Sharing Rituals: Online behaviors shaping reality

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SXSWi 2014

Transcript of Sharing Rituals: Online behaviors shaping reality

Sharing Rituals:Online Behaviors Shaping Reality

Which is a fancy title for chatting with you about how

what we share online has real impact on our

lives offline.

STACY FULLERHEAD OF SOCIAL INNOVATIONAT CAKE@STACYKFULLER

MAUDE STANDISHFOUNDER +

MANAGING DIRECTOR AT TAROT

@MAUDECHILD

#overshare

sxswovershare.tumblr.com

Eek! Is Social Media Bad?

what IS IT doing to our brains?

3 lbs.20%OUR BODY’S

ENERGY

9CUBIC INCHES

SHRUNK

10%LOSS OF MASS

HIS WAS BIGGER,BUT OURS IS MORE SOCIAL.

SOCIAL MEDIATAPS INTO OUR

DEFAULT.

it’s making us positivity addicts.

So what is Social Media doing to relationships?

STALKINGBEFORE YOU MEET

This is terrifying.

The couple that posts together stays together

Get over it!

It’s also reconstructing how our memory works.

Social media is overloading our short-term memory.

Our memory may be getting worse, but that’s okay because we have things like Instagram to capture the moments for us.

right?

THE photo-taking-impairment effect

good at Instagram = BETTER MEMORY

#YOLO

REGRET

Networked Publics

Public places on the internet where different conflicting contexts and

social norms coexist.=

#FAIL

We all perform for social networks

We run into issues with we portray the wrong self to the

unintended audience

Regret in real life is based on what you don’t do

I do not regret the things I didn’t post

— Padraig Reidy

“ The problem Justine Sacco has, and the problem that has led to her losing her job, is that you and I really have no idea who she is, apart from the woman who makes bad jokes on Twitter.

of social media users report being bullied

online

39%

1950s electric shock study

Lack of social cues

Body languageGestures

Facial RecognitionTone of Voice

of social media teens admitted to joining in when witnessing

cruelty online

21%

Ask someone to back off

How does this effect women?

72.5%

i hope someone slits your throat and cums down your gob.

5%

I heard Facebook is making me depressed.

In College Facebook Only

82 PEOPLE

How are you using Facebook?

Are you these people?

OR THIS PERSON.

But your vacation picture does bum me out :(

— Steven Furtick, NPR Commenter

“ The reason we struggle with insecurity is because we compare our behind-the-scenes with everyone else's highlight reel.

SENSE OF WORTH

Studies have found that browsing social media raises our self esteem far higher than looking in the mirror.

And this isn’t just true of “selfies.”

But that raised self esteem can have detrimental effects.

Greater social media use is correlated to increased binge eating, higher body mass, lower credit score, and higher levels of credit card debt.

FACEBOOK & drunk STUDENT narcissists

NOW

30%1982

15%

#SORRYNOTSORRY

#SORRYNOTSORRYInternational Center for Media & Public Agenda

STUDENTS100

COUNTRIES10

NO SOCIAL MEDIA24 HOURS

For those under 25 you can’t imagine your life without a constant connection.

— UK

“ Media is my drug; without it I was lost.I am an addict.

— China

“ I can say without exaggeration, I was almost freaking out.

— Slovakia“ I felt sad, lonely and

depressed.

— Argentina“ I felt DEAD.

— New York“ Who would volunteer

for this study?!

alarmed?

ANGELO ALCASABAS Art Director, CAKE

A BIG THANKS TO

@GELo123

thank you for staying.

QUESTIONS?