Amy WoodLive From The Anchor Desk: Engaging Your Audience

6500

7500

500

100,000 plus hits

Create a following

Host Live Chat room during broadcast

Create an interactive home

Blog on timely useful topics

Live streaming and 12 sec video updates

Webcam Interviews

Create Blog Polls

Live Blog special events/TSRs

Use social commenting systems

Social commenting feeds the web

Social commenting handshake

Feature interaction on TV

Big Stories - Huge Opportunity

Reliable updates create loyalty

Personal filter - “News Concierge”

Return on Investment

Focus on Listening and Serving