A modular video lighting system for filmmakers, that is adaptable to illuminate any scene. It cuts down the number of different lighting device purchases and costs, reduces transportation and storage volume, speeds up the setup times and replac-es all the other lighting panels out there in the market. 

Many various lighting solutions, different sizes, different features, each for different needs. 

There are 80M photo/videographers worldwide. 1,5M already own at least a single LED lighting panel.

All regular LED lighting panels. The fact, that aptolux modular light system can replace them all, giving flexibility while plan-ning scenes and filming, reducing costs, time and the whole set can fit into a regular backpack for easy transportation. It also unlocks creative freedom, improving the visual video quality.

Trapeze shaped standalone panel that can also be stacked together in various combinations and sizes.

complicated to transport

for every situation different device

expensive to buy them all

hard to choose the best ones

limited creative freedom

adaptable to scene

compact to transport

faster setups

mimics complex light effects 

broad creative freedom

THE PROBLEM

BUSINESS MODEL BUSINESS TARGET

COMPETITION

INVESTMENT

COMPETITIVE ADVANTAGE

MARKET

SPECIAL SAUCE

TEAM

Patent potential

Competent marketing team

Intuitive design

Innovation

Alvis RozenbergsIdea, product, research, design, industry specialist

Rihards StrengaFinances, attract investors, sales, PR, marketing

Kaspars ŠkerbaMechanics, electronics, robotics, software

THE SOLUTION

THE INNOVATION

Fully functional standalone panels but stacked together in any shape, they share power and data, requir-

ing only one power source and are controlled as one

26 cm

LED panels sold in 2018. Most of them small and medium size

115M Revenue from sold LED light panels in 2018

700K

Selling LED panels sets

Freemium app for additional extra features 

Profit in 5 years

Market acquired3%

Sets sold 17K

Revenue15,7M

5,000,000

Wireless controll

via app

Seed investment 85,000€Equity 10 - 15%

Finished prototype

Manufacture 100 sets

Sell and give them to users

Alvis Rozenbergsaptolux@gmail.com