Stakeholders Communications Plan D6.2
-
Upload
alex-rosca -
Category
Documents
-
view
222 -
download
0
Transcript of Stakeholders Communications Plan D6.2
-
7/30/2019 Stakeholders Communications Plan D6.2
1/25
DELIVERABLE
ProjectAcronym: EuropeanaLibraries
GrantAgreementnumber: 270933
ProjectTitle: EuropeanaLibraries:AggregatingdigitalcontentfromEuropeslibraries
D6.2: StakeholdersCommunicationPlan
Authors:
SusannaLob(Consultant)
JonPurday(Europeana)
LouiseEdwards(TheEuropeanLibrary)
ProjectcofundedbytheEuropeanCommissionwithinthe ICTPolicySupportProgramme
DisseminationLevel
P Public X
C Confidential,onlyformembersoftheconsortiumandtheCommissionServices
-
7/30/2019 Stakeholders Communications Plan D6.2
2/25
RevisionHistory
Rev. Date Author Org. Description
0.1 24/05/2011 SusannaLob OnlyConnect InitialDraft
0.2 25/05/2011 JonPurday Europeana StructuralandContentSuggestions
0.3 26/05/2011 SusannaLob OnlyConnect MainBodyofText
0.4 2/6/2011 JonPurday Europeana AdditionsandRevisions
0.5 15/6/2011 FriedelGrant TEL AdditionofAppendices
0.6 15/6/2011 SusannaLob OnlyConnect CollationandFurtherRevisions
0.7 22/6/2011 LouiseEdwards TEL IntroductionandFinalRevisions
0.8 27/6/2011 LouiseEdwards TEL CirculationtoWP6andEuropeanaLibraries
ExecutiveBoard
0.9 17/10/2011 LouiseEdwards TEL Updateddraft
1.0 17/10/2011 LouiseEdwards TEL CirculationtoWP6forcomments
1.1 24/10/2011 FriedelGrant TEL Proofreading&CommentIntegration
1.2 26/10/2011 PaulAyris LIBER CirculationtoLIBERforcomments
1.3 03/11/2011 FriedelGrant TEL Finalincorporationofcomments
1.4 03/11/2011 JonPurday Europeana FinalapprovalforsubmissiontotheEuropean
Commission
-
7/30/2019 Stakeholders Communications Plan D6.2
3/25
Statementoforiginality:
Thisdeliverablecontainsoriginalunpublishedworkexceptwhereclearlyindicatedotherwise.
Acknowledgementofpreviouslypublishedmaterialandoftheworkofothershasbeenmadethrough
a ro riatecitation uotationorboth.
-
7/30/2019 Stakeholders Communications Plan D6.2
4/25
1. Introduction ..........................................................................................................................52. RelatedDeliverables..............................................................................................................5 3. OverviewofCommunicationsObjectives...............................................................................6 4. Successindicators..................................................................................................................7 5. Targetgroups ........................................................................................................................76. Maximisingthecommunicationsmultiplier ........................................................................... 77. Keymessages ........................................................................................................................98. Communicationsmethodsandmaterials ............................................................................. 139. Timeline ..............................................................................................................................1310. Resourceallocation .............................................................................................................14Appendix1:ChannelsbyStakeholderGroup.................................................................................15 Appendix
2:
Library
journals
and
related
media ............................................................................ 18
Appendix3:ReachingStakeholdersThroughConferences&Workshops.......................................23 Appendix4:Maximisingthecommunicationsmultipliersomeexamples ...................................24Appendix5:MilestonesandDeliverables......................................................................................25
EuropeanaLibraries:StakeholdersCommunicationPlan Page4of25
-
7/30/2019 Stakeholders Communications Plan D6.2
5/25
1. Introduction
TheEuropeanaLibrariesprojectaims:
Tocreatetheconditionsfornational,researchanduniversitylibrariestoworktogetherinthedevelopmentofinteroperabledigitalresources
TocreateanefficientaggregationmodelthatcanbeusedbylibrariesacrossEuropetomakesignificantquantitiesofdigitisedmaterialavailablehenceforward
Toprovetheconceptbyputtingonline5millionnewdigitalobjectsviaTheEuropeanLibraryandEuropeanawebsites
TheprojectisalsoactingasthecatalystinthetransformationofTheEuropeanLibraryfromageneral
purposesitetoonewhichofferscontentandfunctionstailoredtoresearchers,particularlyinthe
humanitiesandsocialsciences.Theintegrationofbibliographicrecords,datasetsanddigitised
content,includingfulltext,willbecomplementedbytoolsandservicesdevelopedfortheresearch
environment.
Thelaunchofthisnewserviceinearly2012isthefirststepinalongertermplantoprovidea
specialistresearchportal,linkingcontentfromdifferentdomainssuchasarchivesandaudiovisual
collections.Thiswillbetheresearchlevelequivalentofthebroaderpublicportal,Europeana.eu.The
newresearchportalislikelytobecalledEuropeanaResearch,andwillrepresentanevolutionofThe
EuropeanLibraryservice.
ThisStakeholdersCommunicationPlanaimstoensurethatallpartiesunderstandthevisionand
goalsoftheBestPracticeNetworkofEuropeanaLibraries,andwillengageandinvolvetheirnetworksintheongoingdigitalcollaboration.
Thecorereportonwhichitisbased,Deliverable6.1:BrandStrategyhasbeendiscussedand
validatedbytheBoardsofthestakeholderassociations(CENL,LIBER,CERLandtheEuropeana
Foundation).TheoutcomesofthesediscussionsarereflectedinthisStakeholdersCommunication
Plan.
2. RelatedDeliverables
Deliverable Number Status
Brandstrategy D6.1 Delivered
Aredesignedandrelaunched
portalforTheEuropean
Library
D6.3 Duemonth10. Privatealphareleasetopartnersof
EuropeanaLibrariesandTheEuropeanLibrary,tobe
followedbytestingpriortoofficiallaunchin2012
Endusercommunicationsplan D6.4 Duemonth10.Tobedraftedbymonth10andthen
validatedand
submitted
in
month
11.
EuropeanaLibraries:StakeholdersCommunicationPlan Page5of25
-
7/30/2019 Stakeholders Communications Plan D6.2
6/25
TheEuropeanLibrary
standardshandbook
D6.5 Duemonth12. Wikiandassociateddocumentationto
belaunchedinmonth12,followedbytheHandbookin
2012
Businessandnetwork
developmentplan
D2.3 Duemonth18
Finalreportofcommunication
anddisseminationactivities
D6.6 Duemonth24
3. OverviewofCommunicationsObjectives
3.1 BuildingawarenessoftheEuropeanaLibrariesprojectandclarifyingbrandingObjectivesare:
TopromotebroadawarenessandunderstandingamongststakeholdergroupsoftheaimsoftheEuropeanaLibrariesprojectandTheEuropeanLibraryserviceincludingtherelationship
tootherservices,throughclearandinformativecommunications.
TopreparethegroundfortheevolutionofTheEuropeanLibraryintoEuropeanaResearch. Topromoteunderstandingofthedistinctionbetweentheagreedtargetmarketsfor
EuropeanaandTheEuropeanLibrary,bydevelopingandcommunicatingclearbrand
statements.
3.2
Promotingthe
benefits
and
achievements
of
pan
European
and
cross
sector
library
collaboration
TomakeallstakeholdernetworksawareofthebenefitsoftheEuropeanaLibrariesprojectasaBestPracticeNetwork.Thiswillbedonebydevelopingandcommunicatingmessages
accordingtotheidentifiedtargetgroup.
TopromotetheuseofTheEuropeanLibraryasthelibrariesaggregatorforEurope,focusingonEuropesnationalandresearchlibraries. Theaggregationinfrastructurewillbecapableof
extensiontoothertypesoflibrary,shouldthisbeacosteffectivesolutionforthem. A
workshoptodraftacontentdevelopmentstrategyforTheEuropeanLibrarywillbeheldat
theEuropeanaLibrariesmeetinginNovember2011.Thiswillprioritisescholarlymaterialfromacrossthelibrariessector.
TofurtherjointdevelopmentbytheBestPracticeNetworkofTheEuropeanLibraryand,subsequently,ofEuropeanaResearch.
3.3 Promotingtheachievementsofcrosssectorlibrarycollaboration
Tokeepprojectpartnersandothermembersofstakeholdergroupsupdatedonachievements,througheffectivecommunicationaboutprojectdevelopmentsand
milestones.
EuropeanaLibraries:StakeholdersCommunicationPlan Page6of25
-
7/30/2019 Stakeholders Communications Plan D6.2
7/25
Topayspecificattentiontothenationallibraries,whicharebeingaskedtodonatetheirworkonthecurrentTheEuropeanLibraryportaltothewiderlibrariescommunity,andtoensure
thattheirneedsareunderstoodandappreciated.
3.4 Maximisingthemultipliereffect
Toencouragemembersofstakeholdergroupstodisseminatekeymessagestotheircolleaguesandtothewidercommunityofdecisionmakers,influencersandpractitionersin
theresearchandnationallibrariessector.Thiswillbeachievedviafacetoface(briefings,
conferencesetc.)andthroughthedevelopmentofeffectivecommunicationstools,
resourcesandstrategies(includingsocialnetworking).
4. Successindicators
Indicatorsinclude:
Numberofenquiriesfromotherresearchlibrariesaboutparticipatinginthenewservice(atleast100researchlibrariesshouldbeawareoftheprojectbytheendofYear1;all400librariesoftheCERLandLIBERnetworksbytheendofYear2)
NumberofpresentationsandworkshopsaboutEuropeanaLibrariesatrelevantconferences,meetingsandeventsbymembersofstakeholdergroups
NumberofarticlespublishedaboutEuropeanaLibrariesinthelibrarypressandscholarlyjournals
5. Targetgroups
Boardsofstakeholderorganisations DirectorsofEuropeannationallibraries DirectorsofCERLandLIBERmemberlibraries AllworkinggroupsandcontributorstoTheEuropeanLibrary,includingtheLibraries
CoordinationGroupandtheMarketing&EditorialWorkingGroup
Technical,subjectspecialistandcataloguingstaffworkingatthememberlibrariesofCENL,CERLandLIBER
EuropeanaFoundation,andtheprofessionalassociationsacrossalldomainswhichtheyrepresent
EuropeanCommissionersforDigitalAgenda,Education,ResearchandCultureandtheirdirectorates
MembersofallEuropeanaLibrariesworkpackagesandtheircolleagues TheprofessionallibrarynetworkbeyondLIBER,CERLandCENL,particularlyacrossEurope,
butalsoglobally
Professionallibrarymedia,includingblogsandsocialnetworks
CommunicationsObjectives
6. Maximisingthecommunicationsmultiplier
Throughouttheproject,ourcommunicationsinitiativeswillbedesignedtofullyexploitthecommunicationsmultiplier.
EuropeanaLibraries:StakeholdersCommunicationPlan Page7of25
-
7/30/2019 Stakeholders Communications Plan D6.2
8/25
OureffortswillbuildawarenessaboutEuropeanaLibraries.Atthesametime,wewillencourage
membersoftargetgroupstoactasadvocatesandtodisseminatekeymessagestothewider
communityoflibraryprofessionalsforthenewenduserportal,initiallylaunchedasTheEuropean
LibrarybutevolvingintoEuropeanaResearch.
Wewillputgreatereffortintocreatingawarenessofthisnewservice,whichwillbeoneofthemajor
resultsoftheproject,thanintopromotingEuropeanaLibraries.
EuropeanaLibrariesshouldremainaplatformforknowledgesharingandBestPracticeNetworkfor
librariesacrossEurope,andshouldthereforebepromotedtostakeholdersandnotendusers.
Intermsofthepotentialpowerofthecommunicationsmultiplier,itissignificantandcanbeseen
inseveralareas:
6.1 Thedefinedtargetgroupshaveaccesstoextensivenetworksandarethereforevital
channelsintermsofpromotingwidespreadawarenessandunderstandingoftheaimsof
EuropeanaLibrariesinthelibrariescommunity.
6.2 Inaddition,theprojectanditskeystakeholdersCENL,TheEuropeanLibrary,CERL,LIBERandtheEuropeanaFoundationareabletoreachkeyopinionformersinspecialistsectors
importanttotheproject.
Forexample:
EuropeanaLibrariesworkpackagescompriseexpertsinstrategicallyimportantareassuchasmetadatastandards,libraryaggregationandbusinessmodelling.
Stakeholderorganisationshavelongexperienceofbringingpeoplewithspecialistknowledgetogetherinworkinggroupsthatfocusoncurrentconcernsandissues.
Throughouttheproject,theappropriateworkpackagesandtheirstakeholderswill
beencouragedtoactaschampionsandtocommunicateinformationabout
specialistdeliverablessuchasthepublicationofTheEuropeanLibrarystandards
handbook.
ThereisacloseconnectionwiththeCCPA(CouncilofContentProvidersandAggregators)oftheEuropeanaFoundation. AnumberofpeopleactiveinEuropeana
LibrariesarealsoactivelyinvolvedintheCCPA.
EuropeanaLibraries:StakeholdersCommunicationPlan Page8of25
-
7/30/2019 Stakeholders Communications Plan D6.2
9/25
6.3 Oncethenewresearchportalislaunched,partnernetworkswillalsobecomeimportant
channelstoendusers(researchstudents,andthehighereducationteachingandscholarly
communities).Membersoftargetgroupsareinanexcellentpositiontoactasadvocatesforthe
service.OurmessagesandapproachtoendusercommunitieswillbesetoutintheEndUser
CommunicationsPlaninOctober/November2011.
6.4 Methodsofonwardcommunicationwillincludeforwardingmessagestomailinglists,making
presentationsatconferencesandworkshops,writingjournalarticlesandexploiting
stakeholdertargetedsocialnetworkingopportunitiesinblogsandTwitter.Arangeof
resourcematerialswillalsobeproducedtohelpfacilitateonwardcommunication,suchas
presentationtemplates,factsheetsindifferentlanguages,andpressreleases.
7. Keymessages
7.1 BuildingawarenessoftheEuropeanaLibrariesprojectandclarifyingbranding
ItisvitalthatthenatureandscopeoftheEuropeanaLibrariesproject,anditsrelationshipwithEuropeanaandTheEuropeanLibrary,iswidelyunderstoodbymembersofstakeholdergroups.
AswasclearfromDeliverableD6.1:BrandStrategy,thereiscurrentlyconsiderableconfusionabout
thedifferencebetweenEuropeanaandTheEuropeanLibrary,includingtherelationshipbetweenthe
twoorganisationsandtheirrespectivetargetusergroups.
ThereisalsoconfusionabouthowtheEuropeanaLibrariesprojectfitsintothecurrentlandscape.
Addressingtheseissuesisapriorityforthecommunicationsstrategy.
7.1.1 EuropeanaLibrariesisaprojectnotaservice.
EuropeanaLibrariesisa2yearprojectwillwhichresultin5milliondigitisedobjectsfrom19leadingEuropeanresearchlibrariesbeingmadeavailableonlinethroughThe
EuropeanLibraryandthroughEuropeana.
OncetheroleofTheEuropeanLibraryasthelibraryaggregatorhasbeenestablishedoverthelifeoftheproject,itwillbefullycapableofextensiontootherlibraries
acrossEurope,includingmembersofLIBERandCERL(over400librariesinmorethan
40countriesacrossEurope).
7.1.2 TheEuropeanLibraryasanoutwardfacingservicewillevolveintoEuropeana
Researchatafuturedate. ThenameTheEuropeanLibrarywillberetainedasthe
nameoftheserviceforthedurationoftheEuropeanaLibrariesproject.
7.1.3 TheEuropeanLibrarywillactastheaggregatorforlibrariesmaterialinEurope.
7.1.4 EuropeanaandTheEuropeanLibraryhavedifferenttargetmarkets.
ThetargetmarketfortheEuropeanaportalisthegeneralpublic. Thisincludesthelifelonglearner,schoolstudents,collegestudents,specialinterestgroupsandexpert
amateurs.Inordertoreachgroupssuchasteachersandstudents,Europeanais
enteringnewpartnershipswithgroupsincludingtheschoolsnetworkEUNand
variousculturaltourismsites. EuropeanaResearchisseenasanothersuch
EuropeanaLibraries:StakeholdersCommunicationPlan Page9of25
-
7/30/2019 Stakeholders Communications Plan D6.2
10/25
partnershipforEuropeanabecausetheEuropeanaAPIcanbedevelopedtoplace
relevantdatafromEuropeanadirectlyintheresearchersworkflows.
ThetargetmarketforTheEuropeanLibraryistheresearchcommunity,particularlyresearchersinthesocialsciencesandhumanities.
Tomakethisdistinctionclearer,TheEuropeanLibrarywillbepubliclyrelaunchedinthefirsthalfof2012,followingatestingperiod.Thenewportalwillincludenew
contentfromresearchlibrariesdeliveredbytheEuropeanaLibrariesproject,
researchorientedaccesstoEuropeanacontent,andwillalsoofferenhanced
functionality.
7.1.5 ContentavailablethroughEuropeanaandTheEuropeanLibraryisuseddifferently.
TheEuropeanLibrarywillincluderesearchorientedcontentavailableinotherservices,includingEuropeana,butwillofferspecialistfunctionalitydesignedtomeet
theneedsoftheresearchcommunity.
Europeanaholdscontentthatisusefultoresearchersbuttheycannotaccessitinways
that
are
useful
to
them.
It
targets
the
general
public
and
therefore
has
a
differentlookandfeel.
7.1.6 ThecontentavailablethroughEuropeanaandTheEuropeanLibraryisused
differently.
TheEuropeanLibrarywillincluderesearchorientedcontentavailableinotherservices,includingEuropeana,butwillofferspecialistfunctionalitydesignedtomeet
theneedsoftheresearchcommunity.
Europeanaholdscontentthatisusefultoresearchersbuttheycannotsurfaceitinwaysthatareusefultothem.Ittargetsthegeneralpublicandthereforehasa
differentlookandfeel.
7.1.7 EuropeanaLibrariesisthecatalystforchangetoTheEuropeanLibrary.
TheEuropeanLibrarywillbecomethebasisofanewsite,whichwillbelaunchedtoanetworkofpartnersinOctober2011,andpubliclyavailableinthefirsthalfof2012.
TheexistingunioncatalogueofTheEuropeanLibrarywillbeaprimarycollectionwithinthenewresearchportal.Fornationallibraries,thecreationofaunion
cataloguewasthemajorachievementofTheEuropeanLibraryandmustnotbelost.
ItisTheEuropeanLibrarysuniquesellingpointandavaluableresourcefor
researchers.
Informationonnationalandresearchlibrarieswillbeencompassedinthenewsite,aswillservicesfornationalandresearchlibrarians.
TheEuropeanLibraryservicewillevolveintoanewservice,EuropeanaResearch.ThelibrariesnetworkestablishedthroughEuropeanaLibrarieswillpartnerwith
otherdomainstoseekfundingtoestablishthisservice.
7.2 PromotingthebenefitsofpanEuropeanandcrosssectorlibrarycollaboration
PanEuropeancollaborationbetweenresearchandnationallibrariestoaggregatetheirdigitised
contentandmakeiteasilyaccessibleonlineimpliesawiderangeofbenefitsforallparticipating
libraries.Thesebenefitsincludeincreaseddiscoverabilityanduseofcontent,aswellasconsiderable
efficiencygainsandeconomiesofscale.
EuropeanaLibraries:StakeholdersCommunicationPlan Page10of25
-
7/30/2019 Stakeholders Communications Plan D6.2
11/25
Benefitsfortheresearchcommunityworldwidearealsosignificant. Theabilitytosearchacritical
massofauthoritativecontentfromEuropeslibrariesopensupnewopportunitiesforcross
disciplinaryandcrossborderresearch. TheuseofnewtoolsandmethodologiessuchasLinked
OpenDataalsohasthepotentialtogenerateinnovativeresearch.
Thismaterial,combinedwithothermaterialfromEuropeana.euthatisofusetotheresearcher,will
createauserdrivensiteforhumanities,socialscienceresearchersandothers,withaccesstothedigitalcorpus,theunioncatalogueofEuropeslibrariesandotherinstitutions.
7.2.1 Increasingopportunitiesfordiscoverabilityofcontent
ResearchlibrarycontentwillbeaccessiblealongsidecontentfromnationallibrariesviaTheEuropeanLibraryaswellasviaEuropeana.
ContentwillbeactivelypushedouttoresearchnetworksandothersitesintheEuropeaninformationspace.
ThecriticalmassofcontentavailableasaresultoftheEuropeanaLibrariesprojectwillbenefitSearchEngineOptimisation(SEO)forEuropeanaandTheEuropean
Library. Itwillalsoincreaseopportunitiesforinclusionofcontentinresearch
discoveryservicessuchasSummonandPrimo,andforthereuseofcontentin
researchnetworks.
7.2.2 Enhancingprofile
ParticipationinEuropeana,theEuropeanCommissionsdigitalcontentshowcase,enhancestheprofileofparticipantsanddemonstratestheirstrategicleadershipin
digitalinnovationinsupportoftheknowledgeeconomy.
7.2.3 Maximisingefficiencygainsandeconomiesofscale
Centralisingservicessuchasdatamanipulationandsemanticenrichmentwillsavetimeforindividuallibrariesanddeliverimproveddatabacktolibraries.
Themorelibrariesthatsharecentralisedservices,thelowerthecostsperlibraryarelikelytobe.
WorktomakedatacompliantwiththeEuropeanaDataModelcanbeachievedthroughcommondevelopmentofmetadatastandardsanddigitisationpractices,as
partoftheEuropeanaLibrariesproject.
Acloudrepositoryofdatawillbeprovided.Thisisofparticularvalueforsmallerlibrarieswithfewerresourcesthantheirlargerpeers.
Librarieswillbenefitfromacollaborativeplatformthatcanhelpmanagetheirdataforavarietyofpurposes.
Centralisedmarketingservicesandinitiativeswillcomplementlibrariesownmarketingefforts.
Toolsandservicesspecificallydesignedtosupporttheneedsofresearcherssuchasadvancedbibliographicsearching,citationexportandcontentalertsforspecified
searcheswillbedeveloped.
7.2.4 Promotingsustainabilityandgreaterinclusiveness
Thegreaterthenumberoflibrariesthatcollaborateandsharecosts,themoresustainabletheresultingserviceislikelytobe.
EuropeanaLibraries:StakeholdersCommunicationPlan Page11of25
-
7/30/2019 Stakeholders Communications Plan D6.2
12/25
Asharedinfrastructureofferssmallerandlessresourcedlibrariesthechancetobenefitfromservicesthatmightotherwisebebeyondtheirmeans.
7.2.5 StrengtheningthestrategicpositionoflibrariesintheEuropeanaaggregatorlandscape
Asinglelibraryaggregator,representedbyTheEuropeanLibraryandcombiningresearchandnationallibraries,hasastrongervoicewithinEuropeana.
EuropeanaLibrariesofferslibrariesaplatformtofinetunetheEuropeanaDataModel.Thisensurestheircontentispresentedtothebestadvantage.
7.2.6 Exploitingsynergies
ThetargetusergroupofTheEuropeanLibraryisresearchers,particularlyinthesocialsciencesandhumanities. Theprimaryaudienceforcontentfromresearch
librariesisalsotheresearchcommunity. Offeringcrosssearchableaccessto
contentfrombothresearchandnationallibrariesoffersanopportunitytoexploit
thissynergy.
7.2.7 PromotingtheEuropeanresearchagenda
ThroughtheEuropeanaLibrariesproject,nationalandresearchlibrariesareworkingtogether.Theysharethecommongoalsofopeningupaccesstotheircollections,
promotingknowledgesharingandinterdisciplinaryresearch,andsupporting
researchledteaching.
7.2.8 Attractingendusersandincreasingusage
Beingabletosearchacriticalmassofcontentfrombothnationalandresearchlibrarieswillbeanattractivepropositionfortargetusers.
Throughcollaboration,betterfunctionalityandawiderrangeoftoolsandservicescanbeofferedthanwouldbepossibleforindividualandsmallergroupsoflibraries.
TrafficwillbedriventothecontentholderssitebecauseEuropeanaandTheEuropeanLibraryholdthemetadataonly,andlinkbacktotheoriginatingwebsitefor
fullinformation.
7.2.9 TransformationofTheEuropeanLibrary(nationallibrarystakeholdersonly)
TheEuropeanLibraryoffersanimportantchanneltotheidentifiedtargetmarketofresearchersandwillformthecoreofanewsiteinthefuture,EuropeanaResearch.
ThecollectionsofTheEuropeanLibrarywillcontinuetobemaintainedandmarketedastheunioncatalogueofEurope,alongsidematerialfromresearchlibraries.
CENLwillbenefitfromassociationwiththenewsite,whichwillbeapowerhouseforresearchers.ProminencewillalsobegiventoCENLsachievementsinrelationtothe
workofTheEuropeanLibrary.
NationallibrarymaterialwillgainnewaudiencesbybeingaggregatedintoEuropeanaandredistributedintootherservicessuchasschoolandtourismsites.
TheEuropeanLibraryisrecognisedasthelibrariesaggregatorforEuropeana. InformationaboutthenationallibrarieswhichhavebuiltTheEuropeanLibrarywill
remainprominentinthenewsite.
TheEuropeanLibraryaggregatorwillfeedmetadatatoTheEuropeanLibrary,Europeanaand,inthefuture,EuropeanaResearch.
EuropeanaLibraries:StakeholdersCommunicationPlan Page12of25
-
7/30/2019 Stakeholders Communications Plan D6.2
13/25
7.3 Promotingtheachievementsofcrosssectorlibrarycollaboration
ActivepromotionofkeymilestonesanddeliverablesthroughouttheEuropeanaLibrariesprojectis
vitaltotheeffectivedeliveryofthecommunicationsstrategy. Wewilluseourcompletedmilestones
anddeliverablestoremindtargetgroupsofthebenefitsoftheproject,andtoencourageonward
disseminationofinformationtonetworksandpeers.
8. Communicationsmethodsandmaterials
Wewillemployrelevantopportunitiesandchannelstoachievethecommunicationsobjectivesfor
theEuropeanaLibrariesproject.
Wehaveconsultedwithstakeholderorganisationstobuilddetailedinformationaboutchannels,
bothinternalandexternal,andwewillliaisewithorganisationsandtheirsubgroups(forexample,
metadataspecialists)throughouttheEuropeanaLibrariesprojecttoensurethatwecontinueto
disseminatekeymessagesaswidelyaspossible.
Thefollowingmethodswillbeemployedtocommunicatekeymessagestotargetgroups:
Emailcampaignstostakeholderandlibrarymailinglists Conferencepresentations Workshopsthemedaroundkeyprojecttopics Socialnetworkingblogs,Twitter,Facebook,LinkedIn,etc. InformationonBasecamp Articlesbycoreteamandpartnersinnewslettersandjournals Newsitemsinstakeholdernewsletters Pressreleasesandpressinterviews
White
papers
and
similar
high
level
publications
on
the
project
website
InformationontheEuropeanaLibrariesprojectwebsiteandonstakeholderwebsites Linksfromotherkeywebsites
Thefollowingmaterialswillbecreatedtosupportcommunicationsinitiatives:
Factsheetstranslatedintomultiplelanguages,whichcanbecustomisedwithmessagesforspecifictargetgroupsatparticulartimes
Templatesthatwillenableposterstobeeasilygeneratedforconferencesessions PowerpointtemplatesincludingessentialinformationaboutEuropeanaLibraries
thatcanbeadaptedasnecessaryforparticularevents
Wealsohaveavideoshowingessentialhighlightsoftheproject,whichhasbeenviewedover1,000timesandisavailableforpromotionalpurposes:
http://www.youtube.com/watch?v=l5XjMUl5wvA&feature=channel_video_title
9. Timeline
AnactiveprogrammeofcampaignstobuildawarenessofEuropeanaLibraries,toclarifybranding
withintheEuropeaninformationspace,andtopromotethebenefitsofcrosssectorlibrary
collaborationwillbeundertakenthroughoutthelifeoftheproject.
Milestonesanddeliverableswillprovideopportunitiesforspecificcampaignstailoredtogeneraland
specialistaudiencesasappropriate.
EuropeanaLibraries:StakeholdersCommunicationPlan Page13of25
http://www.youtube.com/watch?v=l5XjMUl5wvA&feature=channel_video_titlehttp://www.youtube.com/watch?v=l5XjMUl5wvA&feature=channel_video_titlehttp://www.youtube.com/watch?v=l5XjMUl5wvA&feature=channel_video_title -
7/30/2019 Stakeholders Communications Plan D6.2
14/25
EuropeanaLibraries:StakeholdersCommunicationPlan Page14of25
Astheprojectnearscompletionandthenewportallaunches,wewillundertakecommunications
initiativestargetedatendusers. MessagesandapproacheswillbesetoutintheEndUser
CommunicationsPlan,inOctober/November2011.
10. Resourceallocation
ThecommunicationsworkforEuropeanaLibrariescancallonconsiderableprofessionalskillsinonlineandofflinecommunicationsfromitsmembership.Thisiscomplementedbysignificant
supportfromstakeholdergroups,whichofferspecialistknowledgeofthesectorandvarious
channelsandnetworkstobuildawareness.
10.1 TheCommunicationsworkpackageisledbytheEuropeanaFoundation,andtheworkpackage
groupischairedbyJonPurday,CommunicationsAdvisortoEuropeana.
Otherteammembersinclude:
PaulAyris,PresidentofLIBER HansPetschar,DirectorofthePictureArchivesandGraphicsDepartmentatthe
AustrianNationalLibrary,MemberofTheEuropeanLibraryManagementCommittee
LouiseEdwards,GeneralManagerofTheEuropeanLibrary AuberyEscande,CommunicationsandEditorialManagerofTheEuropeanLibrary FriedelGrant,PROfficeratTheEuropeanLibrary MarianLefferts,ExecutiveManagerofCERL SusannaLob,MarketingConsultanttoTheEuropeanaLibraryandformerlySalesand
MarketingDirectorofOxfordUniversityPress
SusanReilly,ProjectOfficeratLIBER10.2
LIBER
and
CERL
each
have
4
project
months
dedicated
to
communications
activity.
10.3 Allpartnershave2projectmonthsallocatedtothecommunicationsworkpackagetoenable
themtoactaschampionsfortheprojectintheirextensivenetworks.
10.4 Budgetresourcesfortraveltoconferencestogivepresentationsandorganiseworkshopsare
heldbyindividualpartners.Theworkpackagecanalsomakerequeststotheprojectco
ordinatorsforspecialfundingforconferenceattendanceorfortheproductionofpromotional
materials.
-
7/30/2019 Stakeholders Communications Plan D6.2
15/25
Appendix1:ChannelsbyStakeholderGroup
Throughourstakeholdergroups,wehaveafullyinclusivelistofchannelswhichcanbeusedtopromoteawarenessofE
showsthevariouschannelsavailabletous,categorisedbyorganisation:
TotalMembers KeyCommittees
ConsortiumofEuropean
ResearchLibraries(CERL)
CERLhas57Full,SpecialandGroup
membersand122clusterlibraries
(broughtinbyfullmember
libraries).
BoardofDirectors:11seniorrepresentativesfromtCERLmembership.ItsroleistosignofftheAnnualR
(consistingoftheAnnualFinancialReportandthe
Chairmansreport),adviseCERLSecretariatonformu
long andmidtermstrategyandpolicies.
ExecutiveCommittee:12representativesfromtheCmembership(middlemanagement).Itsroleistomo
andshapetheimplementationofshort andmidtermpolicy,overseeincomeandexpenditure.Thiscomm
playsanactivepartincommunicatingCERLactivities
membersandpotentialmembers.
AdvisoryTaskGroup:11representativesfromtheCmembershipwithasolidtechnicalbackground,and/
playinganactiveroleindeliveringservicestotherea
intheirinstitutions.ItsroleistoadvisetheExecutive
Committeeonthedevelopmentoftheservicesavail
throughCERL.
EuropeanaLibraries:StakeholdersCommunicationPlan Page15of25
-
7/30/2019 Stakeholders Communications Plan D6.2
16/25
48membersfromNationalLibraries
inCouncilofEuropestates.
ManagementCommittee:10seniormembersofnatlibraries(includingmanydirectorsandexecutives).
Membersshapethestrategicdirectionandpolicieso
EuropeanLibrary,setsubscriptionfeelevelsandmo
theorganisationatahighlevel.
LibraryCoordinationGroup: 48seniorheadsofservanddeputydirectorsfromnationallibraries.Membe
coordinateTheEuropeanLibraryactivities,submitst
recommendationstotheManagementBoardandpr
newideasfortheservice.
TechnicalandInteroperabilityWorkingGroup:48technicalITandmetadataexpertsfromnationallibr
Members focusonmetadatastandards,searchand
retrieveprotocols,thefunctionalityoftheportaland
testingnew
collections
MarketingandEditorialWorkingGroup:48headsocollectionsandsubjectlibrariansfromnationallibrar
MembersupdatetheCollections,LibrariesandExhib
sectionsofTheEuropeanLibrarywebsite,andrelay
communicationstoboththeirowninstitutionsand
relevantnetworks.
TheEuropeanLibrary
ConferenceofEuropean
NationalLibrarians
49membersfrom46European
countries
BoardofParticipants:49NationalLibrarydirectors,representinginstitutionsin46countriesacrossEuro
roleoftheboardistoincreasetheroleofnationalliinEurope,maintainnationalculturalheritageandsu
researchanddevelopmentactivities.
EuropeanaLibraries:StakeholdersCommunicationPlan Page16of25
-
7/30/2019 Stakeholders Communications Plan D6.2
17/25
EuropeanaLibraries:StakeholdersCommunicationPlan Page17of25
LiguedesBibliothques
EuropennesdeRecherche
(LIBER)
Over400national,universityand
otherlibrariesfrom46countries.
Communication&MarketingCommittee:10membfromtheLIBERboardandLIBERsecretariat.ThiscommitteeisresponsibleforLIBERcommunication,disseminationandmarketingstrategies,aswellasth
LIBERQuarterlyjournal.
Digitisation&ResourceDiscoverySteeringCommitincludes2largeworkinggroupsondigitisationand
preservationandonEuropeana.Itsroleistocollectdisseminateinformationondigitisationguidelinesan
reports.Thecommitteealsoupdatesandimplement
LIBERDigitisationRoadmap,andorganisestheLIBER/EBLIDAWorkshopsonDigitisationofLibraryMaterial.
-
7/30/2019 Stakeholders Communications Plan D6.2
18/25
Appendix2:Libraryjournalsandrelatedmedia
Wehaveconsultedwithmembersofstakeholdergroupstodevelopacomprehensivelistof
professionallibraryjournalsandrelatedmediaforallEuropeancountries(seebelow).
WewillmakeextensiveuseofthislisttopromoteawarenessofEuropeanaLibraries,andkey
deliverablesandmilestones,throughanactiveprogrammeofpressreleases. Wewillalsocontact
individualjournalsandotherappropriatemediaoutletstoplacefeaturearticlesaboutdifferent
aspectsoftheproject,andtosetupinterviews.
JOURNALS
JournalName Email/ContactPerson Address/Phone
Number
Country
Austria MitteilungenderVB [email protected]
Cahiersdela
Documentation
(editor)
Belgium
META(Vlaamse
Verenigingvoor
Bibliotheek,Archiefen
Documentatie)
[email protected](editor) Phone:+320328144
57
Bosniaand
Herzegovina
TheHeraldofthe
Nationalanduniversity
LibraryofBiH
[email protected](IsmetOvcina,editor)
Bulgaria
(ReviewBiblioteka A
BulgarianNational
Librarypublicationfor
libraryandinformation
sciencespecialists)
[email protected](AlexandraDipchikova,editor)and
[email protected](canhelp
establishcontact)
+35929882811ext.206,327
(EBulletin,publishedbytheBulgarianLibraryandInformationScienceAssociation
[email protected] Phone:+35929870734
ZaBukvit(Apublication
oftheHigherSchoolofLibraryScienceandInformationTechnologies;dedicatedtothehistoryoftheBulgarianlanguageand
literature.)
[email protected](Evguenia
Vassileva,editor)
Phone:+359297180
17
Croatia
TheHeraldoftheNationalandUiversity
[email protected](DavorkaPsenica,editor)
EuropeanaLibraries:StakeholdersCommunicationPlan Page18of25
http://www.univie.ac.at/voeb/publikationen/voeb-mitteilungen/http://www.univie.ac.at/voeb/publikationen/voeb-mitteilungen/http://www.univie.ac.at/voeb/publikationen/voeb-mitteilungen/http://www.univie.ac.at/voeb/publikationen/voeb-mitteilungen/http://www.univie.ac.at/voeb/publikationen/voeb-mitteilungen/http://www.univie.ac.at/voeb/publikationen/voeb-mitteilungen/mailto:[email protected]:[email protected]:[email protected]:[email protected]://c/Documents%20and%20Settings/fgr020/Documents%20and%20Settings/fgr020/Desktop/Comms%20Stakeholder%20Plan/%E5%89%A8ttp:/www.abd-bvd.be/index.php?page=cah/cahdoc-fr&lang=frList%20of%20members%20of%20the%20editorial%20committeehttp://c/Documents%20and%20Settings/fgr020/Documents%20and%20Settings/fgr020/Desktop/Comms%20Stakeholder%20Plan/%E5%89%A8ttp:/www.abd-bvd.be/index.php?page=cah/cahdoc-fr&lang=frList%20of%20members%20of%20the%20editorial%20committeehttp://c/Documents%20and%20Settings/fgr020/Documents%20and%20Settings/fgr020/Desktop/Comms%20Stakeholder%20Plan/%E5%89%A8ttp:/www.abd-bvd.be/index.php?page=cah/cahdoc-fr&lang=frList%20of%20members%20of%20the%20editorial%20committeehttp://c/Documents%20and%20Settings/fgr020/Documents%20and%20Settings/fgr020/Desktop/Comms%20Stakeholder%20Plan/%E5%89%A8ttp:/www.abd-bvd.be/index.php?page=cah/cahdoc-fr&lang=frList%20of%20members%20of%20the%20editorial%20committeehttp://c/Documents%20and%20Settings/fgr020/Documents%20and%20Settings/fgr020/Desktop/Comms%20Stakeholder%20Plan/%E5%89%A8ttp:/www.abd-bvd.be/index.php?page=cah/cahdoc-fr&lang=frList%20of%20members%20of%20the%20editorial%20committeehttp://c/Documents%20and%20Settings/fgr020/Documents%20and%20Settings/fgr020/Desktop/Comms%20Stakeholder%20Plan/%E5%89%A8ttp:/www.abd-bvd.be/index.php?page=cah/cahdoc-fr&lang=frList%20of%20members%20of%20the%20editorial%20committeehttp://c/Documents%20and%20Settings/fgr020/Documents%20and%20Settings/fgr020/Desktop/Comms%20Stakeholder%20Plan/%E5%89%A8ttp:/www.abd-bvd.be/index.php?page=cah/cahdoc-fr&lang=frList%20of%20members%20of%20the%20editorial%20committeehttp://c/Documents%20and%20Settings/fgr020/Documents%20and%20Settings/fgr020/Desktop/Comms%20Stakeholder%20Plan/%E5%89%A8ttp:/www.abd-bvd.be/index.php?page=cah/cahdoc-fr&lang=frList%20of%20members%20of%20the%20editorial%20committeemailto:[email protected]://www.vvbad.be/metahttp://www.vvbad.be/metahttp://www.vvbad.be/metahttp://www.vvbad.be/metahttp://www.vvbad.be/metahttp://www.vvbad.be/metahttp://www.vvbad.be/metahttp://www.vvbad.be/metahttp://www.vvbad.be/metahttp://www.vvbad.be/metahttp://www.vvbad.be/metahttp://www.vvbad.be/metahttp://www.vvbad.be/metahttp://www.vvbad.be/metahttp://www.vvbad.be/metahttp://www.vvbad.be/metamailto:[email protected]:[email protected]://www.nationallibrary.bg/cgi-bin/e-cms/vis/vis.pl?s=001&p=0053&g=mailto:[email protected]:[email protected]://www.lib.bg/mailto:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]://www.lib.bg/mailto:[email protected]:[email protected]://www.nationallibrary.bg/cgi-bin/e-cms/vis/vis.pl?s=001&p=0053&g=mailto:[email protected]:[email protected]://www.vvbad.be/metahttp://www.vvbad.be/metahttp://www.vvbad.be/metahttp://www.vvbad.be/metamailto:[email protected]://c/Documents%20and%20Settings/fgr020/Documents%20and%20Settings/fgr020/Desktop/Comms%20Stakeholder%20Plan/%E5%89%A8ttp:/www.abd-bvd.be/index.php?page=cah/cahdoc-fr&lang=frList%20of%20members%20of%20the%20editorial%20committeehttp://c/Documents%20and%20Settings/fgr020/Documents%20and%20Settings/fgr020/Desktop/Comms%20Stakeholder%20Plan/%E5%89%A8ttp:/www.abd-bvd.be/index.php?page=cah/cahdoc-fr&lang=frList%20of%20members%20of%20the%20editorial%20committeemailto:[email protected]://www.univie.ac.at/voeb/publikationen/voeb-mitteilungen/ -
7/30/2019 Stakeholders Communications Plan D6.2
19/25
LibraryofCroatia
VjesnikBibliotekara
Hrvatske
[email protected](JelicaLescic,editor)
Denmark
DanmarksBiblioteker [email protected](HellenNiegaard,editor)
Perspektiv [email protected](HenrikHermann,
editor)
38882233
REVY(specificallyaimed
atresearchlibraries)
[email protected] (RenSteffensen,editor)
ElectronicYearbookofTartuUniversityLibrary
MrsMalleErmel Tartulikooli
Raamatukogu,
W.Struve1,50091
Estonia
Raamatukogu [email protected](Eesti
Raamatukoguhoidjatehing/EneRiet,
editors)
+3726307167
TheNationalLibraryof
FinlandBulletin
[email protected] +358919122722Finland
Bulletindes
BibliothquesdeFrance
[email protected](M.Yves
Desrichard,editor)
1721,bddu11
novembre1918,69623
VilleurbanneCedex,
FRANCE
France
BibliothikeskaiPliroforisi;officialjournaloftheGreekAssociationofLibrariansandInformationProfessionals
[email protected](XristinaKiriakopoulou,
editorandPresidentofEEBEP)
Greece
Italy AIBNotizie(Newsofthe
AssociazioneItalianaBiblioteche)
CIBER [email protected](MariaPia
Colapenna,editor)
Digitalia [email protected] Phone:+3906
49.89.484
JLIS(ItalianJournalofLibraryandInformation
Science)
EuropeanaLibraries:StakeholdersCommunicationPlan Page19of25
http://www.hkdrustvo.hr/vbh/http://www.hkdrustvo.hr/vbh/http://www.hkdrustvo.hr/vbh/http://www.hkdrustvo.hr/vbh/http://www.hkdrustvo.hr/vbh/http://www.hkdrustvo.hr/vbh/mailto:[email protected]://www.danmarksbiblioteker.dk/http://www.danmarksbiblioteker.dk/http://www.danmarksbiblioteker.dk/http://www.danmarksbiblioteker.dk/mailto:[email protected]://perspektiv.bf.dk/mailto:[email protected]:[email protected]://hdl.handle.net/10062/16447http://hdl.handle.net/10062/16447http://hdl.handle.net/10062/16447http://hdl.handle.net/10062/16447http://hdl.handle.net/10062/16447http://hdl.handle.net/10062/16447http://hdl.handle.net/10062/16447http://hdl.handle.net/10062/16447http://hdl.handle.net/10062/16447http://hdl.handle.net/10062/16447http://hdl.handle.net/10062/16447http://hdl.handle.net/10062/16447http://www.nlib.ee/html/inglise/anded/rk/iindexrk.htmlhttp://www.nlib.ee/html/inglise/anded/rk/iindexrk.htmlmailto:[email protected]://www.nationallibrary.fi/infoe/tiedotus/esitteet.htmlhttp://www.nationallibrary.fi/infoe/tiedotus/esitteet.htmlhttp://www.nationallibrary.fi/infoe/tiedotus/esitteet.htmlhttp://www.nationallibrary.fi/infoe/tiedotus/esitteet.htmlhttp://www.nationallibrary.fi/infoe/tiedotus/esitteet.htmlhttp://www.nationallibrary.fi/infoe/tiedotus/esitteet.htmlhttp://www.nationallibrary.fi/infoe/tiedotus/esitteet.htmlhttp://www.nationallibrary.fi/infoe/tiedotus/esitteet.htmlhttp://www.nationallibrary.fi/infoe/tiedotus/esitteet.htmlhttp://www.nationallibrary.fi/infoe/tiedotus/esitteet.htmlhttp://www.nationallibrary.fi/infoe/tiedotus/esitteet.htmlhttp://www.nationallibrary.fi/infoe/tiedotus/esitteet.htmlmailto:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]://www.aib.it/aib/editoria/aibnotizie.htmhttp://www.aib.it/aib/editoria/aibnotizie.htmhttp://www.aib.it/aib/editoria/aibnotizie.htmhttp://www.aib.it/aib/editoria/aibnotizie.htmmailto:[email protected]:[email protected]://bib04.caspur.it/cibernewsletter/indici.php?cat=416http://bib04.caspur.it/cibernewsletter/indici.php?cat=416mailto:[email protected]://digitalia.sbn.it/mailto:[email protected]:[email protected]://leo.cilea.it/index.php/jlismailto:[email protected]:[email protected]://leo.cilea.it/index.php/jlismailto:[email protected]://digitalia.sbn.it/mailto:[email protected]://bib04.caspur.it/cibernewsletter/indici.php?cat=416mailto:[email protected]://www.aib.it/aib/editoria/aibnotizie.htmmailto:[email protected]:[email protected]:[email protected]://www.nationallibrary.fi/infoe/tiedotus/esitteet.htmlhttp://www.nationallibrary.fi/infoe/tiedotus/esitteet.htmlmailto:[email protected]://www.nlib.ee/html/inglise/anded/rk/iindexrk.htmlhttp://hdl.handle.net/10062/16447http://hdl.handle.net/10062/16447mailto:[email protected]:[email protected]://perspektiv.bf.dk/mailto:[email protected]://www.danmarksbiblioteker.dk/mailto:[email protected]://www.hkdrustvo.hr/vbh/http://www.hkdrustvo.hr/vbh/ -
7/30/2019 Stakeholders Communications Plan D6.2
20/25
BibliotkuPasaule [email protected](Marlena
Krasovska,editor)
Latvia
InformatieProfessional [email protected] Phone:+3106538
02062
Netherlands
Nowy
EBIB
(Monthly
openaccessjournalpublishedbytheEBIBprofessionallibraryservice)
(BozenaBednarekMichalska,Editor) 48
56
6114417
Poland
JornaldaAssociao
Portuguesade
Bibliotecrios,
Arquivistase
Documentalistas
Bibliotekar(PublishedbytheSerbianLibraryAssociation)
[email protected](ZeljkoVuckovic,
editor)
Serbia
PANEVAKO ITALITE(Scientificjournaloftheoryandpracticeoflibrarianship)
[email protected](Goran
Trailovic,editor)
Infotheca(JournalofInformationandLibraryScience );Editor:CvetanaKrstev;Email:
TheHeraldoftheNationalLibraryofSerbia
[email protected](SretenUgricic,editor)
TheLibraryHerald(PublishedbytheCacak
citylibraryandwithawideaudienceinSerbia)
[email protected](Marija
Orbovic,editor)
Library:JournalofLibrary
andInformationScience
(BrankaBadovinac,editor)
Slovenia
Spain BoletndelaANABAD [email protected] Phone:+34915751727
Elprofesionaldelainformacin
Revistadebiblioteconomiaidocumentaci
RevistaEspaoladeDocumentacinCientfica
Boletndenovedadesde
SEDIC
EuropeanaLibraries:StakeholdersCommunicationPlan Page20of25
http://www.lnb.lv/lv/bibliotekariem/Izdevumi/pielikumi/biblioteku-pasaule/zurnala-numurihttp://www.lnb.lv/lv/bibliotekariem/Izdevumi/pielikumi/biblioteku-pasaule/zurnala-numurihttp://www.lnb.lv/lv/bibliotekariem/Izdevumi/pielikumi/biblioteku-pasaule/zurnala-numurihttp://www.lnb.lv/lv/bibliotekariem/Izdevumi/pielikumi/biblioteku-pasaule/zurnala-numurihttp://www.lnb.lv/lv/bibliotekariem/Izdevumi/pielikumi/biblioteku-pasaule/zurnala-numurihttp://www.lnb.lv/lv/bibliotekariem/Izdevumi/pielikumi/biblioteku-pasaule/zurnala-numurimailto:[email protected]://www.informatieprofessional.nl/http://www.informatieprofessional.nl/http://www.informatieprofessional.nl/http://www.informatieprofessional.nl/mailto:[email protected]://www.nowyebib.info/http://www.nowyebib.info/http://www.nowyebib.info/mailto:[email protected]://www.bad.pt/noticiahttp://www.bad.pt/noticiahttp://www.bad.pt/noticiahttp://www.bad.pt/noticiahttp://www.bad.pt/noticiahttp://www.bad.pt/noticiahttp://www.bad.pt/noticiahttp://www.bad.pt/noticiahttp://www.bad.pt/noticiahttp://www.bad.pt/noticiahttp://www.bad.pt/noticiahttp://www.bad.pt/noticiahttp://www.bad.pt/noticiahttp://www.bad.pt/noticiahttp://www.bad.pt/noticiahttp://www.bad.pt/noticiahttp://www.bad.pt/noticiahttp://www.bad.pt/noticiamailto:[email protected]:[email protected]:[email protected]://www.citaliste.com/casopis/br16e/cip_impresum_e.htmlhttp://www.citaliste.com/casopis/br16e/cip_impresum_e.htmlhttp://www.citaliste.com/casopis/br16e/cip_impresum_e.htmlhttp://www.citaliste.com/casopis/br16e/cip_impresum_e.htmlhttp://www.citaliste.com/casopis/br16e/cip_impresum_e.htmlhttp://www.citaliste.com/casopis/br16e/cip_impresum_e.htmlhttp://www.citaliste.com/casopis/br16e/cip_impresum_e.htmlmailto:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]://revija-knjiznica.zbds-zveza.si/http://revija-knjiznica.zbds-zveza.si/http://revija-knjiznica.zbds-zveza.si/http://revija-knjiznica.zbds-zveza.si/http://revija-knjiznica.zbds-zveza.si/http://revija-knjiznica.zbds-zveza.si/http://revija-knjiznica.zbds-zveza.si/http://revija-knjiznica.zbds-zveza.si/http://revija-knjiznica.zbds-zveza.si/http://revija-knjiznica.zbds-zveza.si/http://revija-knjiznica.zbds-zveza.si/http://revija-knjiznica.zbds-zveza.si/http://revija-knjiznica.zbds-zveza.si/http://revija-knjiznica.zbds-zveza.si/mailto:[email protected]:[email protected]:[email protected]://www.anabad.org/publicaciones/boletin.htmlhttp://www.anabad.org/publicaciones/boletin.htmlhttp://www.anabad.org/publicaciones/boletin.htmlhttp://www.anabad.org/publicaciones/boletin.htmlhttp://www.anabad.org/publicaciones/boletin.htmlhttp://www.anabad.org/publicaciones/boletin.htmlhttp://www.anabad.org/publicaciones/boletin.htmlhttp://www.anabad.org/publicaciones/boletin.htmlmailto:[email protected]:[email protected]://www.elprofesionaldelainformacion.com/http://www.elprofesionaldelainformacion.com/http://www.elprofesionaldelainformacion.com/http://www.elprofesionaldelainformacion.com/http://www.elprofesionaldelainformacion.com/http://www.elprofesionaldelainformacion.com/http://www.elprofesionaldelainformacion.com/http://www.elprofesionaldelainformacion.com/http://www.elprofesionaldelainformacion.com/http://www.elprofesionaldelainformacion.com/mailto:[email protected]:[email protected]://www.cobdc.org/publica/item/sumaris.htmlhttp://www.cobdc.org/publica/item/sumaris.htmlhttp://www.cobdc.org/publica/item/sumaris.htmlhttp://www.cobdc.org/publica/item/sumaris.htmlhttp://www.cobdc.org/publica/item/sumaris.htmlhttp://www.cobdc.org/publica/item/sumaris.htmlhttp://www.cobdc.org/publica/item/sumaris.htmlhttp://www.cobdc.org/publica/item/sumaris.htmlhttp://www.cobdc.org/publica/item/sumaris.htmlhttp://www.cobdc.org/publica/item/sumaris.htmlhttp://redc.revistas.csic.es/index.php/redchttp://redc.revistas.csic.es/index.php/redchttp://redc.revistas.csic.es/index.php/redchttp://redc.revistas.csic.es/index.php/redchttp://redc.revistas.csic.es/index.php/redchttp://redc.revistas.csic.es/index.php/redchttp://redc.revistas.csic.es/index.php/redchttp://redc.revistas.csic.es/index.php/redchttp://redc.revistas.csic.es/index.php/redchttp://redc.revistas.csic.es/index.php/redchttp://www.sedic.es/p_boletin_novedades_mensual.asphttp://www.sedic.es/p_boletin_novedades_mensual.asphttp://www.sedic.es/p_boletin_novedades_mensual.asphttp://www.sedic.es/p_boletin_novedades_mensual.asphttp://www.sedic.es/p_boletin_novedades_mensual.asphttp://www.sedic.es/p_boletin_novedades_mensual.asphttp://www.sedic.es/p_boletin_novedades_mensual.asphttp://www.sedic.es/p_boletin_novedades_mensual.asphttp://www.sedic.es/p_boletin_novedades_mensual.asphttp://www.sedic.es/p_boletin_novedades_mensual.aspmailto:[email protected]:[email protected]:[email protected]://www.sedic.es/p_boletin_novedades_mensual.asphttp://www.sedic.es/p_boletin_novedades_mensual.asphttp://redc.revistas.csic.es/index.php/redchttp://redc.revistas.csic.es/index.php/redchttp://redc.revistas.csic.es/index.php/redchttp://www.cobdc.org/publica/item/sumaris.htmlhttp://www.cobdc.org/publica/item/sumaris.htmlhttp://www.cobdc.org/publica/item/sumaris.htmlmailto:[email protected]://www.elprofesionaldelainformacion.com/http://www.elprofesionaldelainformacion.com/mailto:[email protected]://www.anabad.org/publicaciones/boletin.htmlmailto:[email protected]://revija-knjiznica.zbds-zveza.si/http://revija-knjiznica.zbds-zveza.si/mailto:[email protected]:[email protected]:[email protected]:[email protected]://www.citaliste.com/casopis/br16e/cip_impresum_e.htmlmailto:[email protected]:[email protected]://www.bad.pt/noticiahttp://www.bad.pt/noticiahttp://www.bad.pt/noticiahttp://www.bad.pt/noticiahttp://www.bad.pt/noticiamailto:[email protected]://www.nowyebib.info/mailto:[email protected]://www.informatieprofessional.nl/mailto:[email protected]://www.lnb.lv/lv/bibliotekariem/Izdevumi/pielikumi/biblioteku-pasaule/zurnala-numuri -
7/30/2019 Stakeholders Communications Plan D6.2
21/25
Biblioteksbladet(Main
Swedishlibraryjournal)
(HenrietteZorn,editor)
Sweden
United
Kingdom
CILIPUpdate [email protected](ElspethHyams,
editor)
Phone:+44(0)207255
0500
RareBooksNewsletter [email protected](Sarah
Mahurter,editor)
SCONULFocus [email protected]
(AntonyBrewerton,editor)
International DLIBMagazine [email protected]
LIBERQuarterly [email protected] (IngeAngevaare,editor)
OCLCSystems&Services:InternationalDigitalLibraryPerspectives
(Currenttrends,newinitiativesand
developmentsinDigitallibrariesanddigital
repositories)
[email protected](DrBradEden,
editor)
WEBSITES
WEBSITENAME MAINCONTACT
DanCohen DanCohen,(influentialDigitalHumanitiesprofessorandblogger),Twitter:@dancohen
InformatieProfessional [email protected]
AlunBevan,[email protected],or
Library.ie
LibraryJournal MikeKelley,[email protected]
ResearchInformation DrSinHarris,[email protected]
ResearchInformationNetwork KissleyLeonor,[email protected]
ResearchLibraryIssues SueBaughman,[email protected]
EuropeanaLibraries:StakeholdersCommunicationPlan Page21of25
http://www.biblioteksforeningen.org/bbl/index.htmlmailto:[email protected]://www.cilip.org.uk/publications/update-magazine/pages/default.aspxhttp://www.cilip.org.uk/publications/update-magazine/pages/default.aspxhttp://www.cilip.org.uk/publications/update-magazine/pages/default.aspxmailto:[email protected]://www.cilip.org.uk/specialinterestgroups/bysubject/rarebooks/publichttp://www.cilip.org.uk/specialinterestgroups/bysubject/rarebooks/publichttp://www.cilip.org.uk/specialinterestgroups/bysubject/rarebooks/publichttp://www.cilip.org.uk/specialinterestgroups/bysubject/rarebooks/publichttp://www.cilip.org.uk/specialinterestgroups/bysubject/rarebooks/publichttp://www.cilip.org.uk/specialinterestgroups/bysubject/rarebooks/publicmailto:[email protected]://www.sconul.ac.uk/publications/newsletter/http://www.sconul.ac.uk/publications/newsletter/http://www.sconul.ac.uk/publications/newsletter/http://www.sconul.ac.uk/publications/newsletter/mailto:[email protected]:[email protected]://www.dlib.org/http://www.dlib.org/http://www.dlib.org/http://www.dlib.org/http://www.dlib.org/http://www.dlib.org/mailto:[email protected]:[email protected]://liber.library.uu.nl/http://liber.library.uu.nl/http://liber.library.uu.nl/http://liber.library.uu.nl/mailto:[email protected]:[email protected]://www.dancohen.org/http://www.dancohen.org/http://www.dancohen.org/http://www.dancohen.org/http://www.informatieprofessional.nl/http://www.informatieprofessional.nl/http://www.informatieprofessional.nl/http://www.informatieprofessional.nl/mailto:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]://www.library.ie/http://www.library.ie/http://www.libraryjournal.com/http://www.libraryjournal.com/http://www.libraryjournal.com/http://www.libraryjournal.com/mailto:[email protected]:[email protected]://www.researchinformation.info/http://www.researchinformation.info/http://www.researchinformation.info/http://www.researchinformation.info/mailto:[email protected]:[email protected]://www.rin.ac.uk/blogs/guesthttp://www.rin.ac.uk/blogs/guesthttp://www.rin.ac.uk/blogs/guesthttp://www.rin.ac.uk/blogs/guesthttp://www.rin.ac.uk/blogs/guesthttp://www.rin.ac.uk/blogs/guestmailto:[email protected]:[email protected]://www.arl.org/resources/pubs/rli/index.shtmlhttp://www.arl.org/resources/pubs/rli/index.shtmlhttp://www.arl.org/resources/pubs/rli/index.shtmlhttp://www.arl.org/resources/pubs/rli/index.shtmlhttp://www.arl.org/resources/pubs/rli/index.shtmlhttp://www.arl.org/resources/pubs/rli/index.shtmlmailto:[email protected]:[email protected]:[email protected]://www.arl.org/resources/pubs/rli/index.shtmlmailto:[email protected]://www.rin.ac.uk/blogs/guestmailto:[email protected]://www.researchinformation.info/mailto:[email protected]://www.libraryjournal.com/mailto:[email protected]:[email protected]://www.library.ie/mailto:[email protected]://www.informatieprofessional.nl/http://www.dancohen.org/mailto:[email protected]:[email protected]://liber.library.uu.nl/mailto:[email protected]://www.dlib.org/mailto:[email protected]:[email protected]://www.sconul.ac.uk/publications/newsletter/mailto:[email protected]://www.cilip.org.uk/specialinterestgroups/bysubject/rarebooks/publicmailto:[email protected]://www.cilip.org.uk/publications/update-magazine/pages/default.aspxmailto:[email protected]://www.biblioteksforeningen.org/bbl/index.html -
7/30/2019 Stakeholders Communications Plan D6.2
22/25
EMAILLISTS
LISTADDRESS ADMINISTRATORNAME/EMAIL
http://infoserv.inist.fr/wwsympa.fcgi/info/diglib TerryKuny,[email protected]
[email protected] WouterSchallier,[email protected]
[email protected] WouterSchallier,[email protected]
[email protected] DavidProsser,[email protected]
[email protected] AnnRossiter,[email protected]
[email protected] VickyFalconer,[email protected]
[email protected] BrendanDevlin
[email protected] SophieFelfldi,[email protected]
EuropeanaLibraries:StakeholdersCommunicationPlan Page22of25
http://infoserv.inist.fr/wwsympa.fcgi/info/diglibhttp://infoserv.inist.fr/wwsympa.fcgi/info/diglibmailto:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]://infoserv.inist.fr/wwsympa.fcgi/info/diglib -
7/30/2019 Stakeholders Communications Plan D6.2
23/25
Appendix3:ReachingStakeholdersThroughConferences&Workshops
WehaveconsultedwithmembersoftheEuropeanaLibrariesCommunicationsworkpackage,other
workpackageleadersandtheprojectsmanagementboardtoidentifyopportunitiestopromote
EuropeanaLibrariestothestakeholdercommunity.
Sofarin2011,wehaveintroducedtheprojecttostakeholdersviathefollowingevents:
EuropeanaandtheDigitalHumanities(4April,2011.Paris,France).o SallyChambers(TheEuropeanLibrary)gaveapresentationentitledTheEuropean
Library:supportingdigitalhumanitiesresearchers.IthighlightedwhatTheEuropeanLibrarywilloffertodigitalhumanitiesresearchersinfuture,thankslargelytotheworkoftheEuropeanaLibrariesproject.
LIBER40thAnnualConference(29June2July,2011.Barcelona,Spain).o Representativesofsome50institutionsregisteredtoattendaworkshopon
EuropeanaLibraries.
o NeelieKroes,EUCommissionerfortheDigitalAgenda,mentionedEuropeanaLibrariesinhervideoaddresstotheconference.
o PaulAyris(LIBER)mentionedEuropeanaLibrariesinhisaddresstotheconference. CinemaExpertGroup(19September,2011.Brussels,Belgium).
o AubryEscandepresentedthefilmandmovingimagecontentoftheEuropeanaLibrariesprojecttopolicymakersandheadsofinstitutions.
InternationalConferenceonDublinCoreandMetadataApplications(2123September,2011.TheHague,Netherlands).
o SallyChambers(TheEuropeanLibrary)presentedworkbeingdoneaspartoftheEuropeanaLibrariesprojectonconvertinglibrarymetadatatotheEDMformat.Shealsodistributed75EuropeanaLibrariesfactsheetstotheaudience.
3rdLIBEREBLIDADigitisationWorkshop(57October,2011.TheHague,Netherlands).o Representativesofsome50institutionsregisteredtoattendaworkshopon
EuropeanaLibraries.TheworkshopwasgivenbyMarianLefferts(CERL)andAubryEscande(TheEuropeanLibrary).
Wehavepresentationsscheduledatthefollowingconferences:
TheWorldandEuropeanHorizonsofLibrarianshipintheDigitalAge(2728October,2011.Belgrade,Serbia).
o SusanReilly(LIBER)willpresentthepaperReachingtheResearcher:EuropeanaLibrariesAPartnershipApproachatthisconference.
EVA/MINERVA(1516November,2011.Jerusulem,Israel).o WouterSchallier(LIBER)willgiveapresentationentitledEuropeanaLibraries,apan
Europeanaggregatorforlibraries.
SupportingDigitalHumanities(1718November,Copenhagen,Denmark).o NunoFreire(TheEuropeanLibrary)willpresentaposteroutlininghighlightsofthe
workbeingdonebyTheEuropeanLibraryandtheEuropeanaLibrariesproject,andtherelevanceofthisworkfordigitalhumanitiesresearchers.
DigitalStrategiesforHeritage:DISH2011(69December,2011.Rotterdam,Netherlands).o AubryEscande(TheEuropeanLibrary),FriedelGrant(TheEuropeanLibrary)and
SusanReilly(LIBER)willpresenttheEuropeanaLibrariesprojectatthisconference.
Weareplanningtoattendthefollowingconferences,andtomakepresentations,wherepossible.
BielefeldInternationalConference(2426April,2011.Bielefeld,Germany) DigitalHumanities2012(July2012.Hamburg,Germany)
EuropeanaLibraries:StakeholdersCommunicationPlan Page23of25
-
7/30/2019 Stakeholders Communications Plan D6.2
24/25
Appendix4:Maximisingthecommunicationsmultipliersomeexamples
AsmentionedinSection6,EuropeanaLibrariesandEuropeanLibrarypartnersarecloselynetworked
intotheresearchlibraryinfrastructurewithintheircountry. Theyarethereforeveryimportant
channelsintermsofpromotingwidespreadawarenessandunderstandingofEuropeanaLibrariesin
thelibrarycommunity.
Toillustratethispoint,herearetwoexamples,anationallibraryandauniversitylibrary:
Nationallibrary
TheBritishLibraryis:
HosttothestrategicResearchInformationNetworkoftheUK SupportedinprojectsbyJISC,theJointInformationSystemsCommitteeoftheHigher
EducationFundingCouncil(England)
CooptedtotheExecutiveBoardofSCONUL,theSocietyofCollege,NationalandUniversityLibraries
AmemberofResearchLibrariesUK HasIndependentResearchOrganisationstatusintheArts&HumanitiesResearchCouncil
(AHRC)
Collaboratescloselywiththenationalpolicybody,UniversitiesUKUniversitylibrary
TheLibraryofLeuvenUniversityis:
HosttotheCouncilofAcademicLibrariesofFlandersandElektron,thebuyingconsortiumforelectronicresourcesofFlanders.
AfoundingmemberoftheFlemishHeritageLibraryconsortium,responsibleforcarryingoutresearchandculturalprogrammeswithotherinstitutionsatlocal,provincialandnationallevel.
ApartnerinmanyEuropeanprojectsandalsobilateralprojectscurrentlyinRomaniaandEcuador.
AlibrarywithanICTdivisionthatprovideslibraryandarchivemanagementsystemsandlongtermdigitalpreservationservicestoawidenetworkoflibraries,researchinstitutes,
governmentandbanksinBelgiumandGermany.
AmemberoftheLeagueofEuropeanResearch(LERU)LibrariesinitiativeonOpenAccess,launchedinBrusselson17July2011.
EuropeanaLibraries:StakeholdersCommunicationPlan Page24of25
-
7/30/2019 Stakeholders Communications Plan D6.2
25/25
Appendix5:MilestonesandDeliverables
ActivepromotionofkeymilestonesanddeliverablesthroughouttheEuropeanaLibrariesprojectis
vitaltotheeffectivedeliveryofthecommunicationsstrategy.
2011
October LaunchofTheEuropeanLibraryalphasite
November Librarydomainaggregationworkshop
December/January DraftingandpublicationofEuropeanaLibrariesAnnualReport
PublicationofTheEuropeanLibraryStandardsHandbookwiki
2012
February Librarydomainaggregationworkshop
April APIsforTheEuropeanLibraryandEuropeana
May IPRrequirementsforfulltextdelivery
June Businessandnetworkdevelopmentplan
June VirtualExhibition
Exactdatetobe
confirmed
PubliclaunchoftheredesignedandredevelopedTheEuropeanLibraryportal
December ReportonasustainablelibrarydomainaggregatorinfrastructureforEurope
December Finaldisseminationconference/aggregatorlaunch
December Finalreport