SustainableDeliveryof RegionalOrganic Food

Feasibility study and pilot testCarried out in the Region of GrazFGM-AMOR, Bike Citizens, LEVI

We enjoy our food and drink

Euros per Capita / yrear for Organic Food

Austrians like Organic food

Austria a Championin Organic Production

1 Billion € /yearturnover organic produce

22.000Organic Farms

Regional products

Regionality is important

Food

Energy

Building Material

Furniture

Drug sore items

Electronics

Car

not less rather very

important important important important

We like to know our producers

Fair prices for the producer?

60%

40%

Connected but Emissions

There is a need for……

…from the field to the table

Organic farmers around Graz

First step: Consolidation

Trip into townby bus

by train

by commuter trailer

Bus was the best option

Seamless transition from Bus to Bike

Regional Shopping Platform

Results

• Feasibility proven

• Consolidation necessary

• Bus better than train or trailer

• Market potential about 10% of population

• Break even at a turn-over of € 20.000

Limitation:

• Available space in bus

Thank You!Susanne Wrighton wrighton@fgm.at and Karl Reiter reiter@fgm.at