The Business Pitch

Post on 08-May-2015

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This is a summary of the Investor Business Pitch based on Guy Kawasaki's book 'The Art of the Start'

Transcript of The Business Pitch

Copyright © 2010 iConnect Lab Inc. All rights reserved.

The Business Pitch

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1. Title

2. Problem

3. Solution

4. Business Model

5. Magic Sauce

6. Marketing and Sales

7. Competition

8. Team

9. Financial Projections

10. Current Status/Timeline

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1. Title

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Organization name Your nameYour titleContact info (email/phone)

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2. Problem

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Goal: Get buy in.

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3. Solution

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How are you solving the problem? What is your product?What is your value proposition?

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For Example:We are a discount shoe website. We have written software that searches all other show sites and collates their price quotes into one view.

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4. Business Model

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How you make money?Who pays you?Your channels of distributionYour gross margin

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Copyright © 2010 iConnect Lab Inc. All rights reserved.

Copyright © 2010 iConnect Lab Inc. All rights reserved.

Who will pay you?

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Copyright © 2010 iConnect Lab Inc. All rights reserved.

Copyright © 2010 iConnect Lab Inc. All rights reserved.

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Channel:How to deliver your product?

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Web

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Retailer/Distributor

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Sales Rep

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5. Magic Sauce

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Magic sauce behind your product or services.

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6. Marketing and Sales

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How you are going to reach the customers?What is your go to market strategy?What is your customer buying cycle?How much does it cost?

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What is your market?

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Existing Market

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W

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Re-segmented Market

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Moo Card

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New Market

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iPad

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Bring the love back

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7. Competitions

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Complete view of competitive landscape.

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8. The Team

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Management TeamBoard of DirectorsBoard of Advisors.Major investors.

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9. Financial Projection

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5-year forecast including revenue, cost, profit, number of customers and conversion rate.

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10. Current Status and Timeline

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Where are you at?What is the near future looks like?How you will use the seed money?

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