Sandra Grear

VP, Membership and Professional

Development

Extending the Conversation

May 8, 2012

Panelists

• Rodolfo Laucirica, MD, FCAP Associate Professor, Department of Pathology and Immunology, Baylor College of Medicine and Medical Director of Cytopathology,  Ben Taub General Hospital

• Karim Sirgi, MD, FCAP, President, UniPath PC, Denver, CO

• Emily E. Volk, MD, FCAP, Regional Medical Director, Department of Laboratory Medicine and Pathology, Baptist Health System

Engage and Transform

Engage at the State Level

Engage with your Practice

Group

Engage Personally

Engagement Commitment

• Logic delivers facts

• Emotion drives action

• Engagement with those you intend to influence requires both facts and emotion

Why Engage?

In today’s health care environment physicians are perceived as more concerned with receiving the best pay than delivering the best care

Why Engage?

• Your work does not speak for itself

• You are often out of sight and out of mind

• You must make your concern for patients explicit

• Your concern for your patients will not be assumed

Mission Statement

We will give the care and compassion we'd want for our

families and ourselves

Engage and Transform

Engage at the State Level

Engage with your Practice

Group

Engage Personally

Why Engage at the State Level?

• Health Care Reform will push more issues down to the state level for action

• State governments can impact the future of the specialty

• Membership in state societies is weakening

Why Engage at the State Level?

Inactive or weakened state societies:• Leave the profession vulnerable

re: Health Care Reform at the state level• Result in decreased pathologist

influence in state medical societies• Are unable to work with the CAP

as full partners to address your issues

Engage and Transform

Engage at the State Level

Engage with your Practice

Group

Engage Personally

How Can You Engage at the Practice Level?

Host a peer2peer Practice Roundtable Conversation

What is peer2peer?

A CAP sponsored roundtable conversation at your practice with your colleagues regarding:• The current health of your

practice and your outlook moving forward

• What your practice can do to prosper now and in the years to come

What is peer2peer?

peer2peer Practice Roundtable Conversations are• Informal, welcoming and

collegial• Take place at practices across

the country

• Facilitated by a CAP Member from a similar practice

What is peer2peer?

• Conversation events are 60-90 minutes long and held in or convenient to the Practice Leader Host’s facility

• Date and time determined by the host – the College works around your schedule

What is peer2peer?

• A catalyst for further, active, ongoing discussions among your practice colleagues and with the CAP

• Identification of specific resources and action steps for the forward movement of your practice

Participation in peer2peer is Nationwide

peer2peer Sites Reflect National Practice Group Demographic Mix

Total to be scheduled and in-process: 50 in 2012

*Data sources: Practice Characteristics Survey, Case4Change Survey

Practice Sizepeer2peer

to date All Members*

1-5 49% 41%

6-15 34% 34%

16+ 17% 25%

peer2peer: Key Challenges Identified

COMPETITION• Cost pressure • Specialists taking on testing (e.g. urology, GI)

ADOPTION OF NEW TECHNOLOGY• Molecular pathology• Whole slide imaging• Voice recognition software to help workflow

LACK OF BUSINESS ACUMEN• Skills to develop strategy, market services,

and improve operations• Ineffective practice governance leads to lack of

business and succession planning

peer2peer: Colorado Direct Billing Legislation Signing

Engage and Transform

Engage at the State Level

Engage with your Practice

Group

Engage Personally

How Can You Demonstrate Personal Involvement in Patient Care?

Host a See, Test & Treat event

What is See, Test & Treat?

• Women being seen, tested, and treated in one visit—removing barriers to preventive and follow-up care

• Free breast and cervical cancer screening program for women in underserved communities

What is See, Test & Treat?

• Demonstrates pathologists’ commitment to put patients first

• Pathologists working together with a team of health care professionals, giving their time and expertise

Why engage through the See, Test & Treat program?

• Help support See, Test & Treat by giving to the CAP Foundationcap.org/foundation

• Host or volunteer to participate in a See, Test & Treat program in your community

Engage and Transform

Engage at the State Level

Engage with your Practice

Group

Engage Personally

Why Engage Through Social Media?

Social media can expand and support engagement at the national, state, practice, and personal levels

Why Engage Through Social Media?

Maintain ongoing relationships with:

•Legislators

•Community leaders

•Peers

•Other clinicians

•Patients

Why Engage Through Social Media?

Connect with relevant information:•Access websites and blogs to keep up with pathology and other health care and policy news•Comment on news stories and blog posts•Share important news with peers

Take Aways

• Join and support your state pathology society

• Participate in a peer2peer Practice Roundtable Conversation

Take Aways

• Host or volunteer for a See, Test & Treat event

• Connect with others and amplify your voice through social media

Engage and Transform