Online Sales Rev Up in the Automotive Aftermarket Industry
1
$10,000 $9,000 $8,000 $7,000 $6,000 $5,000 $4,000 $3,000 $2,000 2010 2012 2013 2014 2011 2018 (proj.) 2017 (proj.) 2016 (proj.) 2015 (proj.) 91.3 The web accounted for % of all sales for U. S. Auto Parts in the first half of 2015, compared with 89.4 % in the first six months of 2014. Online consumers are purchasing: 63 % 52 % AUTOMOTIVE AFTERMARKET INDUSTRY ONLINE SALES REV UP IN THE E-TAILING FASTEST RETAIL SECTOR IS THE GROWING IN THE AUTOMOTIVE AFTERMARKET —Autocare.org 56 % ON-LINE AND IN-STORE CHANNELS Consumers who are shopping for auto parts online are increasingly mobile: SHOPPING EXPERIENCE Consumers are seamlessly shifting between mobile, online and in-store resources to: for an • Research • Purchase • Pick up • Return items COMBINING OMNICHANNEL Are you getting your share of the online market? Is your business growing as fast as you want it to? Find out how you can rev up your revenue with strategy and technology--take our quick quiz now: of new auto parts broke for the first time in 2014, in 2015. and will increase over to hit Online Sales ONLINE SALES OF NEW AUTO PARTS AND ACCESSORIES Excluding Online Auctions ($Millions) That trend will continue for the foreseeable future with projected annual growth rates of between and 14 % 18 % New research from UPS shows that of online automotive parts and accessories shoppers are making their purchases online–an 8% increase. 56 % Online Comparison Shopping increased since 2014, with of online automotive aftermarket consumers now comparing products and prices before they buy. use online coupons are more likely to shop with a retailer if they receive email offers with discounts Frequent use of mobile phones to compare prices– , a increase from a year ago Frequently using their mobile phones to look up product reviews– , a increase Frequently using mobile phones to read product details– , a increase More replacement parts (up 7% to 66%) b R E P L A C E M E N T UPGRADE Fewer upgrade parts (down 2% to 54%). $20 Billion Online B2C sales of automotive parts and accessories are expected to become a business by 2020 in North America and Europe. 17 % A leading software consulting firm since 1980. (949) 583-9500 • www.blytheco.com 43 % 19 % 41 % 19 % 43 % 27 % 12 % 95 % http://www.blytheco.com/quiz
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Transcript of Online Sales Rev Up in the Automotive Aftermarket Industry
$10,000
$9,000
$8,000
$7,000
$6,000
$5,000
$4,000
$3,000
$2,000
2010
2012
2013
2014
2011
2018 (pro
j.)
2017 (pro
j.)
2016 (pro
j.)
2015 (pro
j.)
91.3
The web accounted for
%
of all sales for U. S. Auto Parts in the first half of 2015, compared with 89.4% in the
first six months of 2014.
Online consumers are purchasing:
63%
52%
AUTOMOTIVE AFTERMARKET INDUSTRY
ONLINE SALES
REV UP IN THE
E-TAILINGFASTEST RETAIL SECTOR
IS THE
GROWINGIN THE AUTOMOTIVE AFTERMARKET
—Autocare.org
56%
ON-LINE AND IN-STORE CHANNELS
Consumers who are shopping for auto parts online are increasingly mobile:
SHOPPING EXPERIENCE
Consumers are
seamlessly shifting between mobile, online and in-store resources to:
for an
• Research • Purchase • Pick up • Return items
COMBINING
OMNICHANNEL
Are you getting your share of the online market? Is your business growing as fast as you want it to? Find out how you can rev up your revenue with strategy
and technology--take our quick quiz now:
of new auto parts broke
for the first time in 2014,
in 2015.
and will increase over to hit
Online Sales
ONLINE SALES OF NEW AUTO PARTS AND ACCESSORIESExcluding Online Auctions ($Millions)
That trend will continue for the foreseeable future with projected annual growth rates of between
and14% 18%
New research from UPS shows that of online automotive parts and accessories shoppers are
making their purchases online–an 8% increase.
56%
Online ComparisonShoppingincreased since 2014, with of online automotive aftermarket consumers now comparing products and prices before they buy.
use online coupons
are more likely to shop with a retailer if they receive email offers with discounts
Frequent use of mobile phones to compare prices– , a increase from a year ago Frequently using their mobile phones to look up product reviews– , a increase Frequently using mobile phones to read product details– , a increase
More replacement parts (up 7% to 66%)
bREPLACEM
ENT
UPG
RA
DE
Fewer upgrade parts (down 2% to 54%).
$20 Billion
Online B2C sales of automotive parts and accessories
are expected to become a
business by 2020 in North America and Europe.
17%
A leading software consulting firm since 1980.(949) 583-9500 • www.blytheco.com
43% 19%
41% 19%
43% 27%
12% 95%
http://www.blytheco.com/quiz
