Post on 06-Dec-2014
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The future of sales. !THE CPI VISION ON THE FUTURE OF SALES, MARKETING AND CUSTOMER SERVICE.
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The world is changing. !
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!Customers talk to each other about you and about your products. !!
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!And about how it is to do business with your company. !!
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Customers explore up to 70% of information about products online before talking to a potential supplier. !!!
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!Your sales reps are no longer in charge of the selling process. !!
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!Unsolicited sales visits and phone calls are experienced as intrusive. !!
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!This is what happens every 60 seconds every day… !!
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!And still some companies are putting sales people on the road. !!
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!Sending them out on a wild goose chase for prospects without any preparation. !!
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!Buying databases of companies to call and harass. !!
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!While most of the selling is now done in the cloud and at a much different pace with completely different rules. !!
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!Time to rethink the way you are selling. !!
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!Welcome to the double funnel sales process. !!
© Steve Blank
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!Where the marketing department generates the leads. !!
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!By smart use of social and digital media and content marketing. !!
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!Where sales visits are more exception than rule. !!
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!Where customer service is the pivotal point of customer interaction and loyalty. !!
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!Where customers do much of the work your sales people used to do. !!
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!And feel happy about it. !!
Would you like to find out what the new selling can mean for your business model?
Consider the first sale as the first step in a long term relation.
Every journey starts with the first step.
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!But no results without effort… !!
From conception to results an average Sales 3.0 project requires 8 to 18 months.
And it will require you to rethink your business model, your organisation and the role of your sales, marketing and customer service department.
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Do you see the possibilities? !
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Sales 3.0 !Lead. !Follow. !Or get out of the way.!!
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Turning opportunity into sales results. !Business!remodelling
Organisational consulting
Sales process design
Commercial performance improvement
!patrick.maes@cpi-consulting.eu !Twitter @patrick_cpi!www.cpi-consulting.eu
About CPI
Let’s connect !Mail : patrick.maes@cpi-consulting.eu!Phone : +32 (0) 495 124 126!Twitter : @patrick_cpi
Thank you for your time !