Sistema de Opinión InteractivoInteractive Opinion System

Today we bring the Pay TV Community a progressive TV network

that clicks with the CONNECTED HISPANIC

The 1ST Social TV Network en Español!

OPITAINMENT®

A NEW AND EMERGING GENRE.

They are the first to admit it. As the leading minority voice in the US, Latinos are opinionated. Latinos love to share their thoughts & sentiments on news, lifestyles, sports, and general entertainment. Opitainment® engages this desire to connect and participate with

the On-Air entertainment. SOi TV captures that multi-platform audience.

SOI TV WILL ATTRACT QUALITY SUBSCRIBERS

89%OF TOTAL US HISPANICS ARE CONNECTED.

The Digital Age makes it more fun to watch Social TV over Traditional TV. Social Media interactivity is a reality for general markets, untapped and emerging fast among Hispanics.

UP ANDGROWIN

G!

Well-funded Corporate support; built & run by Seasoned TV Veterans; Available in 15 leading Hispanic TV markets in the USA.

DIGITAL – SAVVYMULTICULTURAL HHS

Our connected Hispanics are the early adapters. Remote control, Service Upgrade, Easy-Pay Billing. Consumers who understand and act on the marketing and value of your growing digital service offers.

Latinos

OPINIONSOPITAINMENT®

A NEW AND EMERGING GENRE.

SOi engages

our audience in

what they love

Most . . .

A voice

Trending Topics

Sports

Politics

Novelas

Celebrities

And they have Opinions about everything…

News

Opitainment:Opinion + Entertainment

SOi TV is pioneering Opitainment, a new concept of converting the Opinion of the latino audience into entertainment, 7 days a week.

SOi TV monitors the entire process of the Public Opinion experience from A to Z. Checks & balances are in place throughout the process; management of feedback from the audience: Analyze

Interpret Generate screen Archive for future use.

YesNo

Neutral

Maybe

It shows Hispanic Public Opinion on screen on real Time, 24 hours a day

Opitainment works!

Engages TV Viewers.Engaged viewers are more loyal!

TVAudience

DigitalAudience

ConnectedHispanic

Our target is 89% of Total Hispanics

SOi TV integrates Cross-Platform Hispanic Audiences

89%

OF US HISPANICS ARE CONNECTED

Latinos are CONNECTED!

The Connected Hispanic

The Connected Hispanic

The Connected Hispanic

The Connected Hispanic

The Connected Hispanic

Live Opitainment Segments(National and Local)

TV Program Interactivity(Original Production)

Screen Interactivity Layer

2nd ScreenApplications

Phase 1

Multiple Interactivity levels

We include all connected Latinos

Phase 2

Phase 3

Phase 4

Hispanics also want to connect with TV…and now they have SOi TV!

Traditional TV Content

Consumer Generated Content

Our highly-engaged audience creates its own content… which engages them even more.

Traditional TV

Soi TV

More fun to watch in

Traditional TV

Soi TV

More fun to watch in

More fun to watch in

Traditional TVTraditional TV

Soi TV

Integrated Multi-platform

TV ScreenTV Screen

TwitterTwitter

FacebookFacebook

Mobile CarriersMobile Carriers

AppleAndroid

RIM

AppleAndroid

RIM

YouTubeYouTube

WebWeb

SocialDigital

Marketing

SocialDigital

MarketingGoogle

PollDaddyAsk.com

GooglePollDaddyAsk.com

www.soitv.com

SOITV

@SOITV

YOSOITV

SOITV

SOITV

Followers in 4 months (10% of Univision)44,000

Unique Visitors Daily in 4 months

2,000+

Almost likes in 4 months8,000

SOI TV per inquiry & Direct Response Sales Matrix

TV advertisers are already seeing the results!

The 1ST Social TV Network en Español!

And Social TV is already successful

in the US General Market!

Social TVBest Practices

Hispanics will gofrom must see TV to…

must join TV!

3 Million plus Hispanic HH & growing….Broadcast TV Digital Signal .3 signal, just above Telemundo

15 TopHispanicDMA’s

SOI TV IS UP & GROWING!

• HD & SD Option, • INTEL SAT 805

24 hour programming, Premieres 12 hours daily

c

The Team

WE ARE SEASONED TV ENTERTAINMENT VETERANS25+ Years

Network Administration Strategic Planning Original Productions Consumer Brand Development New Business Development

15 - 20 Years Network Launch & Distribution Socio-Economic Marketing Multi-national Content Syndication Award winning journalism

We are experiencedTV Content producers(5 hours of original programming daily)

There are enough newscasts. SOi TV brings you an OPINIONCAST (“EL OPINARIO”). In real time, we showcase what the multicultural spectrum of latinos are thinking, feeling on the facts, news and trending topics.

“El Opiniario” unveils the true, unscripted sentiment of the Latino Community, in a non-intrusive, appealing interface of statistics, contrast, and graphics.

Opitainment SegmentsDuring commercial breaks, 3X per

hour, 24X7, SOi TV airs Opitainment ® Shorts. Our anchors ask questions, promote contests, solicit the opinion of the audience and share the results. These micro-programs are at the pulse of our interactive programming; inquiries about our programs, reactions to news, issues, trending topics and more.

Whatever Tonight presents a space where experts of ANY

subject, from models and chefs, to accountants and lawyers, can

share their knowledge and experiences with the audience. Every night, Whatever Tonight

will surprise you with a great new guest.

Great PortfolioOf Acquisitions

End of Story

A courageous journalistic team vastly experienced and with a daring soul will do in depth investigations, narrating and describing the most shocking, impressive and incredible cases,

JOURNALISTIC INVESTIGATION-

Juanita Román is a street singer who has the good or bad luck of meeting Alejandro Castillo. The handsome guy wants to make her a star. He bets a huge amount of money with his best friend over Juanita’s success. Alejandro takes the singer into her house, where she studies music, glamour, and everything else that will assure her success. Alejandro and Juanita fall in love.

Novela

Juanita Román is a street singer who has the good or bad luck of meeting Alejandro Castillo. The handsome guy wants to make her a star. He bets a huge amount of money with his best friend over Juanita’s success. Alejandro takes the singer into her house, where she studies music, glamour, and everything else that will assure her success. Alejandro and Juanita fall in love.

The English Teacher is the story of an executive from a humble background, who thanks to his work and tenacity becomes a high ranking executive, but since he doesn´t speak English, must hire a teacher, and a love story flourishes.

NOVELA

5 Taxi drivers make a living fighting traffic, arguing with passengers and always alert of any danger awaiting. Each taxi service is an adventure

NOVELA

Jail Stories

Aureliano Folle tours Uruguay Jails and shows the audience the most riveting and powerful Inmates crimes.

JOURNALISTIC INVESTIGATION-

Top Rated Series & Specials

VarietyTalk ShowsMultinationalReality

More fun to watch in

COMING SOON!

We can compliment & promote:

• SOi TV viewers can watch in HD quality through your service offer.

• Drive your On Demand, Internet, value offer.

• Durable marketing support to convert @SOiTV twitter followers, SoiTV fans and SoiTV.com registered users to valued subscribers.– Exclusive electronic coupon for attractive discounts.

DIGITAL-SAVVY MULTICULTURAL HHS

Converting the connected Hispanics that are already following SOI TV. ON-air, ONline, ON social media, ON the Go!

= SOCIAL TV

BUILDING THE BUSINESS RELATIONSHIP Satisfies “Gain & Retain” Interests (Durable) Driving Solutions with your subscribers Commitments Efficient & Effective Process Legitimate for ALL

SEASONED JUDGMENT Run to Grow by

TV & New Media Industry Experts

UP AND GROWINGWell Funded;

In 15 top US Hispanic markets;

National Hispanic strategy

SOI TV is a great addition to your Line up

Bringing Pay TV

QUALITY HISPANIC HHS CONNECTED│MULTICULTURAL│ENG

AGED

OPITAINMENT ® Most exciting genre to

hit the Hispanic audience.

Harness the

power of Social TV!

The first Social TV Network en Español

Sistema de Opinión InteractivoInteractive Opinion System

For more information, please contact:

Progressive entertainment for the connected Latino.

Camilo Bernal │ SVP Global Distribution│ t 786.497.4290 x423 │ m 786.346.4800 │ camilo.bernal@soitv.com