Sharing Rituals: Online behaviors shaping reality

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Sharing Rituals: Online Behaviors Shaping Reality

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SXSWi 2014

Transcript of Sharing Rituals: Online behaviors shaping reality

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Sharing Rituals:Online Behaviors Shaping Reality

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Which is a fancy title for chatting with you about how

what we share online has real impact on our

lives offline.

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STACY FULLERHEAD OF SOCIAL INNOVATIONAT CAKE@STACYKFULLER

MAUDE STANDISHFOUNDER +

MANAGING DIRECTOR AT TAROT

@MAUDECHILD

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#overshare

sxswovershare.tumblr.com

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Eek! Is Social Media Bad?

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what IS IT doing to our brains?

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3 lbs.20%OUR BODY’S

ENERGY

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9CUBIC INCHES

SHRUNK

10%LOSS OF MASS

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HIS WAS BIGGER,BUT OURS IS MORE SOCIAL.

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SOCIAL MEDIATAPS INTO OUR

DEFAULT.

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it’s making us positivity addicts.

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So what is Social Media doing to relationships?

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STALKINGBEFORE YOU MEET

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This is terrifying.

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The couple that posts together stays together

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Get over it!

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It’s also reconstructing how our memory works.

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Social media is overloading our short-term memory.

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Our memory may be getting worse, but that’s okay because we have things like Instagram to capture the moments for us.

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right?

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THE photo-taking-impairment effect

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good at Instagram = BETTER MEMORY

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#YOLO

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REGRET

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Networked Publics

Public places on the internet where different conflicting contexts and

social norms coexist.=

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#FAIL

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We all perform for social networks

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We run into issues with we portray the wrong self to the

unintended audience

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Regret in real life is based on what you don’t do

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I do not regret the things I didn’t post

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— Padraig Reidy

“ The problem Justine Sacco has, and the problem that has led to her losing her job, is that you and I really have no idea who she is, apart from the woman who makes bad jokes on Twitter.

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of social media users report being bullied

online

39%

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1950s electric shock study

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Lack of social cues

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Body languageGestures

Facial RecognitionTone of Voice

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of social media teens admitted to joining in when witnessing

cruelty online

21%

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Ask someone to back off

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How does this effect women?

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72.5%

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i hope someone slits your throat and cums down your gob.

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5%

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I heard Facebook is making me depressed.

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In College Facebook Only

82 PEOPLE

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How are you using Facebook?

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Are you these people?

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OR THIS PERSON.

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But your vacation picture does bum me out :(

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— Steven Furtick, NPR Commenter

“ The reason we struggle with insecurity is because we compare our behind-the-scenes with everyone else's highlight reel.

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SENSE OF WORTH

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Studies have found that browsing social media raises our self esteem far higher than looking in the mirror.

And this isn’t just true of “selfies.”

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But that raised self esteem can have detrimental effects.

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Greater social media use is correlated to increased binge eating, higher body mass, lower credit score, and higher levels of credit card debt.

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FACEBOOK & drunk STUDENT narcissists

NOW

30%1982

15%

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#SORRYNOTSORRY

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#SORRYNOTSORRYInternational Center for Media & Public Agenda

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STUDENTS100

COUNTRIES10

NO SOCIAL MEDIA24 HOURS

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For those under 25 you can’t imagine your life without a constant connection.

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— UK

“ Media is my drug; without it I was lost.I am an addict.

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— China

“ I can say without exaggeration, I was almost freaking out.

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— Slovakia“ I felt sad, lonely and

depressed.

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— Argentina“ I felt DEAD.

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— New York“ Who would volunteer

for this study?!

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alarmed?

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ANGELO ALCASABAS Art Director, CAKE

A BIG THANKS TO

@GELo123

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thank you for staying.

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QUESTIONS?