MEC@Cannes Key Takeaways 2016

Post on 15-Apr-2017

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Transcript of MEC@Cannes Key Takeaways 2016

KEY TAKEAWAYS

CELEBRATE THE CREATIVE CAPITAL

DON’T JUST LIVE. THRIVE.

TALENT@CANNES

INNOVATION

CONTENT

5 TRENDSFROM CANNES 2016& WHY THEY MATTER TO YOU

SMART DATA KNOWS WHAT YOU DID THIS SUMMER (AND NEXT SUMMER TOO)

SMART DATA KNOWS WHAT YOU DID THIS SUMMER (AND NEXT SUMMER TOO)

MICRO HUGS

LOOK TO THE EDGES3

LOOK TO THE EDGES

7BN STORY-TELLERS4

SELF-CONSCIOUS CANNES5

SELF-CONSCIOUS CANNES5

“SAYING A STORY IN A MINUTE IS LIKE CAPTURING THE ESSENCE OF THE OCEAN IN A DROP OF WATER”

“WE CAN DOUBLE THE PRODUCTIVITY OF THE WORLD THROUGH GREATER GENDER EQUALITY”

“HELP US CREATE THE BIGGEST CAMPAIGN IN THE WORLD FOR HUMANITY”

“AIM HIGHER. DARE TO BE DIFFERENT. USE ALL YOUR GOLD. MAKE INTERESTING FRIENDS”

“WATCHING CONTENT IS THE TOP THREE THING WE SPEND TIME ON, BEHIND SLEEPING AND WORKING”

“ANYTIME YOU ARE TRYING TO CREATE CHANGE IN A LARGE ORGANISATION, FOLLOW THE ENERGY OF PEOPLE TO DRIVE THE SHIFT”

“IN ADVERTISING, WE HAVE THE POWER TO CHANGE MINDS, CHANGE BELIEFS AND CHANGE THE WORLD”

THANK YOUFor more information visit MEC on YouTube or at

www.mecglobal.com

TO ALL THE #MECATCANNES CONTRIBUTERS