$10,000

$9,000

$8,000

$7,000

$6,000

$5,000

$4,000

$3,000

$2,000

2010

2012

2013

2014

2011

2018 (pro

j.)

2017 (pro

j.)

2016 (pro

j.)

2015 (pro

j.)

91.3

The web accounted for

%

of all sales for U. S. Auto Parts in the first half of 2015, compared with 89.4% in the

first six months of 2014.

Online consumers are purchasing:

63%

52%

AUTOMOTIVE AFTERMARKET INDUSTRY

ONLINE SALES

REV UP IN THE

E-TAILINGFASTEST RETAIL SECTOR

IS THE

GROWINGIN THE AUTOMOTIVE AFTERMARKET

—Autocare.org

56%

ON-LINE AND IN-STORE CHANNELS

Consumers who are shopping for auto parts online are increasingly mobile:

SHOPPING EXPERIENCE

Consumers are

seamlessly shifting between mobile, online and in-store resources to:

for an

• Research • Purchase • Pick up • Return items

COMBINING

OMNICHANNEL

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of new auto parts broke

for the first time in 2014,

in 2015.

and will increase over to hit

Online Sales

ONLINE SALES OF NEW AUTO PARTS AND ACCESSORIESExcluding Online Auctions ($Millions)

That trend will continue for the foreseeable future with projected annual growth rates of between

and14% 18%

New research from UPS shows that of online automotive parts and accessories shoppers are

making their purchases online–an 8% increase.

56%

Online ComparisonShoppingincreased since 2014, with of online automotive aftermarket consumers now comparing products and prices before they buy.

use online coupons

are more likely to shop with a retailer if they receive email offers with discounts

Frequent use of mobile phones to compare prices– , a increase from a year ago Frequently using their mobile phones to look up product reviews– , a increase Frequently using mobile phones to read product details– , a increase

More replacement parts (up 7% to 66%)

bREPLACEM

ENT

UPG

RA

DE

Fewer upgrade parts (down 2% to 54%).

$20 Billion

Online B2C sales of automotive parts and accessories

are expected to become a

business by 2020 in North America and Europe.

17%

A leading software consulting firm since 1980.(949) 583-9500 • www.blytheco.com

43% 19%

41% 19%

43% 27%

12% 95%

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