Real Time Marketing RTM

www.deltatre.comCarlo De Marchis Chief Product Officer

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What is RTM?

It all started with a cookie in the dark

Multi-channel

RTM is like JAZZ

You need to prepare a lot to be able to

improvise

RTM is like skating on thin ice

Easy to make a wrong move and

damage the brand

“It’s a beautiful day” if you wear your helmet

#bonobikeaccident

Deep understanding of the content +

Deep understanding of the brand =

Value

A BIG opportunity beyond the buzzword

Thank You!

www.deltatre.com