Post on 09-May-2015
description
Engaging SMEs in sustainable
business programs
by Natalie Fisher
Wednesday, 12 May 2010
Wednesday, 12 May 2010
Social research amongst SMEs
Wednesday, 12 May 2010
Wednesday, 12 May 2010
How are SMEs tracking?
Wednesday, 12 May 2010
Detached, have other
concerns
Engaged and active
Engaged and demanding
Wednesday, 12 May 2010
THE GOOD NEWS.....
Wednesday, 12 May 2010
SMEs are keen to be involved
ENTHUSIASM
Wednesday, 12 May 2010
SMEs like to see champions
CHAMPIONS
Wednesday, 12 May 2010
Waste management is a priority
OPPORTUNITIES ARE CLEAR
Wednesday, 12 May 2010
Wednesday, 12 May 2010
BARRIERS TO ENGAGEMENT........
Wednesday, 12 May 2010
PERCEIVED COST
Wednesday, 12 May 2010
WHOSE RESPONSIBILITY?
?
?
?
?
Wednesday, 12 May 2010
COMMERCIAL RISK
Wednesday, 12 May 2010
WORKLOAD
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How do you overcome barriers?
Wednesday, 12 May 2010
Feature and reward champions
CHAMPIONS
Wednesday, 12 May 2010
NETWORKING
Encourage and co-ordinate networkingWednesday, 12 May 2010
WASTE-SHARING
Co-ordinate exchange of waste materialsWednesday, 12 May 2010
Meryl’s Foods, Silverwater
“My initial reaction was ‘when’s the kit coming?’”
Wednesday, 12 May 2010
ASK LITTLE
Do not overburden SMEs with time-
consuming activities
Wednesday, 12 May 2010
FREE SERVICES
Offer free services such as energy assessmentsWednesday, 12 May 2010
SOLUTIONS
Provide practical solutions
Wednesday, 12 May 2010
TERMINOLOGY
Avoid jargon
Wednesday, 12 May 2010
SOCIAL MEDIA
Keep up with and use social mediaWednesday, 12 May 2010
Social media- facebook
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Social media- twitter
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Social media- YouTube
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Social media- Ning
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How do you measure success?
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QUANTITATIVE INDICATORS
Wednesday, 12 May 2010
QUALITATIVE INDICATORS
Wednesday, 12 May 2010
In summary
Sustainability is being embraced by SMEs
There are some barriers to engagement
Need to adapt to new ways of engaging with SMEs
Design, evaluate and refine programs
Wednesday, 12 May 2010
Wednesday, 12 May 2010
natalie@nsfconsulting.com.auwww.nsfconsulting.com.au T 02 9327 5219
Wednesday, 12 May 2010