!

The way you need to plan for any talk or presentation that you are giving...

Find the right theme for your listeners

Structure your plan so that you can deliver on that theme persuasively

Adapt to listeners’ reactions as you speak

Presenting To Get The Approval

The presentation to precisely address: what they like to hear, see

& talk about

what is the return from the investment & how soon they can get back the return

what are the risks & measures to mitigate the risks

how does your products/project works(may be the only technical element in the presentation)

Decisions required from them!

Decisions will be based on what THEY WANT TO HEAR

rather than what YOU WANT TO PRESENT!

The 5-10 minutes that you were given must be used effectively to nail down your proposal to ensure all hard works since the feasibility study would not be a waste of time & efforts.

The art of great product presentation

Be Clear & ConciseShow, Don't TellIncorporate Other AssetsDemonstrate Your Product

Be Clear & Concise

Demonstrate Your Product

Incorporate other assets

Show, Don't Tell

Don't have to get fancy, make it simple! - What's the most concise way to showcase what your product/project does?

How to highlight the best things about it› What makes it

special/unique› What would

make you want to get/buy it?

Be Clear & Concise

Be Clear & ConciseShow, Don't TellIncorporate Other AssetsDemonstrate Your Product

Put yourself on the other side of the fence and sell yourself on your own product

Show, Don't Tell

You want to show people your product, not tell them about it

A few great pictures really worth a thousand words

You'll have an opportunity to call out as many details as you want in your product description

Demonstrate Your Product

Whenever possible, show your creations in action right up front!

Let prospects get a sense of what to expect before they even click through to your product› To make sure you

already a step ahead

To force you to be a little creative that will make the differences

Be Clear & ConciseShow, Don't TellIncorporate Other AssetsDemonstrate Your Product

Use anything you would need to help accent the presentation of your own products/projects

Try to use a really spectacular background to make your screenshots pop

Incorporate other assets as aids your

presentation

Have a new icon set you want to stand out from the 100s of other icons sets available?

A great logo can help add unique branding and personality

The flow in front of your audience

The Start• Preparing• Introducing

The Talk• Presenting• Body Languages -

movement, face & hand

• Positioning

The End• Concluding• Closing

BEFORE YOU START PRESENTING!

Get ready and make yourself comfortable - don’t rush to start!

Greet your audience

Get into position, stand firm & introduce yourself

Introduce briefly who you are, team members & your product/project

refer the first page your presentation aids(Power points/Videos)

Stress the importance of the product/project & its key selling points!

“Invite” the audience to be “with” you throughout your presentation

Show some inviting gestures with you hands & face expressions

THEN, START TO “SEDUCE” YOUR AUDIENCE!

Body movements

Face expressions

Hand gestures

Positioning

Examples of face expression & hand gesture…”inviting”

You need to seriously

consider this

You must pay

attention too

I speak based on my own

experience

Examples of face expression & hand gesture…to explain from conceptual ideas to details

Look at the big picture How this

will affect you

This is exactly where you need

to pay

Examples of way to stress your key points

This is how…

Let’s walk

through this

Please share with me how do you feel…

“Telling a story” with body movements together with face expressions & hand gestures

POSITIONING YOURSELF IN FRONT OF THE AUDIENCE

Use the space available for some movements to connect the audience with you thru some hand gestures and presentation aids

Make movements that will keep your audience focusing on you

Be dynamic and synchronized with presentation aids used at the screen

CLOSING YOUR PRESENTATION

Summarize your session and make a short & concise conclusion!

Say your final personal message and leave it to the audience to ponder/to make decision

I do hope that we have managed to demonstrate to

you how effective is our proposal and now we leave it

to your wisdom to decide

THINK LIKE A GREAT ENGINEER…

PRESENT LIKE A GREAT SALES MAN!

THE FINAL MESSAGE ….

Being professional is all about having the right attitude that will be transpired in the way

we look & behave!

THANK YOU!

zainiabdulwahab@yahoo.comwww.dress-to-

up.blogspot.comwww.slideshare.net/

zainiabdulwahabFacebook: Zaini Abdul Wahab