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DELIVERABLE
ProjectAcronym: EuropeanaLibraries
GrantAgreementnumber: 270933
ProjectTitle: EuropeanaLibraries:AggregatingdigitalcontentfromEuropeslibraries
D6.2: StakeholdersCommunicationPlan
Authors:
SusannaLob(Consultant)
JonPurday(Europeana)
LouiseEdwards(TheEuropeanLibrary)
ProjectcofundedbytheEuropeanCommissionwithinthe ICTPolicySupportProgramme
DisseminationLevel
P Public X
C Confidential,onlyformembersoftheconsortiumandtheCommissionServices
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RevisionHistory
Rev. Date Author Org. Description
0.1 24/05/2011 SusannaLob OnlyConnect InitialDraft
0.2 25/05/2011 JonPurday Europeana StructuralandContentSuggestions
0.3 26/05/2011 SusannaLob OnlyConnect MainBodyofText
0.4 2/6/2011 JonPurday Europeana AdditionsandRevisions
0.5 15/6/2011 FriedelGrant TEL AdditionofAppendices
0.6 15/6/2011 SusannaLob OnlyConnect CollationandFurtherRevisions
0.7 22/6/2011 LouiseEdwards TEL IntroductionandFinalRevisions
0.8 27/6/2011 LouiseEdwards TEL CirculationtoWP6andEuropeanaLibraries
ExecutiveBoard
0.9 17/10/2011 LouiseEdwards TEL Updateddraft
1.0 17/10/2011 LouiseEdwards TEL CirculationtoWP6forcomments
1.1 24/10/2011 FriedelGrant TEL Proofreading&CommentIntegration
1.2 26/10/2011 PaulAyris LIBER CirculationtoLIBERforcomments
1.3 03/11/2011 FriedelGrant TEL Finalincorporationofcomments
1.4 03/11/2011 JonPurday Europeana FinalapprovalforsubmissiontotheEuropean
Commission
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Statementoforiginality:
Thisdeliverablecontainsoriginalunpublishedworkexceptwhereclearlyindicatedotherwise.
Acknowledgementofpreviouslypublishedmaterialandoftheworkofothershasbeenmadethrough
a ro riatecitation uotationorboth.
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1. Introduction ..........................................................................................................................52. RelatedDeliverables..............................................................................................................5 3. OverviewofCommunicationsObjectives...............................................................................6 4. Successindicators..................................................................................................................7 5. Targetgroups ........................................................................................................................76. Maximisingthecommunicationsmultiplier ........................................................................... 77. Keymessages ........................................................................................................................98. Communicationsmethodsandmaterials ............................................................................. 139. Timeline ..............................................................................................................................1310. Resourceallocation .............................................................................................................14Appendix1:ChannelsbyStakeholderGroup.................................................................................15 Appendix
2:
Library
journals
and
related
media ............................................................................ 18
Appendix3:ReachingStakeholdersThroughConferences&Workshops.......................................23 Appendix4:Maximisingthecommunicationsmultipliersomeexamples ...................................24Appendix5:MilestonesandDeliverables......................................................................................25
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1. Introduction
TheEuropeanaLibrariesprojectaims:
Tocreatetheconditionsfornational,researchanduniversitylibrariestoworktogetherinthedevelopmentofinteroperabledigitalresources
TocreateanefficientaggregationmodelthatcanbeusedbylibrariesacrossEuropetomakesignificantquantitiesofdigitisedmaterialavailablehenceforward
Toprovetheconceptbyputtingonline5millionnewdigitalobjectsviaTheEuropeanLibraryandEuropeanawebsites
TheprojectisalsoactingasthecatalystinthetransformationofTheEuropeanLibraryfromageneral
purposesitetoonewhichofferscontentandfunctionstailoredtoresearchers,particularlyinthe
humanitiesandsocialsciences.Theintegrationofbibliographicrecords,datasetsanddigitised
content,includingfulltext,willbecomplementedbytoolsandservicesdevelopedfortheresearch
environment.
Thelaunchofthisnewserviceinearly2012isthefirststepinalongertermplantoprovidea
specialistresearchportal,linkingcontentfromdifferentdomainssuchasarchivesandaudiovisual
collections.Thiswillbetheresearchlevelequivalentofthebroaderpublicportal,Europeana.eu.The
newresearchportalislikelytobecalledEuropeanaResearch,andwillrepresentanevolutionofThe
EuropeanLibraryservice.
ThisStakeholdersCommunicationPlanaimstoensurethatallpartiesunderstandthevisionand
goalsoftheBestPracticeNetworkofEuropeanaLibraries,andwillengageandinvolvetheirnetworksintheongoingdigitalcollaboration.
Thecorereportonwhichitisbased,Deliverable6.1:BrandStrategyhasbeendiscussedand
validatedbytheBoardsofthestakeholderassociations(CENL,LIBER,CERLandtheEuropeana
Foundation).TheoutcomesofthesediscussionsarereflectedinthisStakeholdersCommunication
Plan.
2. RelatedDeliverables
Deliverable Number Status
Brandstrategy D6.1 Delivered
Aredesignedandrelaunched
portalforTheEuropean
Library
D6.3 Duemonth10. Privatealphareleasetopartnersof
EuropeanaLibrariesandTheEuropeanLibrary,tobe
followedbytestingpriortoofficiallaunchin2012
Endusercommunicationsplan D6.4 Duemonth10.Tobedraftedbymonth10andthen
validatedand
submitted
in
month
11.
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TheEuropeanLibrary
standardshandbook
D6.5 Duemonth12. Wikiandassociateddocumentationto
belaunchedinmonth12,followedbytheHandbookin
2012
Businessandnetwork
developmentplan
D2.3 Duemonth18
Finalreportofcommunication
anddisseminationactivities
D6.6 Duemonth24
3. OverviewofCommunicationsObjectives
3.1 BuildingawarenessoftheEuropeanaLibrariesprojectandclarifyingbrandingObjectivesare:
TopromotebroadawarenessandunderstandingamongststakeholdergroupsoftheaimsoftheEuropeanaLibrariesprojectandTheEuropeanLibraryserviceincludingtherelationship
tootherservices,throughclearandinformativecommunications.
TopreparethegroundfortheevolutionofTheEuropeanLibraryintoEuropeanaResearch. Topromoteunderstandingofthedistinctionbetweentheagreedtargetmarketsfor
EuropeanaandTheEuropeanLibrary,bydevelopingandcommunicatingclearbrand
statements.
3.2
Promotingthe
benefits
and
achievements
of
pan
European
and
cross
sector
library
collaboration
TomakeallstakeholdernetworksawareofthebenefitsoftheEuropeanaLibrariesprojectasaBestPracticeNetwork.Thiswillbedonebydevelopingandcommunicatingmessages
accordingtotheidentifiedtargetgroup.
TopromotetheuseofTheEuropeanLibraryasthelibrariesaggregatorforEurope,focusingonEuropesnationalandresearchlibraries. Theaggregationinfrastructurewillbecapableof
extensiontoothertypesoflibrary,shouldthisbeacosteffectivesolutionforthem. A
workshoptodraftacontentdevelopmentstrategyforTheEuropeanLibrarywillbeheldat
theEuropeanaLibrariesmeetinginNovember2011.Thiswillprioritisescholarlymaterialfromacrossthelibrariessector.
TofurtherjointdevelopmentbytheBestPracticeNetworkofTheEuropeanLibraryand,subsequently,ofEuropeanaResearch.
3.3 Promotingtheachievementsofcrosssectorlibrarycollaboration
Tokeepprojectpartnersandothermembersofstakeholdergroupsupdatedonachievements,througheffectivecommunicationaboutprojectdevelopmentsand
milestones.
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Topayspecificattentiontothenationallibraries,whicharebeingaskedtodonatetheirworkonthecurrentTheEuropeanLibraryportaltothewiderlibrariescommunity,andtoensure
thattheirneedsareunderstoodandappreciated.
3.4 Maximisingthemultipliereffect
Toencouragemembersofstakeholdergroupstodisseminatekeymessagestotheircolleaguesandtothewidercommunityofdecisionmakers,influencersandpractitionersin
theresearchandnationallibrariessector.Thiswillbeachievedviafacetoface(briefings,
conferencesetc.)andthroughthedevelopmentofeffectivecommunicationstools,
resourcesandstrategies(includingsocialnetworking).
4. Successindicators
Indicatorsinclude:
Numberofenquiriesfromotherresearchlibrariesaboutparticipatinginthenewservice(atleast100researchlibrariesshouldbeawareoftheprojectbytheendofYear1;all400librariesoftheCERLandLIBERnetworksbytheendofYear2)
NumberofpresentationsandworkshopsaboutEuropeanaLibrariesatrelevantconferences,meetingsandeventsbymembersofstakeholdergroups
NumberofarticlespublishedaboutEuropeanaLibrariesinthelibrarypressandscholarlyjournals
5. Targetgroups
Boardsofstakeholderorganisations DirectorsofEuropeannationallibraries DirectorsofCERLandLIBERmemberlibraries AllworkinggroupsandcontributorstoTheEuropeanLibrary,includingtheLibraries
CoordinationGroupandtheMarketing&EditorialWorkingGroup
Technical,subjectspecialistandcataloguingstaffworkingatthememberlibrariesofCENL,CERLandLIBER
EuropeanaFoundation,andtheprofessionalassociationsacrossalldomainswhichtheyrepresent
EuropeanCommissionersforDigitalAgenda,Education,ResearchandCultureandtheirdirectorates
MembersofallEuropeanaLibrariesworkpackagesandtheircolleagues TheprofessionallibrarynetworkbeyondLIBER,CERLandCENL,particularlyacrossEurope,
butalsoglobally
Professionallibrarymedia,includingblogsandsocialnetworks
CommunicationsObjectives
6. Maximisingthecommunicationsmultiplier
Throughouttheproject,ourcommunicationsinitiativeswillbedesignedtofullyexploitthecommunicationsmultiplier.
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OureffortswillbuildawarenessaboutEuropeanaLibraries.Atthesametime,wewillencourage
membersoftargetgroupstoactasadvocatesandtodisseminatekeymessagestothewider
communityoflibraryprofessionalsforthenewenduserportal,initiallylaunchedasTheEuropean
LibrarybutevolvingintoEuropeanaResearch.
Wewillputgreatereffortintocreatingawarenessofthisnewservice,whichwillbeoneofthemajor
resultsoftheproject,thanintopromotingEuropeanaLibraries.
EuropeanaLibrariesshouldremainaplatformforknowledgesharingandBestPracticeNetworkfor
librariesacrossEurope,andshouldthereforebepromotedtostakeholdersandnotendusers.
Intermsofthepotentialpowerofthecommunicationsmultiplier,itissignificantandcanbeseen
inseveralareas:
6.1 Thedefinedtargetgroupshaveaccesstoextensivenetworksandarethereforevital
channelsintermsofpromotingwidespreadawarenessandunderstandingoftheaimsof
EuropeanaLibrariesinthelibrariescommunity.
6.2 Inaddition,theprojectanditskeystakeholdersCENL,TheEuropeanLibrary,CERL,LIBERandtheEuropeanaFoundationareabletoreachkeyopinionformersinspecialistsectors
importanttotheproject.
Forexample:
EuropeanaLibrariesworkpackagescompriseexpertsinstrategicallyimportantareassuchasmetadatastandards,libraryaggregationandbusinessmodelling.
Stakeholderorganisationshavelongexperienceofbringingpeoplewithspecialistknowledgetogetherinworkinggroupsthatfocusoncurrentconcernsandissues.
Throughouttheproject,theappropriateworkpackagesandtheirstakeholderswill
beencouragedtoactaschampionsandtocommunicateinformationabout
specialistdeliverablessuchasthepublicationofTheEuropeanLibrarystandards
handbook.
ThereisacloseconnectionwiththeCCPA(CouncilofContentProvidersandAggregators)oftheEuropeanaFoundation. AnumberofpeopleactiveinEuropeana
LibrariesarealsoactivelyinvolvedintheCCPA.
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6.3 Oncethenewresearchportalislaunched,partnernetworkswillalsobecomeimportant
channelstoendusers(researchstudents,andthehighereducationteachingandscholarly
communities).Membersoftargetgroupsareinanexcellentpositiontoactasadvocatesforthe
service.OurmessagesandapproachtoendusercommunitieswillbesetoutintheEndUser
CommunicationsPlaninOctober/November2011.
6.4 Methodsofonwardcommunicationwillincludeforwardingmessagestomailinglists,making
presentationsatconferencesandworkshops,writingjournalarticlesandexploiting
stakeholdertargetedsocialnetworkingopportunitiesinblogsandTwitter.Arangeof
resourcematerialswillalsobeproducedtohelpfacilitateonwardcommunication,suchas
presentationtemplates,factsheetsindifferentlanguages,andpressreleases.
7. Keymessages
7.1 BuildingawarenessoftheEuropeanaLibrariesprojectandclarifyingbranding
ItisvitalthatthenatureandscopeoftheEuropeanaLibrariesproject,anditsrelationshipwithEuropeanaandTheEuropeanLibrary,iswidelyunderstoodbymembersofstakeholdergroups.
AswasclearfromDeliverableD6.1:BrandStrategy,thereiscurrentlyconsiderableconfusionabout
thedifferencebetweenEuropeanaandTheEuropeanLibrary,includingtherelationshipbetweenthe
twoorganisationsandtheirrespectivetargetusergroups.
ThereisalsoconfusionabouthowtheEuropeanaLibrariesprojectfitsintothecurrentlandscape.
Addressingtheseissuesisapriorityforthecommunicationsstrategy.
7.1.1 EuropeanaLibrariesisaprojectnotaservice.
EuropeanaLibrariesisa2yearprojectwillwhichresultin5milliondigitisedobjectsfrom19leadingEuropeanresearchlibrariesbeingmadeavailableonlinethroughThe
EuropeanLibraryandthroughEuropeana.
OncetheroleofTheEuropeanLibraryasthelibraryaggregatorhasbeenestablishedoverthelifeoftheproject,itwillbefullycapableofextensiontootherlibraries
acrossEurope,includingmembersofLIBERandCERL(over400librariesinmorethan
40countriesacrossEurope).
7.1.2 TheEuropeanLibraryasanoutwardfacingservicewillevolveintoEuropeana
Researchatafuturedate. ThenameTheEuropeanLibrarywillberetainedasthe
nameoftheserviceforthedurationoftheEuropeanaLibrariesproject.
7.1.3 TheEuropeanLibrarywillactastheaggregatorforlibrariesmaterialinEurope.
7.1.4 EuropeanaandTheEuropeanLibraryhavedifferenttargetmarkets.
ThetargetmarketfortheEuropeanaportalisthegeneralpublic. Thisincludesthelifelonglearner,schoolstudents,collegestudents,specialinterestgroupsandexpert
amateurs.Inordertoreachgroupssuchasteachersandstudents,Europeanais
enteringnewpartnershipswithgroupsincludingtheschoolsnetworkEUNand
variousculturaltourismsites. EuropeanaResearchisseenasanothersuch
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partnershipforEuropeanabecausetheEuropeanaAPIcanbedevelopedtoplace
relevantdatafromEuropeanadirectlyintheresearchersworkflows.
ThetargetmarketforTheEuropeanLibraryistheresearchcommunity,particularlyresearchersinthesocialsciencesandhumanities.
Tomakethisdistinctionclearer,TheEuropeanLibrarywillbepubliclyrelaunchedinthefirsthalfof2012,followingatestingperiod.Thenewportalwillincludenew
contentfromresearchlibrariesdeliveredbytheEuropeanaLibrariesproject,
researchorientedaccesstoEuropeanacontent,andwillalsoofferenhanced
functionality.
7.1.5 ContentavailablethroughEuropeanaandTheEuropeanLibraryisuseddifferently.
TheEuropeanLibrarywillincluderesearchorientedcontentavailableinotherservices,includingEuropeana,butwillofferspecialistfunctionalitydesignedtomeet
theneedsoftheresearchcommunity.
Europeanaholdscontentthatisusefultoresearchersbuttheycannotaccessitinways
that
are
useful
to
them.
It
targets
the
general
public
and
therefore
has
a
differentlookandfeel.
7.1.6 ThecontentavailablethroughEuropeanaandTheEuropeanLibraryisused
differently.
TheEuropeanLibrarywillincluderesearchorientedcontentavailableinotherservices,includingEuropeana,butwillofferspecialistfunctionalitydesignedtomeet
theneedsoftheresearchcommunity.
Europeanaholdscontentthatisusefultoresearchersbuttheycannotsurfaceitinwaysthatareusefultothem.Ittargetsthegeneralpublicandthereforehasa
differentlookandfeel.
7.1.7 EuropeanaLibrariesisthecatalystforchangetoTheEuropeanLibrary.
TheEuropeanLibrarywillbecomethebasisofanewsite,whichwillbelaunchedtoanetworkofpartnersinOctober2011,andpubliclyavailableinthefirsthalfof2012.
TheexistingunioncatalogueofTheEuropeanLibrarywillbeaprimarycollectionwithinthenewresearchportal.Fornationallibraries,thecreationofaunion
cataloguewasthemajorachievementofTheEuropeanLibraryandmustnotbelost.
ItisTheEuropeanLibrarysuniquesellingpointandavaluableresourcefor
researchers.
Informationonnationalandresearchlibrarieswillbeencompassedinthenewsite,aswillservicesfornationalandresearchlibrarians.
TheEuropeanLibraryservicewillevolveintoanewservice,EuropeanaResearch.ThelibrariesnetworkestablishedthroughEuropeanaLibrarieswillpartnerwith
otherdomainstoseekfundingtoestablishthisservice.
7.2 PromotingthebenefitsofpanEuropeanandcrosssectorlibrarycollaboration
PanEuropeancollaborationbetweenresearchandnationallibrariestoaggregatetheirdigitised
contentandmakeiteasilyaccessibleonlineimpliesawiderangeofbenefitsforallparticipating
libraries.Thesebenefitsincludeincreaseddiscoverabilityanduseofcontent,aswellasconsiderable
efficiencygainsandeconomiesofscale.
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Benefitsfortheresearchcommunityworldwidearealsosignificant. Theabilitytosearchacritical
massofauthoritativecontentfromEuropeslibrariesopensupnewopportunitiesforcross
disciplinaryandcrossborderresearch. TheuseofnewtoolsandmethodologiessuchasLinked
OpenDataalsohasthepotentialtogenerateinnovativeresearch.
Thismaterial,combinedwithothermaterialfromEuropeana.euthatisofusetotheresearcher,will
createauserdrivensiteforhumanities,socialscienceresearchersandothers,withaccesstothedigitalcorpus,theunioncatalogueofEuropeslibrariesandotherinstitutions.
7.2.1 Increasingopportunitiesfordiscoverabilityofcontent
ResearchlibrarycontentwillbeaccessiblealongsidecontentfromnationallibrariesviaTheEuropeanLibraryaswellasviaEuropeana.
ContentwillbeactivelypushedouttoresearchnetworksandothersitesintheEuropeaninformationspace.
ThecriticalmassofcontentavailableasaresultoftheEuropeanaLibrariesprojectwillbenefitSearchEngineOptimisation(SEO)forEuropeanaandTheEuropean
Library. Itwillalsoincreaseopportunitiesforinclusionofcontentinresearch
discoveryservicessuchasSummonandPrimo,andforthereuseofcontentin
researchnetworks.
7.2.2 Enhancingprofile
ParticipationinEuropeana,theEuropeanCommissionsdigitalcontentshowcase,enhancestheprofileofparticipantsanddemonstratestheirstrategicleadershipin
digitalinnovationinsupportoftheknowledgeeconomy.
7.2.3 Maximisingefficiencygainsandeconomiesofscale
Centralisingservicessuchasdatamanipulationandsemanticenrichmentwillsavetimeforindividuallibrariesanddeliverimproveddatabacktolibraries.
Themorelibrariesthatsharecentralisedservices,thelowerthecostsperlibraryarelikelytobe.
WorktomakedatacompliantwiththeEuropeanaDataModelcanbeachievedthroughcommondevelopmentofmetadatastandardsanddigitisationpractices,as
partoftheEuropeanaLibrariesproject.
Acloudrepositoryofdatawillbeprovided.Thisisofparticularvalueforsmallerlibrarieswithfewerresourcesthantheirlargerpeers.
Librarieswillbenefitfromacollaborativeplatformthatcanhelpmanagetheirdataforavarietyofpurposes.
Centralisedmarketingservicesandinitiativeswillcomplementlibrariesownmarketingefforts.
Toolsandservicesspecificallydesignedtosupporttheneedsofresearcherssuchasadvancedbibliographicsearching,citationexportandcontentalertsforspecified
searcheswillbedeveloped.
7.2.4 Promotingsustainabilityandgreaterinclusiveness
Thegreaterthenumberoflibrariesthatcollaborateandsharecosts,themoresustainabletheresultingserviceislikelytobe.
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Asharedinfrastructureofferssmallerandlessresourcedlibrariesthechancetobenefitfromservicesthatmightotherwisebebeyondtheirmeans.
7.2.5 StrengtheningthestrategicpositionoflibrariesintheEuropeanaaggregatorlandscape
Asinglelibraryaggregator,representedbyTheEuropeanLibraryandcombiningresearchandnationallibraries,hasastrongervoicewithinEuropeana.
EuropeanaLibrariesofferslibrariesaplatformtofinetunetheEuropeanaDataModel.Thisensurestheircontentispresentedtothebestadvantage.
7.2.6 Exploitingsynergies
ThetargetusergroupofTheEuropeanLibraryisresearchers,particularlyinthesocialsciencesandhumanities. Theprimaryaudienceforcontentfromresearch
librariesisalsotheresearchcommunity. Offeringcrosssearchableaccessto
contentfrombothresearchandnationallibrariesoffersanopportunitytoexploit
thissynergy.
7.2.7 PromotingtheEuropeanresearchagenda
ThroughtheEuropeanaLibrariesproject,nationalandresearchlibrariesareworkingtogether.Theysharethecommongoalsofopeningupaccesstotheircollections,
promotingknowledgesharingandinterdisciplinaryresearch,andsupporting
researchledteaching.
7.2.8 Attractingendusersandincreasingusage
Beingabletosearchacriticalmassofcontentfrombothnationalandresearchlibrarieswillbeanattractivepropositionfortargetusers.
Throughcollaboration,betterfunctionalityandawiderrangeoftoolsandservicescanbeofferedthanwouldbepossibleforindividualandsmallergroupsoflibraries.
TrafficwillbedriventothecontentholderssitebecauseEuropeanaandTheEuropeanLibraryholdthemetadataonly,andlinkbacktotheoriginatingwebsitefor
fullinformation.
7.2.9 TransformationofTheEuropeanLibrary(nationallibrarystakeholdersonly)
TheEuropeanLibraryoffersanimportantchanneltotheidentifiedtargetmarketofresearchersandwillformthecoreofanewsiteinthefuture,EuropeanaResearch.
ThecollectionsofTheEuropeanLibrarywillcontinuetobemaintainedandmarketedastheunioncatalogueofEurope,alongsidematerialfromresearchlibraries.
CENLwillbenefitfromassociationwiththenewsite,whichwillbeapowerhouseforresearchers.ProminencewillalsobegiventoCENLsachievementsinrelationtothe
workofTheEuropeanLibrary.
NationallibrarymaterialwillgainnewaudiencesbybeingaggregatedintoEuropeanaandredistributedintootherservicessuchasschoolandtourismsites.
TheEuropeanLibraryisrecognisedasthelibrariesaggregatorforEuropeana. InformationaboutthenationallibrarieswhichhavebuiltTheEuropeanLibrarywill
remainprominentinthenewsite.
TheEuropeanLibraryaggregatorwillfeedmetadatatoTheEuropeanLibrary,Europeanaand,inthefuture,EuropeanaResearch.
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7.3 Promotingtheachievementsofcrosssectorlibrarycollaboration
ActivepromotionofkeymilestonesanddeliverablesthroughouttheEuropeanaLibrariesprojectis
vitaltotheeffectivedeliveryofthecommunicationsstrategy. Wewilluseourcompletedmilestones
anddeliverablestoremindtargetgroupsofthebenefitsoftheproject,andtoencourageonward
disseminationofinformationtonetworksandpeers.
8. Communicationsmethodsandmaterials
Wewillemployrelevantopportunitiesandchannelstoachievethecommunicationsobjectivesfor
theEuropeanaLibrariesproject.
Wehaveconsultedwithstakeholderorganisationstobuilddetailedinformationaboutchannels,
bothinternalandexternal,andwewillliaisewithorganisationsandtheirsubgroups(forexample,
metadataspecialists)throughouttheEuropeanaLibrariesprojecttoensurethatwecontinueto
disseminatekeymessagesaswidelyaspossible.
Thefollowingmethodswillbeemployedtocommunicatekeymessagestotargetgroups:
Emailcampaignstostakeholderandlibrarymailinglists Conferencepresentations Workshopsthemedaroundkeyprojecttopics Socialnetworkingblogs,Twitter,Facebook,LinkedIn,etc. InformationonBasecamp Articlesbycoreteamandpartnersinnewslettersandjournals Newsitemsinstakeholdernewsletters Pressreleasesandpressinterviews
White
papers
and
similar
high
level
publications
on
the
project
website
InformationontheEuropeanaLibrariesprojectwebsiteandonstakeholderwebsites Linksfromotherkeywebsites
Thefollowingmaterialswillbecreatedtosupportcommunicationsinitiatives:
Factsheetstranslatedintomultiplelanguages,whichcanbecustomisedwithmessagesforspecifictargetgroupsatparticulartimes
Templatesthatwillenableposterstobeeasilygeneratedforconferencesessions PowerpointtemplatesincludingessentialinformationaboutEuropeanaLibraries
thatcanbeadaptedasnecessaryforparticularevents
Wealsohaveavideoshowingessentialhighlightsoftheproject,whichhasbeenviewedover1,000timesandisavailableforpromotionalpurposes:
http://www.youtube.com/watch?v=l5XjMUl5wvA&feature=channel_video_title
9. Timeline
AnactiveprogrammeofcampaignstobuildawarenessofEuropeanaLibraries,toclarifybranding
withintheEuropeaninformationspace,andtopromotethebenefitsofcrosssectorlibrary
collaborationwillbeundertakenthroughoutthelifeoftheproject.
Milestonesanddeliverableswillprovideopportunitiesforspecificcampaignstailoredtogeneraland
specialistaudiencesasappropriate.
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http://www.youtube.com/watch?v=l5XjMUl5wvA&feature=channel_video_titlehttp://www.youtube.com/watch?v=l5XjMUl5wvA&feature=channel_video_titlehttp://www.youtube.com/watch?v=l5XjMUl5wvA&feature=channel_video_title7/30/2019 Stakeholders Communications Plan D6.2
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Astheprojectnearscompletionandthenewportallaunches,wewillundertakecommunications
initiativestargetedatendusers. MessagesandapproacheswillbesetoutintheEndUser
CommunicationsPlan,inOctober/November2011.
10. Resourceallocation
ThecommunicationsworkforEuropeanaLibrariescancallonconsiderableprofessionalskillsinonlineandofflinecommunicationsfromitsmembership.Thisiscomplementedbysignificant
supportfromstakeholdergroups,whichofferspecialistknowledgeofthesectorandvarious
channelsandnetworkstobuildawareness.
10.1 TheCommunicationsworkpackageisledbytheEuropeanaFoundation,andtheworkpackage
groupischairedbyJonPurday,CommunicationsAdvisortoEuropeana.
Otherteammembersinclude:
PaulAyris,PresidentofLIBER HansPetschar,DirectorofthePictureArchivesandGraphicsDepartmentatthe
AustrianNationalLibrary,MemberofTheEuropeanLibraryManagementCommittee
LouiseEdwards,GeneralManagerofTheEuropeanLibrary AuberyEscande,CommunicationsandEditorialManagerofTheEuropeanLibrary FriedelGrant,PROfficeratTheEuropeanLibrary MarianLefferts,ExecutiveManagerofCERL SusannaLob,MarketingConsultanttoTheEuropeanaLibraryandformerlySalesand
MarketingDirectorofOxfordUniversityPress
SusanReilly,ProjectOfficeratLIBER10.2
LIBER
and
CERL
each
have
4
project
months
dedicated
to
communications
activity.
10.3 Allpartnershave2projectmonthsallocatedtothecommunicationsworkpackagetoenable
themtoactaschampionsfortheprojectintheirextensivenetworks.
10.4 Budgetresourcesfortraveltoconferencestogivepresentationsandorganiseworkshopsare
heldbyindividualpartners.Theworkpackagecanalsomakerequeststotheprojectco
ordinatorsforspecialfundingforconferenceattendanceorfortheproductionofpromotional
materials.
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Appendix1:ChannelsbyStakeholderGroup
Throughourstakeholdergroups,wehaveafullyinclusivelistofchannelswhichcanbeusedtopromoteawarenessofE
showsthevariouschannelsavailabletous,categorisedbyorganisation:
TotalMembers KeyCommittees
ConsortiumofEuropean
ResearchLibraries(CERL)
CERLhas57Full,SpecialandGroup
membersand122clusterlibraries
(broughtinbyfullmember
libraries).
BoardofDirectors:11seniorrepresentativesfromtCERLmembership.ItsroleistosignofftheAnnualR
(consistingoftheAnnualFinancialReportandthe
Chairmansreport),adviseCERLSecretariatonformu
long andmidtermstrategyandpolicies.
ExecutiveCommittee:12representativesfromtheCmembership(middlemanagement).Itsroleistomo
andshapetheimplementationofshort andmidtermpolicy,overseeincomeandexpenditure.Thiscomm
playsanactivepartincommunicatingCERLactivities
membersandpotentialmembers.
AdvisoryTaskGroup:11representativesfromtheCmembershipwithasolidtechnicalbackground,and/
playinganactiveroleindeliveringservicestotherea
intheirinstitutions.ItsroleistoadvisetheExecutive
Committeeonthedevelopmentoftheservicesavail
throughCERL.
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48membersfromNationalLibraries
inCouncilofEuropestates.
ManagementCommittee:10seniormembersofnatlibraries(includingmanydirectorsandexecutives).
Membersshapethestrategicdirectionandpolicieso
EuropeanLibrary,setsubscriptionfeelevelsandmo
theorganisationatahighlevel.
LibraryCoordinationGroup: 48seniorheadsofservanddeputydirectorsfromnationallibraries.Membe
coordinateTheEuropeanLibraryactivities,submitst
recommendationstotheManagementBoardandpr
newideasfortheservice.
TechnicalandInteroperabilityWorkingGroup:48technicalITandmetadataexpertsfromnationallibr
Members focusonmetadatastandards,searchand
retrieveprotocols,thefunctionalityoftheportaland
testingnew
collections
MarketingandEditorialWorkingGroup:48headsocollectionsandsubjectlibrariansfromnationallibrar
MembersupdatetheCollections,LibrariesandExhib
sectionsofTheEuropeanLibrarywebsite,andrelay
communicationstoboththeirowninstitutionsand
relevantnetworks.
TheEuropeanLibrary
ConferenceofEuropean
NationalLibrarians
49membersfrom46European
countries
BoardofParticipants:49NationalLibrarydirectors,representinginstitutionsin46countriesacrossEuro
roleoftheboardistoincreasetheroleofnationalliinEurope,maintainnationalculturalheritageandsu
researchanddevelopmentactivities.
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7/30/2019 Stakeholders Communications Plan D6.2
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EuropeanaLibraries:StakeholdersCommunicationPlan Page17of25
LiguedesBibliothques
EuropennesdeRecherche
(LIBER)
Over400national,universityand
otherlibrariesfrom46countries.
Communication&MarketingCommittee:10membfromtheLIBERboardandLIBERsecretariat.ThiscommitteeisresponsibleforLIBERcommunication,disseminationandmarketingstrategies,aswellasth
LIBERQuarterlyjournal.
Digitisation&ResourceDiscoverySteeringCommitincludes2largeworkinggroupsondigitisationand
preservationandonEuropeana.Itsroleistocollectdisseminateinformationondigitisationguidelinesan
reports.Thecommitteealsoupdatesandimplement
LIBERDigitisationRoadmap,andorganisestheLIBER/EBLIDAWorkshopsonDigitisationofLibraryMaterial.
7/30/2019 Stakeholders Communications Plan D6.2
18/25
Appendix2:Libraryjournalsandrelatedmedia
Wehaveconsultedwithmembersofstakeholdergroupstodevelopacomprehensivelistof
professionallibraryjournalsandrelatedmediaforallEuropeancountries(seebelow).
WewillmakeextensiveuseofthislisttopromoteawarenessofEuropeanaLibraries,andkey
deliverablesandmilestones,throughanactiveprogrammeofpressreleases. Wewillalsocontact
individualjournalsandotherappropriatemediaoutletstoplacefeaturearticlesaboutdifferent
aspectsoftheproject,andtosetupinterviews.
JOURNALS
JournalName Email/ContactPerson Address/Phone
Number
Country
Austria MitteilungenderVB voebmitt@uibk.ac.at
Cahiersdela
Documentation
genevieve.audenaert@gmail.com
(editor)
Belgium
META(Vlaamse
Verenigingvoor
Bibliotheek,Archiefen
Documentatie)
vvbad@vvbad.be(editor) Phone:+320328144
57
Bosniaand
Herzegovina
TheHeraldofthe
Nationalanduniversity
LibraryofBiH
ismet@nub.ba(IsmetOvcina,editor)
Bulgaria
(ReviewBiblioteka A
BulgarianNational
Librarypublicationfor
libraryandinformation
sciencespecialists)
dipchikova@nationallibrary.bg(AlexandraDipchikova,editor)and
stella.savova@ec.europa.eu(canhelp
establishcontact)
+35929882811ext.206,327
(EBulletin,publishedbytheBulgarianLibraryandInformationScienceAssociation
bbia@lib.bg Phone:+35929870734
ZaBukvit(Apublication
oftheHigherSchoolofLibraryScienceandInformationTechnologies;dedicatedtothehistoryoftheBulgarianlanguageand
literature.)
info@zabukvite.org(Evguenia
Vassileva,editor)
Phone:+359297180
17
Croatia
TheHeraldoftheNationalandUiversity
glas@nsk.hr(DavorkaPsenica,editor)
EuropeanaLibraries:StakeholdersCommunicationPlan Page18of25
http://www.univie.ac.at/voeb/publikationen/voeb-mitteilungen/http://www.univie.ac.at/voeb/publikationen/voeb-mitteilungen/http://www.univie.ac.at/voeb/publikationen/voeb-mitteilungen/http://www.univie.ac.at/voeb/publikationen/voeb-mitteilungen/http://www.univie.ac.at/voeb/publikationen/voeb-mitteilungen/http://www.univie.ac.at/voeb/publikationen/voeb-mitteilungen/mailto:voeb-mitt@uibk.ac.atmailto:voeb-mitt@uibk.ac.atmailto:voeb-mitt@uibk.ac.atmailto:voeb-mitt@uibk.ac.athttp://c/Documents%20and%20Settings/fgr020/Documents%20and%20Settings/fgr020/Desktop/Comms%20Stakeholder%20Plan/%E5%89%A8ttp:/www.abd-bvd.be/index.php?page=cah/cahdoc-fr&lang=frList%20of%20members%20of%20the%20editorial%20committeehttp://c/Documents%20and%20Settings/fgr020/Documents%20and%20Settings/fgr020/Desktop/Comms%20Stakeholder%20Plan/%E5%89%A8ttp:/www.abd-bvd.be/index.php?page=cah/cahdoc-fr&lang=frList%20of%20members%20of%20the%20editorial%20committeehttp://c/Documents%20and%20Settings/fgr020/Documents%20and%20Settings/fgr020/Desktop/Comms%20Stakeholder%20Plan/%E5%89%A8ttp:/www.abd-bvd.be/index.php?page=cah/cahdoc-fr&lang=frList%20of%20members%20of%20the%20editorial%20committeehttp://c/Documents%20and%20Settings/fgr020/Documents%20and%20Settings/fgr020/Desktop/Comms%20Stakeholder%20Plan/%E5%89%A8ttp:/www.abd-bvd.be/index.php?page=cah/cahdoc-fr&lang=frList%20of%20members%20of%20the%20editorial%20committeehttp://c/Documents%20and%20Settings/fgr020/Documents%20and%20Settings/fgr020/Desktop/Comms%20Stakeholder%20Plan/%E5%89%A8ttp:/www.abd-bvd.be/index.php?page=cah/cahdoc-fr&lang=frList%20of%20members%20of%20the%20editorial%20committeehttp://c/Documents%20and%20Settings/fgr020/Documents%20and%20Settings/fgr020/Desktop/Comms%20Stakeholder%20Plan/%E5%89%A8ttp:/www.abd-bvd.be/index.php?page=cah/cahdoc-fr&lang=frList%20of%20members%20of%20the%20editorial%20committeehttp://c/Documents%20and%20Settings/fgr020/Documents%20and%20Settings/fgr020/Desktop/Comms%20Stakeholder%20Plan/%E5%89%A8ttp:/www.abd-bvd.be/index.php?page=cah/cahdoc-fr&lang=frList%20of%20members%20of%20the%20editorial%20committeehttp://c/Documents%20and%20Settings/fgr020/Documents%20and%20Settings/fgr020/Desktop/Comms%20Stakeholder%20Plan/%E5%89%A8ttp:/www.abd-bvd.be/index.php?page=cah/cahdoc-fr&lang=frList%20of%20members%20of%20the%20editorial%20committeemailto:genevieve.audenaert@gmail.comhttp://www.vvbad.be/metahttp://www.vvbad.be/metahttp://www.vvbad.be/metahttp://www.vvbad.be/metahttp://www.vvbad.be/metahttp://www.vvbad.be/metahttp://www.vvbad.be/metahttp://www.vvbad.be/metahttp://www.vvbad.be/metahttp://www.vvbad.be/metahttp://www.vvbad.be/metahttp://www.vvbad.be/metahttp://www.vvbad.be/metahttp://www.vvbad.be/metahttp://www.vvbad.be/metahttp://www.vvbad.be/metamailto:vvbad@vvbad.bemailto:ismet@nub.bahttp://www.nationallibrary.bg/cgi-bin/e-cms/vis/vis.pl?s=001&p=0053&g=mailto:dipchikova@nationallibrary.bgmailto:stella.savova@ec.europa.euhttp://www.lib.bg/mailto:bbia@lib.bgmailto:bbia@lib.bgmailto:info@zabukvite.orgmailto:glas@nsk.hrmailto:glas@nsk.hrmailto:info@zabukvite.orgmailto:bbia@lib.bghttp://www.lib.bg/mailto:stella.savova@ec.europa.eumailto:dipchikova@nationallibrary.bghttp://www.nationallibrary.bg/cgi-bin/e-cms/vis/vis.pl?s=001&p=0053&g=mailto:ismet@nub.bamailto:vvbad@vvbad.behttp://www.vvbad.be/metahttp://www.vvbad.be/metahttp://www.vvbad.be/metahttp://www.vvbad.be/metamailto:genevieve.audenaert@gmail.comhttp://c/Documents%20and%20Settings/fgr020/Documents%20and%20Settings/fgr020/Desktop/Comms%20Stakeholder%20Plan/%E5%89%A8ttp:/www.abd-bvd.be/index.php?page=cah/cahdoc-fr&lang=frList%20of%20members%20of%20the%20editorial%20committeehttp://c/Documents%20and%20Settings/fgr020/Documents%20and%20Settings/fgr020/Desktop/Comms%20Stakeholder%20Plan/%E5%89%A8ttp:/www.abd-bvd.be/index.php?page=cah/cahdoc-fr&lang=frList%20of%20members%20of%20the%20editorial%20committeemailto:voeb-mitt@uibk.ac.athttp://www.univie.ac.at/voeb/publikationen/voeb-mitteilungen/7/30/2019 Stakeholders Communications Plan D6.2
19/25
LibraryofCroatia
VjesnikBibliotekara
Hrvatske
jlescic@nsk.hr(JelicaLescic,editor)
Denmark
DanmarksBiblioteker hn@dbf.dk(HellenNiegaard,editor)
Perspektiv hermann@bf.dk(HenrikHermann,
editor)
38882233
REVY(specificallyaimed
atresearchlibraries)
rs.lib@cbs.dk (RenSteffensen,editor)
ElectronicYearbookofTartuUniversityLibrary
MrsMalleErmel Tartulikooli
Raamatukogu,
W.Struve1,50091
Estonia
Raamatukogu ajakiri@nlib.ee(Eesti
Raamatukoguhoidjatehing/EneRiet,
editors)
+3726307167
TheNationalLibraryof
FinlandBulletin
kklehti@helsinki.fi +358919122722Finland
Bulletindes
BibliothquesdeFrance
Yves.desrichard@enssib.fr(M.Yves
Desrichard,editor)
1721,bddu11
novembre1918,69623
VilleurbanneCedex,
FRANCE
France
BibliothikeskaiPliroforisi;officialjournaloftheGreekAssociationofLibrariansandInformationProfessionals
info@eebep.gr(XristinaKiriakopoulou,
editorandPresidentofEEBEP)
Greece
Italy AIBNotizie(Newsofthe
AssociazioneItalianaBiblioteche)
aibnotizie@aib.it
CIBER mp.colapenna@caspur.it(MariaPia
Colapenna,editor)
Digitalia venditapubbl@iccu.sbn.it Phone:+3906
49.89.484
JLIS(ItalianJournalofLibraryandInformation
Science)
info@jlis.it
EuropeanaLibraries:StakeholdersCommunicationPlan Page19of25
http://www.hkdrustvo.hr/vbh/http://www.hkdrustvo.hr/vbh/http://www.hkdrustvo.hr/vbh/http://www.hkdrustvo.hr/vbh/http://www.hkdrustvo.hr/vbh/http://www.hkdrustvo.hr/vbh/mailto:jlescic@nsk.hrhttp://www.danmarksbiblioteker.dk/http://www.danmarksbiblioteker.dk/http://www.danmarksbiblioteker.dk/http://www.danmarksbiblioteker.dk/mailto:hn@dbf.dkhttp://perspektiv.bf.dk/mailto:hermann@bf.dkmailto:rs.lib@cbs.dkhttp://hdl.handle.net/10062/16447http://hdl.handle.net/10062/16447http://hdl.handle.net/10062/16447http://hdl.handle.net/10062/16447http://hdl.handle.net/10062/16447http://hdl.handle.net/10062/16447http://hdl.handle.net/10062/16447http://hdl.handle.net/10062/16447http://hdl.handle.net/10062/16447http://hdl.handle.net/10062/16447http://hdl.handle.net/10062/16447http://hdl.handle.net/10062/16447http://www.nlib.ee/html/inglise/anded/rk/iindexrk.htmlhttp://www.nlib.ee/html/inglise/anded/rk/iindexrk.htmlmailto:ajakiri@nlib.eehttp://www.nationallibrary.fi/infoe/tiedotus/esitteet.htmlhttp://www.nationallibrary.fi/infoe/tiedotus/esitteet.htmlhttp://www.nationallibrary.fi/infoe/tiedotus/esitteet.htmlhttp://www.nationallibrary.fi/infoe/tiedotus/esitteet.htmlhttp://www.nationallibrary.fi/infoe/tiedotus/esitteet.htmlhttp://www.nationallibrary.fi/infoe/tiedotus/esitteet.htmlhttp://www.nationallibrary.fi/infoe/tiedotus/esitteet.htmlhttp://www.nationallibrary.fi/infoe/tiedotus/esitteet.htmlhttp://www.nationallibrary.fi/infoe/tiedotus/esitteet.htmlhttp://www.nationallibrary.fi/infoe/tiedotus/esitteet.htmlhttp://www.nationallibrary.fi/infoe/tiedotus/esitteet.htmlhttp://www.nationallibrary.fi/infoe/tiedotus/esitteet.htmlmailto:kk-lehti@helsinki.fimailto:kk-lehti@helsinki.fimailto:kk-lehti@helsinki.fimailto:kk-lehti@helsinki.fimailto:Yves.desrichard@enssib.frmailto:info@eebep.grhttp://www.aib.it/aib/editoria/aibnotizie.htmhttp://www.aib.it/aib/editoria/aibnotizie.htmhttp://www.aib.it/aib/editoria/aibnotizie.htmhttp://www.aib.it/aib/editoria/aibnotizie.htmmailto:aibnotizie@aib.itmailto:aibnotizie@aib.ithttp://bib04.caspur.it/cibernewsletter/indici.php?cat=416http://bib04.caspur.it/cibernewsletter/indici.php?cat=416mailto:mp.colapenna@caspur.ithttp://digitalia.sbn.it/mailto:venditapubbl@iccu.sbn.itmailto:venditapubbl@iccu.sbn.ithttp://leo.cilea.it/index.php/jlismailto:info@jlis.itmailto:info@jlis.ithttp://leo.cilea.it/index.php/jlismailto:venditapubbl@iccu.sbn.ithttp://digitalia.sbn.it/mailto:mp.colapenna@caspur.ithttp://bib04.caspur.it/cibernewsletter/indici.php?cat=416mailto:aibnotizie@aib.ithttp://www.aib.it/aib/editoria/aibnotizie.htmmailto:info@eebep.grmailto:Yves.desrichard@enssib.frmailto:kk-lehti@helsinki.fihttp://www.nationallibrary.fi/infoe/tiedotus/esitteet.htmlhttp://www.nationallibrary.fi/infoe/tiedotus/esitteet.htmlmailto:ajakiri@nlib.eehttp://www.nlib.ee/html/inglise/anded/rk/iindexrk.htmlhttp://hdl.handle.net/10062/16447http://hdl.handle.net/10062/16447mailto:rs.lib@cbs.dkmailto:hermann@bf.dkhttp://perspektiv.bf.dk/mailto:hn@dbf.dkhttp://www.danmarksbiblioteker.dk/mailto:jlescic@nsk.hrhttp://www.hkdrustvo.hr/vbh/http://www.hkdrustvo.hr/vbh/7/30/2019 Stakeholders Communications Plan D6.2
20/25
BibliotkuPasaule marlena.krasovska@lnb.lv(Marlena
Krasovska,editor)
Latvia
InformatieProfessional marinka.voorhout@capgemini.com Phone:+3106538
02062
Netherlands
Nowy
EBIB
(Monthly
openaccessjournalpublishedbytheEBIBprofessionallibraryservice)
bozena.michalska@nowyebib.info
(BozenaBednarekMichalska,Editor) 48
56
6114417
Poland
JornaldaAssociao
Portuguesade
Bibliotecrios,
Arquivistase
Documentalistas
editorial@apbad.ptPortugal
Bibliotekar(PublishedbytheSerbianLibraryAssociation)
milun67@gmail.com(ZeljkoVuckovic,
editor)
Serbia
PANEVAKO ITALITE(Scientificjournaloftheoryandpracticeoflibrarianship)
goran@bibliotekapancevo.org(Goran
Trailovic,editor)
Infotheca(JournalofInformationandLibraryScience );Editor:CvetanaKrstev;Email:
cvetana@matf.bg.ac.rs
TheHeraldoftheNationalLibraryofSerbia
sugricic@nb.rs(SretenUgricic,editor)
TheLibraryHerald(PublishedbytheCacak
citylibraryandwithawideaudienceinSerbia)
biblioteka@cacakdis.rs(Marija
Orbovic,editor)
Library:JournalofLibrary
andInformationScience
branka.badovinac@nuk.unilj.si
(BrankaBadovinac,editor)
Slovenia
Spain BoletndelaANABAD anabad@anabad.org Phone:+34915751727
Elprofesionaldelainformacin
epi@elprofesionaldelainformacion.com
Revistadebiblioteconomiaidocumentaci
RevistaEspaoladeDocumentacinCientfica
Boletndenovedadesde
SEDIC
sedic@sedic.es
EuropeanaLibraries:StakeholdersCommunicationPlan Page20of25
http://www.lnb.lv/lv/bibliotekariem/Izdevumi/pielikumi/biblioteku-pasaule/zurnala-numurihttp://www.lnb.lv/lv/bibliotekariem/Izdevumi/pielikumi/biblioteku-pasaule/zurnala-numurihttp://www.lnb.lv/lv/bibliotekariem/Izdevumi/pielikumi/biblioteku-pasaule/zurnala-numurihttp://www.lnb.lv/lv/bibliotekariem/Izdevumi/pielikumi/biblioteku-pasaule/zurnala-numurihttp://www.lnb.lv/lv/bibliotekariem/Izdevumi/pielikumi/biblioteku-pasaule/zurnala-numurihttp://www.lnb.lv/lv/bibliotekariem/Izdevumi/pielikumi/biblioteku-pasaule/zurnala-numurimailto:marlena.krasovska@lnb.lvhttp://www.informatieprofessional.nl/http://www.informatieprofessional.nl/http://www.informatieprofessional.nl/http://www.informatieprofessional.nl/mailto:marinka.voorhout@capgemini.comhttp://www.nowyebib.info/http://www.nowyebib.info/http://www.nowyebib.info/mailto:bozena.michalska@nowyebib.infohttp://www.bad.pt/noticiahttp://www.bad.pt/noticiahttp://www.bad.pt/noticiahttp://www.bad.pt/noticiahttp://www.bad.pt/noticiahttp://www.bad.pt/noticiahttp://www.bad.pt/noticiahttp://www.bad.pt/noticiahttp://www.bad.pt/noticiahttp://www.bad.pt/noticiahttp://www.bad.pt/noticiahttp://www.bad.pt/noticiahttp://www.bad.pt/noticiahttp://www.bad.pt/noticiahttp://www.bad.pt/noticiahttp://www.bad.pt/noticiahttp://www.bad.pt/noticiahttp://www.bad.pt/noticiamailto:editorial@apbad.ptmailto:editorial@apbad.ptmailto:milun67@gmail.comhttp://www.citaliste.com/casopis/br16e/cip_impresum_e.htmlhttp://www.citaliste.com/casopis/br16e/cip_impresum_e.htmlhttp://www.citaliste.com/casopis/br16e/cip_impresum_e.htmlhttp://www.citaliste.com/casopis/br16e/cip_impresum_e.htmlhttp://www.citaliste.com/casopis/br16e/cip_impresum_e.htmlhttp://www.citaliste.com/casopis/br16e/cip_impresum_e.htmlhttp://www.citaliste.com/casopis/br16e/cip_impresum_e.htmlmailto:goran@biblioteka-pancevo.orgmailto:goran@biblioteka-pancevo.orgmailto:goran@biblioteka-pancevo.orgmailto:cvetana@matf.bg.ac.rsmailto:cvetana@matf.bg.ac.rsmailto:sugricic@nb.rsmailto:biblioteka@cacak-dis.rsmailto:biblioteka@cacak-dis.rsmailto:biblioteka@cacak-dis.rshttp://revija-knjiznica.zbds-zveza.si/http://revija-knjiznica.zbds-zveza.si/http://revija-knjiznica.zbds-zveza.si/http://revija-knjiznica.zbds-zveza.si/http://revija-knjiznica.zbds-zveza.si/http://revija-knjiznica.zbds-zveza.si/http://revija-knjiznica.zbds-zveza.si/http://revija-knjiznica.zbds-zveza.si/http://revija-knjiznica.zbds-zveza.si/http://revija-knjiznica.zbds-zveza.si/http://revija-knjiznica.zbds-zveza.si/http://revija-knjiznica.zbds-zveza.si/http://revija-knjiznica.zbds-zveza.si/http://revija-knjiznica.zbds-zveza.si/mailto:branka.badovinac@nuk.uni-lj.simailto:branka.badovinac@nuk.uni-lj.simailto:branka.badovinac@nuk.uni-lj.sihttp://www.anabad.org/publicaciones/boletin.htmlhttp://www.anabad.org/publicaciones/boletin.htmlhttp://www.anabad.org/publicaciones/boletin.htmlhttp://www.anabad.org/publicaciones/boletin.htmlhttp://www.anabad.org/publicaciones/boletin.htmlhttp://www.anabad.org/publicaciones/boletin.htmlhttp://www.anabad.org/publicaciones/boletin.htmlhttp://www.anabad.org/publicaciones/boletin.htmlmailto:anabad@anabad.orgmailto:anabad@anabad.orghttp://www.elprofesionaldelainformacion.com/http://www.elprofesionaldelainformacion.com/http://www.elprofesionaldelainformacion.com/http://www.elprofesionaldelainformacion.com/http://www.elprofesionaldelainformacion.com/http://www.elprofesionaldelainformacion.com/http://www.elprofesionaldelainformacion.com/http://www.elprofesionaldelainformacion.com/http://www.elprofesionaldelainformacion.com/http://www.elprofesionaldelainformacion.com/mailto:epi@elprofesionaldelainformacion.commailto:epi@elprofesionaldelainformacion.comhttp://www.cobdc.org/publica/item/sumaris.htmlhttp://www.cobdc.org/publica/item/sumaris.htmlhttp://www.cobdc.org/publica/item/sumaris.htmlhttp://www.cobdc.org/publica/item/sumaris.htmlhttp://www.cobdc.org/publica/item/sumaris.htmlhttp://www.cobdc.org/publica/item/sumaris.htmlhttp://www.cobdc.org/publica/item/sumaris.htmlhttp://www.cobdc.org/publica/item/sumaris.htmlhttp://www.cobdc.org/publica/item/sumaris.htmlhttp://www.cobdc.org/publica/item/sumaris.htmlhttp://redc.revistas.csic.es/index.php/redchttp://redc.revistas.csic.es/index.php/redchttp://redc.revistas.csic.es/index.php/redchttp://redc.revistas.csic.es/index.php/redchttp://redc.revistas.csic.es/index.php/redchttp://redc.revistas.csic.es/index.php/redchttp://redc.revistas.csic.es/index.php/redchttp://redc.revistas.csic.es/index.php/redchttp://redc.revistas.csic.es/index.php/redchttp://redc.revistas.csic.es/index.php/redchttp://www.sedic.es/p_boletin_novedades_mensual.asphttp://www.sedic.es/p_boletin_novedades_mensual.asphttp://www.sedic.es/p_boletin_novedades_mensual.asphttp://www.sedic.es/p_boletin_novedades_mensual.asphttp://www.sedic.es/p_boletin_novedades_mensual.asphttp://www.sedic.es/p_boletin_novedades_mensual.asphttp://www.sedic.es/p_boletin_novedades_mensual.asphttp://www.sedic.es/p_boletin_novedades_mensual.asphttp://www.sedic.es/p_boletin_novedades_mensual.asphttp://www.sedic.es/p_boletin_novedades_mensual.aspmailto:sedic@sedic.esmailto:sedic@sedic.esmailto:sedic@sedic.eshttp://www.sedic.es/p_boletin_novedades_mensual.asphttp://www.sedic.es/p_boletin_novedades_mensual.asphttp://redc.revistas.csic.es/index.php/redchttp://redc.revistas.csic.es/index.php/redchttp://redc.revistas.csic.es/index.php/redchttp://www.cobdc.org/publica/item/sumaris.htmlhttp://www.cobdc.org/publica/item/sumaris.htmlhttp://www.cobdc.org/publica/item/sumaris.htmlmailto:epi@elprofesionaldelainformacion.comhttp://www.elprofesionaldelainformacion.com/http://www.elprofesionaldelainformacion.com/mailto:anabad@anabad.orghttp://www.anabad.org/publicaciones/boletin.htmlmailto:branka.badovinac@nuk.uni-lj.sihttp://revija-knjiznica.zbds-zveza.si/http://revija-knjiznica.zbds-zveza.si/mailto:biblioteka@cacak-dis.rsmailto:sugricic@nb.rsmailto:cvetana@matf.bg.ac.rsmailto:goran@biblioteka-pancevo.orghttp://www.citaliste.com/casopis/br16e/cip_impresum_e.htmlmailto:milun67@gmail.commailto:editorial@apbad.pthttp://www.bad.pt/noticiahttp://www.bad.pt/noticiahttp://www.bad.pt/noticiahttp://www.bad.pt/noticiahttp://www.bad.pt/noticiamailto:bozena.michalska@nowyebib.infohttp://www.nowyebib.info/mailto:marinka.voorhout@capgemini.comhttp://www.informatieprofessional.nl/mailto:marlena.krasovska@lnb.lvhttp://www.lnb.lv/lv/bibliotekariem/Izdevumi/pielikumi/biblioteku-pasaule/zurnala-numuri7/30/2019 Stakeholders Communications Plan D6.2
21/25
Biblioteksbladet(Main
Swedishlibraryjournal)
hz@bbl.biblioteksforeningen.org
(HenrietteZorn,editor)
Sweden
United
Kingdom
CILIPUpdate info@cilip.org.uk(ElspethHyams,
editor)
Phone:+44(0)207255
0500
RareBooksNewsletter s.mahurter@arts.ac.uk(Sarah
Mahurter,editor)
SCONULFocus sconul@sconul.ac.ukor
antony.brewerton@warwick.ac.uk
(AntonyBrewerton,editor)
International DLIBMagazine dlib@cnri.reston.va.us
LIBERQuarterly inge.angevaare@kb.nl (IngeAngevaare,editor)
OCLCSystems&Services:InternationalDigitalLibraryPerspectives
(Currenttrends,newinitiativesand
developmentsinDigitallibrariesanddigital
repositories)
eden@library.ucsb.edu(DrBradEden,
editor)
WEBSITES
WEBSITENAME MAINCONTACT
DanCohen DanCohen,(influentialDigitalHumanitiesprofessorandblogger),Twitter:@dancohen
InformatieProfessional redactie@informatieprofessional.nl
AlunBevan,abevan@librarycouncil.ie,or
nmcnamara@librarycouncil.ie
Library.ie
LibraryJournal MikeKelley,mkelley@mediasourceinc.com
ResearchInformation DrSinHarris,sian.harris@europascience.com
ResearchInformationNetwork KissleyLeonor,Kissley.Leonor@bl.uk
ResearchLibraryIssues SueBaughman,sue@arl.org
EuropeanaLibraries:StakeholdersCommunicationPlan Page21of25
http://www.biblioteksforeningen.org/bbl/index.htmlmailto:hz@bbl.biblioteksforeningen.orghttp://www.cilip.org.uk/publications/update-magazine/pages/default.aspxhttp://www.cilip.org.uk/publications/update-magazine/pages/default.aspxhttp://www.cilip.org.uk/publications/update-magazine/pages/default.aspxmailto:info@cilip.org.ukhttp://www.cilip.org.uk/specialinterestgroups/bysubject/rarebooks/publichttp://www.cilip.org.uk/specialinterestgroups/bysubject/rarebooks/publichttp://www.cilip.org.uk/specialinterestgroups/bysubject/rarebooks/publichttp://www.cilip.org.uk/specialinterestgroups/bysubject/rarebooks/publichttp://www.cilip.org.uk/specialinterestgroups/bysubject/rarebooks/publichttp://www.cilip.org.uk/specialinterestgroups/bysubject/rarebooks/publicmailto:s.mahurter@arts.ac.ukhttp://www.sconul.ac.uk/publications/newsletter/http://www.sconul.ac.uk/publications/newsletter/http://www.sconul.ac.uk/publications/newsletter/http://www.sconul.ac.uk/publications/newsletter/mailto:sconul@sconul.ac.ukmailto:antony.brewerton@warwick.ac.ukhttp://www.dlib.org/http://www.dlib.org/http://www.dlib.org/http://www.dlib.org/http://www.dlib.org/http://www.dlib.org/mailto:dlib@cnri.reston.va.usmailto:dlib@cnri.reston.va.ushttp://liber.library.uu.nl/http://liber.library.uu.nl/http://liber.library.uu.nl/http://liber.library.uu.nl/mailto:inge.angevaare@kb.nlmailto:eden@library.ucsb.eduhttp://www.dancohen.org/http://www.dancohen.org/http://www.dancohen.org/http://www.dancohen.org/http://www.informatieprofessional.nl/http://www.informatieprofessional.nl/http://www.informatieprofessional.nl/http://www.informatieprofessional.nl/mailto:redactie@informatieprofessional.nlmailto:redactie@informatieprofessional.nlmailto:abevan@librarycouncil.iemailto:nmcnamara@librarycouncil.iemailto:nmcnamara@librarycouncil.iehttp://www.library.ie/http://www.library.ie/http://www.libraryjournal.com/http://www.libraryjournal.com/http://www.libraryjournal.com/http://www.libraryjournal.com/mailto:mkelley@mediasourceinc.commailto:mkelley@mediasourceinc.comhttp://www.researchinformation.info/http://www.researchinformation.info/http://www.researchinformation.info/http://www.researchinformation.info/mailto:sian.harris@europascience.commailto:sian.harris@europascience.comhttp://www.rin.ac.uk/blogs/guesthttp://www.rin.ac.uk/blogs/guesthttp://www.rin.ac.uk/blogs/guesthttp://www.rin.ac.uk/blogs/guesthttp://www.rin.ac.uk/blogs/guesthttp://www.rin.ac.uk/blogs/guestmailto:Kissley.Leonor@bl.ukmailto:Kissley.Leonor@bl.ukhttp://www.arl.org/resources/pubs/rli/index.shtmlhttp://www.arl.org/resources/pubs/rli/index.shtmlhttp://www.arl.org/resources/pubs/rli/index.shtmlhttp://www.arl.org/resources/pubs/rli/index.shtmlhttp://www.arl.org/resources/pubs/rli/index.shtmlhttp://www.arl.org/resources/pubs/rli/index.shtmlmailto:sue@arl.orgmailto:sue@arl.orgmailto:sue@arl.orghttp://www.arl.org/resources/pubs/rli/index.shtmlmailto:Kissley.Leonor@bl.ukhttp://www.rin.ac.uk/blogs/guestmailto:sian.harris@europascience.comhttp://www.researchinformation.info/mailto:mkelley@mediasourceinc.comhttp://www.libraryjournal.com/mailto:nmcnamara@librarycouncil.iemailto:abevan@librarycouncil.iehttp://www.library.ie/mailto:redactie@informatieprofessional.nlhttp://www.informatieprofessional.nl/http://www.dancohen.org/mailto:eden@library.ucsb.edumailto:inge.angevaare@kb.nlhttp://liber.library.uu.nl/mailto:dlib@cnri.reston.va.ushttp://www.dlib.org/mailto:antony.brewerton@warwick.ac.ukmailto:sconul@sconul.ac.ukhttp://www.sconul.ac.uk/publications/newsletter/mailto:s.mahurter@arts.ac.ukhttp://www.cilip.org.uk/specialinterestgroups/bysubject/rarebooks/publicmailto:info@cilip.org.ukhttp://www.cilip.org.uk/publications/update-magazine/pages/default.aspxmailto:hz@bbl.biblioteksforeningen.orghttp://www.biblioteksforeningen.org/bbl/index.html7/30/2019 Stakeholders Communications Plan D6.2
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EMAILLISTS
LISTADDRESS ADMINISTRATORNAME/EMAIL
http://infoserv.inist.fr/wwsympa.fcgi/info/diglib TerryKuny,terry.kuny@xist.com
liberall@jiscmail.ac.uk WouterSchallier,wouter.schallier@kb.nl
libernews@jiscmail.ac.uk WouterSchallier,wouter.schallier@kb.nl
rlukdirs@jiscmail.ac.uk DavidProsser,david.prosser@rluk.ac.uk
lissconul@jiscmail.ac.uk AnnRossiter,ann.rossiter@SCONUL.AC.UK
lism25dirs@jiscmail.ac.uk VickyFalconer,m25sgadmin@lse.ac.uk
asl@lists.libraryassociation.ie
LIRL@LISTSERV.HEANET.IE BrendanDevlin
biblist@segate.sunet.se
iflal@infoserv.inist.fr
LISTSERV@list.cineca.it SophieFelfldi,ifla2@aol.com
EuropeanaLibraries:StakeholdersCommunicationPlan Page22of25
http://infoserv.inist.fr/wwsympa.fcgi/info/diglibhttp://infoserv.inist.fr/wwsympa.fcgi/info/diglibmailto:terry.kuny@xist.commailto:liber-all@jiscmail.ac.ukmailto:liber-all@jiscmail.ac.ukmailto:liber-all@jiscmail.ac.ukmailto:liber-all@jiscmail.ac.ukmailto:wouter.schallier@kb.nlmailto:wouter.schallier@kb.nlmailto:liber-news@jiscmail.ac.ukmailto:liber-news@jiscmail.ac.ukmailto:liber-news@jiscmail.ac.ukmailto:liber-news@jiscmail.ac.ukmailto:wouter.schallier@kb.nlmailto:wouter.schallier@kb.nlmailto:rluk-dirs@jiscmail.ac.ukmailto:rluk-dirs@jiscmail.ac.ukmailto:rluk-dirs@jiscmail.ac.ukmailto:david.prosser@rluk.ac.ukmailto:lis-sconul@jiscmail.ac.ukmailto:lis-sconul@jiscmail.ac.ukmailto:lis-sconul@jiscmail.ac.ukmailto:ann.rossiter@SCONUL.AC.UKmailto:ann.rossiter@SCONUL.AC.UKmailto:lis-m25dirs@jiscmail.ac.ukmailto:lis-m25dirs@jiscmail.ac.ukmailto:lis-m25dirs@jiscmail.ac.ukmailto:m25sgadmin@lse.ac.ukmailto:asl@lists.libraryassociation.iemailto:LIR-L@LISTSERV.HEANET.IEmailto:LIR-L@LISTSERV.HEANET.IEmailto:LIR-L@LISTSERV.HEANET.IEmailto:biblist@segate.sunet.semailto:biblist@segate.sunet.semailto:ifla-l@infoserv.inist.frmailto:ifla-l@infoserv.inist.frmailto:ifla-l@infoserv.inist.frmailto:LISTSERV@list.cineca.itmailto:LISTSERV@list.cineca.itmailto:ifla2@aol.commailto:ifla2@aol.commailto:ifla2@aol.commailto:LISTSERV@list.cineca.itmailto:ifla-l@infoserv.inist.frmailto:biblist@segate.sunet.semailto:LIR-L@LISTSERV.HEANET.IEmailto:asl@lists.libraryassociation.iemailto:m25sgadmin@lse.ac.ukmailto:lis-m25dirs@jiscmail.ac.ukmailto:ann.rossiter@SCONUL.AC.UKmailto:lis-sconul@jiscmail.ac.ukmailto:david.prosser@rluk.ac.ukmailto:rluk-dirs@jiscmail.ac.ukmailto:wouter.schallier@kb.nlmailto:liber-news@jiscmail.ac.ukmailto:wouter.schallier@kb.nlmailto:liber-all@jiscmail.ac.ukmailto:terry.kuny@xist.comhttp://infoserv.inist.fr/wwsympa.fcgi/info/diglib7/30/2019 Stakeholders Communications Plan D6.2
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Appendix3:ReachingStakeholdersThroughConferences&Workshops
WehaveconsultedwithmembersoftheEuropeanaLibrariesCommunicationsworkpackage,other
workpackageleadersandtheprojectsmanagementboardtoidentifyopportunitiestopromote
EuropeanaLibrariestothestakeholdercommunity.
Sofarin2011,wehaveintroducedtheprojecttostakeholdersviathefollowingevents:
EuropeanaandtheDigitalHumanities(4April,2011.Paris,France).o SallyChambers(TheEuropeanLibrary)gaveapresentationentitledTheEuropean
Library:supportingdigitalhumanitiesresearchers.IthighlightedwhatTheEuropeanLibrarywilloffertodigitalhumanitiesresearchersinfuture,thankslargelytotheworkoftheEuropeanaLibrariesproject.
LIBER40thAnnualConference(29June2July,2011.Barcelona,Spain).o Representativesofsome50institutionsregisteredtoattendaworkshopon
EuropeanaLibraries.
o NeelieKroes,EUCommissionerfortheDigitalAgenda,mentionedEuropeanaLibrariesinhervideoaddresstotheconference.
o PaulAyris(LIBER)mentionedEuropeanaLibrariesinhisaddresstotheconference. CinemaExpertGroup(19September,2011.Brussels,Belgium).
o AubryEscandepresentedthefilmandmovingimagecontentoftheEuropeanaLibrariesprojecttopolicymakersandheadsofinstitutions.
InternationalConferenceonDublinCoreandMetadataApplications(2123September,2011.TheHague,Netherlands).
o SallyChambers(TheEuropeanLibrary)presentedworkbeingdoneaspartoftheEuropeanaLibrariesprojectonconvertinglibrarymetadatatotheEDMformat.Shealsodistributed75EuropeanaLibrariesfactsheetstotheaudience.
3rdLIBEREBLIDADigitisationWorkshop(57October,2011.TheHague,Netherlands).o Representativesofsome50institutionsregisteredtoattendaworkshopon
EuropeanaLibraries.TheworkshopwasgivenbyMarianLefferts(CERL)andAubryEscande(TheEuropeanLibrary).
Wehavepresentationsscheduledatthefollowingconferences:
TheWorldandEuropeanHorizonsofLibrarianshipintheDigitalAge(2728October,2011.Belgrade,Serbia).
o SusanReilly(LIBER)willpresentthepaperReachingtheResearcher:EuropeanaLibrariesAPartnershipApproachatthisconference.
EVA/MINERVA(1516November,2011.Jerusulem,Israel).o WouterSchallier(LIBER)willgiveapresentationentitledEuropeanaLibraries,apan
Europeanaggregatorforlibraries.
SupportingDigitalHumanities(1718November,Copenhagen,Denmark).o NunoFreire(TheEuropeanLibrary)willpresentaposteroutlininghighlightsofthe
workbeingdonebyTheEuropeanLibraryandtheEuropeanaLibrariesproject,andtherelevanceofthisworkfordigitalhumanitiesresearchers.
DigitalStrategiesforHeritage:DISH2011(69December,2011.Rotterdam,Netherlands).o AubryEscande(TheEuropeanLibrary),FriedelGrant(TheEuropeanLibrary)and
SusanReilly(LIBER)willpresenttheEuropeanaLibrariesprojectatthisconference.
Weareplanningtoattendthefollowingconferences,andtomakepresentations,wherepossible.
BielefeldInternationalConference(2426April,2011.Bielefeld,Germany) DigitalHumanities2012(July2012.Hamburg,Germany)
EuropeanaLibraries:StakeholdersCommunicationPlan Page23of25
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Appendix4:Maximisingthecommunicationsmultipliersomeexamples
AsmentionedinSection6,EuropeanaLibrariesandEuropeanLibrarypartnersarecloselynetworked
intotheresearchlibraryinfrastructurewithintheircountry. Theyarethereforeveryimportant
channelsintermsofpromotingwidespreadawarenessandunderstandingofEuropeanaLibrariesin
thelibrarycommunity.
Toillustratethispoint,herearetwoexamples,anationallibraryandauniversitylibrary:
Nationallibrary
TheBritishLibraryis:
HosttothestrategicResearchInformationNetworkoftheUK SupportedinprojectsbyJISC,theJointInformationSystemsCommitteeoftheHigher
EducationFundingCouncil(England)
CooptedtotheExecutiveBoardofSCONUL,theSocietyofCollege,NationalandUniversityLibraries
AmemberofResearchLibrariesUK HasIndependentResearchOrganisationstatusintheArts&HumanitiesResearchCouncil
(AHRC)
Collaboratescloselywiththenationalpolicybody,UniversitiesUKUniversitylibrary
TheLibraryofLeuvenUniversityis:
HosttotheCouncilofAcademicLibrariesofFlandersandElektron,thebuyingconsortiumforelectronicresourcesofFlanders.
AfoundingmemberoftheFlemishHeritageLibraryconsortium,responsibleforcarryingoutresearchandculturalprogrammeswithotherinstitutionsatlocal,provincialandnationallevel.
ApartnerinmanyEuropeanprojectsandalsobilateralprojectscurrentlyinRomaniaandEcuador.
AlibrarywithanICTdivisionthatprovideslibraryandarchivemanagementsystemsandlongtermdigitalpreservationservicestoawidenetworkoflibraries,researchinstitutes,
governmentandbanksinBelgiumandGermany.
AmemberoftheLeagueofEuropeanResearch(LERU)LibrariesinitiativeonOpenAccess,launchedinBrusselson17July2011.
EuropeanaLibraries:StakeholdersCommunicationPlan Page24of25
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Appendix5:MilestonesandDeliverables
ActivepromotionofkeymilestonesanddeliverablesthroughouttheEuropeanaLibrariesprojectis
vitaltotheeffectivedeliveryofthecommunicationsstrategy.
2011
October LaunchofTheEuropeanLibraryalphasite
November Librarydomainaggregationworkshop
December/January DraftingandpublicationofEuropeanaLibrariesAnnualReport
PublicationofTheEuropeanLibraryStandardsHandbookwiki
2012
February Librarydomainaggregationworkshop
April APIsforTheEuropeanLibraryandEuropeana
May IPRrequirementsforfulltextdelivery
June Businessandnetworkdevelopmentplan
June VirtualExhibition
Exactdatetobe
confirmed
PubliclaunchoftheredesignedandredevelopedTheEuropeanLibraryportal
December ReportonasustainablelibrarydomainaggregatorinfrastructureforEurope
December Finaldisseminationconference/aggregatorlaunch
December Finalreport