Presentacion #1
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Transcript of Presentacion #1
DrinkSnaps
Felipe del Río
Pitch
"DrinkSnaps is a alcohol vending machine developed to reduce the waiting time on clubs, bars and restaurants, and generating revenues
by marketing on the menu."
Canvas
Problem Interview Results● Difficulty on getting an appointment.● Just go there and talk to someone.
Problem Interview Results● Companies spend huge amounts on
marketing budgets, but often at the beginning only.
● Product didn't suit bars and restaurants.
Canvas Changes● Customer Segment Change. ● Eliminate Pubs and Restaurants. ● Focus in richer people segment.
Canvas Changes● Correct hypothesis: decrease sale time and
increase sales. ● Add innovation to Value Proposition.
MVP
Pisco
Ron
Vodka
Whiskey
Tequila
Bebidas
Coca-Cola
Sprite
Ninguna
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