PitchMastering the Technique

Shakesperean Moment of the Day

So, the Pitch

No Homework done

What were they talking about?

You feel...

They feel...

What are they going to do with my money?

“The startup is a magical place. It’s a place where expenses are someone else’s problem. It’s a place where that pesky thing called revenue is never an issue. It’s a place where you can spend other people’s Money until you figure out a way to make your own.” REWORK

TrustCompetence – Integrity - Benevolence

PitchThe Attitude

Passion

ExecutionIdeas are overrated!

Details count

PitchStructuring ideas

Keep it Simple

Easy to Understand

Jargon

Avoid grandiose Statements

Story

Entertain

Visual

Media

PitchManage your Time

PitchThe Content

Context

ProblemMake it visible, relevant and obvious

Who has the problem?

How do you know?

ProblemStats + Reports

Your Solution

Business Model

Who do your customers are?How will you get them?

What’s your Value Proposition?What’s your Top Revenue Streams?

Unfair advantage

Why do they all suck?

Marketing Plan

How do you get your customers?

Money How much do you need?How much do you got?

Money What will you do with it?

Money Projections Establish milestones and how will you get there

Metrics.A – Acquisition .A – Activation .R – Retention .R – Referral .R –Revenue

Scale

Trade-offs

Beta version?

END with a Boom!

Seduction time

Cope with the po-po-poker face

PRACTICE!

Pitchan Example

GYM

What do i want to accomplish?My Pitch Goals

What do i want to accomplish?My Business Goals

Based on what assumptions?Business Assumptions

Good Idea! Now What?To do listAchievement Milestones

What do you really need?Money? Mentor? Network? Feedback? Validation? Hug?

Carlos Alexandre Mendescall me: + 351 93 617 10 33email me: carlosmendes.email@gmail.com

f:facebook.com/alexandresampaiomendes

Senhor Alfaiatesenhoralfaiate.blogspot.com