DrinkSnaps

Felipe del Río

Pitch

"DrinkSnaps is a alcohol vending machine developed to reduce the waiting time on clubs, bars and restaurants, and generating revenues

by marketing on the menu."

Canvas

Problem Interview Results● Difficulty on getting an appointment.● Just go there and talk to someone.

Problem Interview Results● Companies spend huge amounts on

marketing budgets, but often at the beginning only.

● Product didn't suit bars and restaurants.

Canvas Changes● Customer Segment Change. ● Eliminate Pubs and Restaurants. ● Focus in richer people segment.

Canvas Changes● Correct hypothesis: decrease sale time and

increase sales. ● Add innovation to Value Proposition.

MVP

Pisco

Ron

Vodka

Whiskey

Tequila

Bebidas

Coca-Cola

Sprite

Ninguna

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