Social Media & Design

Ada JuristovskiSocial Media Coach, Team Lead@HootAda

Who am I?

Ada JuristovskiSocial Media Coach, Team Lead@HootAda

Social Media Coach

Passionate about working with start-ups

Bikram Yoga Instructor

• Why social?• Social Media in a professional sense

• Social Listening• Find your sources: Be in the know• Find your keywords: Be an advocate• Find your surroundings: Be one step ahead

• Social Sharing• Choose your networks, own them

Agenda

#HootVCAD

Be where your audience is.

Why social?

#HootVCAD

Your Friends are on social.

Why social?

#HootVCAD

Your Friends are on social.Your Employers are on social.

Why social?

#HootVCAD

Your Friends are on social.Your Employers are on socialYour Customers are on social.

Why social?

#HootVCAD

Your Friends are on social.Your Employers are on socialYour Customers are on socialYour Advocates are on social.

Why social?

#HootVCAD

Your Friends are on social.Your Employers are on socialYour Customers are on socialYour Advocates are on social.Your Competitors are on social.

Why social?

#HootVCAD

Have a strategy

Source: intersectionconsulting.com

#HootVCAD

3. Analyze

Keep it simple

1. Listen

2. Communicate

#HootVCAD

Keep it simple

1. Listen

Find your sources: Be in the know

#HootVCAD

Find your keywords: Be an advocate

Find your surroundings: Be one step ahead

Conversations in social media mimic conversations that happen in real life.

#HootVCAD

Start Small

Start Small

Thank You!

Ada Juristovski

@HootAda

More Info:Ada.juristovski@hootsuite.com