See 2 design policy workshop riga 14.05.14

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Anna Whicher: Design thinking: Theory and practice: Case studies of public administrations of Great Britain and other countries. Overview – what European Commission is doing in Design Thinking field?

Transcript of See 2 design policy workshop riga 14.05.14

SEE PLATFORM DESIGN THINKING & GOVERNMENT

ANNA WHICHER | PDR / CARDIFF MET.RIGA, 14 MAY 2014

• What is design thinking?• Examples• Why use design thinking in government?• Design thinking and HR• Using the tools

Design thinking is a set of methods that puts the user at the heart of the process and

can be used across the private and public sectors.

WHAT IS DESIGN THINKING?

WHAT IS DESIGN?

Examples

USER EXPERIENCE

USER EXPERIENCE

USER EXPERIENCE

USER EXPERIENCE

USER EXPERIENCE

USER EXPERIENCE

Why use design thinking in

government?

User needs are an effective route to efficiency. By designing a

service or policy around them, you can mitigate risk and cut

costs.

DESIGN THINKING & GOVERNMENT

WHY USE DESIGN THINKING IN GOVERNMENT

WHY USE DESIGN THINKING IN GOVERNMENT

WHY USE DESIGN THINKING IN GOVERNMENT

WHY USE DESIGN THINKING IN GOVERNMENT

12 case studies of the public sector

using design strategically

DESIGN FOR PUBLIC GOOD REPORT

MAKE IT WORK

MAKE IT WORK

SPIDER

Design thinking & HR

People are one of a companies greatest assets and people are also one of the public sectors greatest

assets.

DESIGN & HR

GOOGLE

GOOGLE

Using the tools

SEE WORKSHOP

Ice breaker exercise

KEY WORDS

What is design for?

What is policy for?

Mapping design in Latvia

The aim of this session is to co-develop a set of policy

proposal to enable the Latvian Government to better support

design in Latvia.

AIM

DESIGN ECOSYSTEM

Source: Whicher & Cawood, May 2012

SYSTEMS DIAGNOSTIC TOOL

SYSTEMS DIAGNOSTIC TOOL

Policy

04/07/23 Title of Presentation

04/07/23 Title of Presentation

04/07/23 Title of Presentation

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04/07/23 Title of Presentation

04/07/23 Title of Presentation

04/07/23 Title of Presentation

SEE ACTIVITIES

Exercise 1: Design Ecosystem Diagnostic Tool

• 45 minutes to discuss and identify 1 strength and 1 weakness of each section of your design ecosystem and to map them onto your poster.

Developing policy proposals

• Design support programmes (subsidies/vouchers, export, tax credits)

• Training primary school teachers, knowledge transfer into industry or multi-disciplinary education.

• Using design thinking to innovate the public procurement process.

• Piloting design as an approach to policy-making or public service re-development

EXAMPLES

• 30 mins to identify concrete policy recommendations for tackling the weaknesses.

EXERCISE 2

www.seeplatform.eu

THANK YOU